---
title: "Cricket Guards for Men — $51K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/cricket-guards-for-men"
last_updated: "2026-08-11T18:47:28.705Z"
locale: en
meta:
description: "Niche score 36/100 · $51K/yr market · 60K searches/yr · $16.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · $51K/yr market · 60K searches/yr · $16.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Cricket Guards for Men — $51K/yr Amazon US Niche (2026) - Flapen"
---
# **cricket guards for men**
**Skip it**
Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Market size 13Growth 38Conversion 60Competition 41Returns 8Price range 77Avg price 78Brand share 4Review moat 39Quality gap 52
**Avg price**
**Great****$16.33**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.46–$34.37**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****5.2%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****61%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****2,568.91**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+10.2%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$51K**
$51K/yr · 60K searches
**Returns**
**Bad****9.7%**
return rate — above 5% kills the launch gate
**Brand share**
**Bad****99%**
top-5 brand share — brand-locked demand
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, cricket guards for men is a $51K/yr Amazon United States market (60K searches/yr). The top 5 brands hold 99% of demand. Verdict: Skip it — 36/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cricket guards for men market data**
- **Units sold / yr**
- **3K–3K**
- avg 100–250/product
- **Revenue / yr**
- **$41K–$49K**
- units × avg price
- **Conversion rate**
- **5.2%**
- **Avg BSR**
- **#200**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **91%**
- **Out of stock**
- **1.1%**
- **Avg brand age**
- **69 months**
- **Avg seller age**
- **161 days**
## **Competition & brand share**
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**6 **▼falling
**Sellers**
**24**
**Top-5 brand share**
**99%**
Top 20: 100%
**Top-5 click share**
**61%**
Top 20: 98%
**Open market**
**0%**
- Shock Doctor78% - Legendfit13% - Diamond MMA3% - Bratla3% - DSC2% - EALER1% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 11 weeks — +10.2% search growth over the last 90 days.
2K1KMay '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/cricket-guards-for-men/trend)
## **Top cricket guards for men search terms**
- **cricket guards for men**21K/yr+30.1%2.5% conv. - **shock doctor cup**20K/yr-9.2%3.3% conv. - **abdominal guard for men cricket**5K/yr+14.6%1.9% conv. - **abdomen guard for cricket**5K/yr+30.9%2.8% conv. - **cricket guard**4K/yr+61.6%2.4% conv. - **shock doctor youth cup**4K/yr-28.2%2.9% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/cricket-guards-for-men/search-terms)
## **Top cricket guards for men products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$3K10%$5K15%$8K20%$10K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Shock Doctor Ultra Carbon Flex Cup Black Large**Shock Doctor**$13.40**4.5★1,913 rev](https://www.amazon.com/dp/B00Q9MK0EE) [2**Shock Doctor BioFlex Athletic Cup Vented Protection Adult Sizes**Shock Doctor**$11.77**4.4★4,616 rev](https://www.amazon.com/dp/B00181EP06) [3**Shock Doctor BioFlex Athletic Cup Vented Protection Adult Sizes**Shock Doctor**$12.57**4.4★4,616 rev](https://www.amazon.com/dp/B0028RDZLO) [4**Legendfit Men Football Compression Shorts w/Cup Straps Protective Athletic Sliding Underwear Baseball Lacrosse Cricket**Legendfit**$19.39**4.5★531 rev](https://www.amazon.com/dp/B09WHCG1PC) [5**Shock Doctor BioFlex Athletic Cup Vented Protection Youth & Adult Sizes**Shock Doctor**$12.44**4.4★4,616 rev](https://www.amazon.com/dp/B00181B8R4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**EALER Mens & Boys Lightweight Vented Athletic Cup Soft-Rim Comfort Groin Protector Shock-Absorbing Impact Guard for Baseball Football Lacrosse Hockey Boxing & MMA Youth & Adult**EALER**$9.46**14 rev11mo