---
title: "Mens Shacket — $4K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/mens-shacket"
last_updated: "2026-08-12T06:25:29.499Z"
locale: en
meta:
description: "Amazon product research for mens shacket: $4K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for mens shacket: $4K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Mens Shacket — $4K/mo Amazon US Product Research (2026)"
---
# **Mens Shacket**
**Skip it**
Soft demand (-54.2% this quarter) — this niche doesn't clear our bar today.
Market size 12Growth 0Conversion 2Competition 96Returns 5Price range 92Avg price 95Brand share 75Review moat 21Quality gap 47
**Competition**
**Incredible****15%**
top-5 click share — an open shelf
**Avg price**
**Incredible****$34.49**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$11.93–$86.21**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****60%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****11,314.24**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$47K**
$47K/yr · 902K searches
**Returns**
**Bad****10.6%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.1%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-54.2%**
90-day search growth — must beat 0% to launch
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
## **Is mens shacket profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, mens shacket is a $47K/yr Amazon United States market (902K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mens shacket market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$86K–$103K**
- units × avg price
- **Conversion rate**
- **0.1%**
- **Avg BSR**
- **#666**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **93%**
- **Out of stock**
- **14.0%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **166 days**
## **Competition: brands, sellers & click share**
Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.
**Brands**
**43 **▲rising
**Sellers**
**72**
**Top-5 brand share**
**60%**
Top 20: 87%
**Top-5 click share**
**15%**
Top 20: 38%
**Open market**
**37%**
- COOFANDY24% - Legendary Whitetails17% - PJ PAUL JONES9% - Amazon Essentials6% - ZITY3% - Mr.Stream3%
## **mens shacket demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -54.2% search growth over the last 90 days.
70K50KSpike '24Black Friday '24Holiday '24Prime Day '25Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 14.3×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/mens-shacket/trend)
## **Top mens shacket search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **shirt jacket for men**145K/yr-44.0%0.2% conv. - **mens shirt jacket**119K/yr-50.3%0.1% conv. - **shacket mens**106K/yr-56.0%0.2% conv. - **mens shacket**172K/yr-64.5%0.2% conv. - **flannel jacket**159K/yr-56.7%0.1% conv. - **plaid jacket men**45K/yr-59.3%0.2% conv. - **mens plaid jacket**31K/yr-59.0%0.0% conv. - **flannel jackets**21K/yr-54.9%0.1% conv. - **flannel jackets for men**21K/yr-55.7%0.1% conv. - **white flannel men**10K/yr-39.6%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/mens-shacket/search-terms)
## **Top mens shacket products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%$4672%$9343%$1K4%$2K1001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**PJ PAUL JONES Mens Cotton Shirt Jacket Casual Stylish Shacket Button Down Work Jackets with Pockets Ginger M**PJ PAUL JONES**$30.86**4.2★142 rev](https://www.amazon.com/dp/B0FC5SV9ML) [2**Mens Flannel Lined Waxed Cotton Shirt Jacket Tobacco Large**Legendary Whitetails**$82.45**4.4★20,065 rev](https://www.amazon.com/dp/B00EUHCUIO) [3**Mr.Stream Mens Lightweight Long Sleeved Snap Plaid Western Cowboy Flannel Lined Shirts Jackets 3268 Black L**Mr.Stream**$58.81**4.6★931 rev](https://www.amazon.com/dp/B0CJJWR1P3) [4**COOFANDY Mens Button Down Shirt Jacket Casual Shacket Overshirt Work Shirts for Men Light Khaki**COOFANDY**$25.42**4.3★365 rev](https://www.amazon.com/dp/B0FFBJ3H88) [5**COOFANDY Mens Lightweight Button Down Shirt Jacket Casual Shacket Overshirt**COOFANDY**$25.15**3.9★606 rev](https://www.amazon.com/dp/B0D4YDKMYM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Levi