---
title: "Hidden Blade — $5K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/hidden-blade"
last_updated: "2026-08-12T19:44:43.555Z"
locale: en
meta:
description: "Amazon product research for hidden blade: $5K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for hidden blade: $5K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Hidden Blade — $5K/mo Amazon US Product Research (2026)"
---
# **Hidden Blade**
**Skip it**
Weak search conversion (0.2%) — this niche doesn't clear our bar today.
Market size 15Growth 17Conversion 3Competition 71Returns 24Price range 50Avg price 90Brand share 11Review moat 95Quality gap 98
**Quality gap**
**Incredible****3.7★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Great****100.94**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****$59.87**
avg listing price — sweet spot $15–$100
**Competition**
**Good****43%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****$8.79–$180.18**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Bad****5.2%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-15.8%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$60K**
$60K/yr · 418K searches
**Brand share**
**Bad****96%**
top-5 brand share — brand-locked demand
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
## **Is hidden blade profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, hidden blade is a $60K/yr Amazon United States market (418K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Oct–Dec. Verdict: Skip it — 41/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **hidden blade market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$180K–$239K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#2,134**
- **Page quality**
- **0%**
- **Prime**
- **66%**
- **Sponsored**
- **84%**
- **Out of stock**
- **7.3%**
- **Avg brand age**
- **54 months**
- **Avg seller age**
- **170 days**
## **Competition: brands, sellers & click share**
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▼falling
**Sellers**
**13**
**Top-5 brand share**
**96%**
Top 20: 100%
**Top-5 click share**
**43%**
Top 20: 89%
**Open market**
**1%**
- Generic55% - TeShoarud24% - Sleevesword8% - WSJYP5% - McFarlane Toys4% - Assassin's Creed3% - Open — no brand owns it (2 brands, 1%)
## **hidden blade demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -15.8% search growth over the last 90 days.
13K8KSpike '24Holiday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Dec · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/hidden-blade/trend)
## **Top hidden blade search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **assassins creed hidden blade**160K/yr-23.5%0.4% conv. - **hidden blade**116K/yr-8.5%0.5% conv. - **hidden blade assassins creed**42K/yr-8.6%0.8% conv. - **assassins creed blade**15K/yr-0.9%0.3% conv. - **wrist blade**12K/yr-4.1%0.2% conv. - **assassin creed hidden blade**10K/yr-5.0%0.6% conv. - **hidden blades**6K/yr-1.8%0.3% conv. - **assassins creed weapons**7K/yr-12.2%0.1% conv. - **assassins creed props**5K/yr+13.2%0.0% conv. - **assassins creed knife**5K/yr-3.4%0.5% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/hidden-blade/search-terms)
## **Top hidden blade products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2K6%$4K9%$5K12%$7K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Hidden Blade Role Playing Weapon Props 1:1 Hidden Blade Hidden Blade Edward Kenway Hidden Sword Hidden Blade Toy (Radish) Black**Generic**$22.78**3.7★90 rev](https://www.amazon.com/dp/B0F5GMMVK3) [2**Plastic Hidden Blade Cosplay Weapons Props 1:1 Sleeves Sword Cane Sword**Generic**$41.54**3.4★20 rev](https://www.amazon.com/dp/B0FF3SNYF9) [3**TeShoarud Hidden Blade 1:1 Scale Replica 3D Printed Connor Hidden Blade for Cosplay Accessories**TeShoarud**$41.69**3.3★53 rev](https://www.amazon.com/dp/B0F9884BD3) [4**Hidden Blade Hidden Weapons Cosplay Weapons Props 1:1 Hidden BladeHidden SwordRole Playing Weapon Props Black Flag 4 Edward**Generic**$32.61**3.8★16 rev](https://www.amazon.com/dp/B0FLWVB7SC) [5**Hidden Blade Hidden Weapons Cosplay Weapons Props 1:1 Hidden BladeHidden SwordRole Playing Weapon Props Black Flag 4 Edward (Flag 4-D)**Generic**$29.50**3.8★42 rev](https://www.amazon.com/dp/B0F43DD8Y4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Sleevesword Plastic Hidden Blade Cosplay Prop Hidden Blade