---
title: "Harry Potter Hat — $3K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/harry-potter-hat"
last_updated: "2026-08-12T21:02:12.858Z"
locale: en
meta:
description: "Amazon product research for harry potter hat: $3K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for harry potter hat: $3K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Harry Potter Hat — $3K/mo Amazon US Product Research (2026)"
---
# **Harry Potter Hat**
**Skip it**
A small market ($34K/yr) — this niche doesn't clear our bar today.
Market size 8Growth 39Conversion 18Competition 72Returns 21Price range 76Avg price 87Brand share 25Review moat 64Quality gap 18
**Avg price**
**Great****$19.87**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$7.87–$37.84**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****42%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****938.14**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+11.4%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****90%**
top-5 brand share — brands hold most of the demand
**Returns**
**Bad****6.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****1.4%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$34K**
$34K/yr · 121K searches
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
## **Is harry potter hat profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, harry potter hat is a $34K/yr Amazon United States market (121K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 38/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **harry potter hat market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$50K–$60K**
- units × avg price
- **Conversion rate**
- **1.4%**
- **Avg BSR**
- **#7,356**
- **Page quality**
- **0%**
- **Prime**
- **91%**
- **Sponsored**
- **74%**
- **Out of stock**
- **5.5%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **157 days**
## **Competition: brands, sellers & click share**
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▼falling
**Sellers**
**41**
**Top-5 brand share**
**90%**
Top 20: 100%
**Top-5 click share**
**42%**
Top 20: 78%
**Open market**
**7%**
- Harry Potter36% - Popfunk30% - Bioworld16% - ABG Accessories5% - elope3% - Disguise3% - Open — no brand owns it (4 brands, 7%)
## **harry potter hat demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +11.4% search growth over the last 90 days.
5K3KSpike '24Prime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/harry-potter-hat/trend)
## **Top harry potter hat search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **harry potter hat**78K/yr+5.8%1.1% conv. - **harry potter hats**10K/yr+4.1%0.4% conv. - **harry potter baseball cap**5K/yr+85.1%0.7% conv. - **gryffindor hat**8K/yr+0.7%2.4% conv. - **harry potter hats for women**4K/yr+81.3%0.6% conv. - **hogwarts hat**6K/yr+8.3%1.1% conv. - **harry potter cap**5K/yr+25.7%0.8% conv. - **harry potter wizard hat**4K/yr-3.4%0.9% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/harry-potter-hat/search-terms)
## **Top harry potter hat products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$1K6%$2K9%$3K12%$4K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Popfunk Official Harry Potter Cute Chibi Character Dad Hat - The U18 Adjustable Relaxed-Fit Cap - Unisex for Men and Women Charcoal**Popfunk**$19.74**4.8★104 rev](https://www.amazon.com/dp/B0C9R2NBSV) [2**Popfunk Official Harry Potter Gryffindor Arch Dad Hat - The U18 Adjustable Relaxed-Fit Cap - Unisex for Men and Women Charcoal**Popfunk**$19.99**4.8★32 rev](https://www.amazon.com/dp/B0C9QZFN1H) [3**Harry Potter Baseball Cap Quidditch Womens Adjustable Cotton Dad Hat with Curved Brim Gryffindor One Size**Harry Potter**$19.96**4.6★57 rev](https://www.amazon.com/dp/B0CYR8FRFT) [4**Harry Potter Gryffindor Embroidered House Crest Animal Adjustable Snapback Hat**Bioworld**$23.96**4.9★124 rev](https://www.amazon.com/dp/B0CD2RSMJ4) [5**Harry Potter Deathly Hallows Symbol Adjustable Baseball Hat**Harry Potter**$21.82**5.0★3 rev](https://www.amazon.com/dp/B0F9MVF3KR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Bioworld Harry Potter Hufflepuff Alumni Adult Unstructured Baseball Cap**Bioworld**$17.02**12 rev8mo ago](https://www.amazon.com/dp/B0G1Q463PN) [**Harry