---
title: "Harry Potter Scarf — $8K/mo Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/harry-potter-scarf"
last_updated: "2026-08-12T22:35:22.218Z"
locale: en
meta:
description: "Amazon product research for harry potter scarf: $8K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for harry potter scarf: $8K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Harry Potter Scarf — $8K/mo Amazon US Product Research"
---
# **Harry Potter Scarf**
**Skip it**
Soft demand (-50.4% this quarter) — this niche doesn't clear our bar today.
Market size 25Growth 0Conversion 34Competition 28Returns 20Price range 69Avg price 81Brand share 30Review moat 69Quality gap 19
**Avg price**
**Great****$17.28**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****736.04**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$4.98–$37.48**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****2.7%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****68%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Bad****$99K**
$99K/yr · 211K searches
**Returns**
**Bad****6.3%**
return rate — above 5% kills the launch gate
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-50.4%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
## **Is harry potter scarf profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, harry potter scarf is a $99K/yr Amazon United States market (211K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 29/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **harry potter scarf market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **10K–13K**
- avg 250–500/product
- **Revenue / yr**
- **$173K–$216K**
- units × avg price
- **Conversion rate**
- **2.7%**
- **Avg BSR**
- **#28,907**
- **Page quality**
- **0%**
- **Prime**
- **79%**
- **Sponsored**
- **63%**
- **Out of stock**
- **16.1%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **155 days**
## **Competition: brands, sellers & click share**
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▼falling
**Sellers**
**18**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**68%**
Top 20: 96%
**Open market**
**10%**
- Harry Potter49% - Zando18% - Cinereplicas10% - elope8% - wonshia3% - HCMY3% - Open — no brand owns it (7 brands, 10%)
## **harry potter scarf demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -50.4% search growth over the last 90 days.
23K18KSpike '24Prime Day '25Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 14.2×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/harry-potter-scarf/trend)
## **Top harry potter scarf search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **harry potter scarf**97K/yr-43.5%2.5% conv. - **gryffindor scarf**56K/yr-58.8%3.9% conv. - **harry potter scarves**20K/yr-43.0%1.3% conv. - **harry potter scarf gryffindor**6K/yr-43.2%5.3% conv. - **hogwarts scarf**8K/yr-45.8%1.9% conv. - **gryffindor scarf adult**3K/yr-43.9%3.6% conv. - **gryffindor scarf kids**5K/yr-56.6%7.6% conv. - **harry potter gryffindor scarf**4K/yr-63.6%4.6% conv. - **harry potter scarf kids**6K/yr-82.7%2.0% conv. - **harry potter scarf adult**6K/yr-86.2%0.9% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/harry-potter-scarf/search-terms)
## **Top harry potter scarf products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$5K10%$10K15%$15K20%$20K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Harry Potter Gryffindor Knitted Crest Scarf - Deep Red & Yellow - Embroidered House Lion Badge - 66 x 7 - Soft Winter Knit Scarf for Kids & Adults - Wizarding World Accessory**Harry Potter**$23.92**4.8★115 rev](https://www.amazon.com/dp/B0FR8VYRH2) [2**Harry Potter Slytherin Knitted Crest Scarf - Green & Silver with Tassels - Inspired by Prisoner of Azkaban - 66 x 7 - Soft Winter Knit Scarf for Kids & Adults - Wizarding World Costume Accessory**Harry Potter**$24.24**4.8★115 rev](https://www.amazon.com/dp/B0FR95VVMF) [3**Zando Wizard Knit Red Striped Scarf - Soft Magic College Style Winter Fall Scarf for Women Men Movie Character Cosplay Halloween Costume Accessories Halloween Party Birthday Christmas**Zando**$8.84**4.8★28 rev](https://www.amazon.com/dp/B0FMRBZNWT) [4**Harry Potter Ravenclaw Knitted Crest Scarf - Blue & Silver - Embroidered House Crest - 66 x 7 - Soft Winter Knit Scarf for Kids & Adults - Wizarding World Costume Accessory**Harry Potter**$24.07**4.8★115 rev](https://www.amazon.com/dp/B0FR941YPM) [5**Cinereplicas - Harry Potter - Scarf Classic - Gryffindor - Official Warner Bros License - 75 x 9 5 inches**Cinereplicas**$22.81**4.7★10,245 rev](https://www.amazon.com/dp/B00IYIENWQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**HCMY