---
title: "Mario Beanie — $414/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/mario-beanie"
last_updated: "2026-08-12T11:29:26.069Z"
locale: en
meta:
description: "Amazon product research for mario beanie: $414/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for mario beanie: $414/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Mario Beanie — $414/mo Amazon US Product Research (2026)"
---
# **Mario Beanie**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 1Growth 11Conversion 74Competition 0Returns 30Price range 95Avg price 82Brand share 0Review moat 89Quality gap 15
**Price range**
**Incredible****$15.33–$22.87**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****227.2**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****$17.79**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****6.9%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Okay****4.6%**
return rate — above 5% kills the launch gate
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-28.5%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$5K**
$5K/yr · 4K searches
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
## **Is mario beanie profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, mario beanie is a $5K/yr Amazon United States market (4K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 27/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mario beanie market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **100–250**
- avg 0–100/product
- **Revenue / yr**
- **$2K–$4K**
- units × avg price
- **Conversion rate**
- **6.9%**
- **Avg BSR**
- **#1,496**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **60%**
- **Out of stock**
- **7.7%**
- **Avg brand age**
- **73 months**
- **Avg seller age**
- **186 days**
## **Competition: brands, sellers & click share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **—flat
**Sellers**
**9**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- Bioworld38% - e4Hats.com27% - ABG Accessories19% - Armycrew17%
## **mario beanie demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -28.5% search growth over the last 90 days.
45K35KSpike '24Black Friday '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 200.9×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/mario-beanie/trend)
## **Top mario beanie search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **luigi beanie**2K/yr-20.1%3.5% conv. - **luigi beanies**969/yr-30.4%4.2% conv. - **luigi beanie bioworld**145/yr+61.3%0.0% conv. - **luigi winter hat**590/yr-78.4%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/mario-beanie/search-terms)
## **Top mario beanie products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$49720%$99330%$1K40%$2K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 5 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**e4Hats.com Mario Luigi Wario Waluigi Embroidered Long Beanie - Dk Green OSFM**e4Hats.com**$22.87**4.8★539 rev](https://www.amazon.com/dp/B074NCSHZS) [2**Bioworld Super Mario Luigi Logo Embroidery Standard Cuff Acrylic Knit Beanie Cuff Beanie**Bioworld**$15.33**4.9★13 rev](https://www.amazon.com/dp/B0FQPKM4JR) [3**Luigi Girls and Boys Winter Hat and Gloves Set Ages 4-14 Years Kids winter Hat and Gloves Set for Boys and Girls**ABG Accessories**$16.79**4.7★503 rev](https://www.amazon.com/dp/B0G4SMV66K) [4**Armycrew Mario Luigi Waluigi Cosplay Costume Soft Beanie Hat - Luigi Green**Armycrew**$16.62**4.5★38 rev](https://www.amazon.com/dp/B0CQ3VXJ1Q) [5**Nintendo Beanie | Super Mario Bros. Mario and Luigi Embroidered Patch 2-Pack Knit Cuffed Cold Weather Beanie Set for Men and Women Multicolored**Bioworld**$17.37**4.9★43 rev](https://www.amazon.com/dp/B0DWZBPH5R)
### **Newest**
by launch date
[**Luigi Girls and Boys Winter Hat and Gloves Set Ages 4-14 Years Kids winter Hat and Gloves Set for Boys and Girls**ABG Accessories**$16.79**503 rev7mo ago](https://www.amazon.com/dp/B0G4SMV66K) [**Bioworld Super Mario Luigi Logo Embroidery Standard Cuff Acrylic Knit Beanie Cuff Beanie**Bioworld**$15.33**13 rev10mo ago](https://www.amazon.com/dp/B0FQPKM4JR) [**Nintendo Beanie | Super Mario Bros. Mario and Luigi Embroidered Patch 2-Pack Knit Cuffed Cold Weather Beanie Set for Men and Women Multicolored**Bioworld**$17.37**43 rev1y ago](https://www.amazon.com/dp/B0DWZBPH5R) [**Armycrew Mario Luigi Waluigi Cosplay Costume Soft Beanie Hat - Luigi Green**Armycrew**$16.62**38 rev2y ago](https://www.amazon.com/dp/B0CQ3VXJ1Q) [**e4Hats.com Mario Luigi Wario Waluigi Embroidered Long Beanie - Dk Green OSFM**e4Hats.com**$22.87**539 rev8y ago](https://www.amazon.com/dp/B074NCSHZS)
### **Trending**
90-day click momentum
[**Luigi Girls and Boys Winter Hat and Gloves Set Ages 4-14 Years Kids winter Hat and Gloves Set for Boys and Girls**ABG Accessories**$16.79**4.7★**▲ 166%**](https://www.amazon.com/dp/B0G4SMV66K) [**e4Hats.com Mario Luigi Wario Waluigi Embroidered Long Beanie - Dk Green OSFM**e4Hats.com**$22.87**4.8★**▲ 26%**](https://www.amazon.com/dp/B074NCSHZS) [**Armycrew Mario Luigi Waluigi Cosplay Costume Soft Beanie Hat - Luigi Green**Armycrew**$16.62**4.5★**▲ 18%**](https://www.amazon.com/dp/B0CQ3VXJ1Q) [**Bioworld Super Mario Luigi Logo Embroidery Standard Cuff Acrylic Knit Beanie Cuff Beanie**Bioworld**$15.33**4.9★**▼ 27%**](https://www.amazon.com/dp/B0FQPKM4JR) [**Nintendo Beanie | Super Mario Bros. Mario and Luigi Embroidered Patch 2-Pack Knit Cuffed Cold Weather Beanie Set for Men and Women Multicolored**Bioworld**$17.37**4.9★**▼ 43%**](https://www.amazon.com/dp/B0DWZBPH5R)
## **What reviews say buyers love and hate about mario beanie**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Suitability Hot Weather**33%
*“kept my head warm”*
**Gifting Purpose**33%
*“Was a gift and loved it”*
**Warmth**17%
*“great for keeping the young ones warm”*
**Material Quality**17%
*“They are well made with thick materials”*
### **Top return reasons **
**Size-Overall**61%
**Advertised Vs Actual Product**22%
**Color**11%
**Neck Fit**6%
## **Common mario beanie questions**
- **Is mario beanie profitable to sell on Amazon United States?**
- The niche generates $5K/yr across 5 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -28.5%. Flapen's verdict: Skip it (27/100).
- **How competitive is the mario beanie niche?**
- 4 brands and 9 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **When does demand for mario beanie peak?**
- Demand peaks in Dec; the busiest month runs 200.9× the quietest.
- **What does it cost to enter the mario beanie niche?**
- Listings span $15.33–$22.87; the average listing price is $17.79 (sweet spot $15–$100). The average incumbent carries 227 reviews — the moat a new listing must climb.
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