---
title: "Coraline Button Eyes — $42K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/coraline-button-eyes"
last_updated: "2026-08-11T15:06:11.770Z"
locale: en
meta:
description: "Niche score 28/100 · $42K/yr market · 261K searches/yr · $12.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 28/100 · $42K/yr market · 261K searches/yr · $12.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Coraline Button Eyes — $42K/yr Amazon US Niche (2026) - Flapen"
---
# **coraline button eyes**
**Skip it**
Prices mostly outside the sweet spot ($9.09–$15.03) — this niche doesn't clear our bar today.
Market size 11Growth 29Conversion 17Competition 9Returns 6Price range 1Avg price 52Brand share 26Review moat 93Quality gap 86
**Review moat**
**Great****146.43**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Good****$12.27**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+2.9%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Bad****1.3%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$42K**
$42K/yr · 261K searches
**Competition**
**Bad****89%**
top-5 click share — a locked-up shelf
**Returns**
**Bad****10.2%**
return rate — above 5% kills the launch gate
**Price range**
**Bad****$9.09–$15.03**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, coraline button eyes is a $42K/yr Amazon United States market (261K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 28/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **coraline button eyes market data**
- **Units sold / yr**
- **15K–20K**
- avg 250–500/product
- **Revenue / yr**
- **$184K–$245K**
- units × avg price
- **Conversion rate**
- **1.3%**
- **Avg BSR**
- **#1,105**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **86%**
- **Out of stock**
- **15.6%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **171 days**
## **Competition & brand share**
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▼falling
**Sellers**
**9**
**Top-5 brand share**
**89%**
Top 20: 100%
**Top-5 click share**
**89%**
Top 20: 100%
**Open market**
**5%**
- Cabjiang35% - ASVP Shop16% - ANZWTLOYY15% - XUECHEN13% - Coraline11% - Mdswjdcw6% - Open — no brand owns it (1 brand, 5%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +2.9% search growth over the last 90 days.
60K40KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 121.7×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/coraline-button-eyes/trend)
## **Top coraline button eyes search terms**
- **button glasses**79K/yr+11.3%1.6% conv. - **button eye glasses**34K/yr+11.8%1.3% conv. - **coraline button eyes**18K/yr+7.7%2.0% conv. - **coraline glasses**34K/yr-10.1%3.3% conv. - **coraline button glasses**24K/yr-12.2%2.8% conv. - **button glasses coraline**24K/yr-26.6%1.9% conv. - **button sunglasses**7K/yr+54.9%0.4% conv. - **button eyes glasses**7K/yr+87.8%1.8% conv. - **coraline glasses button eyes**10K/yr-30.8%2.7% conv. - **coraline eyes**3K/yr+48.5%2.7% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/coraline-button-eyes/search-terms)
## **Top coraline button eyes products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$4K20%$8K30%$13K40%$17K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Cabjiang 4PCS Set Button Eyes Glasses Key Necklace Hair Clip Green Stone Halloween Cosplay Costume Gifts Accessories**Cabjiang**$14.90**4.1★21 rev](https://www.amazon.com/dp/B0FQ4S3YWC) [2**Black Button Eye Glasses | Costume Cosplay Accessory for Halloween Fancy Dress Parties & Themed Events**ASVP Shop**$15.03**4.0★386 rev](https://www.amazon.com/dp/B09JPD9SNQ) [3**ANZWTLOYY Button Eyes Glasses Horror Movie Merch Merchandise Halloween Costume Accessories Age 6-20 (Black)**ANZWTLOYY**$9.99**4.5★342 rev](https://www.amazon.com/dp/B0CFZPHVG2) [4**XUECHEN 4 Set Button Eyes Glasses Keychain Necklace Hair Clip Green Stone Accessories Halloween Christmas Cosplay Costume Merchandise stuff Birthday Gift for Women Adult and Fans**XUECHEN**$12.38**4.6★131 rev](https://www.amazon.com/dp/B0DMDW4H9L) [5**Coraline 4PCS