---
title: "Mrs Roper Caftan — $20K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/mrs-roper-caftan"
last_updated: "2026-08-12T06:25:12.834Z"
locale: en
meta:
description: "Amazon product research for mrs roper caftan: $20K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for mrs roper caftan: $20K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Mrs Roper Caftan — $20K/mo Amazon US Product Research (2026)"
---
# **Mrs Roper Caftan**
**Skip it**
High returns (10.2%) — this niche doesn't clear our bar today.
Market size 45Growth 23Conversion 33Competition 21Returns 6Price range 95Avg price 95Brand share 37Review moat 66Quality gap 42
**Avg price**
**Incredible****$27.14**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$17.61–$47.63**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****842.64**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$238K**
$238K/yr · 332K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****83%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****2.6%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-4.6%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****75%**
top-5 click share — a locked-up shelf
**Returns**
**Bad****10.2%**
return rate — above 5% kills the launch gate
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
## **Is mrs roper caftan profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, mrs roper caftan is a $238K/yr Amazon United States market (332K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 38/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mrs roper caftan market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **8K–10K**
- avg 100–250/product
- **Revenue / yr**
- **$217K–$271K**
- units × avg price
- **Conversion rate**
- **2.6%**
- **Avg BSR**
- **#280**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **93%**
- **Out of stock**
- **5.4%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **202 days**
## **Competition: brands, sellers & click share**
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**11 **▼falling
**Sellers**
**13**
**Top-5 brand share**
**83%**
Top 20: 100%
**Top-5 click share**
**75%**
Top 20: 100%
**Open market**
**14%**
- IMAGEKOPE41% - MAKABO21% - Yanziliu9% - Velmitten6% - Maiteenly5% - SOMSOC3% - Open — no brand owns it (5 brands, 14%)
## **mrs roper caftan demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -4.6% search growth over the last 90 days.
18K13KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct · busiest ÷ quietest = 8.9×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/mrs-roper-caftan/trend)
## **Top mrs roper caftan search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **mrs roper costumes for women**156K/yr-1.8%1.2% conv. - **mrs roper costume**93K/yr-8.4%0.8% conv. - **mrs roper**38K/yr-3.8%0.9% conv. - **mrs. roper costume**15K/yr-15.7%1.2% conv. - **ms roper costume**11K/yr-6.2%1.4% conv. - **roper romp costumes**6K/yr+30.5%0.7% conv. - **helen roper costume**8K/yr-11.3%1.0% conv. - **mrs roper outfits**4K/yr-34.1%0.7% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/mrs-roper-caftan/search-terms)
## **Top mrs roper caftan products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$36K30%$71K45%$107K60%$143K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Kaftan Dresses for Women Plus Size Bathing Suit Cover up Caftan Maxi Beach Dresses**IMAGEKOPE**$18.06**4.4★3,628 rev](https://www.amazon.com/dp/B0CRHGM5N9) [2**MAKABO Kaftan Dresses for Women Plus Size Moo Moos Caftan Beach Dresses**MAKABO**$19.98**4.5★1,397 rev](https://www.amazon.com/dp/B0DFPMGKQY) [3**MAKABO Womens Kaftan Dresses Plus Size Muumuu Caftan Beach Dresses**MAKABO**$21.63**4.5★1,397 rev](https://www.amazon.com/dp/B0DFPY158Q) [4**Yanziliu Kaftan Dress for Women Plus Size Hawaiian Batwing Sleeve Beach Cover Up Summer Swimsuit Dresses**Yanziliu**$19.04**4.6★857 rev](https://www.amazon.com/dp/B0DZ2WBM9F) [5**Velmitten Landlady Costume Including Caftan Dress Curly Wig Necklace Earring Sunglasses Rings Hair Clip for Halloween Cosplay (Art Deco Waves)**Velmitten**$47.63**4.8★171 rev](https://www.amazon.com/dp/B0FRRSVL8Z)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SOMSOC 