---
title: "Girls Boyshorts Underwear — Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/girls-boyshorts-underwear"
last_updated: "2026-08-12T18:05:15.842Z"
locale: en
meta:
  description: "Amazon product research for girls boyshorts underwear: $7K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:description": "Amazon product research for girls boyshorts underwear: $7K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:title": "Girls Boyshorts Underwear — Amazon US Product Research"
---

# **Girls Boyshorts Underwear**

**Worth a look**

Shows no brand lock-in (top 5 brands take 47% of clicks), but weak search conversion (0.8%) keeps it on the watch list.

Market size 20Growth 33Conversion 10Competition 83Returns 68Price range 80Avg price 83Brand share 88Review moat 43Quality gap 24

**Brand share**

**Great****47%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****32%**

top-5 click share — an open shelf

**Avg price**

**Great****$18.08**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$8.22–$43.78**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.3%**

return rate — above 5% kills the launch gate

**Review moat**

**Okay****2,231.85**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+6.4%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$79K**

$79K/yr · 547K searches

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## **Is girls boyshorts underwear profitable on Amazon?**

According to Flapen's Amazon United States niche tracking, girls boyshorts underwear is a $79K/yr Amazon United States market (547K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Jul. Verdict: Worth a look — 50/100.

Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **girls boyshorts underwear market size & sales**

Units sold, revenue, conversion and listing quality across the tracked shelf.

<dl>

<dt>**Units sold / yr**</dt><dd>**5K–6K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$90K–$108K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.8%**</dd>

<dt>**Avg BSR**</dt><dd>**#290**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**81%**</dd>

<dt>**Out of stock**</dt><dd>**4.0%**</dd>

<dt>**Avg brand age**</dt><dd>**36 months**</dd>

<dt>**Avg seller age**</dt><dd>**150 days**</dd>

</dl>

## **Competition: brands, sellers & click share**

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

**Brands**

**26 **▼falling

**Sellers**

**25**

**Top-5 brand share**

**47%**

Top 20: 95%

**Top-5 click share**

**32%**

Top 20: 63%

**Open market**

**48%**

- Barara King12% - Boboking11% - FINETOO10% - BliBliTaTa8% - Hello Kitty6% - Sladatona5%

## **girls boyshorts underwear demand & seasonality**

Weekly Amazon search volume, last 101 weeks — +6.4% search growth over the last 90 days.

13K8KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.8×

[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/girls-boyshorts-underwear/trend)

## **Top girls boyshorts underwear search terms shoppers use**

The exact queries shoppers type, with yearly volume, growth and conversion.

- **girls boyshorts underwear**104K/yr+18.5%0.9% conv. - **girls boxer briefs underwear**69K/yr+0.4%1.0% conv. - **girl boxers**66K/yr+4.4%0.3% conv. - **girls boy shorts underwear**35K/yr+28.0%0.8% conv. - **girls boxers**40K/yr-9.0%0.4% conv. - **girls boxer shorts**23K/yr+41.9%0.1% conv. - **boxers for girls**25K/yr-0.4%0.3% conv. - **girls underwear boyshorts**20K/yr+13.2%0.7% conv. - **girls boxer briefs**19K/yr+9.0%0.8% conv. - **girl boy shorts underwear**19K/yr+4.9%0.7% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/girls-boyshorts-underwear/search-terms)

