---
title: "Long Johns for Men 3 Pack — Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/long-johns-for-men-3-pack"
last_updated: "2026-08-12T12:17:47.914Z"
locale: en
meta:
  description: "Amazon product research for long johns for men 3 pack: $2K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:description": "Amazon product research for long johns for men 3 pack: $2K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:title": "Long Johns for Men 3 Pack — Amazon US Product Research"
---

# **Long Johns for Men 3 Pack**

**Skip it**

Soft demand (-78.7% this quarter) — this niche doesn't clear our bar today.

Market size 7Growth 0Conversion 8Competition 21Returns 14Price range 95Avg price 95Brand share 18Review moat 22Quality gap 23

**Avg price**

**Incredible****$25.83**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$16.85–$34.68**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****10,137.79**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****75%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****93%**

top-5 brand share — brand-locked demand

**Returns**

**Bad****8.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****0.6%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$30K**

$30K/yr · 186K searches

**Growth**

**Bad****-78.7%**

90-day search growth — must beat 0% to launch

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

## **Is long johns for men 3 pack profitable on Amazon?**

According to Flapen's Amazon United States niche tracking, long johns for men 3 pack is a $30K/yr Amazon United States market (186K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 21/100.

Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **long johns for men 3 pack market size & sales**

Units sold, revenue, conversion and listing quality across the tracked shelf.

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–3K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$52K–$65K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.6%**</dd>

<dt>**Avg BSR**</dt><dd>**#48**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**79%**</dd>

<dt>**Out of stock**</dt><dd>**6.3%**</dd>

<dt>**Avg brand age**</dt><dd>**49 months**</dd>

<dt>**Avg seller age**</dt><dd>**158 days**</dd>

</dl>

## **Competition: brands, sellers & click share**

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**8 **▼falling

**Sellers**

**15**

**Top-5 brand share**

**93%**

Top 20: 100%

**Top-5 click share**

**75%**

Top 20: 100%

**Open market**

**5%**

- WEERTI66% - Cuddl Duds12% - CL convallaria5% - Lusomch5% - Place & Street4% - Carhartt3% - Open — no brand owns it (2 brands, 5%)

## **long johns for men 3 pack demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -78.7% search growth over the last 90 days.

15K10KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 17.0×

[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/long-johns-for-men-3-pack/trend)

## **Top long johns for men 3 pack search terms shoppers use**

The exact queries shoppers type, with yearly volume, growth and conversion.

- **thermal base layer**22K/yr-66.0%0.6% conv. - **base layers**20K/yr-63.8%0.3% conv. - **moisture wicking base layer**8K/yr-11.3%0.0% conv. - **cotton long johns for men**23K/yr-85.3%0.3% conv. - **cotton long johns**19K/yr-86.9%0.1% conv. - **fleece base layer**9K/yr-77.1%0.2% conv. - **polypropylene long underwear mens**3K/yr-41.5%0.0% conv. - **ski base layer**15K/yr-94.2%0.2% conv. - **winter base layer**7K/yr-74.4%0.0% conv. - **long johns for men cotton**12K/yr-79.0%0.2% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/long-johns-for-men-3-pack/search-terms)

