---
title: "Cupshe Bikini — $532K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/cupshe-bikini"
last_updated: "2026-08-11T15:21:19.879Z"
locale: en
meta:
description: "Niche score 67/100 · $532K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 67/100 · $532K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Cupshe Bikini — $532K/yr Amazon US Niche (2026) - Flapen"
---
# **cupshe bikini**
**Worth a look**
Shows a fragmented shelf (top 5 take 9% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 61Growth 96Conversion 3Competition 98Returns 0Price range 95Avg price 95Brand share 83Review moat 66Quality gap 75
**Competition**
**Incredible****9%**
top-5 click share — an open shelf
**Growth**
**Incredible****+142.3%**
90-day search growth — must beat 0% to launch
**Avg price**
**Incredible****$29.99**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$14.93–$41.69**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****52%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****855.05**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****$532K**
$532K/yr · 7.4M searches
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****13.7%**
return rate — above 5% kills the launch gate
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, cupshe bikini is a $532K/yr Amazon United States market (7.4M searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Mar–May–Jun–Jul. Verdict: Worth a look — 67/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cupshe bikini market data**
- **Units sold / yr**
- **20K–25K**
- avg 0–100/product
- **Revenue / yr**
- **$600K–$750K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#120**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **97%**
- **Out of stock**
- **1.3%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **158 days**
## **Competition & brand share**
Clicks spread well past the top 5 (9% combined) — an open shelf where new products get seen.
**Brands**
**52 **▲rising
**Sellers**
**64**
**Top-5 brand share**
**52%**
Top 20: 91%
**Top-5 click share**
**9%**
Top 20: 25%
**Open market**
**50%**
- Yonique13% - Daci11% - Aqua Eve10% - ZAFUL7% - Holipick5% - Tempt Me4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +142.3% search growth over the last 90 days.
450K350KSpike '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, May, Jun, Jul · busiest ÷ quietest = 10.9×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/cupshe-bikini/trend)
## **Top cupshe bikini search terms**
- **tankini tops for women**2.2M/yr+111.7%0.2% conv. - **tankini with shorts**844K/yr+413.0%0.1% conv. - **tankini top**812K/yr+188.9%0.1% conv. - **womens tankini tops**462K/yr+107.0%0.2% conv. - **tankini tops**377K/yr+127.2%0.1% conv. - **tankini tops for women swimwear**358K/yr+81.2%0.2% conv. - **cupshe tankini**280K/yr+107.5%0.2% conv. - **cute tankini**249K/yr+102.4%0.0% conv. - **tankini with skirt**207K/yr+161.2%0.1% conv. - **tankini swimsuits for women with shorts**166K/yr+193.2%0.1% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/cupshe-bikini/search-terms)
## **Top cupshe bikini products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%$5K2%$11K3%$16K4%$21K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Aqua Eve Tankini Tops for Women Swimwear Top Only Tummy Control Bathing Suit Top No Bottom (Available in Plus) Blue Stripe L**Aqua Eve**$28.18**4.2★939 rev](https://www.amazon.com/dp/B0BYDGTX5Y) [2**Hilor Tummy Control Tankini Tops for Women Big Busted Women Black Underwire Push Up Swimsuit Crossover Swim Top 12**Hilor**$30.18**4.5★2,750 rev](https://www.amazon.com/dp/B0C7BZZJ3G) [3**Daci Green Palm Tree Women 3 Piece Tankini Swimsuits - Tummy Control Tank Top with Bra Modest Bathing Suit with Pockets Boyshorts Bottom 2026 XL**Daci**$41.45**4.6★1,010 rev](https://www.amazon.com/dp/B0FM7DCX5V) [4**Summer Mae Blouson Tankini Swimsuits for Women 2026 Tummy Control Two Piece Bathing Suits with Sporty Pockets Swim Shorts Coconut Tree on The Sea Size 12**Summer Mae**$39.78**4.4★4,211 rev](https://www.amazon.com/dp/B0DQDBXV3H) [5**Daci Black Tankini Tops for Women High Neck Swim Top Tummy Control Bathing Suit Top Modest Swim Tank Top No Bottom M**Daci**$27.07**4.4★1,734 rev](https://www.amazon.com/dp/B0D2D25QKL)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Hanna Nikole Women Flowy Tankini Tops Only Loose Fitting Bathing Suit Swim Top Orange Solid Padded Swimsuit No Bottom XL**Hanna