---
title: "My Hero Academia Hoodie — $13K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/my-hero-academia-hoodie"
last_updated: "2026-08-12T03:27:47.980Z"
locale: en
meta:
description: "Niche score 41/100 · $13K/yr market · 207K searches/yr · $30.43 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $13K/yr market · 207K searches/yr · $30.43 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "My Hero Academia Hoodie — $13K/yr Amazon US Niche (2026) - Flapen"
---
# **my hero academia hoodie**
**Skip it**
A small market ($13K/yr) — this niche doesn't clear our bar today.
Market size 3Growth 11Conversion 3Competition 90Returns 12Price range 92Avg price 95Brand share 50Review moat 68Quality gap 63
**Avg price**
**Incredible****$30.43**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$13.05–$68.89**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****26%**
top-5 click share — an open shelf
**Review moat**
**Good****764.81**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Good****75%**
top-5 brand share — brands hold most of the demand
**Returns**
**Bad****8.5%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-27.7%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$13K**
$13K/yr · 207K searches
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, my hero academia hoodie is a $13K/yr Amazon United States market (207K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **my hero academia hoodie market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$30K–$38K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#50,633**
- **Page quality**
- **0%**
- **Prime**
- **63%**
- **Sponsored**
- **68%**
- **Out of stock**
- **11.3%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
**Brands**
**19 **▼falling
**Sellers**
**20**
**Top-5 brand share**
**75%**
Top 20: 100%
**Top-5 click share**
**26%**
Top 20: 59%
**Open market**
**22%**
- YUANTU32% - Xuminvty20% - CHLOBLOM14% - My Hero Academia6% - BIUTEY4% - Cosplay Life3%
## **Demand & seasonality**
Weekly Amazon search volume, last 83 weeks — -27.7% search growth over the last 90 days.
18K13KSpike '25Holiday '25 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Nov, Dec · busiest ÷ quietest = 6.2×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/my-hero-academia-hoodie/trend)
## **Top my hero academia hoodie search terms**
- **mha hoodie**50K/yr-26.0%0.1% conv. - **my hero academia hoodie**77K/yr-39.4%0.3% conv. - **mha hoodies**13K/yr-15.4%0.1% conv. - **my hero academia sweatshirt**13K/yr-28.7%0.4% conv. - **my hero academia hoodies**12K/yr-23.3%0.4% conv. - **mha sweater**6K/yr+18.8%0.2% conv. - **my hero academia jacket**8K/yr-2.6%0.1% conv. - **mha jacket**7K/yr-0.1%0.1% conv. - **shoto todoroki hoodie**8K/yr-40.0%0.1% conv. - **mha sweatshirt**6K/yr-29.0%0.3% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/my-hero-academia-hoodie/search-terms)
## **Top my hero academia hoodie products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$2514%$5036%$7548%$1K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**YUANTU Academia Hoodies Cosplay Costume Jacket Hoodies for Adult Unisex (US Alpha Medium Regular Regular brown1)**YUANTU**$27.51**4.4★2,002 rev](https://www.amazon.com/dp/B07Q2Z8XNT) [2**YUANTU Academia Hoodies Cosplay Costume Jacket Hoodies for Adult Unisex (US Alpha Medium Regular Regular Bule1)**YUANTU**$29.42**4.4★2,002 rev](https://www.amazon.com/dp/B0DQJ8RGSM) [3**Xuminvty Midoriya Academia Hoodie Adult Men Deku Sweatshirt Izuku Cosplay Pullover Sweater (Pink m)**Xuminvty**$18.77**4.5★44 rev](https://www.amazon.com/dp/B0BRTQKFGK) [4**YUANTU Academia Hoodies Cosplay Costume Jacket Hoodies for Adult Unisex (US Alpha X-Large Regular Regular bule)**YUANTU**$29.51**4.4★2,430 rev](https://www.amazon.com/dp/B08CDR81ND) [5**YUANTU Academia Hoodies Cosplay Costume Jacket Hoodies for Adult Unisex (US Alpha Small Regular Regular black1)**YUANTU**$27.50**4.4★2,002 rev](https://www.amazon.com/dp/B0DQJ9PDTX)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**IOPBOT Unisex Anime Hoodie Cosplay Costume Men Black 3D Novelty Hooded Sweatshirt Pullover Jacket Outerwear Coat for Women (2XL-Black)**IOPBOT**$32.71**111 