Wizard Glasses Red Tie Knit Striped Scarf Halloween Cosplay Part Set Magic Movie Costume Accessories Black Round Frame No Lenses Themed Party Dress Up Favors**HCMY**$8.20**4 rev3mo ago](https://www.amazon.com/dp/B0GTJZZKY9) [**Harry Potter Gryffindor Kids Winter Hat Gloves Scarf Set for Boys and Girls Winter Hat for Kids 4-14 Years**ABG Accessories**$22.26**61 rev8mo ago](https://www.amazon.com/dp/B0FXBRTN3C) [**Harry Potter Gryffindor Knitted Crest Scarf - Deep Red & Yellow - Embroidered House Lion Badge - 66 x 7 - Soft Winter Knit Scarf for Kids & Adults - Wizarding World Accessory**Harry Potter**$23.92**115 rev9mo ago](https://www.amazon.com/dp/B0FR8VYRH2) [**Harry Potter Slytherin Knitted Crest Scarf - Green & Silver with Tassels - Inspired by Prisoner of Azkaban - 66 x 7 - Soft Winter Knit Scarf for Kids & Adults - Wizarding World Costume Accessory**Harry Potter**$24.24**115 rev9mo ago](https://www.amazon.com/dp/B0FR95VVMF) [**Harry Potter Ravenclaw Knitted Crest Scarf - Blue & Silver - Embroidered House Crest - 66 x 7 - Soft Winter Knit Scarf for Kids & Adults - Wizarding World Costume Accessory**Harry Potter**$24.07**115 rev9mo ago](https://www.amazon.com/dp/B0FR941YPM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**HCMY Wizard Glasses Red Tie Knit Striped Scarf Halloween Cosplay Part Set Magic Movie Costume Accessories Black Round Frame No Lenses Themed Party Dress Up Favors**HCMY**$8.20**4.7★**▲ 464%**](https://www.amazon.com/dp/B0GTJZZKY9) [**Harry Potter Slytherin Knitted Crest Scarf - Green & Silver with Tassels - Inspired by Prisoner of Azkaban - 66 x 7 - Soft Winter Knit Scarf for Kids & Adults - Wizarding World Costume Accessory**Harry Potter**$24.24**4.8★**▲ 249%**](https://www.amazon.com/dp/B0FR95VVMF) [**Harry Potter Ravenclaw Knitted Crest Scarf - Blue & Silver - Embroidered House Crest - 66 x 7 - Soft Winter Knit Scarf for Kids & Adults - Wizarding World Costume Accessory**Harry Potter**$24.07**4.8★**▲ 246%**](https://www.amazon.com/dp/B0FR941YPM) [**Cinereplicas - Harry Potter - Lightweight Voile Scarf - Gryffindor - Official Warner Bros License - 77 5 x 34 inches**Cinereplicas**$19.81**4.6★**▲ 196%**](https://www.amazon.com/dp/B0774G38Q1) [**Laahoem Soft Knit Striped Scarf Hat Neck Tie Glasses Set Halloween Magical Cosplay Costume Movie Accessories Winter Neckerchief Scarf+Tie Red**Laahoem**$20.13**5.0★**▲ 187%**](https://www.amazon.com/dp/B0F9P37LDD)
**~~View all trending →~~**
## **What reviews say buyers love and hate about harry potter scarf**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**14%
*“Very nice quality”*
**Value For Money**13%
*“affordable”*
**Warmth**11%
*“Keeps us warm”*
**Color**8%
*“The colors are exact”*
**Gifting Purpose**8%
*“Gift”*
**Soft Feel**7%
*“Soft”*
**Material Quality**6%
*“Excellent thickness of yarn”*
**Durability**5%
*“Very good quality and super durable”*
**Advertised Vs Actual Product**5%
*“is exactly like the picture”*
**Weather Proof**4%
*“during the very cold days after Christmas and loved it”*
### **What buyers complain about **
**Quality-Overall**27%
*“I was nervous about the quality of the product because so cheap”*
**Material Quality**14%
*“Unfortunately it just felt and looked cheap”*
**Warmth**12%
*“Not very warm”*
**Thin**7%
*“thin material”*
**Ease Of Cleaning**5%
*“Please keep in mind that the care tag states it can only be spot cleaned. no dry cleaning or machine washing”*
### **Top return reasons **
**Size-Overall**26%
**Length**22%
**Material Quality**9%
**Color**9%
**Value For Money**8%
**Quality-Overall**6%
**Thin**5%
**Shape/Style**3%
**Advertised Vs Actual Product**2%
**Product Condition**2%
## **Common harry potter scarf questions**
- **Is harry potter scarf profitable to sell on Amazon United States?**
- The niche generates $99K/yr across 24 tracked products. 3 of 10 products launched in the last 360 days are still selling. 90-day search growth is -50.4%. Flapen's verdict: Skip it (29/100).
- **How competitive is the harry potter scarf niche?**
- 13 brands and 18 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in harry potter scarf?**
- Top complaints mined from reviews: Quality-Overall, Material Quality, Warmth. The return rate is 6.3% — above our launch gate.
- **When does demand for harry potter scarf peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 14.2× the quietest.
- **What does it cost to enter the harry potter scarf niche?**
- Listings span $4.98–$37.48; the average listing price is $17.28 (sweet spot $15–$100). The average incumbent carries 736 reviews — the moat a new listing must climb.
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