---
title: "Jordan 4s — $5K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/jordan-4s"
last_updated: "2026-08-12T17:08:30.431Z"
locale: en
meta:
description: "Amazon product research for jordan 4s: $5K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for jordan 4s: $5K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Jordan 4s — $5K/mo Amazon US Product Research (2026)"
---
# **Jordan 4s**
**Skip it**
Weak search conversion (0.0%) — this niche doesn't clear our bar today.
Market size 15Growth 14Conversion 1Competition 94Returns 17Price range 15Avg price 48Brand share 12Review moat 60Quality gap 45
**Competition**
**Great****21%**
top-5 click share — an open shelf
**Review moat**
**Good****1,087.42**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****$186.39**
avg listing price — sweet spot $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Returns**
**Bad****7.1%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$58K**
$58K/yr · 778K searches
**Price range**
**Bad****$8.39–$576.16**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-22.0%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
## **Is jordan 4s profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, jordan 4s is a $58K/yr Amazon United States market (778K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Aug–Nov–Dec. Verdict: Skip it — 32/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **jordan 4s market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$47K–$93K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#7,309**
- **Page quality**
- **0%**
- **Prime**
- **51%**
- **Sponsored**
- **43%**
- **Out of stock**
- **3.3%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **128 days**
## **Competition: brands, sellers & click share**
Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.
**Brands**
**12 **▲rising
**Sellers**
**298**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**21%**
Top 20: 49%
**Open market**
**4%**
- Nike66% - Jordan13% - Vans9% - Reebok4% - AIR JORDAN3% - Endoto1% - Open — no brand owns it (6 brands, 4%)
## **jordan 4s demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -22.0% search growth over the last 90 days.
40K30KPrime Day '24Holiday '24Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Nov, Dec · busiest ÷ quietest = 3.3×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/jordan-4s/trend)
## **Top jordan 4s search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **jordan 4s**239K/yr-4.7%0.0% conv. - **jordan 4 kids**60K/yr-3.4%0.0% conv. - **retro 4**53K/yr-7.5%0.0% conv. - **air jordan 4 men**37K/yr-28.8%0.0% conv. - **air jordan 4 retro**68K/yr-35.2%0.0% conv. - **air jordans 4**28K/yr-9.9%0.1% conv. - **retro 4 jordans men**37K/yr-22.5%0.0% conv. - **jordan 4 thunder**42K/yr-62.5%0.1% conv. - **jordan fours**31K/yr-12.6%0.0% conv. - **air jordan retro 4**28K/yr-16.5%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/jordan-4s/search-terms)
## **Top jordan 4s products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$1K4%$2K6%$3K8%$5K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Red Cement Jordan 4 Retro**Jordan**$258.21**4.1★46 rev](https://www.amazon.com/dp/B0CFYMCDN8) [2**Air Jordan 4 Retro Industrial Blue**Nike**$296.14**4.5★869 rev](https://www.amazon.com/dp/B0CZHL5F4Y) [3**Air Jordan 4 Retro Flight Club Mens Shoes (Sail/University Red/Black) Size 10.5**Nike**$253.71**4.5★11 rev](https://www.amazon.com/dp/B0GJ7GQ33R) [4**Nike Mens Air Jordan 4 Retro Running SUMMIT WHITE/FIRE RED-CEMENT GREY-BLACK 8 UK (9 US)**Nike**$302.55**4.1★7 rev](https://www.amazon.com/dp/B0F9FS8VWK) [5**Air Jordan 4 Retro Industrial Blue**Nike**$296.53**4.5★869 rev](https://www.amazon.com/dp/B0CZHMH7N8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Air Jordan 4 Retro Flight Club Mens Shoes (Sail/University Red/Black) Size 10.5**Nike**$253.71**11 rev5mo ago](https://www.amazon.com/dp/B0GJ7GQ33R) [**Air Jordan 4 RM Mens Shoes (Ironstone/Baroque Brown/Light Bone/Medium Olive) Size 12**Nike**$116.71**7 rev6mo ago](https://www.amazon.com/dp/B0GFJ88TFZ) [**Nike Mens Air Huarache Run Prm Running Shoes Summit White Fire Red Cement Grey Black 11.5**Nike**$336.60**7,127 rev7mo ago](https://www.amazon.com/dp/B0F9FR8CD5) [**Jordan Air 3 Retro Medium Olive (Olive Green) Size 8.5**Nike**$175.90**57 rev7mo ago](https://www.amazon.com/dp/B0G2ZM64L5) [**Nike Air