Toy Hidden Blade Assassins Creed Hidden Blade 1:1 Replica (Black-B)**Sleevesword**$45.67**10 rev7mo ago](https://www.amazon.com/dp/B0G5XYXR6K) [**Metallic Assassin Hidden Blade Prop Retractable Hidden Blade Costume Accessory for Halloween Roleplay & Collection (Red & Black)**TeShoarud**$175.07**0 rev9mo ago](https://www.amazon.com/dp/B0FRLZC19M) [**2026 Retractable Plastic Hidden Blade Costume Prop Adult Cosplay Accessory Soft Plastic 6.5 to 11.2 Extendable Design (1 Black)**Generic**$9.82**10 rev10mo ago](https://www.amazon.com/dp/B0FMYF815T) [**Hidden Blade Hidden Weapons Cosplay Weapons Props 1:1 Hidden BladeHidden SwordRole Playing Weapon Props**Generic**$48.80**5 rev10mo ago](https://www.amazon.com/dp/B0FWZVG4Y2) [**Cosplay Hidden Blade Prop Black Plastic Retractable Sleeve Sword Sword Cane**Generic**$41.20**7 rev12mo ago](https://www.amazon.com/dp/B0FH9VCLDD)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**2026 Retractable Plastic Hidden Blade Costume Prop Adult Cosplay Accessory Soft Plastic 6.5 to 11.2 Extendable Design (1 Black)**Generic**$9.82**4.1★**▲ 227%**](https://www.amazon.com/dp/B0FMYF815T) [**Sleevesword Plastic Hidden Blade Cosplay Prop Hidden Blade Toy Hidden Blade Assassins Creed Hidden Blade 1:1 Replica (Black-B)**Sleevesword**$45.67**3.1★**▲ 189%**](https://www.amazon.com/dp/B0G5XYXR6K) [**WSJYP Stainless Steel Assassins Creed Hidden Blade Cosplay Weapon Accessories Stainless Figure 1**WSJYP**$111.16**3.4★**▲ 109%**](https://www.amazon.com/dp/B09M47YZ5X) [**Hidden Blade Cosplay Weapons Props 1:1 Hidden BladeHidden Sword**Generic**$24.96**3.7★**▲ 41%**](https://www.amazon.com/dp/B0F43DSZK4) [**Hidden Blade 3D Printed Retractable Prop 1:1Replica Upgraded ABS Plastic Role-Playing Toy Black Flag**TeShoarud**$59.83**3.9★**▲ 27%**](https://www.amazon.com/dp/B0F98BJLRC)
**~~View all trending →~~**
## **What reviews say buyers love and hate about hidden blade**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Durability**15%
*“Nothing has broken”*
**Functionality-Overall**14%
*“Works well, might be some functions”*
**Fun/Entertainment Experience**11%
*“Very addictive to use, very fun”*
**Gifting Purpose**7%
*“This was a gift”*
**Quality-Overall**7%
*“Great Quality and Super Functional Cosplay Prop”*
**Weight Light**6%
*“Its lightweight, easy to clean, and every detail feels well-made”*
**Material Quality**5%
*“The plastic feels durable”*
**Design-Overall**4%
*“Cool concept”*
**Value For Money**2%
*“The price is unbeatable for the quality you get”*
**Strap/String Quality**2%
*“The straps are adjustable”*
### **What buyers complain about **
**Durability**29%
*“Broke the first day”*
**Material Quality**20%
*“Made of cheap plastic”*
**Quality-Overall**14%
*“Junk”*
**Functionality-Overall**8%
*“Crossbow did not work”*
**Strength**7%
*“he expects it will break easily”*
**Value For Money**6%
*“The price for this is too high for me”*
**Advertised Vs Actual Product**4%
*“it is advertised in the wrong spot”*
**Sharpness**1%
*“it is sharp”*
**Comfort-Overall**1%
*“is unpleasant to wear”*
**Hard Feel**1%
*“Its also incredibly stiff”*
### **Top return reasons **
**Defective Material/Parts**23%
**Functionality-Overall**12%
**Size-Overall**12%
**Quality-Overall**8%
**Advertised Vs Actual Product**7%
**Material Quality**5%
**Durability**5%
**Strap/String Quality**5%
**Stretchability/Expandability/Elasticity**3%
**Mechanism Issues**3%
## **Common hidden blade questions**
- **Is hidden blade profitable to sell on Amazon United States?**
- The niche generates $60K/yr across 32 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -15.8%. Flapen's verdict: Skip it (41/100).
- **How competitive is the hidden blade niche?**
- 8 brands and 13 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 96% of demand.
- **What do buyers complain about in hidden blade?**
- Top complaints mined from reviews: Durability, Material Quality, Quality-Overall. The return rate is 5.2% — above our launch gate.
- **When does demand for hidden blade peak?**
- Demand peaks in Oct–Dec; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the hidden blade niche?**
- Listings span $8.79–$180.18; the average listing price is $59.87 (sweet spot $15–$100). The average incumbent carries 101 reviews — the moat a new listing must climb.
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