---
title: "Hanes Black Hoodie — $3K/mo Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/hanes-black-hoodie"
last_updated: "2026-08-12T22:37:16.942Z"
locale: en
meta:
description: "Amazon product research for hanes black hoodie: $3K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for hanes black hoodie: $3K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Hanes Black Hoodie — $3K/mo Amazon US Product Research"
---
# **Hanes Black Hoodie**
**Skip it**
Soft demand (-48.7% this quarter) — this niche doesn't clear our bar today.
Market size 8Growth 1Conversion 14Competition 76Returns 40Price range 75Avg price 82Brand share 32Review moat 1Quality gap 37
**Avg price**
**Great****$17.89**
avg listing price — sweet spot $15–$100
**Competition**
**Great****39%**
top-5 click share — an open shelf
**Price range**
**Great****$6.86–$38.86**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Okay****3.8%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****86%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Bad****1.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$32K**
$32K/yr · 153K searches
**Growth**
**Bad****-48.7%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****47,456.85**
avg incumbent reviews — the moat a new listing must climb
## **Is hanes black hoodie profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, hanes black hoodie is a $32K/yr Amazon United States market (153K searches/yr). The top 5 brands hold 86% of demand. Verdict: Skip it — 33/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **hanes black hoodie market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$54K–$72K**
- units × avg price
- **Conversion rate**
- **1.1%**
- **Avg BSR**
- **#104**
- **Page quality**
- **0%**
- **Prime**
- **88%**
- **Sponsored**
- **87%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **138 days**
## **Competition: brands, sellers & click share**
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.
**Brands**
**17 **▲rising
**Sellers**
**80**
**Top-5 brand share**
**86%**
Top 20: 100%
**Top-5 click share**
**39%**
Top 20: 74%
**Open market**
**10%**
- Gildan47% - Russell Athletic13% - Amazon Essentials12% - Hanes10% - Fruit of the Loom5% - CRFANSHIRT5% - Open — no brand owns it (11 brands, 10%)
## **hanes black hoodie demand & seasonality**
Weekly Amazon search volume, last 32 weeks — -48.7% search growth over the last 90 days.
4K3KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/hanes-black-hoodie/trend)
## **Top hanes black hoodie search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **gildan heavy blend hoodie**28K/yr-56.1%0.4% conv. - **gilden hoodie**14K/yr-41.8%0.9% conv. - **black pullover hoodies for men**4K/yr-0.3%1.0% conv. - **gildan black hoodie**11K/yr-48.9%4.7% conv. - **black gildan hoodie**10K/yr-53.2%4.3% conv. - **gilden hoodies for men**17K/yr-70.3%1.1% conv. - **100% cotton black hoodie**5K/yr-15.6%0.4% conv. - **black hoodie men big and tall**5K/yr-34.6%0.1% conv. - **gildan hoodie heavy blend**6K/yr-45.9%0.4% conv. - **hanes black hoodie**6K/yr-39.1%2.4% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/hanes-black-hoodie/search-terms)
## **Top hanes black hoodie products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$9456%$2K9%$3K12%$4K1001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Gildan Adult Fleece Hoodie Sweatshirt Style G18500 Multipack Black (1-Pack) X-Large**Gildan**$14.48**4.6★112,382 rev](https://www.amazon.com/dp/B01B9K2JB2) [2**Gildan Heavy Blend Adult Unisex Hooded Sweatshirt/Hoodie Black - Large**Gildan**$13.21**4.6★1,418 rev](https://www.amazon.com/dp/B00IJJDLGE) [3**Gildan Adult Fleece Hoodie Sweatshirt Style G18500 Multipack Black (1-Pack) 2X-Large**Gildan**$14.57**4.6★112,382 rev](https://www.amazon.com/dp/B01B83Y50I) [4**Gildan Adult Fleece Hoodie Sweatshirt Style G18500 Multipack Black (1-Pack) Large**Gildan**$14.43**4.6★112,382 rev](https://www.amazon.com/dp/B014RQ1L1O) [5**Gildan Adult Fleece Hoodie Sweatshirt Style G18500 Multipack Black (1-Pack) Medium**Gildan**$14.07**4.6★7,343 rev](https://www.amazon.com/dp/B00SV7568U)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**PAODIKUAI