---
title: "Im Broken Hoodie — $2K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/im-broken-hoodie"
last_updated: "2026-08-12T21:08:23.967Z"
locale: en
meta:
description: "Amazon product research for im broken hoodie: $2K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for im broken hoodie: $2K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Im Broken Hoodie — $2K/mo Amazon US Product Research (2026)"
---
# **Im Broken Hoodie**
**Skip it**
Soft demand (-75.0% this quarter) — this niche doesn't clear our bar today.
Market size 6Growth 0Conversion 23Competition 34Returns 56Price range 95Avg price 95Brand share 33Review moat 48Quality gap 28
**Avg price**
**Incredible****$30.02**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$15.85–$37.42**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.8%**
return rate — above 5% kills the launch gate
**Review moat**
**Okay****1,665.35**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****65%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****1.8%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$24K**
$24K/yr · 44K searches
**Growth**
**Bad****-75.0%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
## **Is im broken hoodie profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, im broken hoodie is a $24K/yr Amazon United States market (44K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jan–Feb–Mar–Dec. Verdict: Skip it — 32/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **im broken hoodie market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **$23K–$30K**
- units × avg price
- **Conversion rate**
- **1.8%**
- **Avg BSR**
- **#34,397**
- **Page quality**
- **0%**
- **Prime**
- **85%**
- **Sponsored**
- **65%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **180 days**
## **Competition: brands, sellers & click share**
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▲rising
**Sellers**
**7**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**65%**
Top 20: 100%
**Open market**
**11%**
- I'm Broken I'm OK Shirts25% - Im Broken Mental Health Awareness21% - Confused Smile Invisible Illness I'm OK Broken20% - CIVIZILUX14% - I'm Ok - I'm Broken Mental Health Awareness Funny5% - Im Ok I'm Broken I'm Ok Broken4% - Open — no brand owns it (5 brands, 11%)
## **im broken hoodie demand & seasonality**
Weekly Amazon search volume, last 76 weeks — -75.0% search growth over the last 90 days.
3K2KPrime Day '25Spike '25Black Friday '25Spike '26 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 5.9×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/im-broken-hoodie/trend)
## **Top im broken hoodie products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$2K20%$5K30%$7K40%$10K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Im Ok Im Broken Invisible Illness I Am Ok Broken Pullover Hoodie**I'm Broken I'm OK Shirts**$31.31**4.3★40 rev](https://www.amazon.com/dp/B0C1LQWV1W) [2**Confused Smile Im Broken Invisible Illness Im OK Broken Pullover Hoodie**Confused Smile Invisible Illness I'm OK Broken**$31.32**5.0★7 rev](https://www.amazon.com/dp/B0GSLCZGZ7) [3**CIVIZILUX Im Ok Broken Hoodie Im Ok Im Broken Printed Mens T-Shirt Long Sleeve Mental Health Matters Hoodie Mental Health Awareness Hoodies Top For Men Vintage Tops Suicide Awareness Black**CIVIZILUX**$32.20**5.0★3 rev](https://www.amazon.com/dp/B0G1SZVRKQ) [4**Im Ok Broken Im Broken Im Ok Invisible Illness (On Back) Pullover Hoodie**Im Broken Mental Health Awareness**$31.01**4.4★51 rev](https://www.amazon.com/dp/B0DLXPZYG8) [5**Im Ok Broken Im Broken Im Ok Invisible Illness (2 Sides) Pullover Hoodie**Im Broken Mental Health Awareness**$35.41**5.0★5 rev](https://www.amazon.com/dp/B0GDV7JMFP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Confused Smile Im Broken Invisible Illness Im OK Broken Pullover Hoodie**Confused Smile Invisible Illness I'm OK Broken**$31.32**7 rev4mo ago](https://www.amazon.com/dp/B0GSLCZGZ7) [**Im Ok Broken Im Broken Im Ok Invisible Illness (2 