---
title: "Lucy Wilde Costume Despicable Me — Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/lucy-wilde-costume-despicable-me"
last_updated: "2026-08-12T13:26:22.213Z"
locale: en
meta:
description: "Amazon product research for lucy wilde costume despicable me: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for lucy wilde costume despicable me: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Lucy Wilde Costume Despicable Me — Amazon US Product Research"
---
# **Lucy Wilde Costume Despicable Me**
**Worth a look**
Shows beatable incumbent ratings (4.0★), but high returns (16.1%) keeps it on the watch list.
Market size 15Growth 16Conversion 33Competition 72Returns 0Price range 87Avg price 95Brand share 76Review moat 95Quality gap 95
**Quality gap**
**Incredible****4.0★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Incredible****92.57**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Incredible****$28.73**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$6.38–$87.58**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****59%**
top-5 brand share — no brand owns this niche
**Competition**
**Good****42%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Okay****2.7%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-17.2%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$60K**
$60K/yr · 79K searches
**Returns**
**Bad****16.1%**
return rate — above 5% kills the launch gate
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
## **Is lucy wilde costume despicable me profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, lucy wilde costume despicable me is a $60K/yr Amazon United States market (79K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 50/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lucy wilde costume despicable me market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$72K–$86K**
- units × avg price
- **Conversion rate**
- **2.7%**
- **Avg BSR**
- **#4,753**
- **Page quality**
- **0%**
- **Prime**
- **81%**
- **Sponsored**
- **43%**
- **Out of stock**
- **3.3%**
- **Avg brand age**
- **27 months**
- **Avg seller age**
- **259 days**
## **Competition: brands, sellers & click share**
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▲rising
**Sellers**
**18**
**Top-5 brand share**
**59%**
Top 20: 100%
**Top-5 click share**
**42%**
Top 20: 99%
**Open market**
**34%**
- Voslett17% - Alaxciax12% - GHGMAO12% - Bunnycool10% - Fun Costumes8% - BC GOODS BY7%
## **lucy wilde costume despicable me demand & seasonality**
Weekly Amazon search volume, last 93 weeks — -17.2% search growth over the last 90 days.
15K10KSpike '24Spike '25Prime Day '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Sep, Oct · busiest ÷ quietest = 111.3×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/lucy-wilde-costume-despicable-me/trend)
## **Top lucy wilde costume despicable me search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **lucy costume despicable me**7K/yr+5.3%1.4% conv. - **lucy despicable me costume**12K/yr-7.6%2.5% conv. - **lucy wilde costume**14K/yr+19.1%1.6% conv. - **lucy wilde costume despicable me**26K/yr-49.1%0.9% conv. - **despicable me lucy costume**3K/yr-10.0%0.9% conv. - **lucy minions costume**4K/yr-27.5%4.2% conv. - **lucy from despicable me costume**4K/yr-53.0%2.1% conv. - **gru and lucy costume adult**5K/yr-42.5%1.5% conv. - **lucy wilde costume adult**3K/yr-19.1%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/lucy-wilde-costume-despicable-me/search-terms)
## **Top lucy wilde costume despicable me products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$2K8%$5K12%$7K16%$10K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Alaxciax Pink Polka Dot Scarf with Blue Frame Polarized Sunglasses Lucy Costume Accessories for Women Girls Cosplay (Lucy Costume Accessories)**Alaxciax**$8.09**4.3★47 rev](https://www.amazon.com/dp/B0DGY26YW4) [2**Voslett Women Lucy Costume Dress Wilde Polka Dot Scarf Blue Frame Glasses Halloween Themed Party Cosplay Outfit M**Voslett**$29.93**4.5★19 rev](https://www.amazon.com/dp/B0FG2NSZ3Y) [3**BC GOODS BY Womens Anti-Villain Spy Trench Coat | Adult Halloween Cosplay Party Costume for Women | TV and Movie Character Dress Accessory | Synthetic Fabric Outfit Blue - Large**BC GOODS BY**$32.26**4.2★4 rev](https://www.amazon.com/dp/B0DDJHDWWR) [4**Voslett Women Lucy Costume Dress Wilde Polka Dot Scarf Blue Frame Glasses Halloween Themed Party Cosplay