Potter Hogwarts Castle White Polywool A-Frame Baseball Hat**Bioworld**$16.79**5 rev9mo ago](https://www.amazon.com/dp/B0FKNKHSJD) [**Harry Potter Gryffindor Knitted Hat - Cuffed Beanie Hat with Embroidered Crest & Pom Pom - Burgundy & Yellow Warm Winter Accessory for Fans & Collectors - Adults and Teens**Harry Potter**$17.53**64 rev9mo ago](https://www.amazon.com/dp/B0FR9ZSNHR) [**Harry Potter Hat Baseball Cap Gryffindor Hat for Men and Women**ABG Accessories**$18.52**36 rev11mo ago](https://www.amazon.com/dp/B0FM5P4YT6) [**Harry Potter Deathly Hallows Symbol Adjustable Baseball Hat**Harry Potter**$21.82**3 rev1y ago](https://www.amazon.com/dp/B0F9MVF3KR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Bioworld Harry Potter Hufflepuff Alumni Adult Unstructured Baseball Cap**Bioworld**$17.02**4.9★**▲ 121%**](https://www.amazon.com/dp/B0G1Q463PN) [**Harry Potter Baseball Cap Quidditch Womens Adjustable Cotton Dad Hat with Curved Brim Slytherin One Size**Harry Potter**$22.33**4.6★**▲ 100%**](https://www.amazon.com/dp/B0CYR7T92X) [**Popfunk Official Harry Potter Gryffindor Arch Dad Hat - The U18 Adjustable Relaxed-Fit Cap - Unisex for Men and Women Charcoal**Popfunk**$19.99**4.8★**▲ 86%**](https://www.amazon.com/dp/B0C9QZFN1H) [**Popfunk Official Harry Potter Cute Chibi Character Dad Hat - The U18 Adjustable Relaxed-Fit Cap - Unisex for Men and Women Charcoal**Popfunk**$19.74**4.8★**▲ 75%**](https://www.amazon.com/dp/B0C9R2NBSV) [**Popfunk Official Harry Potter Slyrtherin Tail Adjustable Snapback Six-Panel Structured Hat - Unisex for Men and Women Black/Light Green**Popfunk**$17.91**4.9★**▲ 66%**](https://www.amazon.com/dp/B0DM6CKGC2)
**~~View all trending →~~**
## **What reviews say buyers love and hate about harry potter hat**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**27%
*“Overall, its a high-quality, comfortable winter hat that any Harry Potter fan — collector or casual wearer — will appreciate”*
**Size-Overall**11%
*“The size is great”*
**Material Quality**10%
*“The material will last for ever”*
**Fun/Entertainment Experience**9%
*“Fun for all”*
**Value For Money**5%
*“It worth the money”*
**Gifting Purpose**5%
*“It was a cute gift”*
**Advertised Vs Actual Product**4%
*“I wanted what was advertised in the pictures”*
**Color**4%
*“the color is really good”*
**Durability**3%
*“durable”*
**Smell**3%
*“It smells good”*
### **What buyers complain about **
**Size-Overall**27%
*“Size is incorrect”*
**Comfort-Overall**12%
*“not super comfy even with the ponytail hole options”*
**Quality-Overall**11%
*“Not the best toy”*
**Advertised Vs Actual Product**9%
*“discovered this hat didnt match the photos”*
**Shape/Style**9%
*“Odd shape and fit”*
**Value For Money**9%
*“Dont buy the overpriced hat when you get there”*
**Durability**3%
*“It finally broke and so decided to purchase another and so disappointed”*
**Warmth**3%
*“not too warm or too durable”*
**Material Quality**3%
*“the material is not as good”*
### **Top return reasons **
**Size-Overall**46%
**Advertised Vs Actual Product**9%
**Value For Money**8%
**Functionality-Overall**5%
**Color**5%
**Material Quality**4%
**Quality-Overall**4%
**Length**2%
**Product Condition**2%
**Strength**2%
## **Common harry potter hat questions**
- **Is harry potter hat profitable to sell on Amazon United States?**
- The niche generates $34K/yr across 43 tracked products. 2 of 8 products launched in the last 360 days are still selling. 90-day search growth is +11.4%. Flapen's verdict: Skip it (38/100).
- **How competitive is the harry potter hat niche?**
- 10 brands and 41 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 90% of demand.
- **What do buyers complain about in harry potter hat?**
- Top complaints mined from reviews: Size-Overall, Comfort-Overall, Quality-Overall. The return rate is 6.0% — above our launch gate.
- **When does demand for harry potter hat peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the harry potter hat niche?**
- Listings span $7.87–$37.84; the average listing price is $19.87 (sweet spot $15–$100). The average incumbent carries 938 reviews — the moat a new listing must climb.
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