---
title: "Converse — $1.3M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/converse"
last_updated: "2026-08-11T13:55:09.319Z"
locale: en
meta:
description: "Niche score 49/100 · $1.3M/yr market · 14.9M searches/yr · $49.62 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $1.3M/yr market · 14.9M searches/yr · $49.62 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Converse — $1.3M/yr Amazon US Niche (2026) - Flapen"
---
# **converse**
**Skip it**
Weak search conversion (0.2%) — this niche doesn't clear our bar today.
Market size 83Growth 39Conversion 2Competition 88Returns 21Price range 95Avg price 93Brand share 15Review moat 21Quality gap 30
**Price range**
**Incredible****$15.15–$98.83**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$49.62**
avg listing price — sweet spot $15–$100
**Competition**
**Great****27%**
top-5 click share — an open shelf
**Market size**
**Great****$1.3M**
$1.3M/yr · 14.9M searches
**Growth**
**Okay****+11.2%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****10,868.49**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Bad****6.3%**
return rate — above 5% kills the launch gate
**Brand share**
**Bad****94%**
top-5 brand share — brand-locked demand
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, converse is a $1.3M/yr Amazon United States market (14.9M searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Aug–Dec. Verdict: Skip it — 49/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **converse market data**
- **Units sold / yr**
- **30K–40K**
- avg 100–250/product
- **Revenue / yr**
- **$1.5M–$2.0M**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#16,262**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **87%**
- **Out of stock**
- **18.4%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **131 days**
## **Competition & brand share**
Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.
**Brands**
**10 **▲rising
**Sellers**
**18**
**Top-5 brand share**
**94%**
Top 20: 100%
**Top-5 click share**
**27%**
Top 20: 56%
**Open market**
**4%**
- Converse77% - ZGR9% - CONVERSE ALL STAR4% - OPOEE2% - LIFESPELL2% - Haifago2% - Open — no brand owns it (4 brands, 4%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +11.2% search growth over the last 90 days.
600K400KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Dec · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/converse/trend)
## **Top converse search terms**
- **converse women**3.9M/yr+20.7%0.1% conv. - **converse**3.7M/yr+9.6%0.1% conv. - **converse men**1.8M/yr+22.9%0.2% conv. - **converse chuck taylor**422K/yr+59.5%0.1% conv. - **converse high tops**813K/yr-19.9%0.1% conv. - **chuck taylors men**362K/yr+18.0%0.3% conv. - **converse shoes women**546K/yr-29.0%0.1% conv. - **high top sneakers for women**410K/yr-22.2%0.0% conv. - **womens converse**379K/yr-2.8%0.1% conv. - **black converse**319K/yr+19.4%0.2% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/converse/search-terms)
## **Top converse products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$40K6%$80K9%$119K12%$159K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Converse Unisex Adult Chuck Taylor All Star High Top Black 13 Womens/11 Mens**Converse**$53.51**4.6★31,210 rev](https://www.amazon.com/dp/B008DZLGKC) [2**Converse Unisex Adult Chuck Taylor All Star Low Top Optical White 12 Womens/10 Mens**Converse**$53.71**4.5★41,028 rev](https://www.amazon.com/dp/B074VRDXCR) [3**Converse Unisex Adult Chuck Taylor All Star High Top Optical White 12 Womens/10 Mens**Converse**$46.85**4.6★31,210 rev](https://www.amazon.com/dp/B007GBA0VA) [4**ZGR Womens High Top Canvas Sneakers Lace up Canvas Shoes Casual Tennis Walking Shoes(Black.US9)**ZGR**$20.53**4.6★3,128 rev](https://www.amazon.com/dp/B0CP7PLSVL) [5**Converse Womens Chuck Patch Jogger Converse Black Medium**Converse**$59.18**4.8★13 rev](https://www.amazon.com/dp/B0FQTRS6N6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Converse