---
title: "Da Brim — $84K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/da-brim"
last_updated: "2026-08-11T16:17:47.379Z"
locale: en
meta:
description: "Niche score 48/100 · $84K/yr market · 134K searches/yr · $14.06 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $84K/yr market · 134K searches/yr · $14.06 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Da Brim — $84K/yr Amazon US Niche (2026) - Flapen"
---
# **da brim**
**Skip it**
A small market ($84K/yr) — this niche doesn't clear our bar today.
Market size 21Growth 31Conversion 54Competition 56Returns 84Price range 43Avg price 67Brand share 36Review moat 48Quality gap 63
**Returns**
**Great****1.6%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****$14.06**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****52%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****4.5%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****1,673.26**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Okay****$6.93–$21.00**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+4.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$84K**
$84K/yr · 134K searches
According to Flapen's Amazon United States niche tracking, da brim is a $84K/yr Amazon United States market (134K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Mar–Apr. Verdict: Skip it — 48/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **da brim market data**
- **Units sold / yr**
- **4K–5K**
- avg 0–100/product
- **Revenue / yr**
- **$56K–$70K**
- units × avg price
- **Conversion rate**
- **4.5%**
- **Avg BSR**
- **#39**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **91%**
- **Out of stock**
- **1.0%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▼falling
**Sellers**
**31**
**Top-5 brand share**
**84%**
Top 20: 100%
**Top-5 click share**
**52%**
Top 20: 86%
**Open market**
**14%**
- MELASA48% - THINDUST25% - SAITAG6% - SUNMECI3% - Lauzq2% - MISSION2% - Open — no brand owns it (11 brands, 14%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +4.4% search growth over the last 90 days.
8K6KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/da-brim/trend)
## **Top da brim search terms**
- **hard hat cap**27K/yr+23.4%3.4% conv. - **hard hat hair protector**9K/yr+38.2%2.6% conv. - **hard hat caps**8K/yr+32.0%3.9% conv. - **cooling helmet liners for men**5K/yr+277.3%2.1% conv. - **cooling cap for hard hat**4K/yr+126.7%3.1% conv. - **hard hat sweat cap**5K/yr+156.7%3.5% conv. - **gorra para casco de construccion**4K/yr+107.9%0.9% conv. - **chill its skull cap**4K/yr+166.3%0.9% conv. - **hard hat under cap**4K/yr+35.1%3.1% conv. - **knit skull cap**7K/yr-20.0%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/da-brim/search-terms)
## **Top da brim products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$3K8%$7K12%$10K16%$13K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**THINDUST 3-Pack Breathable Mesh Skull Cap Sweat Control Helmet Liner**THINDUST**$15.21**4.4★775 rev](https://www.amazon.com/dp/B0DZ6851DP) [2**MELASA Cooling Skull Caps Helmet Liner Lightweight Mesh Under Helmet Cycling Motorcycle Hard Hat Sweat Liner for Men Women (Black)**MELASA**$8.92**4.5★2,049 rev](https://www.amazon.com/dp/B0D49CSRJ4) [3**MELASA Cooling Skull Cap Breathable Sweat-Wicking Under Helmet**MELASA**$12.75**4.5★2,049 rev](https://www.amazon.com/dp/B0GS58V7B7) [4**Skull Cap Helmet Liner Beanie Cooling Mesh Cycling Running Hat for Men Women Fits Under Helmets (Black & Dark Blue)**MELASA**$11.46**4.4★4,848 rev](https://www.amazon.com/dp/B09174N54L) [5**MELASA Cooling Breathable Sweat-Wicking Skull Cap for Cycling & Hard Hat**MELASA**$21.00**4.6★173 rev](https://www.amazon.com/dp/B0F6NR5LQR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Lauzq 3Pack Cooling Breathable Mesh Skull Cap Helmet Liner Sweat & Quick Dry Cycling Motorcycle Hard Hat Liner for Men Women Black/Black/Black**Lauzq**$10.65**29 rev2mo ago](https://www.amazon.com/dp/B0GYJ367NZ) [**MELASA Cooling Skull Cap Breathable Sweat-Wicking Under Helmet**MELASA**$12.75**2,049 rev4mo ago](https://www.amazon.com/dp/B0GS58V7B7) [**THINDUST 3-Pack Camo Helmet Liner Skull Cap Breathable Mesh for Men Women**THINDUST**$15.17**97 rev4mo ago](https://www.amazon.com/dp/B0GHDT3WZ8) [**THINDUST 