Sides) Pullover Hoodie**Im Broken Mental Health Awareness**$35.41**5 rev6mo ago](https://www.amazon.com/dp/B0GDV7JMFP) [**Im Ok Broken Im Broken Im Ok Invisible Illness (2 Sides) Zip Hoodie**Im Broken Mental Health Awareness**$36.44**2 rev6mo ago](https://www.amazon.com/dp/B0GDVD1CWX) [**Im Ok Broken Im Broken Im Ok Invisible Illness Zip Hoodie**Im Broken Mental Health Awareness**$33.99**0 rev6mo ago](https://www.amazon.com/dp/B0GDVB1CMR) [**Yakelitte Dear Person Behind Me Hoodie You are Enough Hoodie Sweatshirt Mental Health Shirt Inspirational Pullover Top Black**Yakelitte**$26.67**134 rev8mo ago](https://www.amazon.com/dp/B0G1YTZW3Z)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**CIVIZILUX Im Ok Broken Hoodie Im Ok Im Broken Printed Mens T-Shirt Long Sleeve Mental Health Matters Hoodie Mental Health Awareness Hoodies Top For Men Vintage Tops Suicide Awareness Grey**CIVIZILUX**$34.92**5.0★**▲ 528%**](https://www.amazon.com/dp/B0G1SWHJ71) [**Salty Bones On My Way To Making Bad Decisions Premium Blend Ringspun Graphic Hooded Sweatshirt Printed in USA (US Alpha Large Regular Regular Black)**Salty Bones**$37.42**4.0★**▲ 488%**](https://www.amazon.com/dp/B0FZYN7KWJ) [**Confused Smile Im Broken Invisible Illness Im OK Broken Pullover Hoodie**Confused Smile Invisible Illness I'm OK Broken**$31.32**5.0★**▲ 406%**](https://www.amazon.com/dp/B0GSLCZGZ7) [**Yakelitte Dear Person Behind Me Hoodie You are Enough Hoodie Sweatshirt Mental Health Shirt Inspirational Pullover Top Black**Yakelitte**$26.67**4.0★**▲ 363%**](https://www.amazon.com/dp/B0G1YTZW3Z) [**Enthowother Dear Person Behind Me Sweatshirt Hoodie You Are Enough Hoodie to the Person Behind Me (Black Hoodie L)**Enthowother**$15.85**3.8★**▲ 266%**](https://www.amazon.com/dp/B0CLY8G849)
**~~View all trending →~~**
## **What reviews say buyers love and hate about im broken hoodie**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Material Quality**18%
*“nice cotton material”*
**Size-Overall**13%
*“Great fit”*
**Soft Feel**13%
*“Very soft and comfortable even after washing”*
**Quality-Overall**9%
*“well-made for reference”*
**Print Quality**6%
*“Print is nice”*
**Durability**5%
*“Very durable”*
**Flexibility**5%
*“Flex”*
**Weight Light**5%
*“Great sweatshirt, not too heavy or too light”*
**Warmth**5%
*“Plus it's cozy with a simple message”*
**Comfort-Overall**3%
*“Comfortable”*
### **What buyers complain about **
**Size-Overall**23%
*“Fit like garbage”*
**Material Quality**18%
*“Terrible material”*
**Smell**9%
*“Smelled terrible”*
**Thickness**5%
*“It is not a super thick/heavy sweater”*
**Value For Money**5%
*“Waste of money”*
**Shrinkage Resistance**5%
*“It shrunk more than a full size in 1 wash”*
**Adhesion/Stickiness**3%
*“the adhesive just didn't hold up”*
**Length**2%
*“It is wide and short”*
**Advertised Vs Actual Product**2%
*“Description not true to actual product”*
### **Top return reasons **
**Size-Overall**53%
**Material Quality**11%
**Sleeve Fit**6%
**Chest Fit**5%
**Thin**4%
**Advertised Vs Actual Product**4%
**Length**3%
**Waist Fit**3%
**Quality-Overall**3%
**Smell**2%
## **Common im broken hoodie questions**
- **Is im broken hoodie profitable to sell on Amazon United States?**
- The niche generates $24K/yr across 20 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -75.0%. Flapen's verdict: Skip it (32/100).
- **How competitive is the im broken hoodie niche?**
- 11 brands and 7 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in im broken hoodie?**
- Top complaints mined from reviews: Size-Overall, Material Quality, Smell. The return rate is 2.8%.
- **When does demand for im broken hoodie peak?**
- Demand peaks in Jan–Feb–Mar–Dec; the busiest month runs 5.9× the quietest.
- **What does it cost to enter the im broken hoodie niche?**
- Listings span $15.85–$37.42; the average listing price is $30.02 (sweet spot $15–$100). The average incumbent carries 1,665 reviews — the moat a new listing must climb.
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