## **Top long johns for men 3 pack products & what they sell for**

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$3K20%$6K30%$9K40%$12K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![WEERTI Thermal Underwear for Men Long Johns with Fleece Lined Base Layer Men Cold Weather Top Bottom-Black L](https://m.media-amazon.com/images/I/31ZDDg6KxBL.jpg)**WEERTI Thermal Underwear for Men Long Johns with Fleece Lined Base Layer Men Cold Weather Top Bottom-Black L**WEERTI**$27.81**4.5★13,922 rev](https://www.amazon.com/dp/B088JYX7YN) [2![WEERTI Thermal Underwear for Women Long Johns with Fleece Lined Base Layer Women Cold Weather Top Bottom-Black M](https://m.media-amazon.com/images/I/31vdfYO-2IL.jpg)**WEERTI Thermal Underwear for Women Long Johns with Fleece Lined Base Layer Women Cold Weather Top Bottom-Black M**WEERTI**$26.43**4.5★12,937 rev](https://www.amazon.com/dp/B088H5DWV3) [3![Place and Street Mens Cotton Thermal Underwear Set Shirt Pants Long Johns White](https://m.media-amazon.com/images/I/31RNlDMRgPL.jpg)**Place and Street Mens Cotton Thermal Underwear Set Shirt Pants Long Johns White**Lusomch**$16.85**4.6★12,371 rev](https://www.amazon.com/dp/B07NP7WNJT) [4![WEERTI Thermal Underwear for Men Long Johns with Fleece Lined Base Layer Men Cold Weather Top Bottom-Black M](https://m.media-amazon.com/images/I/31ZDDg6KxBL.jpg)**WEERTI Thermal Underwear for Men Long Johns with Fleece Lined Base Layer Men Cold Weather Top Bottom-Black M**WEERTI**$27.86**4.5★13,922 rev](https://www.amazon.com/dp/B088K6XSJ1) [5![Place and Street Mens Cotton Thermal Underwear Set Shirt Pants Long Johns Black](https://m.media-amazon.com/images/I/31e11ShPfiL.jpg)**Place and Street Mens Cotton Thermal Underwear Set Shirt Pants Long Johns Black**Place & Street**$17.95**4.6★12,371 rev](https://www.amazon.com/dp/B07NP8GKGP)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Fruit of the Loom Mens Recycled Waffle Thermal Underwear Bottom Natural Medium](https://m.media-amazon.com/images/I/31rextjIDqL.jpg)**Fruit of the Loom Mens Recycled Waffle Thermal Underwear Bottom Natural Medium**Fruit of the Loom**$18.68**24,377 rev8mo ago](https://www.amazon.com/dp/B08D1NSWNT) [![Carhartt Mens Force Midweight Stretch Base Layer Crewneck Black Heather X-Large](https://m.media-amazon.com/images/I/318phPdeDkL.jpg)**Carhartt Mens Force Midweight Stretch Base Layer Crewneck Black Heather X-Large**Carhartt**$25.84**28 rev1y ago](https://www.amazon.com/dp/B0F6VWZ5ZX) [![Cuddl Duds Womens Heavyweight Fleece 2 Piece Long Sleeve Thermal Underwear Set Shirt & Leggings Base Layer for Cold Weather Winter Clothing Long Johns Lounge Sets for Women Purple M](https://m.media-amazon.com/images/I/31zzJ6NVFKL.jpg)**Cuddl Duds Womens Heavyweight Fleece 2 Piece Long Sleeve Thermal Underwear Set Shirt & Leggings Base Layer for Cold Weather Winter Clothing Long Johns Lounge Sets for Women Purple M**Cuddl Duds**$33.63**6,365 rev3y ago](https://www.amazon.com/dp/B0BV8LMXGN) [![Cuddl Duds Womens Heavyweight Fleece 2 Piece Long Sleeve Thermal Underwear Set Shirt & Leggings Base Layer for Cold Weather Winter Clothing Long Johns Lounge Sets for Women Black M](https://m.media-amazon.com/images/I/31I0c5NEcUL.jpg)**Cuddl Duds Womens Heavyweight Fleece 2 Piece Long Sleeve Thermal Underwear Set Shirt & Leggings Base Layer for Cold Weather Winter Clothing Long Johns Lounge Sets for Women Black M**Cuddl Duds**$34.25**6,365 rev3y ago](https://www.amazon.com/dp/B0BV8QGYDY) [![Cuddl Duds Womens Heavyweight Fleece 2 Piece Long Sleeve Thermal Underwear Set Shirt & Leggings Base Layer for Cold Weather Winter Clothing Long Johns Lounge Sets for Women Black L](https://m.media-amazon.com/images/I/31I0c5NEcUL.jpg)**Cuddl Duds Womens Heavyweight Fleece 2 Piece Long Sleeve Thermal Underwear Set Shirt & Leggings Base Layer for Cold Weather Winter Clothing Long Johns Lounge Sets for Women Black L**Cuddl Duds**$34.68**6,365 rev3y ago](https://www.amazon.com/dp/B0BV892XWX)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Carhartt Mens Force Midweight Stretch Base Layer Crewneck Black Heather X-Large](https://m.media-amazon.com/images/I/318phPdeDkL.jpg)**Carhartt Mens Force Midweight Stretch Base Layer Crewneck Black Heather X-Large**Carhartt**$25.84**5.0★**▲ 319%**](https://www.amazon.com/dp/B0F6VWZ5ZX) [![Cuddl Duds Womens Heavyweight Fleece 2 Piece Long Sleeve Thermal Underwear Set Shirt & Leggings Base Layer for Cold Weather Winter Clothing Long Johns Lounge Sets for Women Purple M](https://m.media-amazon.com/images/I/31zzJ6NVFKL.jpg)**Cuddl Duds Womens Heavyweight Fleece 2 Piece Long Sleeve Thermal Underwear Set Shirt & Leggings Base Layer for Cold Weather Winter Clothing Long Johns Lounge Sets for Women Purple M**Cuddl Duds**$33.63**4.7★**▲ 257%**](https://www.amazon.com/dp/B0BV8LMXGN) [![WEERTI Thermal Underwear for Women Long Johns with Fleece Lined Base Layer Women Cold Weather Top Bottom-Black M](https://m.media-amazon.com/images/I/31vdfYO-2IL.jpg)**WEERTI Thermal Underwear for Women Long Johns with Fleece Lined Base Layer Women Cold Weather Top Bottom-Black M**WEERTI**$26.43**4.5★**▲ 125%**](https://www.amazon.com/dp/B088H5DWV3) [![Cuddl Duds Womens Heavyweight Fleece 2 Piece Long Sleeve Thermal Underwear Set Shirt & Leggings Base Layer for Cold Weather Winter Clothing Long Johns Lounge Sets for Women Navy Blue L](https://m.media-amazon.com/images/I/31-mlmN+lDL.jpg)**Cuddl Duds Womens Heavyweight Fleece 2 Piece Long Sleeve Thermal Underwear Set Shirt & Leggings Base Layer for Cold Weather Winter Clothing Long Johns Lounge Sets for Women Navy Blue L**Cuddl Duds**$33.19**4.7★**▲ 118%**](https://www.amazon.com/dp/B0BV8BR8KK) [![WEERTI Thermal Underwear for Men Long Johns with Fleece Lined Base Layer Men Cold Weather Top Bottom-Black L](https://m.media-amazon.com/images/I/31ZDDg6KxBL.jpg)**WEERTI Thermal Underwear for Men Long Johns with Fleece Lined Base Layer Men Cold Weather Top Bottom-Black L**WEERTI**$27.81**4.5★**▲ 55%**](https://www.amazon.com/dp/B088JYX7YN)

