---
title: "Kendra Scott Necklace Dupes — Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/kendra-scott-necklace-dupes"
last_updated: "2026-08-12T16:55:32.472Z"
locale: en
meta:
description: "Amazon product research for kendra scott necklace dupes: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for kendra scott necklace dupes: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Kendra Scott Necklace Dupes — Amazon US Product Research"
---
# **Kendra Scott Necklace Dupes**
**Skip it**
A small market ($35K/yr) — this niche doesn't clear our bar today.
Market size 9Growth 21Conversion 10Competition 72Returns 63Price range 84Avg price 84Brand share 83Review moat 60Quality gap 48
**Avg price**
**Great****$18.62**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$6.26–$69.54**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****52%**
top-5 brand share — no brand owns this niche
**Competition**
**Good****42%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Good****2.5%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****1,117.8**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-7.0%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.8%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$35K**
$35K/yr · 224K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
## **Is kendra scott necklace dupes profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, kendra scott necklace dupes is a $35K/yr Amazon United States market (224K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 47/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **kendra scott necklace dupes market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$28K–$37K**
- units × avg price
- **Conversion rate**
- **0.8%**
- **Avg BSR**
- **#1,417**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **95%**
- **Out of stock**
- **7.0%**
- **Avg brand age**
- **28 months**
- **Avg seller age**
- **156 days**
## **Competition: brands, sellers & click share**
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**29 **▼falling
**Sellers**
**60**
**Top-5 brand share**
**52%**
Top 20: 91%
**Top-5 click share**
**42%**
Top 20: 76%
**Open market**
**43%**
- MPRAINBOW18% - TLY12% - SHINUS BOHO9% - Kendra Scott9% - Barzel5% - A Golden Cloud4%
## **kendra scott necklace dupes demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -7.0% search growth over the last 90 days.
13K8KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.2×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/kendra-scott-necklace-dupes/trend)
## **Top kendra scott necklace dupes search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **kendra scott dupe**55K/yr-0.4%0.3% conv. - **preppy jewelry**34K/yr-14.7%0.2% conv. - **kendra scott necklace dupe**26K/yr+2.6%0.7% conv. - **preppy bracelets**27K/yr-8.8%0.3% conv. - **knockoff kendra scott necklace**16K/yr-23.7%0.3% conv. - **preppy necklace**14K/yr-10.4%0.1% conv. - **kendra scott dupes**12K/yr+10.9%0.4% conv. - **kendra scott dupe necklace**9K/yr+11.7%0.5% conv. - **fake kendra scott necklace**7K/yr+4.3%0.4% conv. - **preppy bracelet**3K/yr-3.1%0.5% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/kendra-scott-necklace-dupes/search-terms)
## **Top kendra scott necklace dupes products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$1K8%$3K12%$4K16%$6K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Gold Necklaces Bracelets Earring Set - 18K Gold Plated Flower Bracelet Chain Stainless Steel Non Tarnish Floral Pendant Stud Jewelry Sets Christmas Birthday Lucky Gift for Mom Wife Daughter Girlfriend**MPRAINBOW**$15.28**4.6★283 rev](https://www.amazon.com/dp/B0DY7K4H5Z) [2**TLY Gold Necklace for Women 14k Gold Plated Dainty Gemstone Pendant Necklace Red Rose Quartz Black Emerald Green Blue Prom Choker Necklace Birthday Wedding Bridesmaid Necklace Mothers Day Jewelry gifts**TLY**$13.68**4.5★403 rev](https://www.amazon.com/dp/B0D517G28F) [3**SHINUS BOHO 14K Gold Pearl Beaded Cross Bracelets Stack Set for Women Stretch Pink Beads Ball Jewelry Friendship Summer Vacation Outfit Trendy Stocking Stuff Birthday Gift**SHINUS BOHO**$11.77**4.6★394 rev](https://www.amazon.com/dp/B0DSMSS5PQ) [4**Qiuseadu Bow Coquette Preppy Beaded Bracelet Necklace Set for Women(Pink)**Qiuseadu**$9.02**4.6★228 rev](https://www.amazon.com/dp/B0F3XHK5TC) [5**MPRAINBOW 18K Gold Plated Stainless Steel Womens Stackable Floral Bracelet Set Bangle Chain Non Tarnish Trendy Jewelry Gifts for Girlfriend Christmas Valentines Birthday White 3Pcs**MPRAINBOW**$17.66**4.4★870 rev](https://www.amazon.com/dp/B0DP6H79LJ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SWEETASK