3-Pack Camo Helmet Liner Skull Cap Breathable Mesh for Men Women**THINDUST**$15.19**97 rev4mo ago](https://www.amazon.com/dp/B0GHDXNW1F) [**THINDUST 3-Pack Camo Helmet Liner Skull Cap Breathable Mesh for Men Women**THINDUST**$14.98**97 rev4mo ago](https://www.amazon.com/dp/B0GHDY4GF8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Lauzq 3Pack Cooling Breathable Mesh Skull Cap Helmet Liner Sweat & Quick Dry Cycling Motorcycle Hard Hat Liner for Men Women Black/Black/Black**Lauzq**$10.65**4.0★**▲ 41%**](https://www.amazon.com/dp/B0GYJ367NZ) [**MELASA Cooling Skull Cap Breathable Sweat-Wicking Under Helmet**MELASA**$12.75**4.5★**▲ 41%**](https://www.amazon.com/dp/B0GS58V7B7) [**THINDUST 3-Pack Camo Helmet Liner Skull Cap Breathable Mesh for Men Women**THINDUST**$15.19**4.6★**▲ 39%**](https://www.amazon.com/dp/B0GHDXNW1F) [**THINDUST 3-Pack Camo Helmet Liner Skull Cap Breathable Mesh for Men Women**THINDUST**$15.17**4.6★**▲ 38%**](https://www.amazon.com/dp/B0GHDT3WZ8) [**MELASA Cooling Breathable Sweat-Wicking Skull Cap for Cycling & Hard Hat**MELASA**$20.38**4.6★**▲ 38%**](https://www.amazon.com/dp/B0F5PKK1XJ)
**~~View all trending →~~**
## **What buyers say about da brim**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**21%
*“Easy to fit”*
**Quality-Overall**14%
*“Product satisfactory”*
**Comfort-Overall**10%
*“Comfortable and light weight”*
**Value For Money**7%
*“Great Value”*
**Breathability**6%
*“It's Breathable”*
**Weight Light**5%
*“Light weight and breathable”*
**Sweat Resistance**4%
*“Helps with sweat”*
**Advertised Vs Actual Product**4%
*“As advertised”*
**Warmth**4%
*“Keeps your head warm too”*
**Material Quality**2%
*“quality material”*
### **What buyers complain about **
**Size-Overall**40%
*“Super small”*
**Quality-Overall**5%
*“These are very cheap looking”*
**Thickness**4%
*“It also felt a bit thinner than expected”*
**Comfort-Overall**3%
*“Not comfortable at all”*
**Warmth**2%
*“It was not cooling”*
**Sweat Resistance**2%
*“If I sweat a lot”*
**Material Quality**2%
*“the material is very slick feeling”*
**Value For Money**2%
*“overpriced delivery fees on top”*
**Advertised Vs Actual Product**1%
*“But the measurements is off”*
**Stretchability/Expandability/Elasticity**1%
*“The elastic is cheap”*
### **Top return reasons **
**Size-Overall**73%
**Material Quality**4%
**Advertised Vs Actual Product**4%
**Length**3%
**Thin**3%
**Neck Fit**2%
**Comfort-Overall**1%
**Quality-Overall**1%
**Color**1%
**Value For Money**1%
## **Common questions**
- **Is da brim profitable to sell on Amazon United States?**
- The niche generates $84K/yr across 35 tracked products. 9 of 9 products launched in the last 360 days are still selling. 90-day search growth is +4.4%. Flapen's verdict: Skip it (48/100).
- **How competitive is the da brim niche?**
- 17 brands and 31 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 84% of demand.
- **What do buyers complain about in da brim?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 1.6%.
- **When does demand for da brim peak?**
- Demand peaks in Mar–Apr; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the da brim niche?**
- Listings span $6.93–$21.00; the average listing price is $14.06 (sweet spot $15–$100). The average incumbent carries 1,673 reviews — the moat a new listing must climb.
## **Related niches in Clothing, Shoes & Jewelry**
- 72 [**first communion gifts for boys**](https://flapen.com/research/us/clothing-shoes-jewelry/first-communion-gifts-for-boys)$398K/yr+223.5%**Worth a look**- 72 [**fifa world cup 2026 tshirt**](https://flapen.com/research/us/clothing-shoes-jewelry/fifa-world-cup-2026-tshirt)$177K/yr>1,000%**Worth a look**- 72 [**american flag hat**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-hat)$764K/yr+428.8%**Worth a look**- 72 [**white socks men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-socks-men)$3.0M/yr+13.3%**Launch it**- 72 [**american flag overalls**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-overalls)$662K/yr>1,000%**Worth a look**- 73 [**white ankle socks for men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-ankle-socks-for-men)$448K/yr+88.3%**Worth a look**[**All Clothing, Shoes & Jewelry niches **](https://flapen.com/research/us/clothing-shoes-jewelry)