---
title: "Chicago Blackhawks — $85K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/chicago-blackhawks"
last_updated: "2026-08-11T07:48:21.082Z"
locale: en
meta:
description: "Niche score 26/100 · $85K/yr market · 189K searches/yr · $31.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 26/100 · $85K/yr market · 189K searches/yr · $31.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Chicago Blackhawks — $85K/yr Amazon US Niche (2026) - Flapen"
---
# **chicago blackhawks**
**Skip it**
Soft demand (-57.1% this quarter) — this niche doesn't clear our bar today.
Market size 21Growth 0Conversion 18Competition 8Returns 17Price range 88Avg price 95Brand share 24Review moat 85Quality gap 27
**Avg price**
**Incredible****$31.33**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$12.54–$40.25**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****310**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****90%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$85K**
$85K/yr · 189K searches
**Conversion**
**Bad****1.4%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****7.3%**
return rate — above 5% kills the launch gate
**Competition**
**Bad****90%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-57.1%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, chicago blackhawks is a $85K/yr Amazon United States market (189K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 26/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **chicago blackhawks market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$78K–$94K**
- units × avg price
- **Conversion rate**
- **1.4%**
- **Avg BSR**
- **#18,477**
- **Page quality**
- **0%**
- **Prime**
- **88%**
- **Sponsored**
- **75%**
- **Out of stock**
- **13.1%**
- **Avg brand age**
- **70 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▼falling
**Sellers**
**15**
**Top-5 brand share**
**90%**
Top 20: 100%
**Top-5 click share**
**90%**
Top 20: 100%
**Open market**
**6%**
- adidas52% - GHOSTWEAR18% - JFLLamp9% - AMERICAN NEEDLE7% - PSOOO5% - Northwest4% - Open — no brand owns it (2 brands, 6%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -57.1% search growth over the last 90 days.
18K13KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 12.4×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/chicago-blackhawks/trend)
## **Top chicago blackhawks search terms**
- **chicago blackhawks**108K/yr-49.9%0.3% conv. - **blackhawks**65K/yr-66.4%0.2% conv. - **blackhawks merch**7K/yr-44.8%0.1% conv. - **black hawks**5K/yr-65.3%0.5% conv. - **black hawks merch**4K/yr-72.2%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/chicago-blackhawks/search-terms)
## **Top chicago blackhawks products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$13K30%$26K45%$38K60%$51K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**adidas X Chicago Blackhawks NHL National Hockey Mens Hoodie Sweatshirt Large**adidas**$35.45**4.3★25 rev](https://www.amazon.com/dp/B08T5NMSLJ) [2**GHOSTWEAR Griswold #00 Movie Hockey Jersey Stitched Letters and Numbers S-5XL Authentic Fabs Apparel White**GHOSTWEAR**$40.25**4.7★850 rev](https://www.amazon.com/dp/B0CH24LD86) [3**JFLLamp Ice Hockey Neon Signs for Wall Decor Neon Lights for Bedroom Led Business Signs Suitable for Man Cave Bar Pub Restaurant Christmas Gift Art**JFLLamp**$38.44**5.0★16 rev](https://www.amazon.com/dp/B0F8NN1FSP) [4**AMERICAN NEEDLE Chicago Blackhawks Officially Licensed NHL Roscoe Adjustable Snapback Baseball Hat (23008A-CBH-WHBL)**AMERICAN NEEDLE**$31.10**4.6★150 rev](https://www.amazon.com/dp/B0CJTF3PYP) [5**PSOOO Griswold #00 Movie Hockey Jerseys Stitched Letters and Numbers S-5XL White**PSOOO**$36.65**4.7★1,017 rev](https://www.amazon.com/dp/B08KDRV5PT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**JFLLamp Ice Hockey Neon Signs