**~~View all trending →~~**

## **What reviews say buyers love and hate about long johns for men 3 pack**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Warmth**33%

*“Keeps me warm”*

**Size-Overall**17%

*“Nice and snug”*

**Comfort-Overall**11%

*“I feel comfortable in it”*

**Quality-Overall**7%

*“well made”*

**Soft Feel**6%

*“Its very soft”*

**Value For Money**4%

*“Good deal”*

**Advertised Vs Actual Product**3%

*“It does its intended job”*

**Material Quality**2%

*“warm material”*

**Weight Light**1%

*“not heavy”*

**Weather Proof**1%

*“Very cozy for cold winters”*

### **What buyers complain about **

**Size-Overall**27%

*“Sizing is too large”*

**Material Quality**5%

*“they are thin base layer material”*

**Warmth**5%

*“definitely doesnt keep you warm in cold weather”*

**Stitch/Finish/Polish**4%

*“The right pant leg came apart at the seam(4" long) about 8" from the bottom”*

**Color**3%

*“Go for any color other than black if you're going to get some”*

**Thickness**3%

*“Little thicker than regular thermal underwear”*

**Comfort-Overall**2%

*“was uncomfortable to wear”*

**Lining Quality**2%

*“Fleece lining is a joke”*

**Ease Of Use**1%

*“it was a bit of a struggle to get the set on”*

**Weight Light**1%

*“Too light in for my needs”*

### **Top return reasons **

**Size-Overall**57%

**Length**6%

**Waist Fit**5%

**Material Quality**5%

**Warmth**2%

**Chest Fit**2%

**Sleeve Fit**2%

**Advertised Vs Actual Product**2%

**Thin**2%

**Thigh Fit**2%

## **Common long johns for men 3 pack questions**

<dl>

<dt>**Is long johns for men 3 pack profitable to sell on Amazon United States?**</dt><dd>The niche generates $30K/yr across 14 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -78.7%. Flapen's verdict: Skip it (21/100).</dd>

<dt>**How competitive is the long johns for men 3 pack niche?**</dt><dd>8 brands and 15 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 93% of demand.</dd>

<dt>**What do buyers complain about in long johns for men 3 pack?**</dt><dd>Top complaints mined from reviews: Size-Overall, Material Quality, Warmth. The return rate is 8.2% — above our launch gate.</dd>

<dt>**When does demand for long johns for men 3 pack peak?**</dt><dd>Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 17.0× the quietest.</dd>

<dt>**What does it cost to enter the long johns for men 3 pack niche?**</dt><dd>Listings span $16.85–$34.68; the average listing price is $25.83 (sweet spot $15–$100). The average incumbent carries 10,138 reviews — the moat a new listing must climb.</dd>

</dl>

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