## **Top girls boyshorts underwear products & what they sell for**

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2K6%$5K9%$7K12%$10K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Barara King Girls Undies Cotton Panties Little Soft Underwear Boyshort Briefs (Pack of 6) Size 5](https://m.media-amazon.com/images/I/41Jz4tbMIML.jpg)**Barara King Girls Undies Cotton Panties Little Soft Underwear Boyshort Briefs (Pack of 6) Size 5**Barara King**$14.79**4.6★595 rev](https://www.amazon.com/dp/B0CX1P6ZBT) [2![FINETOO Womens Cotton Boy Shorts Underwear Full Coverage Soft Boxer Briefs High Waisted Panties for Lady Girls 6 Pack(M)](https://m.media-amazon.com/images/I/41KGcVf8ytL.jpg)**FINETOO Womens Cotton Boy Shorts Underwear Full Coverage Soft Boxer Briefs High Waisted Panties for Lady Girls 6 Pack(M)**FINETOO**$13.18**4.4★1,679 rev](https://www.amazon.com/dp/B0F7WGNY7K) [3![Boboking Soft Rainbow Girls Boyshorts Girls Flower Underwear Toddler Undies 10years Grey](https://m.media-amazon.com/images/I/41aIp6ygpaL.jpg)**Boboking Soft Rainbow Girls Boyshorts Girls Flower Underwear Toddler Undies 10years Grey**Boboking**$19.16**4.7★2,616 rev](https://www.amazon.com/dp/B0D39VV9JM) [4![BliBliTaTa Girls Boyshorts Underwear Soft Cotton Tagless Panties for Toddlers & Little Kids Comfort Breathable Briefs in Sizes 2T 4T 6 8 10 12 Years Old 6-Pack Colorful petals-2T](https://m.media-amazon.com/images/I/41NVALd9vwL.jpg)**BliBliTaTa Girls Boyshorts Underwear Soft Cotton Tagless Panties for Toddlers & Little Kids Comfort Breathable Briefs in Sizes 2T 4T 6 8 10 12 Years Old 6-Pack Colorful petals-2T**BliBliTaTa**$13.32**4.7★246 rev](https://www.amazon.com/dp/B0FKBDZ35T) [5![Sladatona Soft Girls Boyshort Panties Cotton Briefs Kids Underwear 10years Grey Yellow](https://m.media-amazon.com/images/I/41TKnWhhGlL.jpg)**Sladatona Soft Girls Boyshort Panties Cotton Briefs Kids Underwear 10years Grey Yellow**Sladatona**$29.85**4.7★534 rev](https://www.amazon.com/dp/B0D39RJWKV)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Amazon Essentials Girls Cotton Jersey Boxer Brief Underwear Pack of 10 Spot/ Stripe/ Navy 14](https://m.media-amazon.com/images/I/41AHJnoXmNL.jpg)**Amazon Essentials Girls Cotton Jersey Boxer Brief Underwear Pack of 10 Spot/ Stripe/ Navy 14**Amazon Essentials**$18.21**51 rev1mo ago](https://www.amazon.com/dp/B0FVLGYV3B) [![Phennies Girls Boyshorts Underwear Soft Cotton Teen Girls Kids Briefs Safety Panties for Dress - Pack of 8 Multicolor](https://m.media-amazon.com/images/I/31grTMQeTCL.jpg)**Phennies Girls Boyshorts Underwear Soft Cotton Teen Girls Kids Briefs Safety Panties for Dress - Pack of 8 Multicolor**Phennie's**$17.86**12 rev3mo ago](https://www.amazon.com/dp/B0GVJMX43L) [![FINETOO Womens Underwear Cotton Boy Shorts High Waisted Full Coverage Boxer Briefs Sexy Lace Panties for Lady Girls-M](https://m.media-amazon.com/images/I/41byoN4ZhML.jpg)**FINETOO Womens Underwear Cotton Boy Shorts High Waisted Full Coverage Boxer Briefs Sexy Lace Panties for Lady Girls-M**FINETOO**$12.99**146 rev3mo ago](https://www.amazon.com/dp/B0GK7YTYWB) [![INNERSY Girls Boyshorts Underwear Teens Aged 8-16 Cotton No Wedgies Panties 6-Pack(L(12-14 yrs) Bubble Gum)](https://m.media-amazon.com/images/I/41CFMYPQ0rL.jpg)**INNERSY Girls Boyshorts Underwear Teens Aged 8-16 Cotton No Wedgies Panties 6-Pack(L(12-14 yrs) Bubble Gum)**INNERSY**$19.85**47 rev5mo ago](https://www.amazon.com/dp/B0GGZ7D94Z) [![Fruit of the Loom Girls Big Cotton Boyshort Underwear 14 Pack-Fashion Assorted 10](https://m.media-amazon.com/images/I/51WUU7EPgDL.jpg)**Fruit of the Loom Girls Big Cotton Boyshort Underwear 14 Pack-Fashion Assorted 10**Fruit of the Loom**$16.88**13,268 rev8mo ago](https://www.amazon.com/dp/B07PKY453P)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Reebok Girls Boyshorts Underwear - 5 Pack Soft Breathable Panties Boy Shorts Seamless Underwear for Girls (Sizes: 6-16) Size 8-10 Steel Grey/Faded Denim/White/White Spacedye](https://m.media-amazon.com/images/I/31I8z9bv2vL.jpg)**Reebok Girls Boyshorts Underwear - 5 Pack Soft Breathable Panties Boy Shorts Seamless Underwear for Girls (Sizes: 6-16) Size 8-10 Steel Grey/Faded Denim/White/White Spacedye**Reebok**$21.10**4.6★**▲ 52%**](https://www.amazon.com/dp/B0FSTGFQ6N) [![Phennies Girls Boyshorts Underwear Soft Cotton Teen Girls Kids Briefs Safety Panties for Dress - Pack of 8 Multicolor](https://m.media-amazon.com/images/I/31grTMQeTCL.jpg)**Phennies Girls Boyshorts Underwear Soft Cotton Teen Girls Kids Briefs Safety Panties for Dress - Pack of 8 Multicolor**Phennie's**$17.86**4.5★**▲ 52%**](https://www.amazon.com/dp/B0GVJMX43L) [![Amazon Essentials Girls Cotton Jersey Boxer Brief Underwear Pack of 10 Spot/ Stripe/ Navy 14](https://m.media-amazon.com/images/I/41AHJnoXmNL.jpg)**Amazon Essentials Girls Cotton Jersey Boxer Brief Underwear Pack of 10 Spot/ Stripe/ Navy 14**Amazon Essentials**$18.21**4.8★**▲ 51%**](https://www.amazon.com/dp/B0FVLGYV3B) [![Girls Boxer Briefs 5-Pack Tagless Nylon Mesh Underwear for Girls Breathable Full Coverage Shorts Aqua Navy Size 6-7 Years](https://m.media-amazon.com/images/I/41xgNvIHG-L.jpg)**Girls Boxer Briefs 5-Pack Tagless Nylon Mesh Underwear for Girls Breathable Full Coverage Shorts Aqua Navy Size 6-7 Years**boxettes**$43.78**4.5★**▲ 51%**](https://www.amazon.com/dp/B0FTMFF18Q) [![FINETOO Womens Underwear Cotton Boy Shorts High Waisted Full Coverage Boxer Briefs Sexy Lace Panties for Lady Girls-M](https://m.media-amazon.com/images/I/41byoN4ZhML.jpg)**FINETOO Womens Underwear Cotton Boy Shorts High Waisted Full Coverage Boxer Briefs Sexy Lace Panties for Lady Girls-M**FINETOO**$12.99**4.3★**▲ 50%**](https://www.amazon.com/dp/B0GK7YTYWB)