for Wall Decor Neon Lights for Bedroom Led Business Signs Suitable for Man Cave Bar Pub Restaurant Christmas Gift Art**JFLLamp**$38.44**16 rev1y ago](https://www.amazon.com/dp/B0F8NN1FSP) [**AMERICAN NEEDLE Chicago Blackhawks Officially Licensed NHL Roscoe Adjustable Snapback Baseball Hat (23008A-CBH-WHBL)**AMERICAN NEEDLE**$31.10**150 rev2y ago](https://www.amazon.com/dp/B0CJTF3PYP) [**GHOSTWEAR Griswold #00 Movie Hockey Jersey Stitched Letters and Numbers S-5XL Authentic Fabs Apparel White**GHOSTWEAR**$40.25**850 rev2y ago](https://www.amazon.com/dp/B0CH24LD86) [**NORTHWEST Officially Licensed Chicago Blackhawks NHL Team Throw Blanket 4660 Licensed Microfiber Throw with Hockey Logos for Fans Dorms Game Day Couches & Fan Caves**Northwest**$27.27**258 rev3y ago](https://www.amazon.com/dp/B0BQZ5CGSJ) [**47 NHL Team Color Alternate Primary Logo Clean Up Adjustable Cap Dad Hat Adult One Size Fits All - Chicago Blackhawks Black**47**$28.97**127 rev4y ago](https://www.amazon.com/dp/B0DSGKB4T3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**adidas X Chicago Blackhawks NHL National Hockey Mens Hoodie Sweatshirt Large**adidas**$35.45**4.3★**▲ 175%**](https://www.amazon.com/dp/B08T5NMSLJ) [**GHOSTWEAR Griswold #00 Movie Hockey Jersey Stitched Letters and Numbers S-5XL Authentic Fabs Apparel White**GHOSTWEAR**$40.25**4.7★**▲ 54%**](https://www.amazon.com/dp/B0CH24LD86) [**JFLLamp Ice Hockey Neon Signs for Wall Decor Neon Lights for Bedroom Led Business Signs Suitable for Man Cave Bar Pub Restaurant Christmas Gift Art**JFLLamp**$38.44**5.0★**▲ 36%**](https://www.amazon.com/dp/B0F8NN1FSP) [**PSOOO Griswold #00 Movie Hockey Jerseys Stitched Letters and Numbers S-5XL White**PSOOO**$36.65**4.7★**▼ 43%**](https://www.amazon.com/dp/B08KDRV5PT) [**47 NHL Team Color Alternate Primary Logo Clean Up Adjustable Cap Dad Hat Adult One Size Fits All - Chicago Blackhawks Black**47**$28.97**4.5★**▼ 62%**](https://www.amazon.com/dp/B0DSGKB4T3)
**~~View all trending →~~**
## **What buyers say about chicago blackhawks**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**42%
*“Excellent quality”*
**Value For Money**15%
*“Not cheap”*
**Color**11%
*“Awesome colors”*
**Stitch/Finish/Polish**10%
*“Hand sewn”*
**Advertised Vs Actual Product**6%
*“Exact”*
**Strength**3%
*“Seems to be pretty sturdy”*
**Size-Overall**2%
*“the fit is true to size”*
**Material Quality**2%
*“Solid piece of clothing”*
**Gifting Purpose**2%
*“Great gift”*
### **What buyers complain about **
**Size-Overall**22%
*“Runs oversized”*
**Print Quality**11%
*“No screen printing”*
**Material Quality**11%
*“I was expecting a lower grade material”*
### **Top return reasons **
**Size-Overall**49%
**Sleeve Fit**14%
**Chest Fit**5%
**Arm Fit**4%
**Length**4%
**Material Quality**3%
**Advertised Vs Actual Product**3%
**Shoulder Fit**2%
**Width**2%
**Shape/Style**2%
## **Common questions**
- **Is chicago blackhawks profitable to sell on Amazon United States?**
- The niche generates $85K/yr across 8 tracked products. 90-day search growth is -57.1%. Flapen's verdict: Skip it (26/100).
- **How competitive is the chicago blackhawks niche?**
- 8 brands and 15 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 90% of demand.
- **What do buyers complain about in chicago blackhawks?**
- Top complaints mined from reviews: Size-Overall, Print Quality, Material Quality. The return rate is 7.3% — above our launch gate.
- **When does demand for chicago blackhawks peak?**
- Demand peaks in Jan–Nov–Dec; the busiest month runs 12.4× the quietest.
- **What does it cost to enter the chicago blackhawks niche?**
- Listings span $12.54–$40.25; the average listing price is $31.33 (sweet spot $15–$100). The average incumbent carries 310 reviews — the moat a new listing must climb.
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