Button Glasses Key Necklace Emerald Necklace Dragonfly Hair Clip Combo Set**Coraline**$11.64**4.3★63 rev](https://www.amazon.com/dp/B0DF2MQBQT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Cabjiang 4PCS Set Button Eyes Glasses Key Necklace Hair Clip Green Stone Halloween Cosplay Costume Gifts Accessories**Cabjiang**$14.90**21 rev10mo ago](https://www.amazon.com/dp/B0FQ4S3YWC) [**Mdswjdcw 4 Pcs Accessories Fit for Cosplay Costume Button Eyes Glasses Key Necklace Hair Clip Green Stone Set Halloween Merchandise Christmas Birthday Gift for Women Men and Fans**Mdswjdcw**$12.87**17 rev1y ago](https://www.amazon.com/dp/B0FCF322T6) [**XUECHEN 4 Set Button Eyes Glasses Keychain Necklace Hair Clip Green Stone Accessories Halloween Christmas Cosplay Costume Merchandise stuff Birthday Gift for Women Adult and Fans**XUECHEN**$12.38**131 rev1y ago](https://www.amazon.com/dp/B0DMDW4H9L) [**Coraline 4PCS Button Glasses Key Necklace Emerald Necklace Dragonfly Hair Clip Combo Set**Coraline**$11.64**63 rev1y ago](https://www.amazon.com/dp/B0DF2MQBQT) [**Ealipoi Necklace Anime Button Glasses with Hair Clips Merch Cosplay Costume Accessories Adult (Button Eye Glasses)**Ealipoi**$9.09**65 rev2y ago](https://www.amazon.com/dp/B0CJCRN4CX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Cabjiang 4PCS Set Button Eyes Glasses Key Necklace Hair Clip Green Stone Halloween Cosplay Costume Gifts Accessories**Cabjiang**$14.90**4.1★**▲ 388%**](https://www.amazon.com/dp/B0FQ4S3YWC) [**Coraline 4PCS Button Glasses Key Necklace Emerald Necklace Dragonfly Hair Clip Combo Set**Coraline**$11.64**4.3★**▲ 136%**](https://www.amazon.com/dp/B0DF2MQBQT) [**Mdswjdcw 4 Pcs Accessories Fit for Cosplay Costume Button Eyes Glasses Key Necklace Hair Clip Green Stone Set Halloween Merchandise Christmas Birthday Gift for Women Men and Fans**Mdswjdcw**$12.87**3.7★**▲ 27%**](https://www.amazon.com/dp/B0FCF322T6) [**XUECHEN 4 Set Button Eyes Glasses Keychain Necklace Hair Clip Green Stone Accessories Halloween Christmas Cosplay Costume Merchandise stuff Birthday Gift for Women Adult and Fans**XUECHEN**$12.38**4.6★**— 5%**](https://www.amazon.com/dp/B0DMDW4H9L) [**ANZWTLOYY Button Eyes Glasses Horror Movie Merch Merchandise Halloween Costume Accessories Age 6-20 (Black)**ANZWTLOYY**$9.99**4.5★**▼ 24%**](https://www.amazon.com/dp/B0CFZPHVG2)
**~~View all trending →~~**
## **What buyers say about coraline button eyes**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Collectibles**33%
*“likes to collect things from cartoons she likes”*
**Value For Money**33%
*“they were way better than what expected/paid for”*
**Material Quality**33%
*“The material is very good”*
### **What buyers complain about **
**Durability**75%
*“Broke before able to use”*
**Strength**25%
*“Kinda flimsy”*
### **Top return reasons **
**Size-Overall**46%
**Quality-Overall**10%
**Defective Material/Parts**10%
**Durability**7%
**Value For Money**5%
**Advertised Vs Actual Product**5%
**Design-Overall**2%
**Cushion**2%
**Ease Of Cleaning**2%
**Touch/Button Controls**2%
## **Common questions**
- **Is coraline button eyes profitable to sell on Amazon United States?**
- The niche generates $42K/yr across 7 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +2.9%. Flapen's verdict: Skip it (28/100).
- **How competitive is the coraline button eyes niche?**
- 7 brands and 9 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 89% of demand.
- **What do buyers complain about in coraline button eyes?**
- Top complaints mined from reviews: Durability, Strength. The return rate is 10.2% — above our launch gate.
- **When does demand for coraline button eyes peak?**
- Demand peaks in Oct–Nov; the busiest month runs 121.7× the quietest.
- **What does it cost to enter the coraline button eyes niche?**
- Listings span $9.09–$15.03; the average listing price is $12.27 (sweet spot $15–$100). The average incumbent carries 146 reviews — the moat a new listing must climb.
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