Outfit XL**Voslett**$30.70**4.5★19 rev](https://www.amazon.com/dp/B0FG2PR5CR) [5**Zrycn 4PCS Orange Wig with Blue Round Glasses & Pink Polka Dot Scarf Set Costume Accessories for Halloween Costume Women Cosplay Party**Zrycn**$25.08**3.0★14 rev](https://www.amazon.com/dp/B0FHHGZV6H)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**2Pcs Womens Pink Polka Dot Scarf and Blue Sunglasses Halloween Cosplay Costume Accessories**Tueekuti**$10.36**15 rev10mo ago](https://www.amazon.com/dp/B0FMR2ZLDT) [**Zrycn 4PCS Orange Wig with Blue Round Glasses & Pink Polka Dot Scarf Set Costume Accessories for Halloween Costume Women Cosplay Party**Zrycn**$25.08**14 rev11mo ago](https://www.amazon.com/dp/B0FHHGZV6H) [**Voslett Women Lucy Costume Dress Wilde Polka Dot Scarf Blue Frame Glasses Halloween Themed Party Cosplay Outfit M**Voslett**$29.93**19 rev1y ago](https://www.amazon.com/dp/B0FG2NSZ3Y) [**Voslett Women Lucy Costume Dress Wilde Polka Dot Scarf Blue Frame Glasses Halloween Themed Party Cosplay Outfit XL**Voslett**$30.70**19 rev1y ago](https://www.amazon.com/dp/B0FG2PR5CR) [**Voslett Women Lucy Costume Dress Wilde Polka Dot Scarf Blue Frame Glasses Halloween Themed Party Cosplay Outfit L**Voslett**$30.98**19 rev1y ago](https://www.amazon.com/dp/B0FG2MRVFD)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BC GOODS BY Womens Anti-Villain Spy Trench Coat | Adult Halloween Cosplay Party Costume for Women | TV and Movie Character Dress Accessory | Synthetic Fabric Outfit Blue - Large**BC GOODS BY**$32.26**4.2★**▲ 739%**](https://www.amazon.com/dp/B0DDJHDWWR) [**Voslett Women Lucy Costume Dress Wilde Polka Dot Scarf Blue Frame Glasses Halloween Themed Party Cosplay Outfit M**Voslett**$29.93**4.5★**▲ 590%**](https://www.amazon.com/dp/B0FG2NSZ3Y) [**GHGMAO Orange Wigs for Women Short Flat Bang Updo Wig for Lucy Costume Orange Bun Cosplay Wigs for Halloween Costume (1 Pink Polka Dot Satin Scarf+ 1 Retro Blue Sunglasses+ 1 Hair Cap)**GHGMAO**$20.66**3.6★**▲ 484%**](https://www.amazon.com/dp/B0F8NLQHXB) [**tagunop Womens Boatneck Vintage 1950s Cocktail Party Dress with Puff Sleeves Turquoise S**tagunop**$27.48**4.3★**▲ 177%**](https://www.amazon.com/dp/B09259X8PP) [**2Pcs Womens Pink Polka Dot Scarf and Blue Sunglasses Halloween Cosplay Costume Accessories**Tueekuti**$10.36**4.0★**▲ 156%**](https://www.amazon.com/dp/B0FMR2ZLDT)
**~~View all trending →~~**
## **What reviews say buyers love and hate about lucy wilde costume despicable me**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**33%
*“Good quality”*
**Weight Light**17%
*“Super cute and light-weight”*
**Value For Money**17%
*“Not expensive and just as it appeared”*
**Washability**17%
*“Also--the scarf is washing machine safe”*
**Size-Overall**17%
*“Good fit and price for Halloween party”*
### **What buyers complain about **
**Size-Overall**61%
*“Too small”*
**Wig/Artificial Hair Quality**17%
*“Wig did not fit. normal sized head”*
**Suitability Long Hair**11%
*“If you have any actual hair on your head, its almost impossible to put on”*
**Ease Of Use**11%
*“its almost impossible to put on”*
### **Top return reasons **
**Size-Overall**52%
**Wig/Artificial Hair Quality**12%
**Quality-Overall**5%
**Advertised Vs Actual Product**4%
**Waist Fit**4%
**Product Condition**3%
**Color**3%
**Functionality-Overall**3%
**Length**2%
**Comfort-Overall**2%
## **Common lucy wilde costume despicable me questions**
- **Is lucy wilde costume despicable me profitable to sell on Amazon United States?**
- The niche generates $60K/yr across 21 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -17.2%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the lucy wilde costume despicable me niche?**
- 16 brands and 18 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 59% of demand.
- **What do buyers complain about in lucy wilde costume despicable me?**
- Top complaints mined from reviews: Size-Overall, Wig/Artificial Hair Quality, Suitability Long Hair. The return rate is 16.1% — above our launch gate.
- **When does demand for lucy wilde costume despicable me peak?**
- Demand peaks in Sep–Oct; the busiest month runs 111.3× the quietest.
- **What does it cost to enter the lucy wilde costume despicable me niche?**
- Listings span $6.38–$87.58; the average listing price is $28.73 (sweet spot $15–$100). The average incumbent carries 93 reviews — the moat a new listing must climb.
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