Gold Necklace for Women Dainty CZ Diamond Chain for Women Trendy Non Tarnish Free Womens Small Layering Cubic Zirconia Necklace Simple Waterproof Jewelry 14 16 18inch**SWEETASK**$11.83**54 rev5mo ago](https://www.amazon.com/dp/B0GJKHV4Q1) [**SEADAY 14K Gold Plated Dainty Oval Crystal Pendant Necklace for Women Tarnish-Resistant & Adjustable Fashion Jewelry**SEADAY**$14.93**79 rev8mo ago](https://www.amazon.com/dp/B0FZWV9QF2) [**Tinkbush Pendant Necklace for Women 14K Gold-Plated Natural Gemstone 15 with 2.6 Extender Gift Box Velvet Pouch Christmas Birthday Party Gift For Women (HEXAGON-GOLD IRIDESCENT DRUSY)**Tinkbush**$27.99**49 rev10mo ago](https://www.amazon.com/dp/B0FQPK3SPJ) [**AICase 18K Gold Plated Heart Pendant Necklace for Women Fashion Dainty Simple Adjustable Length Jewelry Anniversary Birthday Gifts for Women/MoM/Sister/Friends/Her/Wife/Grandma/Coworker_Pink**AICase**$16.63**53 rev1y ago](https://www.amazon.com/dp/B0FCFLYWQM) [**AIPPK Clover Pendant Necklace 18K Gold Plated Four Leaf Clover Necklaces Lucky Simple Jewelry Gifts for Women (White)**AIPPK**$14.30**359 rev1y ago](https://www.amazon.com/dp/B0F8QBVQR5)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Barzel 18K Gold Plated Multi Stone Crystal Baguette Necklace for Women - Made In Brazil**Barzel**$18.94**4.4★**▲ 196%**](https://www.amazon.com/dp/B09X69C2CY) [**SWEETASK Gold Necklace for Women Dainty CZ Diamond Chain for Women Trendy Non Tarnish Free Womens Small Layering Cubic Zirconia Necklace Simple Waterproof Jewelry 14 16 18inch**SWEETASK**$11.83**4.4★**▲ 194%**](https://www.amazon.com/dp/B0GJKHV4Q1) [**Barzel 18K Gold Plated Oval Multicolor Stone Crystal Necklace for Women - Made In Brazil**Barzel**$19.17**4.5★**▲ 191%**](https://www.amazon.com/dp/B0BMSZL8HT) [**SEADAY 14K Gold Plated Dainty Oval Crystal Pendant Necklace for Women Tarnish-Resistant & Adjustable Fashion Jewelry**SEADAY**$14.93**4.4★**▲ 127%**](https://www.amazon.com/dp/B0FZWV9QF2) [**KONPJE Necklace for Women Gold Flower Fidget Necklace Rotatable Crystal Silver Blossom Pendant Necklaces Adjustable Spinning Fidget Necklaces Redbud Flower Choker Funny Gift Jewelry(gold pink**KONPJE**$9.83**4.5★**▲ 117%**](https://www.amazon.com/dp/B0DPSKB967)
**~~View all trending →~~**
## **What reviews say buyers love and hate about kendra scott necklace dupes**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**22%
*“Good quality jewelry”*
**Value For Money**12%
*“Great purchase for the money”*
**Color**11%
*“Cute color”*
**Size-Overall**8%
*“this necklace fits her perfectly”*
**Gifting Purpose**6%
*“Great gift”*
**Advertised Vs Actual Product**5%
*“As pictured”*
**Shape/Style**4%
*“Great style”*
**Durability**4%
*“it has held up well with frequent wear”*
**Weight Light**3%
*“The bracelets are lightweight”*
**Chain/Key Quality**3%
*“Sturdy chain”*
### **What buyers complain about **
**Quality-Overall**15%
*“Extremely low quality”*
**Durability**12%
*“Broke already :”*
**Color**10%
*“Way too yellow”*
**Size-Overall**10%
*“Too small”*
**Chain/Key Quality**6%
*“Cheap small chain”*
**Value For Money**6%
*“Not worth the money”*
**Metal Authenticity**4%
*“doesnt go silver”*
**Advertised Vs Actual Product**3%
*“False advertisement”*
**Allergies**3%
*“itchy”*
**Weight Heavy**2%
*“The bracelets feels heavy”*
### **Top return reasons **
**Size-Overall**25%
**Color**13%
**Wrist Fit**11%
**Quality-Overall**11%
**Metal Authenticity**8%
**Advertised Vs Actual Product**7%
**Chain/Key Quality**5%
**Defective Material/Parts**2%
**Shape/Style**2%
**Material Quality**2%
## **Common kendra scott necklace dupes questions**
- **Is kendra scott necklace dupes profitable to sell on Amazon United States?**
- The niche generates $35K/yr across 41 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is -7.0%. Flapen's verdict: Skip it (47/100).
- **How competitive is the kendra scott necklace dupes niche?**
- 29 brands and 60 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 52% of demand.
- **What do buyers complain about in kendra scott necklace dupes?**
- Top complaints mined from reviews: Quality-Overall, Durability, Color. The return rate is 2.5%.
- **When does demand for kendra scott necklace dupes peak?**
- Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 2.2× the quietest.
- **What does it cost to enter the kendra scott necklace dupes niche?**
- Listings span $6.26–$69.54; the average listing price is $18.62 (sweet spot $15–$100). The average incumbent carries 1,118 reviews — the moat a new listing must climb.
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