Nikole**$27.24**130 rev6mo ago](https://www.amazon.com/dp/B0G65QNBY9) [**Dokotoo Floral Tankini Sets Two Piece Swimsuits for Women Flowy Top Vintage Floral 2026 Print Modest Bathing Suits with Bottoms Black Large**Dokotoo**$29.25**152 rev6mo ago](https://www.amazon.com/dp/B0G4MJW3W2) [**ZAFUL Swim Suits for Women 2026 Smocked Two Piece Tankinis Modest High Waisted Tummy Control Simsuits Slimming Ruched Push Up Bathing Suit Retro Ruffle Full Coverage Tankini Swimwear Green Striped M**ZAFUL**$34.51**316 rev6mo ago](https://www.amazon.com/dp/B0G92279KJ) [**Daci Green Palm Tree Women 3 Piece Tankini Swimsuits - Tummy Control Tank Top with Bra Modest Bathing Suit with Pockets Boyshorts Bottom 2026 XL**Daci**$41.45**1,010 rev9mo ago](https://www.amazon.com/dp/B0FM7DCX5V) [**Summer Mae Blouson Tankini Swimsuits for Women 2026 Tummy Control Two Piece Bathing Suits with Sporty Pockets Swim Shorts Green Shadowa Size 14**Summer Mae**$41.69**4,211 rev1y ago](https://www.amazon.com/dp/B0F6TZGL1C)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Aleumdr Womens Tankini Tops Swimwear Top Only Tummy Control Swimsuit Top Modest Drawstring Swim Tank Top Sail Blue Large**Aleumdr**$20.98**4.3★**▲ 15%**](https://www.amazon.com/dp/B0DHRPV19X) [**ZAFUL Swim Suits for Women 2026 Smocked Two Piece Tankinis Modest High Waisted Tummy Control Simsuits Slimming Ruched Push Up Bathing Suit Retro Ruffle Full Coverage Tankini Swimwear Green Striped M**ZAFUL**$34.51**4.3★**▲ 15%**](https://www.amazon.com/dp/B0G92279KJ) [**Yonique Womens Blouson Tankini Top Only Loose Fit Swim Top No Bottom Modest Swimsuit Blue Leaves X-Large**Yonique**$26.50**4.5★**▲ 14%**](https://www.amazon.com/dp/B0CRRKPBXV) [**Aqua Eve Tankini Tops for Women Swimwear Top Only Tummy Control Bathing Suit Top No Bottom (Available in Plus) Blue Stripe L**Aqua Eve**$28.18**4.2★**▲ 14%**](https://www.amazon.com/dp/B0BYDGTX5Y) [**Daci Green Palm Tree Women 3 Piece Tankini Swimsuits - Tummy Control Tank Top with Bra Modest Bathing Suit with Pockets Boyshorts Bottom 2026 XL**Daci**$41.45**4.6★**▲ 14%**](https://www.amazon.com/dp/B0FM7DCX5V)
**~~View all trending →~~**
## **What buyers say about cupshe bikini**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**40%
*“Fits as expected”*
**Comfort-Overall**12%
*“So comfortable”*
**Quality-Overall**8%
*“Excellent quality”*
**Color**7%
*“Colors were beautiful”*
**Shape/Style**5%
*“Flattering style”*
**Material Quality**4%
*“Material is comfortable”*
**Advertised Vs Actual Product**2%
*“Exactly as shown”*
**Value For Money**2%
*“Definitely worth the price”*
**Strap/String Quality**1%
*“The straps are comfortable”*
**Soft Feel**1%
*“soft the touch”*
### **What buyers complain about **
**Size-Overall**37%
*“Too short”*
**Chest Fit**4%
*“the bust runs small”*
**Color**3%
*“Color fades”*
**Shape/Style**2%
*“Loses its shape”*
**Quality-Overall**2%
*“Inferior quality”*
**Material Quality**2%
*“material was cheap looking”*
**Advertised Vs Actual Product**2%
*“Doesn't look like the picture”*
**Waist Fit**2%
*“The waist was huge”*
**Comfort-Overall**1%
*“I have never felt comfortable in a bathing suit”*
**Value For Money**1%
*“I feel it was over priced”*
### **Top return reasons **
**Size-Overall**54%
**Chest Fit**18%
**Waist Fit**6%
**Length**6%
**Shape/Style**4%
**Advertised Vs Actual Product**2%
**Color**2%
**Hip Fit**2%
**Material Quality**2%
**Feet Fit**1%
## **Common questions**
- **Is cupshe bikini profitable to sell on Amazon United States?**
- The niche generates $532K/yr across 330 tracked products. 75 of 141 products launched in the last 360 days are still selling. 90-day search growth is +142.3%. Flapen's verdict: Worth a look (67/100).
- **How competitive is the cupshe bikini niche?**
- 52 brands and 64 sellers compete. The top 5 products take 9% of clicks and top 5 brands hold 52% of demand.
- **What do buyers complain about in cupshe bikini?**
- Top complaints mined from reviews: Size-Overall, Chest Fit, Color. The return rate is 13.7% — above our launch gate.
- **When does demand for cupshe bikini peak?**
- Demand peaks in Mar–May–Jun–Jul; the busiest month runs 10.9× the quietest.
- **What does it cost to enter the cupshe bikini niche?**
- Listings span $14.93–$41.69; the average listing price is $29.99 (sweet spot $15–$100). The average incumbent carries 855 reviews — the moat a new listing must climb.
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