---
title: "Clown Mask — $104K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/clown-mask"
last_updated: "2026-08-11T10:48:35.578Z"
locale: en
meta:
description: "Niche score 52/100 · $104K/yr market · 533K searches/yr · $17.82 avg price. Weak search conversion (1.1%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $104K/yr market · 533K searches/yr · $17.82 avg price. Weak search conversion (1.1%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Clown Mask — $104K/yr Amazon US Niche (2026) - Flapen"
---
# **clown mask**
**Worth a look**
Shows sweet-spot pricing room ($7.72–$57.74), but weak search conversion (1.1%) keeps it on the watch list.
Market size 26Growth 50Conversion 14Competition 66Returns 20Price range 83Avg price 82Brand share 81Review moat 80Quality gap 67
**Price range**
**Great****$7.72–$57.74**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$17.82**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****54%**
top-5 brand share — no brand owns this niche
**Review moat**
**Great****402.68**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****45%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Good****+20.3%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$104K**
$104K/yr · 533K searches
**Returns**
**Bad****6.3%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****1.1%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, clown mask is a $104K/yr Amazon United States market (533K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 52/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **clown mask market data**
- **Units sold / yr**
- **8K–10K**
- avg 100–250/product
- **Revenue / yr**
- **$143K–$178K**
- units × avg price
- **Conversion rate**
- **1.1%**
- **Avg BSR**
- **#845**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **54%**
- **Out of stock**
- **17.5%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**25 **▼falling
**Sellers**
**38**
**Top-5 brand share**
**54%**
Top 20: 95%
**Top-5 click share**
**45%**
Top 20: 89%
**Open market**
**42%**
- Obacle27% - Mo Fang Gong She8% - ZHIYUEJING7% - QNGCOLRCY7% - FantasyParty5% - IUUBVV5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +20.3% search growth over the last 90 days.
80K60KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct · busiest ÷ quietest = 32.6×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/clown-mask/trend)
## **Top clown mask search terms**
- **clown mask**329K/yr+18.4%0.8% conv. - **scary clown mask**89K/yr+46.3%1.3% conv. - **clown masks**24K/yr+24.3%1.1% conv. - **serial killer mask**7K/yr-13.3%0.0% conv. - **creepy smile mask**5K/yr+0.9%0.0% conv. - **halloween clown mask**16K/yr+20.9%0.6% conv. - **scary clown masks for adults**10K/yr+2.6%3.5% conv. - **scary clown masks**12K/yr+70.6%1.2% conv. - **clown mask scary**7K/yr-7.7%0.7% conv. - **clown mask adult scary**18K/yr-53.4%0.8% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/clown-mask/search-terms)
## **Top clown mask products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$10K20%$21K30%$31K40%$41K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Obacle Face Mask Half for Dust Wind UV Sun Protection Seamless 3D Tube Mask Bandana for Men Women Durable Thin Breathable Tube Mask Motorcycle Riding Bike Sports (Clown Smile Face Neat Teeth)**Obacle**$10.07**4.3★736 rev](https://www.amazon.com/dp/B07VF4HM53) [2**ZHIYUEJING Clown Mask-Adult Cosplay Scary Clown Mask Props Suitable for Parties and Proms**ZHIYUEJING**$11.36**4.2★24 rev](https://www.amazon.com/dp/B0D9W5776C) [3**QNGCOLRCY Clown Joker Mask for Halloween with Green Wig Adult Creepy Cosplay Costume Masks (Green)**QNGCOLRCY**$21.93**4.7★196 rev](https://www.amazon.com/dp/B0CT8ZXMKC) [4**FantasyParty Halloween Clown Mask Costume Party Latex Scary Mask**FantasyParty**$16.59**4.4★548 rev](https://www.amazon.com/dp/B07F2DS92S) [5**Obacle Balaclava Face Mask Men Women Cycling (Clown Triangle White Face Smile)**Obacle**$11.08**4.5★646 rev](https://www.amazon.com/dp/B09V7HJHH3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**enadoi Clown Masquerade Mask Carnival Circus Costume Cosplay Dress-Up Full Face Joker Scary Facewear For Halloween Costume Accessory (Medium)**enadoi**$7.72**1 rev11mo ago](https://www.amazon.com/dp/B0FKBZD9L9) [**IUUBVV Futuristic Clown Mask White and Red Cosplay Costume Accessory (With braids)**IUUBVV**$57.74**207 rev11mo ago](https://www.amazon.com/dp/B0FJ5Q253W) [**Lauzq 4Pack Neck Gaiter for Men Women Face Cover Mask Head Wrap Balaclava Headwear Bandana Headband Magic Scarf (A-Bonehead Clown-1 one size)**Lauzq**$8.73**353 rev1y ago](https://www.amazon.com/dp/B0DZ1TMLYY) [**ZHIYUEJING Clown Mask-Adult Cosplay Scary Clown Mask Props Suitable for Parties and Proms**ZHIYUEJING**$11.36**24 rev1y ago](https://www.amazon.com/dp/B0D9W5776C) [**HugOutdoor Halloween Scary Clown Mask Adult Evil Killer Orange Hair Full Head Latex Mask Creepy Cosplay Costume Party Props (Orange Hair)**HugOutdoor**$17.20**22 rev2y ago](https://www.amazon.com/dp/B0D8KWJTLT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Obacle Balaclava Face Mask Men Women Cycling (Clown Triangle White Face Smile)**Obacle**$11.08**4.5★**▲ 588%**](https://www.amazon.com/dp/B09V7HJHH3) [**Lauzq 4Pack Neck Gaiter for Men Women Face Cover Mask Head Wrap Balaclava Headwear Bandana Headband Magic Scarf (A-Bonehead Clown-1 one size)**Lauzq**$8.73**4.4★**▲ 555%**](https://www.amazon.com/dp/B0DZ1TMLYY) [**Obacle Face Mask Half for Dust Wind UV Sun Protection Seamless 3D Tube Mask Bandana for Men Women Durable Thin Breathable Tube Mask Motorcycle Riding Bike Sports (Clown Smile Face Neat Teeth)**Obacle**$10.07**4.3★**▲ 400%**](https://www.amazon.com/dp/B07VF4HM53) [**enadoi Clown Masquerade Mask Carnival Circus Costume Cosplay Dress-Up Full Face Joker Scary Facewear For Halloween Costume Accessory (Medium)**enadoi**$7.72**5.0★**▲ 358%**](https://www.amazon.com/dp/B0FKBZD9L9) [**Mo Fang Gong She Halloween Horrific Demon Adult Scary Clown Masks Cosplay Props(Red flame Clown)**Mo Fang Gong She**$12.91**4.4★**▲ 137%**](https://www.amazon.com/dp/B071KBCYFV)
**~~View all trending →~~**
## **What buyers say about clown mask**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**28%
*“Mask is made very well”*
**Size-Overall**21%
*“Fits great”*
**Advertised Vs Actual Product**19%
*“looks as advertised”*
**Value For Money**10%
*“It's also one of the better prices around”*
**Ease Of Use**4%
*“It's simple and scary and does the job”*
**Material Quality**4%
*“definitely creepy and good materials”*
**Comfort-Overall**3%
*“It is a full head mask that is comfortable to wear”*
**Design-Overall**2%
*“The colors and design are as shown in listing,”*
**Durability**2%
*“is very durable”*
**Smell**1%
*“has no odor what so ever”*
### **What buyers complain about **
**Size-Overall**28%
*“Poor fit”*
**Quality-Overall**28%
*“Cheap”*
**Value For Money**13%
*“Well, I pretty much wasted $60 on this mask”*
**Advertised Vs Actual Product**9%
*“Horrible advertising”*
**Comfort-Overall**6%
*“Cheap and uncomfortable”*
**Rubber Quality**3%
*“It's a cheap rubber mask with eye slits”*
**Allergies**2%
*“Has Glaring Imperfections”*
**Smell**2%
*“the smell of latex/rubber is really strong”*
**Adhesion/Stickiness**2%
*“Some of the extra latex can be peeled off”*
### **Top return reasons **
**Size-Overall**50%
**Advertised Vs Actual Product**12%
**Quality-Overall**8%
**Smell**7%
**Material Quality**6%
**Add-Ons/Attachments**3%
**Comfort-Overall**3%
**Ease Of Use**2%
**Hard Feel**1%
**Thin**1%
## **Common questions**
- **Is clown mask profitable to sell on Amazon United States?**
- The niche generates $104K/yr across 28 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +20.3%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the clown mask niche?**
- 25 brands and 38 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 54% of demand.
- **What do buyers complain about in clown mask?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 6.3% — above our launch gate.
- **When does demand for clown mask peak?**
- Demand peaks in Sep–Oct; the busiest month runs 32.6× the quietest.
- **What does it cost to enter the clown mask niche?**
- Listings span $7.72–$57.74; the average listing price is $17.82 (sweet spot $15–$100). The average incumbent carries 403 reviews — the moat a new listing must climb.
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