6PCS Women Costume Set with Short Curly Orange Wig Print Caftan Dress Jewelry Sunglasses for Cosplay Halloween Party**SOMSOC**$36.08**16 rev7mo ago](https://www.amazon.com/dp/B0G3VBV7XN) [**Velmitten Landlady Costume Including Caftan Dress Curly Wig Necklace Earring Sunglasses Rings Hair Clip for Halloween Cosplay (Art Deco Waves)**Velmitten**$47.63**171 rev9mo ago](https://www.amazon.com/dp/B0FRRSVL8Z) [**Maiteenly 7pcs Halloween Lady Costume Curly Red Brown Wig Print Caftan Dresses Jewelry Set and Sunglass for Cosplay Party (Flamingo)**Maiteenly**$46.39**5 rev9mo ago](https://www.amazon.com/dp/B0FRSNCBJL) [**Cyyacen Women Roper Curly Orange Red Cosplay Wig with Necklace Earrings and Sunglasses for Women Hallween Costume Wig**Cyyacen**$22.35**60 rev10mo ago](https://www.amazon.com/dp/B0FMXZ1LL7) [**Maiteenly 6 Pcs Landlady Women Costume Curly Wig Print Caftan Dresses Jewelry Set and Sunglass for Cosplay Party(Novel)**Maiteenly**$45.41**18 rev1y ago](https://www.amazon.com/dp/B0F9X2P3LY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SOMSOC 6PCS Women Costume Set with Short Curly Orange Wig Print Caftan Dress Jewelry Sunglasses for Cosplay Halloween Party**SOMSOC**$36.08**3.8★**▲ 113%**](https://www.amazon.com/dp/B0G3VBV7XN) [**MAKABO Womens Kaftan Dresses Plus Size Muumuu Caftan Beach Dresses**MAKABO**$21.63**4.5★**▲ 51%**](https://www.amazon.com/dp/B0DFPY158Q) [**Kaftan Dresses for Women Plus Size Bathing Suit Cover up Caftan Maxi Beach Dresses**IMAGEKOPE**$18.06**4.4★**▲ 38%**](https://www.amazon.com/dp/B0CRHGM5N9) [**Maiteenly 7pcs Halloween Lady Costume Curly Red Brown Wig Print Caftan Dresses Jewelry Set and Sunglass for Cosplay Party (Flamingo)**Maiteenly**$46.39**4.8★**▲ 24%**](https://www.amazon.com/dp/B0FRSNCBJL) [**sunforyou Caftans for Women 4XL Black Elegant Moomoo Dresses70s Kaftan Print Colorful Floral Bikini Cover up Lightweight Loungewear(8693-34)**sunforyou**$18.99**4.5★**▲ 22%**](https://www.amazon.com/dp/B0CP51BF3L)
**~~View all trending →~~**
## **What reviews say buyers love and hate about mrs roper caftan**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Comfort-Overall**23%
*“Light weight and comfortable”*
**Quality-Overall**14%
*“The necklace is of good quality”*
**Size-Overall**12%
*“this was snug to my body”*
**Color**11%
*“Colors are beautiful”*
**Soft Feel**4%
*“Silky”*
**Shape/Style**4%
*“Its a cute style”*
**Weight Light**4%
*“The fabric feels lightweight”*
**Value For Money**3%
*“Good value”*
**Material Quality**3%
*“breathable material”*
**Wig/Artificial Hair Quality**2%
*“The wig is comfortable”*
### **What buyers complain about **
**Size-Overall**24%
*“Too small”*
**Material Quality**10%
*“cheap material”*
**Wrinkles**4%
*“Not wrinkle resistant”*
**Color**4%
*“Looks VERY VERY CHEAP due to colors”*
**Smell**3%
*“Stinks”*
**Quality-Overall**3%
*“Cheaply made”*
**Shrinkage Resistance**3%
*“Shrinks Horribly”*
**Thickness**3%
*“Not sheer”*
**Value For Money**3%
*“not worth the cost”*
**Durability**3%
*“Rips easily”*
### **Top return reasons **
**Size-Overall**42%
**Length**11%
**Material Quality**10%
**Color**5%
**Advertised Vs Actual Product**3%
**Thin**3%
**Chest Fit**3%
**Waist Fit**3%
**Shape/Style**2%
**Width**2%
## **Common mrs roper caftan questions**
- **Is mrs roper caftan profitable to sell on Amazon United States?**
- The niche generates $238K/yr across 14 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is -4.6%. Flapen's verdict: Skip it (38/100).
- **How competitive is the mrs roper caftan niche?**
- 11 brands and 13 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 83% of demand.
- **What do buyers complain about in mrs roper caftan?**
- Top complaints mined from reviews: Size-Overall, Material Quality, Wrinkles. The return rate is 10.2% — above our launch gate.
- **When does demand for mrs roper caftan peak?**
- Demand peaks in Sep–Oct; the busiest month runs 8.9× the quietest.
- **What does it cost to enter the mrs roper caftan niche?**
- Listings span $17.61–$47.63; the average listing price is $27.14 (sweet spot $15–$100). The average incumbent carries 843 reviews — the moat a new listing must climb.
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