---
title: "Football Necklace — $7K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/football-necklace"
last_updated: "2026-08-12T14:01:31.077Z"
locale: en
meta:
description: "Amazon product research for football necklace: $7K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for football necklace: $7K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Football Necklace — $7K/mo Amazon US Product Research (2026)"
---
# **Football Necklace**
**Skip it**
Soft demand (-28.0% this quarter) — this niche doesn't clear our bar today.
Market size 22Growth 11Conversion 13Competition 50Returns 76Price range 37Avg price 95Brand share 47Review moat 67Quality gap 50
**Avg price**
**Incredible****$32.49**
avg listing price — sweet spot $15–$100
**Returns**
**Great****2.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****839.12**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****55%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****77%**
top-5 brand share — brands hold most of the demand
**Price range**
**Okay****$5.24–$237.65**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$88K**
$88K/yr · 269K searches
**Conversion**
**Bad****1.0%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-28.0%**
90-day search growth — must beat 0% to launch
## **Is football necklace profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, football necklace is a $88K/yr Amazon United States market (269K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Aug–Sep–Oct–Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **football necklace market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **5K–6K**
- avg 0–100/product
- **Revenue / yr**
- **$162K–$195K**
- units × avg price
- **Conversion rate**
- **1.0%**
- **Avg BSR**
- **#3,183**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **92%**
- **Out of stock**
- **5.4%**
- **Avg brand age**
- **30 months**
- **Avg seller age**
- **166 days**
## **Competition: brands, sellers & click share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**18 **▼falling
**Sellers**
**35**
**Top-5 brand share**
**77%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 92%
**Open market**
**19%**
- Kendra Scott24% - GoldChic19% - Fervia18% - Susook9% - Willtok7% - MapofBeauty4%
## **football necklace demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -28.0% search growth over the last 90 days.
13K8KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.8×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/football-necklace/trend)
## **Top football necklace search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **football necklace**80K/yr-36.6%0.6% conv. - **football necklace for boys**42K/yr-28.6%0.7% conv. - **football chain**28K/yr-25.3%0.5% conv. - **kendra scott football necklace**14K/yr+18.1%2.6% conv. - **football necklace for women**32K/yr-40.0%0.2% conv. - **football chains**10K/yr-17.3%0.3% conv. - **football chains for boys**12K/yr-33.3%0.7% conv. - **football necklaces**9K/yr-48.1%0.0% conv. - **boys football necklace**6K/yr-14.3%0.1% conv. - **football pendant**6K/yr-25.3%0.5% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/football-necklace/search-terms)
## **Top football necklace products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$4K10%$9K15%$13K20%$18K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Fervia Football Initial Necklacefor Men Boys Kids Teen Dog Tag Stainless Steel Black Letter Pendant Sport Football Athletes Jewelry Gifts for Men Boyfriend (J)**Fervia**$11.42**4.7★251 rev](https://www.amazon.com/dp/B0DFPZVBN2) [2**GoldChic Football Necklace for Men Athlete Mens Vintage Black Rugby Chain Titanium Steel Footballs Ball Pendant Necklaces Punk Rock Sprots Jewelry for Players**GoldChic**$14.60**4.6★708 rev](https://www.amazon.com/dp/B087JS415C) [3**Kendra Scott Womens Football Metal Strand Necklace Gold Metal White Cz One Size**Kendra Scott**$73.02**3.3★7 rev](https://www.amazon.com/dp/B0FBJ3KXQ2) [4**Willtok Premium 18inch Baseball Necklace Sports Fan Necklaces Baseball Rope Tornado Necklace**Willtok**$9.28**4.7★1,055 rev](https://www.amazon.com/dp/B0CXHRHH71) [5**Susook Number Necklace for Boy Black Athletes Number Stainless Steel Chain 00-99 Number Charm Pendant Personalized Sports Jewelry for Men Basketball Baseball Football(10)**Susook**$9.66**4.5★4,360 rev](https://www.amazon.com/dp/B09VCBL9TW)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**NUSTTAL