---
title: "Face Mask for Men — $21K/mo Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/face-mask-for-men"
last_updated: "2026-08-12T10:29:42.977Z"
locale: en
meta:
description: "Amazon product research for face mask for men: $21K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for face mask for men: $21K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Face Mask for Men — $21K/mo Amazon US Product Research"
---
# **Face Mask for Men**
**Worth a look**
Shows no brand lock-in (top 5 brands take 50% of clicks), but a deep review moat (7,706 avg reviews) keeps it on the watch list.
Market size 47Growth 38Conversion 30Competition 68Returns 52Price range 69Avg price 60Brand share 85Review moat 23Quality gap 45
**Brand share**
**Great****50%**
top-5 brand share — no brand owns this niche
**Price range**
**Good****$6.08–$34.57**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****44%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Good****$13.21**
avg listing price — sweet spot $15–$100
**Returns**
**Good****2.9%**
return rate — above 5% kills the launch gate
**Market size**
**Okay****$251K**
$251K/yr · 800K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+10.5%**
90-day search growth — must beat 0% to launch
**Conversion**
**Okay****2.4%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Bad****7,706.32**
avg incumbent reviews — the moat a new listing must climb
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
## **Is face mask for men profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, face mask for men is a $251K/yr Amazon United States market (800K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Dec. Verdict: Worth a look — 52/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **face mask for men market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **20K–25K**
- avg 250–500/product
- **Revenue / yr**
- **$264K–$330K**
- units × avg price
- **Conversion rate**
- **2.4%**
- **Avg BSR**
- **#124**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **90%**
- **Out of stock**
- **0.3%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **156 days**
## **Competition: brands, sellers & click share**
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**34 **▼falling
**Sellers**
**60**
**Top-5 brand share**
**50%**
Top 20: 87%
**Top-5 click share**
**44%**
Top 20: 80%
**Open market**
**46%**
- ROXUN19% - Geyoga15% - Cmonie7% - Fuinloth5% - Xeoxarel5% - BENEUNDER4%
## **face mask for men demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +10.5% search growth over the last 90 days.
25K15KSpike '24Holiday '24Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/face-mask-for-men/trend)
## **Top face mask for men search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **motorcycle face mask**89K/yr+38.7%1.4% conv. - **uv face mask**58K/yr+66.0%1.0% conv. - **motorcycle mask**75K/yr+27.5%2.1% conv. - **face mask for men**148K/yr-46.3%0.5% conv. - **sun mask**39K/yr+73.5%1.4% conv. - **sun protection mask**29K/yr+65.9%1.1% conv. - **motorcycle face masks for men**45K/yr+10.2%1.1% conv. - **motorcycle masks for men**39K/yr+32.1%1.6% conv. - **mask for men**64K/yr-25.8%0.6% conv. - **atv mask**19K/yr+56.6%1.7% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/face-mask-for-men/search-terms)
## **Top face mask for men products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$10K8%$20K12%$30K16%$40K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Geyoga 6 Pieces Summer UV Protection Cooling Neck Gaiter Face Clothing Neck Gaiter Mask Scarf Sunscreen Breathable Bandana(Classic Color)**Geyoga**$9.60**4.4★10,809 rev](https://www.amazon.com/dp/B08599Q5TS) [2**ROXUN Ski Mask Balaclava Shiesty Motorcycle Summer Cooling Breathable UV Protector for Men/Women Black**ROXUN**$7.00**4.6★2,521 rev](https://www.amazon.com/dp/B0BJFJ3J3S) [3**6 Packs Ski Mask Sun UV Protection Hood Breathable Balaclava Face Mask for Men Women - Motorcycle Fish (6Pcs Color M One size)**Cmonie**$20.84**4.5★351 rev](https://www.amazon.com/dp/B0D8J48M88) [4**ROXUN Balaclava Cycling Face Mask Summer Cooling Ice Silk Mesh Moto Sun Protection Ski for Men Women Black**ROXUN**$9.81**4.5★93 rev](https://www.amazon.com/dp/B0GKDZ7QBF) [5**Xeoxarel 6 Pieces Balaclava Face Mask Ski Cooling Neck Gaiter UV Protector Motorcycle Scarf for Men/Women Black**Xeoxarel**$9.84**4.6★1,161 