---
title: "Cashmere Sweater Mens — $64K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/cashmere-sweater-mens"
last_updated: "2026-08-11T03:22:40.855Z"
locale: en
meta:
description: "Niche score 35/100 · $64K/yr market · 175K searches/yr · $96.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · $64K/yr market · 175K searches/yr · $96.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Cashmere Sweater Mens — $64K/yr Amazon US Niche (2026) - Flapen"
---
# **cashmere sweater mens**
**Skip it**
Soft demand (-63.7% this quarter) — this niche doesn't clear our bar today.
Market size 16Growth 0Conversion 5Competition 95Returns 0Price range 38Avg price 76Brand share 25Review moat 58Quality gap 70
**Competition**
**Incredible****19%**
top-5 click share — an open shelf
**Avg price**
**Great****$96.75**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,193.41**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Okay****$14.82–$239.00**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****90%**
top-5 brand share — brands hold most of the demand
**Market size**
**Bad****$64K**
$64K/yr · 175K searches
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-63.7%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****13.8%**
return rate — above 5% kills the launch gate
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, cashmere sweater mens is a $64K/yr Amazon United States market (175K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 35/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cashmere sweater mens market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$48K–$73K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#1,418**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **89%**
- **Out of stock**
- **8.1%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **168 days**
## **Competition & brand share**
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.
**Brands**
**17 **▲rising
**Sellers**
**20**
**Top-5 brand share**
**90%**
Top 20: 100%
**Top-5 click share**
**19%**
Top 20: 49%
**Open market**
**9%**
- State Cashmere33% - NAADAM30% - Solova Daily19% - Amazon Essentials6% - Suvoiier2% - Tommy Hilfiger2% - Open — no brand owns it (11 brands, 9%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -63.7% search growth over the last 90 days.
30K20KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 30.4×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/cashmere-sweater-mens/trend)
## **Top cashmere sweater mens search terms**
- **cashmere sweaters for men**37K/yr-53.4%0.2% conv. - **mens cashmere sweater**26K/yr-70.6%0.3% conv. - **cashmere men**11K/yr-45.7%0.0% conv. - **mens cashmere**13K/yr-61.3%0.0% conv. - **cashmere sweater for men**14K/yr-64.0%0.3% conv. - **cashmere mens sweater**11K/yr-56.5%0.0% conv. - **men cashmere sweater**14K/yr-73.9%0.2% conv. - **cashmere for men**8K/yr-54.5%0.6% conv. - **mens cashmere sweaters clearance sale**15K/yr-83.0%0.2% conv. - **cashmere v neck sweater men**4K/yr-46.6%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/cashmere-sweater-mens/search-terms)
## **Top cashmere sweater mens products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$1K4%$3K6%$4K8%$5K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**NAADAM Mens The Original 100% Cashmere Crewneck Sweater Cement**NAADAM**$88.82**4.2★379 rev](https://www.amazon.com/dp/B0CWLV28FL) [2**Mens Daily Cashmere Sweater 100% Pure Cashmere Crew Neck Pullover Soft Lightweight Knit (US Alpha Small Regular Regular Black)**Solova Daily**$98.75**4.5★16 rev](https://www.amazon.com/dp/B0GGHMXDNN) [3**The Original Cashmere Crewneck Sweater Mens (US Alpha Large Regular Regular Peacock Blue)**NAADAM**$88.16**4.2★379 rev](https://www.amazon.com/dp/B0CNS8DCW2) [4**Mens Daily Cashmere Sweater 100% Pure Cashmere Crew Neck Pullover Soft Lightweight Knit (US Alpha Medium Regular Regular Black)**Solova Daily**$92.06**4.5★16 rev](https://www.amazon.com/dp/B0FWW1HWPH) [5**Mens Daily Cashmere Sweater 100% Pure Cashmere Crew Neck Pullover Soft Lightweight Knit (US Alpha Large Regular Regular Grey)**Solova Daily**$94.26**4.5★16 rev](https://www.amazon.com/dp/B0FWVRQ42B)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**NPIA Certified Original 100% Pure Cashmere V-Neck Sweater Men | 2-Ply 16 Micron Fine Knit | Lightweight Luxury Pullover (US Alpha Medium