Football Cross Beaded Necklace Bracelet Set for Men Women 18 Inch - Rhinestone Rugby Ball Sport Jewelry Clay Discoball Trendy Sport Fan Collection Gifts for Football Team Players Lovers-Black/Teal**NUSTTAL**$18.96**23 rev5mo ago](https://www.amazon.com/dp/B0GKYTGNJ4) [**VULETO Football Cross Necklace for Boys Men Football Accessories Gear Stuff Pendant Chain Valentines Christian Religious First Communion Confirmation Jewelry Gifts for Son Kids Teenage Teen Him Age 8-12 Coach Team**VULETO**$12.58**241 rev11mo ago](https://www.amazon.com/dp/B0FKXZ76JK) [**Kendra Scott Womens Football Metal Strand Necklace Gold Metal White Cz One Size**Kendra Scott**$73.02**7 rev1y ago](https://www.amazon.com/dp/B0FBJ3KXQ2) [**Kendra Scott Womens Football Metal Strand Necklace Rhod Metal White Cz One Size**Kendra Scott**$71.93**7 rev1y ago](https://www.amazon.com/dp/B0FBJ6FWLW) [**Kendra Scott Football Helmet Short Pendant Necklace 14K Gold-Plated Brass Fashion Jewelry for Women Ivory Mother Of Pearl**Kendra Scott**$54.38**15 rev1y ago](https://www.amazon.com/dp/B0F9M3VCX2)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**NUSTTAL Football Cross Beaded Necklace Bracelet Set for Men Women 18 Inch - Rhinestone Rugby Ball Sport Jewelry Clay Discoball Trendy Sport Fan Collection Gifts for Football Team Players Lovers-Black/Teal**NUSTTAL**$18.96**4.6★**▲ 252%**](https://www.amazon.com/dp/B0GKYTGNJ4) [**Kendra Scott Softball Gold-Plated Short Pendant Necklace Fashion Jewelry for Women Chartreuse Magnesite With Red Enamel**Kendra Scott**$55.63**4.7★**▲ 214%**](https://www.amazon.com/dp/B0DSWPYDXK) [**Willtok Premium 18inch Baseball Necklace Sports Fan Necklaces Baseball Rope Tornado Necklace**Willtok**$9.28**4.7★**▲ 174%**](https://www.amazon.com/dp/B0CXHRHH71) [**Gold Rugby Necklace for Men Football Necklaces Surgical Steel American Footballs Ball Chain Necklace Sports Jewelry**GoldChic**$14.08**4.6★**▲ 109%**](https://www.amazon.com/dp/B087JJKP59) [**Kendra Scott Softball Silver-Plated Short Pendant Necklace Fashion Jewelry for Women Chartreuse Magnesite With Red Enamel**Kendra Scott**$57.36**4.7★**▲ 106%**](https://www.amazon.com/dp/B0DSXDK7KL)
**~~View all trending →~~**
## **What reviews say buyers love and hate about football necklace**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**37%
*“Dainty and cute for football fan to wear”*
**Value For Money**11%
*“Definitely worth it”*
**Gifting Purpose**11%
*“Gift”*
**Color**8%
*“Very colorful and sturdy”*
**Advertised Vs Actual Product**7%
*“As described”*
**Chain/Key Quality**6%
*“chain length is great”*
**Durability**5%
*“Durable”*
**Size-Overall**4%
*“Easy fit”*
**Exercise/Sports Suitability**3%
*“Perfect to sports”*
**Weight Light**2%
*“not very heavy either”*
### **What buyers complain about **
**Quality-Overall**29%
*“Looks pretty cheap for the price paid”*
**Durability**24%
*“Broke after a couple of weeks”*
**Chain/Key Quality**13%
*“Chain broke”*
**Metal Authenticity**7%
*“The gold tarnishes real quick”*
**Color**7%
*“Blue is more navy than royal blue”*
**Value For Money**5%
*“more expensive than it is”*
**Add-Ons/Attachments**4%
*“Hard to fix hook”*
**Defective Material/Parts**4%
*“Hard to fix hook”*
### **Top return reasons **
**Size-Overall**30%
**Chain/Key Quality**12%
**Color**11%
**Defective Material/Parts**9%
**Advertised Vs Actual Product**9%
**Neck Fit**4%
**Fastener Quality**4%
**Quality-Overall**3%
**Durability**3%
**Value For Money**2%
## **Common football necklace questions**
- **Is football necklace profitable to sell on Amazon United States?**
- The niche generates $88K/yr across 26 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -28.0%. Flapen's verdict: Skip it (41/100).
- **How competitive is the football necklace niche?**
- 18 brands and 35 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 77% of demand.
- **What do buyers complain about in football necklace?**
- Top complaints mined from reviews: Quality-Overall, Durability, Chain/Key Quality. The return rate is 2.0%.
- **When does demand for football necklace peak?**
- Demand peaks in Aug–Sep–Oct–Nov–Dec; the busiest month runs 4.8× the quietest.
- **What does it cost to enter the football necklace niche?**
- Listings span $5.24–$237.65; the average listing price is $32.49 (sweet spot $15–$100). The average incumbent carries 839 reviews — the moat a new listing must climb.
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