---
title: "Detroit Lions Beanie — $0/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/detroit-lions-beanie"
last_updated: "2026-08-11T21:38:35.565Z"
locale: en
meta:
description: "Niche score 35/100 · $0/yr market · 106K searches/yr · $19.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · $0/yr market · 106K searches/yr · $19.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Detroit Lions Beanie — $0/yr Amazon US Niche (2026) - Flapen"
---
# **detroit lions beanie**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 0Conversion 0Competition 70Returns 59Price range 75Avg price 85Brand share 74Review moat 21Quality gap 24
**Avg price**
**Great****$19.07**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$7.67–$37.17**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****61%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****43%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Good****2.6%**
return rate — above 5% kills the launch gate
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****10,732.48**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$0**
$0/yr · 106K searches
**Growth**
**Bad****-81.8%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, detroit lions beanie is a $0/yr Amazon United States market (106K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 35/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **detroit lions beanie market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$57K–$76K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#2,031**
- **Page quality**
- **0%**
- **Prime**
- **79%**
- **Sponsored**
- **69%**
- **Out of stock**
- **17.4%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **167 days**
## **Competition & brand share**
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**20 **▲rising
**Sellers**
**36**
**Top-5 brand share**
**61%**
Top 20: 100%
**Top-5 click share**
**43%**
Top 20: 88%
**Open market**
**35%**
- Kneenow20% - New Era15% - JZYEGSW9% - Generic9% - CusFuk7% - Daxton5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -81.8% search growth over the last 90 days.
30K20KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 172.7×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/detroit-lions-beanie/trend)
## **Top detroit lions beanie search terms**
- **detroit lions beanie**38K/yr-81.0%1.9% conv. - **detroit beanie**6K/yr-78.1%2.3% conv. - **detroit lions winter hat**20K/yr-77.4%0.4% conv. - **lions beanie**19K/yr-86.0%1.9% conv. - **detroit lions beanie for men**6K/yr-80.2%1.0% conv. - **detroit lions winter hats**5K/yr-83.5%0.0% conv. - **lions winter hat**8K/yr-92.2%0.0% conv. - **lions beanie hat**3K/yr-91.6%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/detroit-lions-beanie/search-terms)
## **Top detroit lions beanie products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$08%$012%$016%$01101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Sports Fan Beanie Gear Winter Hat for Men Apparel Women Gifts Knitted Cap Merch Stuff Black**Kneenow**$19.84**4.6★161 rev](https://www.amazon.com/dp/B0FS1N2LHT) [2**New Era Unisex-Adult NFL Official Sport Knit Classic Cuffed Knit Pom Beanie Hat (Detroit Lions)**New Era**$32.84**4.7★1,174 rev](https://www.amazon.com/dp/B0BP5XFPJX) [3**JZYEGSW Detroit Football Winter Hat for Men Women Cities Beanie Knit Cuffed Cap for Fans Gifts**JZYEGSW**$19.89**4.6★412 rev](https://www.amazon.com/dp/B0CPJ4WHNZ) [4**Kneenow Beanie for Men Women Winter Hats Apparel Gifts White**Kneenow**$16.98**4.6★192 rev](https://www.amazon.com/dp/B0CJTDCXGR) [5**Sport Beanie for Men Women Apparel Gifts Costume Embroidered Beanie Gift for Men**CusFuk**$16.05**4.6★106 rev](https://www.amazon.com/dp/B0CQXHYPL5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Beanie for Men Women Cuffed Thick Knitted Unisex Winter Hat Beanies Ideal for Sports for Men & Women**WAIJIESHOU**$12.20**78 revtoday](https://www.amazon.com/dp/B0FTDDB17D) [**Winter Embroidered Soft Beanie