---
title: "Merrell Shoes for Men — $143K/mo Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/merrell-shoes-for-men"
last_updated: "2026-08-12T08:24:57.601Z"
locale: en
meta:
description: "Amazon product research for merrell shoes for men: $143K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for merrell shoes for men: $143K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Merrell Shoes for Men — $143K/mo Amazon US Product Research"
---
# **Merrell Shoes for Men**
**Worth a look**
Shows a $1.7M/yr market, but weak search conversion (0.3%) keeps it on the watch list.
Market size 90Growth 50Conversion 4Competition 89Returns 10Price range 54Avg price 86Brand share 43Review moat 24Quality gap 62
**Market size**
**Great****$1.7M**
$1.7M/yr · 8.4M searches
**Competition**
**Great****26%**
top-5 click share — an open shelf
**Avg price**
**Great****$70.29**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****$16.37–$169.84**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+20.7%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****79%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****4,965.62**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Bad****9.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
## **Is merrell shoes for men profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, merrell shoes for men is a $1.7M/yr Amazon United States market (8.4M searches/yr). The top 5 brands hold 79% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **merrell shoes for men market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **25K–30K**
- avg 100–250/product
- **Revenue / yr**
- **$1.8M–$2.1M**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#346**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **73%**
- **Out of stock**
- **0.8%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **137 days**
## **Competition: brands, sellers & click share**
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
**Brands**
**21 **▲rising
**Sellers**
**184**
**Top-5 brand share**
**79%**
Top 20: 100%
**Top-5 click share**
**26%**
Top 20: 51%
**Open market**
**14%**
- Merrell32% - SHULOOK14% - Columbia13% - NORTIV 811% - Amazon Essentials9% - OL OUTJET LEGEND7% - Open — no brand owns it (15 brands, 14%)
## **merrell shoes for men demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +20.7% search growth over the last 90 days.
300K200KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/merrell-shoes-for-men/trend)
## **Top merrell shoes for men search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **merrell shoes for men**2.0M/yr-0.8%0.1% conv. - **hiking shoes men**1.4M/yr+33.1%0.1% conv. - **hiking shoes**989K/yr+63.9%0.1% conv. - **mens hiking shoes**1.2M/yr+30.7%0.1% conv. - **merrell**454K/yr+14.6%0.0% conv. - **merrell moab 3 men**376K/yr+13.0%0.1% conv. - **waterproof hiking shoes men**181K/yr+63.8%0.1% conv. - **mens waterproof hiking shoes**142K/yr+79.8%0.1% conv. - **merrell hiking shoes men**217K/yr-10.7%0.1% conv. - **merrell shoes**189K/yr+5.4%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/merrell-shoes-for-men/search-terms)
## **Top merrell shoes for men products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$34K4%$69K6%$103K8%$137K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**SHULOOK Mens Waterproof Hiking Boots Non-Slip Lightweight Mid Top Ankle Boot Breathable Hiker Trekking Shoes**SHULOOK**$41.67**4.4★1,383 rev](https://www.amazon.com/dp/B09L47W128) [2**OL OUTJET LEGEND Mens Waterproof Hiking Shoes Leather Comfortable Lightweight Anti-Slip Outdoor Walking Work Sneakers Black**OL OUTJET LEGEND**$39.24**4.3★1,080 rev](https://www.amazon.com/dp/B0CC326DZB) [3**SHULOOK Mens Waterproof Hiking Shoes Lightweight Anti Slip Outdoor Ankle Boots Breathable Hike Trekking Trails Shoe Black/Red 11**SHULOOK**$45.09**4.1★3,505 rev](https://www.amazon.com/dp/B091KY5FSR) [4**Merrell Mens Moab 3 Hiking Shoe Walnut 11 Medium**Merrell**$95.82**4.6★14,615 rev](https://www.amazon.com/dp/B098KH1P14) [5**Columbia Mens Transverse Waterproof Hiking Boot Cordovan/Golden Yellow 12**Columbia**$68.12**4.6★2,802 