Strauss Signature Gold Mens Signature Trucker Jacket Gothic X-Large**Levi Strauss Signature Gold**$38.20**13,217 rev3w ago](https://www.amazon.com/dp/B07Q1K4HXL) [**Long Sleeve Sherpa Lined Shirt Jacket Birch Large**Wrangler Authentics**$28.36**28,396 rev3mo ago](https://www.amazon.com/dp/B07RWBVZB3) [**Amazon Essentials Mens Mens Rigid Denim Shacket Vintage Blue M**Amazon Essentials**$23.14**293 rev10mo ago](https://www.amazon.com/dp/B0DX22HGRW) [**COOFANDY Mens Long Sleeve Button Down Shirt Casual Shirts for Men Shirt Jackets Casual Stylish Navy Blue**COOFANDY**$24.83**213 rev11mo ago](https://www.amazon.com/dp/B0FF9ZH7D7) [**COOFANDY Mens Work Shirt Long Sleeve Mens Shacket Casual Button Down Shirts Wrinkle Free with Flap Pockets Dark Blue**COOFANDY**$25.29**213 rev11mo ago](https://www.amazon.com/dp/B0FFB1DS1W)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Amazon Essentials Mens Mens Rigid Denim Shacket Vintage Blue M**Amazon Essentials**$23.14**4.5★**▲ 239%**](https://www.amazon.com/dp/B0DX22HGRW) [**HYPESTFIT Mens Flannel Lined Shacket Jacket Plaid Brushed Lining Cowboy Western Twill Outdoor Shirt Jacket**HYPESTFIT**$32.50**4.4★**▲ 238%**](https://www.amazon.com/dp/B0CTMRZQMP) [**COOFANDY Mens Work Shirt Long Sleeve Mens Shacket Casual Button Down Shirts Wrinkle Free with Flap Pockets Dark Blue**COOFANDY**$25.29**4.5★**▲ 230%**](https://www.amazon.com/dp/B0FFB1DS1W) [**COOFANDY Mens Button Down Waffle Shirt Jacket Casual Long Sleeve Shacket Lightweight Overshirts with Flap Pockets**COOFANDY**$25.52**4.2★**▲ 197%**](https://www.amazon.com/dp/B0D4VPMGY4) [**COOFANDY Mens Long Sleeve Button Down Shirt Casual Shirts for Men Shirt Jackets Casual Stylish Navy Blue**COOFANDY**$24.83**4.5★**▲ 181%**](https://www.amazon.com/dp/B0FF9ZH7D7)
**~~View all trending →~~**
## **What reviews say buyers love and hate about mens shacket**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**18%
*“Fits as expected”*
**Quality-Overall**16%
*“High quality shirt”*
**Warmth**11%
*“It's warm”*
**Comfort-Overall**8%
*“Feels comfortable”*
**Value For Money**6%
*“Great value”*
**Weight Light**4%
*“Great value men’s lightweight jacket”*
**Material Quality**3%
*“The material is very lightweight and so soft”*
**Soft Feel**2%
*“soft material”*
**Advertised Vs Actual Product**2%
*“Looks exactly like image”*
**Color**2%
*“the colors are vibrant”*
### **What buyers complain about **
**Size-Overall**16%
*“Runs a little small”*
**Quality-Overall**8%
*“Low quality. very thin”*
**Material Quality**5%
*“Not Quality Made Or Material”*
**Thickness**4%
*“Very thick polyester shirt. Good as an over shirt.”*
**Durability**3%
*“Not very durable”*
**Thin**3%
*“Very thin”*
**Shrinkage Resistance**3%
*“Shrinks when washed”*
**Sleeve Fit**3%
*“Sleeves are long”*
**Warmth**3%
*“did not keep him warm outside at night”*
**Pockets/Compartments**3%
*“Pockets are too small”*
### **Top return reasons **
**Size-Overall**47%
**Sleeve Fit**8%
**Material Quality**7%
**Chest Fit**6%
**Length**5%
**Shoulder Fit**4%
**Color**4%
**Waist Fit**2%
**Advertised Vs Actual Product**2%
**Arm Fit**2%
## **Common mens shacket questions**
- **Is mens shacket profitable to sell on Amazon United States?**
- The niche generates $47K/yr across 163 tracked products. 2 of 34 products launched in the last 360 days are still selling. 90-day search growth is -54.2%. Flapen's verdict: Skip it (39/100).
- **How competitive is the mens shacket niche?**
- 43 brands and 72 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 60% of demand.
- **What do buyers complain about in mens shacket?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 10.6% — above our launch gate.
- **When does demand for mens shacket peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 14.3× the quietest.
- **What does it cost to enter the mens shacket niche?**
- Listings span $11.93–$86.21; the average listing price is $34.49 (sweet spot $15–$100). The average incumbent carries 11,314 reviews — the moat a new listing must climb.
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