---
title: "Hazbin Hotel Plush — $643/mo Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/hazbin-hotel-plush"
last_updated: "2026-08-12T20:27:57.582Z"
locale: en
meta:
description: "Amazon product research for hazbin hotel plush: $643/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for hazbin hotel plush: $643/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Hazbin Hotel Plush — $643/mo Amazon US Product Research"
---
# **Hazbin Hotel Plush**
**Skip it**
Soft demand (-48.5% this quarter) — this niche doesn't clear our bar today.
Market size 2Growth 1Conversion 4Competition 71Returns 37Price range 95Avg price 95Brand share 33Review moat 97Quality gap 80
**Review moat**
**Incredible****52.09**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Incredible****$27.07**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$18.57–$55.66**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****43%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Okay****4.0%**
return rate — above 5% kills the launch gate
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$8K**
$8K/yr · 92K searches
**Growth**
**Bad****-48.5%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
## **Is hazbin hotel plush profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, hazbin hotel plush is a $8K/yr Amazon United States market (92K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **hazbin hotel plush market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$14K–$20K**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#117,696**
- **Page quality**
- **0%**
- **Prime**
- **46%**
- **Sponsored**
- **63%**
- **Out of stock**
- **8.9%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **169 days**
## **Competition: brands, sellers & click share**
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▲rising
**Sellers**
**15**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**43%**
Top 20: 84%
**Open market**
**11%**
- Pisorex25% - Eclaty25% - Yazkimo22% - Byvitoy7% - Hot Topic5% - POHADON4% - Open — no brand owns it (7 brands, 11%)
## **hazbin hotel plush demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -48.5% search growth over the last 90 days.
12K8KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 6.9×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/hazbin-hotel-plush/trend)
## **Top hazbin hotel plush search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **hazbin hotel hoodie**49K/yr-52.3%0.2% conv. - **hazbin hotel clothes**7K/yr-32.2%0.1% conv. - **alastor hoodie**8K/yr-40.5%1.0% conv. - **hazbin hotel jacket**7K/yr-50.4%0.1% conv. - **hazbin hotel hoodies**10K/yr-54.0%0.3% conv. - **hazbin hotel sweatshirt**5K/yr-29.2%0.6% conv. - **hazbin hotel sweater**6K/yr-60.7%0.8% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/hazbin-hotel-plush/search-terms)
## **Top hazbin hotel plush products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$3098%$61712%$92616%$1K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Eclaty Alastor Hoodie Costume Cosplay Sweatshirt Sweater Hooded (Black 1 L)**Eclaty**$32.25**4.3★73 rev](https://www.amazon.com/dp/B0D1BS98VM) [2**Pisorex Unisex Alastor Hoodie Pullovers Cosplay Costume 3D Printed Hooded Sweatshirt with Kangaroo Pocket (Black Small)**Pisorex**$18.85**3.8★5 rev](https://www.amazon.com/dp/B0GFM95PWJ) [3**Eclaty Alastor Hoodie Costume Cosplay Sweatshirt Sweater (Black 1 L)**Eclaty**$32.08**4.5★105 rev](https://www.amazon.com/dp/B0CWHDRHS3) [4**Pisorex Unisex Alastor Hoodie Pullovers Cosplay Costume 3D Printed Hooded Sweatshirt with Kangaroo Pocket (Red Small)**Pisorex**$18.87**3.8★5 rev](https://www.amazon.com/dp/B0GFLXKS6L) [5**Pisorex Unisex Alastor Hoodie Pullovers Cosplay Costume 3D Printed Hooded Sweatshirt with Kangaroo Pocket (Black Medium)**Pisorex**$19.45**3.8★5 rev](https://www.amazon.com/dp/B0GFLWCTDN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Yazkimo Unisex Adult Anime Cosplay Hoodies 2D Printing Hooded Sweatshirt Zipper