rev](https://www.amazon.com/dp/B0CWMSZTQD)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ROXUN Balaclava Cycling Face Mask Summer Cooling Ice Silk Mesh Moto Sun Protection Ski for Men Women Black**ROXUN**$9.81**93 rev4mo ago](https://www.amazon.com/dp/B0GKDZ7QBF) [**Fuinloth Neck Gaiter 6 Pack Face Mask Bandana Fishing Cooling Sun Protection Scarf for Men Women Black+Green+Camo+Sand+Brown+White**Fuinloth**$11.92**1,051 rev1y ago](https://www.amazon.com/dp/B0F5QKMSL3) [**BENEUNDER UV Sun Protection Face Cover/Neck Gaiter Scarf UPF50+ Breathable Cooling for Summer Outdoor Activities Reusable Dark Gray for Face**BENEUNDER**$9.84**221 rev1y ago](https://www.amazon.com/dp/B0DZ6N6PGW) [**Lauzq 4Pack Neck Gaiter for Men Women Face Cover Mask Head Wrap Balaclava Headwear Bandana Headband Magic Scarf (A-Flag-1 one size)**Lauzq**$8.60**353 rev1y ago](https://www.amazon.com/dp/B0DZ1TR5Z1) [**UPF 50+ Cooling Face Mask with 3D AirMesh Tech | UV Protection Sun Mask with Neck Coverage Breathable Design for Outdoor Activities Grey**BALANCE BLOOM**$6.81**171 rev1y ago](https://www.amazon.com/dp/B0DXVYHZ1T)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ROXUN Balaclava Cycling Face Mask Summer Cooling Ice Silk Mesh Moto Sun Protection Ski for Men Women Black**ROXUN**$9.81**4.5★**▲ 80%**](https://www.amazon.com/dp/B0GKDZ7QBF) [**Carhartt Force All-Season Neck Gaiter Light Grey One Size**Carhartt**$19.53**4.6★**▲ 54%**](https://www.amazon.com/dp/B0CR5T8B6Y) [**BENEUNDER UV Sun Protection Face Cover UPF50+ Breathable Cooling Neck Gaiter Scarf for Summer Outdoor Activities Reusable Gray for Face**BENEUNDER**$10.02**4.5★**▲ 41%**](https://www.amazon.com/dp/B0DSVXTRV1) [**Lauzq 4Pack Neck Gaiter for Men Women Face Cover Mask Head Wrap Balaclava Headwear Bandana Headband Magic Scarf (A-Flag-1 one size)**Lauzq**$8.60**4.4★**▲ 38%**](https://www.amazon.com/dp/B0DZ1TR5Z1) [**ROXUN Ski Mask Balaclava Shiesty Motorcycle Summer Cooling Breathable UV Protector for Men/Women Black**ROXUN**$7.00**4.6★**▲ 36%**](https://www.amazon.com/dp/B0BJFJ3J3S)
**~~View all trending →~~**
## **What reviews say buyers love and hate about face mask for men**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**14%
*“Decent quality”*
**Size-Overall**13%
*“The fit is snug”*
**Warmth**12%
*“Keeps Me Warm”*
**Value For Money**8%
*“Excellent price”*
**Breathability**7%
*“Breathable material”*
**Comfort-Overall**7%
*“Super comfortable”*
**Material Quality**5%
*“Material is very soft”*
**Advertised Vs Actual Product**5%
*“As described”*
**Weight Light**4%
*“Its lightweight and breathable”*
**Soft Feel**3%
*“Material is soft”*
### **What buyers complain about **
**Size-Overall**18%
*“too long”*
**Thickness**13%
*“It is not thick in material ans can see higher quality ones being a better choice for those who plan to use it for long term and consistently”*
**Thin**6%
*“Extremely thin”*
**Warmth**5%
*“Doesnt keep you warm”*
**Quality-Overall**4%
*“Poor Quality”*
**Breathability**4%
*“Cant breath”*
**Material Quality**3%
*“Cheap material”*
**Stretchability/Expandability/Elasticity**3%
*“Stretched out it seemed”*
**Advertised Vs Actual Product**2%
*“NOT AS DESCRIBED”*
**Comfort-Overall**2%
*“Not as comfy”*
### **Top return reasons **
**Size-Overall**40%
**Thin**15%
**Neck Fit**9%
**Material Quality**8%
**Advertised Vs Actual Product**4%
**Warmth**3%
**Breathability**3%
**Value For Money**2%
**Quality-Overall**2%
**Comfort-Overall**2%
## **Common face mask for men questions**
- **Is face mask for men profitable to sell on Amazon United States?**
- The niche generates $251K/yr across 41 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +10.5%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the face mask for men niche?**
- 34 brands and 60 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 50% of demand.
- **What do buyers complain about in face mask for men?**
- Top complaints mined from reviews: Size-Overall, Thickness, Thin. The return rate is 2.9%.
- **When does demand for face mask for men peak?**
- Demand peaks in Dec; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the face mask for men niche?**
- Listings span $6.08–$34.57; the average listing price is $13.21 (sweet spot $15–$100). The average incumbent carries 7,706 reviews — the moat a new listing must climb.
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