---
title: "Kentucky Wildcats Hat — $593/mo Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/kentucky-wildcats-hat"
last_updated: "2026-08-12T15:58:41.729Z"
locale: en
meta:
description: "Amazon product research for kentucky wildcats hat: $593/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for kentucky wildcats hat: $593/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Kentucky Wildcats Hat — $593/mo Amazon US Product Research"
---
# **Kentucky Wildcats Hat**
**Skip it**
A small market ($7K/yr) — this niche doesn't clear our bar today.
Market size 2Growth 34Conversion 7Competition 77Returns 49Price range 83Avg price 95Brand share 52Review moat 90Quality gap 52
**Avg price**
**Incredible****$24.71**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****201.72**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****$9.70–$44.68**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****38%**
top-5 click share — an open shelf
**Brand share**
**Good****74%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****3.1%**
return rate — above 5% kills the launch gate
**Growth**
**Okay****+6.8%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$7K**
$7K/yr · 53K searches
## **Is kentucky wildcats hat profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, kentucky wildcats hat is a $7K/yr Amazon United States market (53K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **kentucky wildcats hat market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **$19K–$25K**
- units × avg price
- **Conversion rate**
- **0.5%**
- **Avg BSR**
- **#14,234**
- **Page quality**
- **0%**
- **Prime**
- **60%**
- **Sponsored**
- **57%**
- **Out of stock**
- **14.6%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **175 days**
## **Competition: brands, sellers & click share**
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.
**Brands**
**22 **▲rising
**Sellers**
**28**
**Top-5 brand share**
**74%**
Top 20: 99%
**Top-5 click share**
**38%**
Top 20: 78%
**Open market**
**22%**
- Pro Sport Brand51% - BROTHER TRUCKERS7% - ZHATS6% - GENERIC5% - The Game4% - 474%
## **kentucky wildcats hat demand & seasonality**
Weekly Amazon search volume, last 75 weeks — +6.8% search growth over the last 90 days.
3K2KSpike '25Prime Day '25Holiday '25Spike '26 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Nov, Dec · busiest ÷ quietest = 3.4×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/kentucky-wildcats-hat/trend)
## **Top kentucky wildcats hat search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **kentucky hat**14K/yr+13.7%0.8% conv. - **university of kentucky hat**11K/yr+4.0%2.2% conv. - **kentucky wildcats hat**14K/yr-13.8%0.5% conv. - **uk hat**6K/yr+30.3%2.1% conv. - **kentucky hats for men**5K/yr+30.1%0.9% conv. - **uk hats for men kentucky wildcats**4K/yr-5.6%1.8% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/kentucky-wildcats-hat/search-terms)
## **Top kentucky wildcats hat products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2136%$4279%$64012%$8531101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Collegiate Primary Color Relaxed Fit Adjustable Hats (US Alpha One Size Kentucky)**Pro Sport Brand**$25.16**4.6★83 rev](https://www.amazon.com/dp/B0F5SPMSYT) [2**Collegiate Adjustable Trucker Hats (US Alpha One Size Kentucky)**Pro Sport Brand**$24.71**3.6★91 rev](https://www.amazon.com/dp/B0F2PW76CM) [3**Collegiate Charcoal Team Logo Adjustable Hats (US Alpha One Size Kentucky)**Pro Sport Brand**$26.06**4.6★41 rev](https://www.amazon.com/dp/B0F763LWL6) [4**Collegiate Vintage Design Adjustable Hats (US Alpha One Size Kentucky)**Pro Sport Brand**$24.79**4.4★109 rev](https://www.amazon.com/dp/B0F63TXR7G) [5**Collegiate White Team Color Adjustable Hats (US Alpha One Size Kentucky)**Pro Sport Brand**$25.16**4.8★26 rev](https://www.amazon.com/dp/B0F6VTQX5Z)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Premium Embroidered Hat | with Love from Hat (US