Jacket Coat Hotel Black Casual Sweater (US Alpha X-Small Regular Regular Black Zipper 1)**Yazkimo**$26.83**6 rev6mo ago](https://www.amazon.com/dp/B0GFTSCBJ4) [**Yazkimo Unisex Adult Anime Cosplay Hoodies 2D Printing Hooded Sweatshirt Zipper Jacket Coat Hotel Black Casual Sweater (US Alpha Medium Regular Regular Black Zipper 4)**Yazkimo**$26.95**6 rev6mo ago](https://www.amazon.com/dp/B0GFTSBZHH) [**Yazkimo Unisex Adult Anime Cosplay Hoodies 2D Printing Hooded Sweatshirt Zipper Jacket Coat Hotel Black Casual Sweater (US Alpha Large Regular Regular Black Zipper 3)**Yazkimo**$26.84**6 rev6mo ago](https://www.amazon.com/dp/B0GFSSNM1C) [**Yazkimo Unisex Adult Anime Cosplay Hoodies 2D Printing Hooded Sweatshirt Zipper Jacket Coat Hotel Black Casual Sweater (US Alpha Small Regular Regular Black Zipper 7)**Yazkimo**$26.98**6 rev6mo ago](https://www.amazon.com/dp/B0GFTK1XPS) [**Pisorex Unisex Alastor Hoodie Pullovers Cosplay Costume 3D Printed Hooded Sweatshirt with Kangaroo Pocket (Black Small)**Pisorex**$18.85**5 rev6mo ago](https://www.amazon.com/dp/B0GFM95PWJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Pisorex Unisex Alastor Hoodie Pullovers Cosplay Costume 3D Printed Hooded Sweatshirt with Kangaroo Pocket (Black Small)**Pisorex**$18.85**3.8★**▲ 244%**](https://www.amazon.com/dp/B0GFM95PWJ) [**Pisorex Unisex Alastor Hoodie Pullovers Cosplay Costume 3D Printed Hooded Sweatshirt with Kangaroo Pocket (Pink Medium)**Pisorex**$18.77**3.8★**▲ 242%**](https://www.amazon.com/dp/B0GFM4QNLF) [**Hot Topic Hazbin Hotel Lucifer Take That Depression Hoodie BLACK Large**Hot Topic**$44.24**0.0★**▲ 234%**](https://www.amazon.com/dp/B0FQK55C6J) [**Pisorex Unisex Alastor Hoodie Pullovers Cosplay Costume 3D Printed Hooded Sweatshirt with Kangaroo Pocket (Red Small)**Pisorex**$18.87**3.8★**▲ 233%**](https://www.amazon.com/dp/B0GFLXKS6L) [**Yazkimo Unisex Adult Anime Cosplay Hoodies 2D Printing Hooded Sweatshirt Zipper Jacket Coat Hotel Black Casual Sweater (US Alpha X-Small Regular Regular Black Zipper 1)**Yazkimo**$26.83**3.2★**▲ 233%**](https://www.amazon.com/dp/B0GFTSCBJ4)
**~~View all trending →~~**
## **What reviews say buyers love and hate about hazbin hotel plush**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gifting Purpose**25%
*“Awesome gift”*
**Size-Overall**17%
*“Perfect fit”*
**Advertised Vs Actual Product**13%
*“Was as described”*
**Value For Money**13%
*“Great value”*
**Quality-Overall**10%
*“Great Quality”*
**Comfort-Overall**6%
*“Comfortable and fits perfectly fine”*
**Arm Fit**6%
*“its true to size if you don't raise your arms”*
**Weight Light**6%
*“Nice light to medium weight hoodie colorful good sized”*
### **What buyers complain about **
**Size-Overall**75%
*“My fault for not checking the size chart, I guess”*
**Thickness**8%
*“Is a little thin”*
### **Top return reasons **
**Size-Overall**51%
**Material Quality**19%
**Chest Fit**8%
**Sleeve Fit**5%
**Thin**3%
**Value For Money**2%
**Shoulder Fit**2%
**Advertised Vs Actual Product**2%
**Arm Fit**2%
**Print Quality**2%
## **Common hazbin hotel plush questions**
- **Is hazbin hotel plush profitable to sell on Amazon United States?**
- The niche generates $8K/yr across 35 tracked products. 0 of 18 products launched in the last 360 days are still selling. 90-day search growth is -48.5%. Flapen's verdict: Skip it (41/100).
- **How competitive is the hazbin hotel plush niche?**
- 13 brands and 15 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in hazbin hotel plush?**
- Top complaints mined from reviews: Size-Overall, Thickness. The return rate is 4.0%.
- **When does demand for hazbin hotel plush peak?**
- Demand peaks in Nov–Dec; the busiest month runs 6.9× the quietest.
- **What does it cost to enter the hazbin hotel plush niche?**
- Listings span $18.57–$55.66; the average listing price is $27.07 (sweet spot $15–$100). The average incumbent carries 52 reviews — the moat a new listing must climb.
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