---
title: "My Hero Academia Shirt — $28K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/my-hero-academia-shirt"
last_updated: "2026-08-07T20:21:28.906Z"
locale: en
meta:
description: "Niche score 45/100 · $28K/yr market · 210K searches/yr · $18.94 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $28K/yr market · 210K searches/yr · $18.94 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "My Hero Academia Shirt — $28K/yr Amazon US Niche (2026) - Flapen"
---
# **my hero academia shirt**
**Skip it**
A small market ($28K/yr) — this niche doesn't clear our bar today.
Market size 7Growth 46Conversion 9Competition 72Returns 88Price range 83Avg price 85Brand share 7Review moat 97Quality gap 22
**Review moat**
**Incredible****67.08**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$18.94**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$12.30–$30.78**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****42%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+16.5%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$28K**
$28K/yr · 210K searches
**Brand share**
**Bad****97%**
top-5 brand share — brand-locked demand
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, my hero academia shirt is a $28K/yr Amazon United States market (210K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 45/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **my hero academia shirt market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$28K–$38K**
- units × avg price
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#53,483**
- **Page quality**
- **0%**
- **Prime**
- **82%**
- **Sponsored**
- **82%**
- **Out of stock**
- **4.0%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **185 days**
## **Competition & brand share**
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▼falling
**Sellers**
**7**
**Top-5 brand share**
**97%**
Top 20: 100%
**Top-5 click share**
**42%**
Top 20: 79%
**Open market**
**1%**
- Popfunk68% - My Hero Academia13% - Bioworld12% - Gwdqone2% - Deku-Mall text in Japanese Shirt that says T-Shirt2% - Ripple Junction2% - Open — no brand owns it (1 brand, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 82 weeks — +16.5% search growth over the last 90 days.
10K6KPrime Day '25Spike '25Black Friday '25Holiday '25 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/my-hero-academia-shirt/trend)
## **Top my hero academia shirt search terms**
- **my hero academia shirt**92K/yr+9.4%0.8% conv. - **mha shirt**43K/yr+41.2%0.3% conv. - **deku shirt**20K/yr+8.0%0.6% conv. - **mha shirts**12K/yr+70.3%0.2% conv. - **my hero academia clothes**18K/yr-22.7%0.2% conv. - **my hero academia shirts**10K/yr+12.9%0.7% conv. - **my hero academia t shirt**6K/yr+22.5%0.9% conv. - **my hero academia tshirt**4K/yr+30.1%0.7% conv. - **izuku midoriya shirt**4K/yr-2.3%0.4% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/my-hero-academia-shirt/search-terms)
## **Top my hero academia shirt products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$1K8%$2K12%$3K16%$4K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**My Hero Academia Class 1-A Victory Unisex Adult T Shirt White Large**Popfunk**$18.78**4.5★17 rev](https://www.amazon.com/dp/B0DWMYT3CH) [2**Popfunk My Hero Academia Tsuyu Asui Heroic Pose Unisex Adult T Shirt Black X-Large**Popfunk**$19.40**4.7★19 rev](https://www.amazon.com/dp/B0F6CW9WM3) [3**Popfunk My Hero Academia Vintage MHA Plus Ultra Badge Unisex Adult T Shirt Navy Medium**Popfunk**$19.43**5.0★12 rev](https://www.amazon.com/dp/B0F8P3VB8H) [4**My Hero Academia Class 1-A Victory Unisex Adult T Shirt White Small**Popfunk**$19.19**4.5★17 rev](https://www.amazon.com/dp/B0DWMXK4W4) [5**My Hero Academia Hard Rock Himiko Toga Unisex Adult T Shirt Black Large**Popfunk**$18.97**4.6★29 rev](https://www.amazon.com/dp/B0DWMX92JM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**My Hero Academia