rev](https://www.amazon.com/dp/B0CLVXP92B)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**adidas Mens Terrex Anylander Hiking Tent Green/Carbon/Olive Strata 9**adidas**$52.35**2,427 rev1mo ago](https://www.amazon.com/dp/B0F2GW7984) [**Amazon Essentials Mens Waterproof Hiking Shoes with Memory Foam Insole Tan Multi 7**Amazon Essentials**$36.07**164 rev3mo ago](https://www.amazon.com/dp/B0FNS1QR3P) [**SHULOOK Mens Waterproof Hiking Boots Outdoor Lightweight Breathable Trekking Camping Mountaineering Shoes**SHULOOK**$46.67**186 rev1y ago](https://www.amazon.com/dp/B0FB3VXX6G) [**Mens Trail Running Shoes Waterproof Non-Slip Hiking Walking Sneakers for Outdoor Trailing Trekking Camping Quest Black**ziitop**$41.98**140 rev1y ago](https://www.amazon.com/dp/B0F8V8V3H7) [**Merrell Mens Moab Speed 2 Waterproof Carbon Fiber Work Construction Shoe Light Brown 14 Wide**Merrell**$127.41**41 rev1y ago](https://www.amazon.com/dp/B0DKTJX75Y)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Merrell Mens Moab Speed 2 Waterproof Carbon Fiber Work Construction Shoe Light Brown 10.5 Wide**Merrell**$132.24**4.3★**▲ 32%**](https://www.amazon.com/dp/B0DKTMC9VG) [**Amazon Essentials Mens Waterproof Hiking Shoes with Memory Foam Insole Tan Multi 7**Amazon Essentials**$36.07**4.0★**▲ 32%**](https://www.amazon.com/dp/B0FNS1QR3P) [**Merrell Mens Moab Speed 2 Waterproof Carbon Fiber Work Construction Shoe Light Brown 14 Wide**Merrell**$127.41**4.3★**▲ 32%**](https://www.amazon.com/dp/B0DKTJX75Y) [**adidas Mens Terrex Anylander Hiking Tent Green/Carbon/Olive Strata 9**adidas**$52.35**4.5★**▲ 31%**](https://www.amazon.com/dp/B0F2GW7984) [**Columbia Mens Fairbanks Low Deep Olive/Desert Sun 9.5**Columbia**$71.97**4.3★**▲ 27%**](https://www.amazon.com/dp/B0CLWJBGZ1)
**~~View all trending →~~**
## **What reviews say buyers love and hate about merrell shoes for men**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Comfort-Overall**23%
*“Comfortable and cute”*
**Size-Overall**18%
*“Fits as expected”*
**Value For Money**8%
*“Good price”*
**Exercise/Sports Suitability**7%
*“They feel good walking”*
**Quality-Overall**7%
*“Excellent product”*
**Water Resistance**6%
*“Waterproof Great”*
**Durability**3%
*“They held up well”*
**Weight Light**3%
*“not overly heavy or light”*
**Color**2%
*“I love the color”*
**Warmth**1%
*“Warmth is great”*
### **What buyers complain about **
**Size-Overall**19%
*“Run Large”*
**Durability**6%
*“not super durable”*
**Comfort-Overall**5%
*“Uncomfortable right out of the box”*
**Water Resistance**5%
*“but understandable as they are designed to not hold water”*
**Quality-Overall**4%
*“Not as good of a quality as expected”*
**Pain Relief-Overall**4%
*“They hurt my feet”*
**Cushion**3%
*“No padding”*
**Feet Fit**3%
*“runs small, small toe box”*
**Value For Money**2%
*“These are too expensive”*
**Weight Heavy**2%
*“They are very bulky”*
### **Top return reasons **
**Size-Overall**29%
**Feet Fit**26%
**Length**15%
**Width**10%
**Comfort-Overall**4%
**Color**2%
**Advertised Vs Actual Product**2%
**Weight Heavy**1%
**Shape/Style**1%
**Ankle Support**1%
## **Common merrell shoes for men questions**
- **Is merrell shoes for men profitable to sell on Amazon United States?**
- The niche generates $1.7M/yr across 112 tracked products. 4 of 25 products launched in the last 360 days are still selling. 90-day search growth is +20.7%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the merrell shoes for men niche?**
- 21 brands and 184 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 79% of demand.
- **What do buyers complain about in merrell shoes for men?**
- Top complaints mined from reviews: Size-Overall, Durability, Comfort-Overall. The return rate is 9.1% — above our launch gate.
- **When does demand for merrell shoes for men peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the merrell shoes for men niche?**
- Listings span $16.37–$169.84; the average listing price is $70.29 (sweet spot $15–$100). The average incumbent carries 4,966 reviews — the moat a new listing must climb.
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