Jordan 4 Retro (GS) Big Kid Shoes White/LT-Lemon Twist (HJ5990-100) Size 4Y US**Nike**$150.44**32 rev12mo ago](https://www.amazon.com/dp/B0FHJSZYK5)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Air Jordan 4 RM Mens Shoes (Ironstone/Baroque Brown/Light Bone/Medium Olive) Size 12**Nike**$116.71**5.0★**▲ 148%**](https://www.amazon.com/dp/B0GFJ88TFZ) [**Vans Unisex Knu Skool Shoe - 90s Retro Puffy Low-Top Fashion Sneakers for Men & Women Black/True White**Vans**$66.84**4.7★**▲ 146%**](https://www.amazon.com/dp/B0C7WLFNSZ) [**Air Jordan 4 RM Mens Shoes (FQ7939-103 White/Neutral Grey/Wolf Grey/Pine Green) Size 11**Nike**$98.44**4.5★**▲ 145%**](https://www.amazon.com/dp/B0DVSH2VM9) [**Nike Air Jordan 4 RM Big Kids Shoes (FQ7938-102 White/Black/Neutral Grey/Varsity Red) Size 6 Big Kid**Nike**$63.86**4.9★**▲ 142%**](https://www.amazon.com/dp/B0F33SMTYR) [**Vans Unisex Knu Skool Shoe - 90s Retro Puffy Low-Top Fashion Sneakers for Men & Women Black/True White**Vans**$73.03**4.7★**▲ 142%**](https://www.amazon.com/dp/B0C7WJY8H9)
**~~View all trending →~~**
## **What reviews say buyers love and hate about jordan 4s**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**21%
*“They fit perfect my feet feel very comfortable very light feel like clouds on my feet”*
**Comfort-Overall**21%
*“Very comfortable”*
**Quality-Overall**16%
*“Good quality shoes”*
**Value For Money**11%
*“Worth it”*
**Ease Of Cleaning**5%
*“Clean shoes”*
**Advertised Vs Actual Product**4%
*“exactly as advertised”*
**Durability**4%
*“Seems very durable”*
**Shape/Style**3%
*“Style”*
**Ease Of Use**2%
*“Comfortable”*
**Outersole Quality**2%
*“Thick sole, strong, durable material”*
### **What buyers complain about **
**Product Condition**25%
*“Maybe not new”*
**Size-Overall**23%
*“Fits horribly”*
**Durability**19%
*“Se rompio a las 3 usadas parece no ser original definitivamente lo devolvere.”*
**Feet Fit**6%
*“The shoe wasnt my right size”*
**Value For Money**6%
*“Already overpriced and then had to pay to have a cobbler repair them”*
**Length**6%
*“however the lasces are so long”*
**Width**3%
*“Also, Nike does not make a wide sneaker so anything that says wide is not correct”*
**Weight Heavy**1%
*“Slightly heavier than Old Skool models”*
### **Top return reasons **
**Size-Overall**37%
**Feet Fit**31%
**Length**10%
**Width**9%
**Advertised Vs Actual Product**3%
**Product Condition**2%
**Shape/Style**2%
**Color**2%
**Comfort-Overall**1%
**Material Quality**1%
## **Common jordan 4s questions**
- **Is jordan 4s profitable to sell on Amazon United States?**
- The niche generates $58K/yr across 102 tracked products. 14 of 26 products launched in the last 360 days are still selling. 90-day search growth is -22.0%. Flapen's verdict: Skip it (32/100).
- **How competitive is the jordan 4s niche?**
- 12 brands and 298 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in jordan 4s?**
- Top complaints mined from reviews: Product Condition, Size-Overall, Durability. The return rate is 7.1% — above our launch gate.
- **When does demand for jordan 4s peak?**
- Demand peaks in Aug–Nov–Dec; the busiest month runs 3.3× the quietest.
- **What does it cost to enter the jordan 4s niche?**
- Listings span $8.39–$576.16; the average listing price is $186.39 (sweet spot $15–$100). The average incumbent carries 1,087 reviews — the moat a new listing must climb.
## **Related niches to research next**
Same-category niches scoring near this one — the next ones worth researching.
- 72 [**first communion gifts for boys**](https://flapen.com/research/us/clothing-shoes-jewelry/first-communion-gifts-for-boys)$398K/yr+223.5%**Worth a look**- 72 [**fifa world cup 2026 tshirt**](https://flapen.com/research/us/clothing-shoes-jewelry/fifa-world-cup-2026-tshirt)$177K/yr>1,000%**Worth a look**- 72 [**american flag hat**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-hat)$764K/yr+428.8%**Worth a look**- 72 [**white socks men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-socks-men)$3.0M/yr+13.3%**Launch it**- 72 [**american flag overalls**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-overalls)$662K/yr>1,000%**Worth a look**- 73 [**white ankle socks for men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-ankle-socks-for-men)$448K/yr+88.3%**Worth a look**[**All Clothing, Shoes & Jewelry niches **](https://flapen.com/research/us/clothing-shoes-jewelry)