Regular Regular Wine Red)**lumusae**$110.14**0 rev5mo ago](https://www.amazon.com/dp/B0GN869C3N) [**Mens Daily Cashmere Sweater 100% Pure Cashmere Crew Neck Pullover Soft Lightweight Knit (US Alpha Small Regular Regular Black)**Solova Daily**$98.75**16 rev6mo ago](https://www.amazon.com/dp/B0GGHMXDNN) [**Mens Daily Cashmere Sweater 100% Pure Cashmere Crew Neck Pullover Soft Lightweight Knit (US Alpha Medium Regular Regular Black)**Solova Daily**$92.06**16 rev9mo ago](https://www.amazon.com/dp/B0FWW1HWPH) [**Mens Daily Cashmere Sweater 100% Pure Cashmere Crew Neck Pullover Soft Lightweight Knit (US Alpha Large Regular Regular Grey)**Solova Daily**$94.26**16 rev9mo ago](https://www.amazon.com/dp/B0FWVRQ42B) [**Mens Daily Cashmere Sweater 100% Pure Cashmere Crew Neck Pullover Soft Lightweight Knit (US Alpha Large Regular Regular Black)**Solova Daily**$93.23**16 rev9mo ago](https://www.amazon.com/dp/B0FWW1QTPZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Mens Daily Cashmere Sweater 100% Pure Cashmere Crew Neck Pullover Soft Lightweight Knit (US Alpha Small Regular Regular Black)**Solova Daily**$98.75**4.5★**▲ 213%**](https://www.amazon.com/dp/B0GGHMXDNN) [**NAADAM Mens The Original 100% Cashmere Crewneck Sweater Heathered Purple**NAADAM**$82.86**4.2★**▲ 211%**](https://www.amazon.com/dp/B0DSJN5MXC) [**State Cashmere Essential Crewneck Sweater - Long Sleeve Pullover for Men Made with 100% Pure Cashmere Sourced from Inner Mongolia Goats - Soft Lightweight & Versatile - (Undyed White Small)**State Cashmere**$119.52**4.2★**▲ 207%**](https://www.amazon.com/dp/B074CVSMXB) [**Mens Daily Cashmere Sweater 100% Pure Cashmere Crew Neck Pullover Soft Lightweight Knit Black X-Large**Solova Daily**$93.87**4.5★**▲ 207%**](https://www.amazon.com/dp/B0FWWHXF9B) [**NAADAM Mens The Original 100% Cashmere Crewneck Sweater Tomato Red**NAADAM**$31.25**4.2★**▲ 203%**](https://www.amazon.com/dp/B0F4L51178)
**~~View all trending →~~**
## **What buyers say about cashmere sweater mens**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**23%
*“Good fit”*
**Quality-Overall**20%
*“overall appearance is fine”*
**Warmth**9%
*“Sure keeps one warm”*
**Shape/Style**5%
*“Cool in looks”*
**Comfort-Overall**5%
*“Very comfortable”*
**Weight Light**4%
*“The charcoal black sweater is lightweight yet insulating”*
**Color**4%
*“Color is great for my style”*
**Soft Feel**4%
*“Soft and Comfortable Cable Knit”*
**Design-Overall**3%
*“Beautiful design”*
**Value For Money**3%
*“Great value”*
### **What buyers complain about **
**Quality-Overall**19%
*“Not well made”*
**Size-Overall**11%
*“way too tight”*
**Material Quality**10%
*“garbage Poor material product”*
**Zipper Quality**7%
*“Zipper broke the first”*
**Thickness**7%
*“it is thicker than it looks in the photo”*
**Stitch/Finish/Polish**4%
*“Bad stitching”*
**Weight Light**4%
*“Lighter than expected”*
**Value For Money**4%
*“Looks more expensive”*
**Shoulder Fit**3%
*“Does not fit too big in the shoulders it like it was cut for a woman the buttons are on the wrong side”*
**Neck Fit**3%
*“Cant figure a good way to put the neck”*
### **Top return reasons **
**Size-Overall**52%
**Color**9%
**Material Quality**6%
**Chest Fit**6%
**Advertised Vs Actual Product**3%
**Sleeve Fit**3%
**Thin**3%
**Waist Fit**3%
**Quality-Overall**2%
**Length**2%
## **Common questions**
- **Is cashmere sweater mens profitable to sell on Amazon United States?**
- The niche generates $64K/yr across 116 tracked products. 1 of 49 products launched in the last 360 days are still selling. 90-day search growth is -63.7%. Flapen's verdict: Skip it (35/100).
- **How competitive is the cashmere sweater mens niche?**
- 17 brands and 20 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 90% of demand.
- **What do buyers complain about in cashmere sweater mens?**
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Material Quality. The return rate is 13.8% — above our launch gate.
- **When does demand for cashmere sweater mens peak?**
- Demand peaks in Nov–Dec; the busiest month runs 30.4× the quietest.
- **What does it cost to enter the cashmere sweater mens niche?**
- Listings span $14.82–$239.00; the average listing price is $96.75 (sweet spot $15–$100). The average incumbent carries 1,193 reviews — the moat a new listing must climb.
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