**~~View all trending →~~**

## **What reviews say buyers love and hate about girls boyshorts underwear**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Comfort-Overall**26%

*“So comfortable”*

**Size-Overall**23%

*“Amazing fit”*

**Soft Feel**10%

*“The band is super soft”*

**Quality-Overall**8%

*“Quality and workmanship are solid”*

**Value For Money**5%

*“Definitely worth the price”*

**Stretchability/Expandability/Elasticity**4%

*“the elastic waist holds up well”*

**Material Quality**3%

*“the material is soft”*

**Color**2%

*“regular colors nice as well”*

**Breathability**2%

*“Lovely and breathable”*

**Washability**1%

*“After washing, they held up well and maintained their shape”*

### **What buyers complain about **

**Size-Overall**26%

*“Weird fit”*

**Material Quality**12%

*“I thought the material was different”*

**Advertised Vs Actual Product**6%

*“Misleading”*

**Waist High**3%

*“Bellybutton high”*

**Stretchability/Expandability/Elasticity**3%

*“Not stretch”*

**Durability**3%

*“they fall apart the first wear”*

**Comfort-Overall**2%

*“The products sold specifically for colostomy bags are unattractive and uncomfortable”*

**Thickness**2%

*“Thin”*

**Allergies**2%

*“she said they were very itchy so I would overall give it 3 stars”*

**Quality-Overall**2%

*“Poor quality, they fall apart the first wear”*

### **Top return reasons **

**Size-Overall**63%

**Waist Fit**9%

**Material Quality**8%

**Length**4%

**Advertised Vs Actual Product**3%

**Thigh Fit**3%

**Shape/Style**2%

**Comfort-Overall**1%

**Width**1%

**Quality-Overall**1%

## **Common girls boyshorts underwear questions**

<dl>

<dt>**Is girls boyshorts underwear profitable to sell on Amazon United States?**</dt><dd>The niche generates $79K/yr across 62 tracked products. 7 of 26 products launched in the last 360 days are still selling. 90-day search growth is +6.4%. Flapen's verdict: Worth a look (50/100).</dd>

<dt>**How competitive is the girls boyshorts underwear niche?**</dt><dd>26 brands and 25 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 47% of demand.</dd>

<dt>**What do buyers complain about in girls boyshorts underwear?**</dt><dd>Top complaints mined from reviews: Size-Overall, Material Quality, Advertised Vs Actual Product. The return rate is 2.3%.</dd>

<dt>**When does demand for girls boyshorts underwear peak?**</dt><dd>Demand peaks in Jul; the busiest month runs 1.8× the quietest.</dd>

<dt>**What does it cost to enter the girls boyshorts underwear niche?**</dt><dd>Listings span $8.22–$43.78; the average listing price is $18.08 (sweet spot $15–$100). The average incumbent carries 2,232 reviews — the moat a new listing must climb.</dd>

</dl>

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