rev1y ago](https://www.amazon.com/dp/B0DSPSHPZ1) [**YUANTU Academia Hoodies Cosplay Costume Jacket Hoodies for Adult Unisex (US Alpha Medium Regular Regular Bule1)**YUANTU**$29.42**2,002 rev1y ago](https://www.amazon.com/dp/B0DQJ8RGSM) [**YUANTU Academia Hoodies Cosplay Costume Jacket Hoodies for Adult Unisex (US Alpha Small Regular Regular black1)**YUANTU**$27.50**2,002 rev1y ago](https://www.amazon.com/dp/B0DQJ9PDTX) [**IOONCHI Anime Printed Hoodie Adult Cosplay Jacket Black**IOONCHI**$33.19**35 rev1y ago](https://www.amazon.com/dp/B0DQCSB69P) [**BIUTEY Anime Mha Hoodie and Sweatpants Midoriya Izuku Cosplay Hooded Pullover Sweatsuit Jogger Mens Tracksuits 2 Piece Set (M Blue-A)**BIUTEY**$38.53**63 rev1y ago](https://www.amazon.com/dp/B0DLB1XJRL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Cosplay Life MHA Cosplay Hoodie Boku Anime Drawstring Pullover Sweater Kangaroo Pockets For Unisex Adult**Cosplay Life**$19.10**4.0★**▲ 186%**](https://www.amazon.com/dp/B09LVTXK9S) [**Xuminvty Himiko Toga Hoodie Academia Sweatshirt Anime Pullover Hoodie Himiko Cosplay Costume (Black4 x_l)**Xuminvty**$18.41**4.6★**▲ 166%**](https://www.amazon.com/dp/B0BRSQN5GB) [**YUANTU Academia Hoodies Cosplay Costume Jacket Hoodies for Adult Unisex (US Alpha Medium Regular Regular Bule1)**YUANTU**$29.42**4.4★**▲ 158%**](https://www.amazon.com/dp/B0DQJ8RGSM) [**IOPBOT Unisex Anime Hoodie Cosplay Costume Men Black 3D Novelty Hooded Sweatshirt Pullover Jacket Outerwear Coat for Women (2XL-Black)**IOPBOT**$32.71**4.1★**▲ 139%**](https://www.amazon.com/dp/B0DSPSHPZ1) [**YUANTU Academia Hoodies Cosplay Costume Jacket Hoodies for Adult Unisex (US Alpha XX-Large Regular Regular Bule1)**YUANTU**$25.76**4.4★**▲ 138%**](https://www.amazon.com/dp/B07PZD616H)
**~~View all trending →~~**
## **What buyers say about my hero academia hoodie**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gifting Purpose**14%
*“Such a fun gift”*
**Quality-Overall**13%
*“good quality hoodie”*
**Comfort-Overall**13%
*“comfortable”*
**Soft Feel**13%
*“Very soft and cozy for my 12 year old daughter who got a Medium”*
**Size-Overall**11%
*“Fits well”*
**Advertised Vs Actual Product**5%
*“As described”*
**Warmth**5%
*“cozy for year round use”*
**Design-Overall**4%
*“It looks very cool”*
**Value For Money**3%
*“it's worth it”*
**Material Quality**2%
*“The material feels nice on the skin, and it is perfect for relaxing, sleeping, or just having fun”*
### **What buyers complain about **
**Size-Overall**36%
*“Too small”*
**Durability**16%
*“it broke easily”*
**Stitch/Finish/Polish**8%
*“Seams are trash”*
**Quality-Overall**6%
*“not well made”*
**Thickness**4%
*“Thin and not the best quality”*
**Material Quality**3%
*“The material was very cheap”*
**Advertised Vs Actual Product**2%
*“This was nothing like the picture”*
**Gap/Hole**2%
*“Holes in it”*
**Shoulder Fit**1%
*“Shoulders are too low so they feel too small”*
**Warmth**1%
*“It's very hot”*
### **Top return reasons **
**Size-Overall**57%
**Length**15%
**Gap/Hole**5%
**Advertised Vs Actual Product**3%
**Material Quality**3%
**Sleeve Fit**2%
**Shoulder Fit**2%
**Arm Fit**2%
**Stitch/Finish/Polish**2%
**Thigh Fit**1%
## **Common questions**
- **Is my hero academia hoodie profitable to sell on Amazon United States?**
- The niche generates $13K/yr across 75 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -27.7%. Flapen's verdict: Skip it (41/100).
- **How competitive is the my hero academia hoodie niche?**
- 19 brands and 20 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 75% of demand.
- **What do buyers complain about in my hero academia hoodie?**
- Top complaints mined from reviews: Size-Overall, Durability, Stitch/Finish/Polish. The return rate is 8.5% — above our launch gate.
- **When does demand for my hero academia hoodie peak?**
- Demand peaks in Nov–Dec; the busiest month runs 6.2× the quietest.
- **What does it cost to enter the my hero academia hoodie niche?**
- Listings span $13.05–$68.89; the average listing price is $30.43 (sweet spot $15–$100). The average incumbent carries 765 reviews — the moat a new listing must climb.
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