ago](https://www.amazon.com/dp/B0FMJQTFVR) [**Shock Doctor Mens Loose Hockey Short Supporter with BioFlex Cup Included. for Adult Men Multi**Shock Doctor**$27.70**194 rev2y ago](https://www.amazon.com/dp/B0CQTX81R2) [**Legendfit Soft Athletic Cup Youth Sports Protector Support for Baseball Lacrosse Football Cricket**Legendfit**$11.69**12 rev2y ago](https://www.amazon.com/dp/B0CQYQHPS4) [**DSC Armour Cricket Abdominal Guard | Color: White-Navy | Size: Men | Material: Plastic | for Mens | Ergonomically Shaped | Padded | Lightweight & Durable | Groin Protectort During Training & Matches**DSC**$13.91**1,009 rev3y ago](https://www.amazon.com/dp/B08L72HTYX) [**Shock Doctor Mens Athletic Cup with AirCore Technology Lightweight and Comfortable Protection**Shock Doctor**$21.69**75 rev3y ago](https://www.amazon.com/dp/B0BT8JGGPZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**DSC Armor Abdo Guard**DSC**$13.91**4.0★**▲ 88%**](https://www.amazon.com/dp/B07HBCL38W) [**EALER Mens & Boys Lightweight Vented Athletic Cup Soft-Rim Comfort Groin Protector Shock-Absorbing Impact Guard for Baseball Football Lacrosse Hockey Boxing & MMA Youth & Adult**EALER**$9.46**4.8★**▲ 85%**](https://www.amazon.com/dp/B0FMJQTFVR) [**DSC Armour Cricket Abdominal Guard | Color: White-Navy | Size: Men | Material: Plastic | for Mens | Ergonomically Shaped | Padded | Lightweight & Durable | Groin Protectort During Training & Matches**DSC**$13.91**4.1★**▲ 68%**](https://www.amazon.com/dp/B08L72HTYX) [**Legendfit Soft Athletic Cup Youth Sports Protector Support for Baseball Lacrosse Football Cricket**Legendfit**$11.69**4.2★**▲ 66%**](https://www.amazon.com/dp/B0CQYQHPS4) [**Shock Doctor Compression Shorts with Cup Pocket. Athletic Supporter Underwear with Pocket (Cup NOT Included) Black Adult M**Shock Doctor**$25.27**4.4★**▲ 57%**](https://www.amazon.com/dp/B00181BC66)
**~~View all trending →~~**
## **What buyers say about cricket guards for men**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Comfort-Overall**29%
*“Amazing comfort”*
**Size-Overall**15%
*“Fit well”*
**Quality-Overall**10%
*“Higher quality cup than what you usually find”*
**Protection**8%
*“Protecting the jewels”*
**Advertised Vs Actual Product**8%
*“gets the job done”*
**Efficiency**7%
*“It works”*
**Value For Money**5%
*“Best budget friendly product”*
**Exercise/Sports Suitability**4%
*“Nice sports cup”*
**Durability**4%
*“Durable, Nice quality, Comfortable”*
**Smell**3%
*“Also, no bad smell even after using it”*
### **What buyers complain about **
**Size-Overall**44%
*“Too small”*
**Advertised Vs Actual Product**8%
*“Misleading sizing”*
**Quality-Overall**8%
*“Poor quality”*
**Weight Light**8%
*“When first opening they felt lightweight and inadequate”*
**Exercise/Sports Suitability**8%
*“Very annoying when running”*
**Pockets/Compartments**8%
*“cup pocket doesn't function at all”*
**Value For Money**4%
*“Pricey”*
### **Top return reasons **
**Size-Overall**87%
**Comfort-Overall**3%
**Advertised Vs Actual Product**3%
**Weight Heavy**1%
**Value For Money**1%
**Material Quality**1%
**Functionality-Overall**1%
**Strap/String Quality**1%
**Product Condition**1%
**Flexibility**0%
## **Common questions**
- **Is cricket guards for men profitable to sell on Amazon United States?**
- The niche generates $51K/yr across 22 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +10.2%. Flapen's verdict: Skip it (36/100).
- **How competitive is the cricket guards for men niche?**
- 6 brands and 24 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 99% of demand.
- **What do buyers complain about in cricket guards for men?**
- Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Quality-Overall. The return rate is 9.7% — above our launch gate.
- **What does it cost to enter the cricket guards for men niche?**
- Listings span $9.46–$34.37; the average listing price is $16.33 (sweet spot $15–$100). The average incumbent carries 2,569 reviews — the moat a new listing must climb.
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