Football Knit Hat With Warm Touch Screen Gloves - Game Day Gifts For Men Women And Fans**Generic**$7.67**105 rev9mo ago](https://www.amazon.com/dp/B0FW4SKGH7) [**Sports Fan Beanie Gear Winter Hat for Men Apparel Women Gifts Knitted Cap Merch Stuff Black**Kneenow**$19.84**161 rev9mo ago](https://www.amazon.com/dp/B0FS1N2LHT) [**Detroit Winter Beanie Hat Circle Scarf Set Warm Football Knit Beanie Hat Neck Warmer Scarves Stylish Pom Pom Beanie Cap Winter Gifts for Sport Fans with Stickers**LASTMINVIN**$25.47**80 rev11mo ago](https://www.amazon.com/dp/B0FMFCVHT3) [**ZOARVEXD Detroit Beanies Football Winter Hat and Neck Gaiter Set for Men & Women Warm Beanie and Neck Warmer Combo Ideal for Winter Gift**ZOARVEXD**$15.88**86 rev1y ago](https://www.amazon.com/dp/B0FHB1R9XH)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Carhartt Mens Knit Cuffed Beanie Winter White One Size**Carhartt**$19.91**4.8★**▲ 950%**](https://www.amazon.com/dp/B07QNS3HZJ) [**Daxton Vertical USA Cities Cuffed Beanie Winter Knit Hat Skully Cap Detroit Navy White**Daxton**$16.97**4.6★**▲ 836%**](https://www.amazon.com/dp/B09T8FJ68X) [**Xtreme Apparrel Detroit Beanie Adult Winter Cap for Football Fans (Grey/Black Beanie One Size)**Xtreme Apparrel**$22.81**3.9★**▲ 446%**](https://www.amazon.com/dp/B0DVBK3LVQ) [**Trendy Apparel Shop Old English Font Detroit City Embroidered Winter Long Cuff Beanie - Black**Trendy Apparel Shop**$19.95**5.0★**▲ 194%**](https://www.amazon.com/dp/B08KH1YMWV) [**Sport Beanie for Men Women Apparel Gifts Costume Embroidered Beanie Gift for Men**CusFuk**$16.05**4.6★**▲ 165%**](https://www.amazon.com/dp/B0CQXHYPL5)
**~~View all trending →~~**
## **What buyers say about detroit lions beanie**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Warmth**24%
*“Warm hat”*
**Quality-Overall**22%
*“Amazing quality”*
**Size-Overall**19%
*“Fits perfect”*
**Comfort-Overall**4%
*“so comfortable”*
**Color**4%
*“I love the black color”*
**Value For Money**4%
*“Good value for the money”*
**Thickness**2%
*“Warm hat, thick, great looking quality hat”*
**Advertised Vs Actual Product**2%
*“As advertised”*
**Weather Proof**2%
*“prefect for cold weather”*
**Material Quality**2%
*“the material was soft”*
### **What buyers complain about **
**Size-Overall**29%
*“Little small”*
**Color**11%
*“I wanted the grey one”*
**Quality-Overall**7%
*“Absolute ridiculous low quality”*
**Length**6%
*“its way too long”*
**Comfort-Overall**5%
*“Didn't happen the one I received was tight and uncomfortable”*
**Product Condition**5%
*“Used. Product came used. Covered in hair and fuzz right out of the box.”*
**Value For Money**4%
*“Could have been cheaper”*
**Durability**3%
*“Hat wont stay on”*
**Advertised Vs Actual Product**3%
*“Not as expected”*
**Smell**3%
*“Bummer that this arrived STINKING heavily of men's cologne”*
### **Top return reasons **
**Size-Overall**66%
**Color**10%
**Length**6%
**Material Quality**3%
**Value For Money**3%
**Advertised Vs Actual Product**3%
**Shape/Style**2%
**Product Condition**1%
**Gap/Hole**1%
**Thin**1%
## **Common questions**
- **Is detroit lions beanie profitable to sell on Amazon United States?**
- The niche generates $0/yr across 29 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -81.8%. Flapen's verdict: Skip it (35/100).
- **How competitive is the detroit lions beanie niche?**
- 20 brands and 36 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 61% of demand.
- **What do buyers complain about in detroit lions beanie?**
- Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 2.6%.
- **When does demand for detroit lions beanie peak?**
- Demand peaks in Jan–Nov–Dec; the busiest month runs 172.7× the quietest.
- **What does it cost to enter the detroit lions beanie niche?**
- Listings span $7.67–$37.17; the average listing price is $19.07 (sweet spot $15–$100). The average incumbent carries 10,732 reviews — the moat a new listing must climb.
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