Red Block Character Collage Anime T-Shirt**My Hero Academia**$18.01**18 rev6mo ago](https://www.amazon.com/dp/B0GFFJR6YS) [**Ripple Junction My Hero Academia Uravity Pink Panels Anime Mens Graphic T-Shirt Mineral Wash Black Large**Ripple Junction**$30.78**45 rev10mo ago](https://www.amazon.com/dp/B0FQWLSC8X) [**Bioworld My Hero Academia Tomura Shigaraki Mens Black Mineral Wash Oversized Crew Neck Short Sleeve T-Shirt-XL**Bioworld**$13.85**9 rev1y ago](https://www.amazon.com/dp/B0FH5K5G4G) [**Popfunk My Hero Academia Dark Deku Izuku Midoriya Unisex Adult T Shirt Black Medium**Popfunk**$16.03**4 rev1y ago](https://www.amazon.com/dp/B0FDWMD52L) [**Popfunk My Hero Academia Vintage MHA Plus Ultra Badge Unisex Adult T Shirt Navy Medium**Popfunk**$19.43**12 rev1y ago](https://www.amazon.com/dp/B0F8P3VB8H)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**My Hero Academia Hard Rock Himiko Toga Unisex Adult T Shirt Black X-Large**Popfunk**$18.87**4.6★**▲ 63%**](https://www.amazon.com/dp/B0DWMYQMZJ) [**Popfunk My Hero Academia Vintage MHA Plus Ultra Badge Unisex Adult T Shirt Navy Medium**Popfunk**$19.43**5.0★**▲ 60%**](https://www.amazon.com/dp/B0F8P3VB8H) [**Popfunk My Hero Academia Tsuyu Asui Heroic Pose Unisex Adult T Shirt Black X-Large**Popfunk**$19.40**4.7★**▲ 46%**](https://www.amazon.com/dp/B0F6CW9WM3) [**My Hero Academia Hard Rock Himiko Toga Unisex Adult T Shirt Black Medium**Popfunk**$18.73**4.6★**▲ 46%**](https://www.amazon.com/dp/B0DWMXPNYP) [**My Hero Academia Class 1-A Victory Unisex Adult T Shirt White Small**Popfunk**$19.19**4.5★**▲ 46%**](https://www.amazon.com/dp/B0DWMXK4W4)
**~~View all trending →~~**
## **What buyers say about my hero academia shirt**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**33%
*“Nice fit”*
**Quality-Overall**23%
*“Quality of shirt is good”*
**Material Quality**10%
*“its a good material”*
**Color**5%
*“Color is nice”*
**Comfort-Overall**4%
*“It feels comfortable”*
**Soft Feel**4%
*“Soft and super fun”*
**Design-Overall**3%
*“Three stars for the design”*
**Advertised Vs Actual Product**2%
*“Exactly as described”*
**Print Quality**2%
*“The print is decent”*
**Allergies**1%
*“not itchy or uncomfortable”*
### **What buyers complain about **
**Size-Overall**27%
*“Got it a bit big”*
**Value For Money**11%
*“Waste of money”*
**Thin**11%
*“Thin and boxy”*
**Thickness**7%
*“who is thin”*
**Transparency**4%
*“Fabric is very thin and almost see through, needs an undershirt, specially girls”*
**Wrinkles**4%
*“the shirt itself is very very thin and holds wrinkles”*
**Material Quality**4%
*“material is not soft at all”*
**Hip Fit**4%
*“the armpits fit weird so it's not a relaxed fit”*
### **Top return reasons **
**Size-Overall**61%
**Length**14%
**Print Quality**5%
**Chest Fit**4%
**Advertised Vs Actual Product**3%
**Width**3%
**Color**3%
**Quality-Overall**3%
**Stitch/Finish/Polish**3%
**Sleeve Fit**3%
## **Common questions**
- **Is my hero academia shirt profitable to sell on Amazon United States?**
- The niche generates $28K/yr across 39 tracked products. 3 of 5 products launched in the last 360 days are still selling. 90-day search growth is +16.5%. Flapen's verdict: Skip it (45/100).
- **How competitive is the my hero academia shirt niche?**
- 7 brands and 7 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 97% of demand.
- **What do buyers complain about in my hero academia shirt?**
- Top complaints mined from reviews: Size-Overall, Value For Money, Thin. The return rate is 1.4%.
- **When does demand for my hero academia shirt peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.9× the quietest.
- **What does it cost to enter the my hero academia shirt niche?**
- Listings span $12.30–$30.78; the average listing price is $18.94 (sweet spot $15–$100). The average incumbent carries 67 reviews — the moat a new listing must climb.
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