Alpha One Size with Love from Kentucky | Blue/Natural Checkers)**BROTHER TRUCKERS**$29.76**0 rev1mo ago](https://www.amazon.com/dp/B0H2P191Z1) [**Classic Kentucky Arch Retro University Baseball Cap Snapback Hat**GENERIC**$24.46**0 rev5mo ago](https://www.amazon.com/dp/B0GL99Y3YL) [**Wildcats Upside Down Reversed Vintage Trucker Hat | Premium Adjustable Snapback Baseball Hat for Men & Women (US Alpha One Size Navy/Natural)**BROTHER TRUCKERS**$20.53**1 rev10mo ago](https://www.amazon.com/dp/B0FQHWZQ2J) [**Collegiate Primary Color Team Arch Adjustable Hats (US Alpha One Size Kentucky)**Pro Sport Brand**$26.30**43 rev1y ago](https://www.amazon.com/dp/B0FCTSV17Y) [**Collegiate Charcoal Team Arch Adjustable Hats (US Alpha One Size Kentucky)**Pro Sport Brand**$25.23**28 rev1y ago](https://www.amazon.com/dp/B0FCNBGGNS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Premium Embroidered Hat | with Love from Hat (US Alpha One Size with Love from Kentucky | Blue/Natural Checkers)**BROTHER TRUCKERS**$29.76**0.0★**▲ 103%**](https://www.amazon.com/dp/B0H2P191Z1) [**47 NCAA Trawler Team Color Mesh Trucker Clean Up Adjustable Hat Adult One Size Fits All (Kentucky Wildcats Blue)**47**$36.57**4.6★**▲ 102%**](https://www.amazon.com/dp/B0CW3R4X54) [**The Game NCAA Western Kentucky Hilltoppers Hat Unisex One Size Adjustable**The Game**$20.39**4.8★**▲ 97%**](https://www.amazon.com/dp/B07DM1F26K) [**Ann Arbor T-shirt Co. UK Flag Hat - United Kingdom Great Britain Pride British Low Profile Baseball Dad Hat for Men & Women - (Navy Blue)**Ann Arbor T-shirt Co.**$20.01**4.4★**▲ 84%**](https://www.amazon.com/dp/B09XFMR669) [**Branded Bills Old Glory 5 Panel Rope Hats for Men Adjustable Baseball Cap USA Flag Snapback White/RWB**Branded Bills**$44.68**4.5★**▲ 68%**](https://www.amazon.com/dp/B0CY97W6SC)
**~~View all trending →~~**
## **What reviews say buyers love and hate about kentucky wildcats hat**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gifting Purpose**18%
*“This was a gift”*
**Adjustability/Rotatability/Reclining**14%
*“The adjustable strap is big enough for a man”*
**Quality-Overall**13%
*“This is an extremely nice, quality and comfortable hat”*
**Comfort-Overall**13%
*“it's so comfortable”*
**Size-Overall**13%
*“so the hat has a super comfy fit”*
**Advertised Vs Actual Product**9%
*“It's just the one you need”*
**Color**5%
*“This hat was exactly the color combo I was looking for”*
**Ease Of Cleaning**5%
*“Easy to clean”*
**Sweat Resistance**5%
*“not staining from sweat”*
**Value For Money**2%
*“I definitely feel I got a good value for the price”*
### **What buyers complain about **
**Advertised Vs Actual Product**63%
*“Does not look like photo”*
**Color**38%
*“not even close to the color as advertised”*
### **Top return reasons **
**Size-Overall**67%
**Color**7%
**Advertised Vs Actual Product**7%
**Quality-Overall**4%
**Shape/Style**3%
**Length**3%
**Value For Money**2%
**Material Quality**2%
**Width**2%
**Wrinkles**2%
## **Common kentucky wildcats hat questions**
- **Is kentucky wildcats hat profitable to sell on Amazon United States?**
- The niche generates $7K/yr across 47 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is +6.8%. Flapen's verdict: Skip it (46/100).
- **How competitive is the kentucky wildcats hat niche?**
- 22 brands and 28 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 74% of demand.
- **What do buyers complain about in kentucky wildcats hat?**
- Top complaints mined from reviews: Advertised Vs Actual Product, Color. The return rate is 3.1%.
- **When does demand for kentucky wildcats hat peak?**
- Demand peaks in Nov–Dec; the busiest month runs 3.4× the quietest.
- **What does it cost to enter the kentucky wildcats hat niche?**
- Listings span $9.70–$44.68; the average listing price is $24.71 (sweet spot $15–$100). The average incumbent carries 202 reviews — the moat a new listing must climb.
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