Men Hoodie Sweatshirt Loose Fit Fashion Pullover Hoodie Casual Long Sleeve Hooded Sweatshirt with Pocket(black Large)**PAODIKUAI**$35.67**244 rev2y ago](https://www.amazon.com/dp/B0CD1N325S) [**CRFANSHIRT Casual Unisex Hoodies Sweatshirt for Men Women Comfortable Lightweight Fleece Adult Pullover with Pockets Black XXL**CRFANSHIRT**$15.60**420 rev3y ago](https://www.amazon.com/dp/B0BZ4DHZT9) [**CRFANSHIRT Casual Unisex Hoodies Sweatshirt for Men Women Comfortable Lightweight Fleece Adult Pullover with Pockets Black S**CRFANSHIRT**$15.57**420 rev3y ago](https://www.amazon.com/dp/B0BZ4FXXS9) [**Amazon Essentials Mens Pullover Sweatshirt Hoodie Big & Tall Options Available Grape Medium**Amazon Essentials**$13.43**52,478 rev4y ago](https://www.amazon.com/dp/B08X2B275L) [**Amazon Essentials Mens Pullover Sweatshirt Hoodie Big & Tall Options Available Grape Small**Amazon Essentials**$13.22**52,478 rev4y ago](https://www.amazon.com/dp/B08X2B1N87)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Amazon Essentials Mens Lightweight Jersey Pullover Hoodie Soft Black Small**Amazon Essentials**$15.18**4.5★**▲ 345%**](https://www.amazon.com/dp/B07YF41WX3) [**Amazon Essentials Mens Pullover Sweatshirt Hoodie Big & Tall Options Available Grape Medium**Amazon Essentials**$13.43**4.6★**▲ 338%**](https://www.amazon.com/dp/B08X2B275L) [**Amazon Essentials Mens Pullover Sweatshirt Hoodie Big & Tall Options Available White Large**Amazon Essentials**$14.18**4.6★**▲ 332%**](https://www.amazon.com/dp/B08X2HXFKK) [**Russell Athletic Mens Dri Power Hooded Pullover Sweatshirt Black Medium**Russell Athletic**$20.27**4.6★**▲ 321%**](https://www.amazon.com/dp/B004J0099O) [**CRFANSHIRT Casual Unisex Hoodies Sweatshirt for Men Women Comfortable Lightweight Fleece Adult Pullover with Pockets Black XXL**CRFANSHIRT**$15.60**4.2★**▲ 309%**](https://www.amazon.com/dp/B0BZ4DHZT9)
**~~View all trending →~~**
## **What reviews say buyers love and hate about hanes black hoodie**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**21%
*“Fits great I have had this for a few months now”*
**Quality-Overall**15%
*“I also appreciate the build quality”*
**Comfort-Overall**11%
*“So comfortable”*
**Value For Money**7%
*“EXCELLENT PRICE”*
**Warmth**7%
*“it keeps you warm”*
**Soft Feel**6%
*“Soft inside”*
**Material Quality**5%
*“Love the material, very breathable”*
**Weight Light**3%
*“Super lightweight”*
**Advertised Vs Actual Product**3%
*“Just as stated”*
**Thickness**2%
*“nice thick hoodie”*
### **What buyers complain about **
**Size-Overall**23%
*“Fit is terrible”*
**Quality-Overall**7%
*“This is just a low quality mess”*
**Thickness**7%
*“It was not as thick as I would have liked it to be”*
**Pockets/Compartments**6%
*“Terrible pockets Do not buy”*
**Material Quality**5%
*“The absolute WORST fabric”*
**Thin**5%
*“Super thin”*
**Product Condition**3%
*“Received a used product”*
**Color**2%
*“Disappointed of the color”*
**Stretchability/Expandability/Elasticity**2%
*“Not really stretchy”*
**Neck Fit**2%
*“Neckline is too small to pull over head”*
### **Top return reasons **
**Size-Overall**59%
**Material Quality**5%
**Thin**5%
**Color**3%
**Chest Fit**3%
**Sleeve Fit**3%
**Length**3%
**Waist Fit**3%
**Advertised Vs Actual Product**2%
**Shoulder Fit**2%
## **Common hanes black hoodie questions**
- **Is hanes black hoodie profitable to sell on Amazon United States?**
- The niche generates $32K/yr across 52 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -48.7%. Flapen's verdict: Skip it (33/100).
- **How competitive is the hanes black hoodie niche?**
- 17 brands and 80 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 86% of demand.
- **What do buyers complain about in hanes black hoodie?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 3.8%.
- **What does it cost to enter the hanes black hoodie niche?**
- Listings span $6.86–$38.86; the average listing price is $17.89 (sweet spot $15–$100). The average incumbent carries 47,457 reviews — the moat a new listing must climb.
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