Unisex Chuck 70 Canvas & Suede Sneakers Egret/Hay Day 7 US Women/5 US Men**CONVERSE ALL STAR**$89.52**0 rev6mo ago](https://www.amazon.com/dp/B0FFWVRGKS) [**Converse Womens Chuck Patch Jogger Converse Black Medium**Converse**$59.18**13 rev10mo ago](https://www.amazon.com/dp/B0FQTRS6N6) [**Converse Unisex Lifestyle 1998 Suede Sneakers Deep Bordeaux/White/Gum 14.5 US Women/13 US Men**Converse**$67.99**0 rev1y ago](https://www.amazon.com/dp/B0DQTJH95M) [**Converse Womens Chuck Taylor All Star Madison MID White/Black/White 8**Converse**$64.22**2,401 rev1y ago](https://www.amazon.com/dp/B0D8W93DX6) [**ZGR Womens High Top Canvas Sneakers Lace up Canvas Shoes Casual Tennis Walking Shoes(Black.US9)**ZGR**$20.53**3,128 rev2y ago](https://www.amazon.com/dp/B0CP7PLSVL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Converse Unisex Lifestyle 1998 Suede Sneakers Deep Bordeaux/White/Gum 14.5 US Women/13 US Men**Converse**$67.99**0.0★**▲ 31%**](https://www.amazon.com/dp/B0DQTJH95M) [**Converse Unisex Chuck 70 Canvas & Suede Sneakers Egret/Hay Day 7 US Women/5 US Men**CONVERSE ALL STAR**$89.52**0.0★**▲ 30%**](https://www.amazon.com/dp/B0FFWVRGKS) [**Converse Chuck Taylor All Star Low Top Sneaker Black Mens 5.5 Womens 7.5 Medium**Converse**$58.15**4.5★**▲ 30%**](https://www.amazon.com/dp/B000FY06NC) [**Converse Unisex Adult Chuck Taylor All Star High Top Red 13 Womens/11 Mens**Converse**$58.30**4.6★**▲ 28%**](https://www.amazon.com/dp/B0001Y907O) [**Converse Unisex Adult Chuck Taylor All Star Low Top Optical White 12 Womens/10 Mens**Converse**$53.71**4.5★**▲ 27%**](https://www.amazon.com/dp/B074VRDXCR)
**~~View all trending →~~**
## **What buyers say about converse**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**26%
*“The fit is accurate”*
**Comfort-Overall**21%
*“Comfortable and cute”*
**Value For Money**13%
*“Great shoe at a great price”*
**Quality-Overall**11%
*“they're very well made”*
**Shape/Style**4%
*“I like the style as well”*
**Durability**4%
*“feels durable”*
**Advertised Vs Actual Product**3%
*“Exactly like I remember”*
**Color**3%
*“The color is great”*
**Exercise/Sports Suitability**2%
*“Really great for drumming on the drum kit”*
**Weight Light**2%
*“Lightweight”*
### **What buyers complain about **
**Size-Overall**36%
*“Too small”*
**Durability**8%
*“Broke on First Use”*
**Quality-Overall**7%
*“Terrible quality”*
**Product Condition**5%
*“you could tell they were used when they were supposed to be new”*
**Feet Fit**5%
*“TOO BIG SHOES”*
**Value For Money**3%
*“The price is a little higher than others”*
**Comfort-Overall**3%
*“are not comfortable for me”*
**Arch Support**3%
*“No arch support”*
**Weight Heavy**2%
*“Too heavy for me”*
**Material Quality**1%
*“The material is a little more silky than my prefers”*
### **Top return reasons **
**Size-Overall**33%
**Feet Fit**29%
**Length**21%
**Width**7%
**Advertised Vs Actual Product**2%
**Comfort-Overall**2%
**Shape/Style**1%
**Color**1%
**Product Condition**1%
**Material Quality**1%
## **Common questions**
- **Is converse profitable to sell on Amazon United States?**
- The niche generates $1.3M/yr across 71 tracked products. 1 of 14 products launched in the last 360 days are still selling. 90-day search growth is +11.2%. Flapen's verdict: Skip it (49/100).
- **How competitive is the converse niche?**
- 10 brands and 18 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 94% of demand.
- **What do buyers complain about in converse?**
- Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 6.3% — above our launch gate.
- **When does demand for converse peak?**
- Demand peaks in Aug–Dec; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the converse niche?**
- Listings span $15.15–$98.83; the average listing price is $49.62 (sweet spot $15–$100). The average incumbent carries 10,868 reviews — the moat a new listing must climb.
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