---
title: "Products — custom pins - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/custom-pins/products"
last_updated: "2026-08-11T19:24:24.587Z"
locale: en
meta:
  description: "Niche score 41/100 · $98K/yr market · 477K searches/yr · $20.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · $98K/yr market · 477K searches/yr · $20.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — custom pins - Flapen"
---

# **custom pins**

**Skip it**

Weak search conversion (1.0%) — this niche doesn't clear our bar today.

Market size 25Growth 37Conversion 13Competition 32Returns 62Price range 80Avg price 89Brand share 36Review moat 72Quality gap 35

**Avg price**

**Great****$20.65**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$4.32–$61.82**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****616.71**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Good****2.5%**

return rate — above 5% kills the launch gate

**Growth**

**Okay****+9.7%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****66%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Bad****$98K**

$98K/yr · 477K searches

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Products