---
title: "Trend — im friendly but my wife isnt shirt"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/im-friendly-but-my-wife-isnt-shirt/trend"
last_updated: "2026-08-12T23:32:25.954Z"
locale: en
meta:
  description: "Amazon product research for im friendly but my wife isnt shirt: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:description": "Amazon product research for im friendly but my wife isnt shirt: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:title": "Trend — im friendly but my wife isnt shirt"
---

# **Im Friendly But My Wife Isnt Shirt**

**Worth a look**

Shows demand growing +276.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 4Growth 99Conversion 55Competition 47Returns 84Price range 42Avg price 69Brand share 73Review moat 96Quality gap 58

**Growth**

**Incredible****+276.4%**

90-day search growth — must beat 0% to launch

**Review moat**

**Incredible****85.9**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Great****1.6%**

return rate — above 5% kills the launch gate

**Brand share**

**Good****61%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Good****$14.23**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Good****4.6%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Okay****$9.87–$18.66**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Bad****$17K**

$17K/yr · 26K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")

## Trend