---
title: "Cashmere Coat — $14K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/cashmere-coat"
last_updated: "2026-08-11T02:09:03.294Z"
locale: en
meta:
description: "Niche score 41/100 · $14K/yr market · 320K searches/yr · $48.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $14K/yr market · 320K searches/yr · $48.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Cashmere Coat — $14K/yr Amazon US Niche (2026) - Flapen"
---
# **cashmere coat**
**Skip it**
Soft demand (-73.6% this quarter) — this niche doesn't clear our bar today.
Market size 4Growth 0Conversion 1Competition 97Returns 0Price range 19Avg price 94Brand share 96Review moat 52Quality gap 78
**Competition**
**Incredible****12%**
top-5 click share — an open shelf
**Brand share**
**Incredible****32%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$48.71**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,401.66**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Bad****$9.44–$446.52**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$14K**
$14K/yr · 320K searches
**Conversion**
**Bad****0.1%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-73.6%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****17.0%**
return rate — above 5% kills the launch gate
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, cashmere coat is a $14K/yr Amazon United States market (320K searches/yr). The top 5 brands hold 32% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cashmere coat market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$24K–$37K**
- units × avg price
- **Conversion rate**
- **0.1%**
- **Avg BSR**
- **#2,481**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **80%**
- **Out of stock**
- **4.2%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
Clicks spread well past the top 5 (12% combined) — an open shelf where new products get seen.
**Brands**
**110 **▲rising
**Sellers**
**121**
**Top-5 brand share**
**32%**
Top 20: 61%
**Top-5 click share**
**12%**
Top 20: 29%
**Open market**
**68%**
- GRACE KARIN9% - IDEALSANXUN8% - Allegra K5% - CHARTOU5% - Saodimallsu3% - chouyatou3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -73.6% search growth over the last 90 days.
23K18KPrime Day '24Spike '24Holiday '24Spike '25Black Friday '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 17.1×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/cashmere-coat/trend)
## **Top cashmere coat search terms**
- **coat dress**55K/yr-50.9%0.0% conv. - **sobre todo de mujer elegante**17K/yr-19.4%0.0% conv. - **swing coats for women**26K/yr-73.9%0.0% conv. - **wrap coats for women**23K/yr-80.4%0.3% conv. - **cashmere coat**18K/yr-76.9%0.0% conv. - **coat for dresses women formal**7K/yr-61.3%0.0% conv. - **short pea coats for women**20K/yr-86.6%0.0% conv. - **boiled wool jackets for women**15K/yr-77.2%0.0% conv. - **camel wool coat**9K/yr-73.6%0.0% conv. - **100% wool coat**14K/yr-83.1%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/cashmere-coat/search-terms)
## **Top cashmere coat products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%$1402%$2813%$4214%$562101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**IDEALSANXUN Wool Coats for Women Peacoat Womens Coat Long Ladies Cute Dress Coat Jackets Overcoat Winter Clothes Outfits 2026 Beige M**IDEALSANXUN**$50.88**4.5★1,327 rev](https://www.amazon.com/dp/B0CG6DH5MY) [2**IDEALSANXUN Long Wool Coat for Women 2026 Fall Winter Double Breasted Trench Coat Coatigan Peacoat Maxi Dress Jackets Black M**IDEALSANXUN**$54.18**4.7★552 rev](https://www.amazon.com/dp/B0DFBSY1DZ) [3**CHARTOU Women Tweed Dress Long Sleeve Single Breast Elegant Lady Long Tweed Blazer Dress (Small White)**CHARTOU**$40.88**4.2★163 rev](https://www.amazon.com/dp/B0DFH2MFJC) [4**GRACE KARIN Womens Long Cardigan Trendy Lightweight Knit Dusters Coat V Neck Button Up Sweater Maxi Dress Black S**GRACE KARIN**$23.02**4.5★385 rev](https://www.amazon.com/dp/B0G442MQ9P) [5**Winter Shawl Wraps Women Cute Knitted Shawls and Wraps Cardigan Cape Fashion Shoulder Top Sweater Shawl Scarf 2026**Upbull**$22.08**4.3★869 rev](https://www.amazon.com/dp/B0FLK2JH4B)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**GRACE KARIN Womens Long Cardigan Trendy Lightweight Knit Dusters Coat V Neck Button Up Sweater Maxi Dress Black S**GRACE KARIN**$23.02**385 rev6mo ago](https://www.amazon.com/dp/B0G442MQ9P) [**GRACE KARIN Womens Long Cardigan Trendy Lightweight Knit Dusters Coat V Neck Button Up Sweater Maxi Dress Beige L**GRACE KARIN**$24.50**385 rev6mo ago](https://www.amazon.com/dp/B0G44499P1) [**GORGLITTER Womens Wrap Blazer Dress Long Sleeve Elegant Office Sheath Dresses Black Small**GORGLITTER**$36.33**22 rev8mo ago](https://www.amazon.com/dp/B0FZHJZMTW) [**Saodimallsu Womens Fall Long Sleeve Sweater Dress Knit Bodycon Crew Neck Button Decor. Elegant Formal Midi Dresses Navy**Saodimallsu**$34.11**47 rev10mo ago](https://www.amazon.com/dp/B0FD8WBPLC) [**Jsslaik Womens Cropped Faux Fur Jacket with Hidden Pockets and Buttons Plush Shawl Collar Cardigan Coat - Warm Lightweight Winter Outerwear for Fall Spring Jet Black-S**Jsslaik**$44.69**207 rev11mo ago](https://www.amazon.com/dp/B0FMJ4YZ77)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**FunParrot Gothic Hooded Long Coat Black Blend Double Buckle Belt Victorian Style Winter Maxi Dress with Button Front (Black M)**FunParrot**$71.57**3.9★**▲ 174%**](https://www.amazon.com/dp/B0FL71F8MY) [**GRACE KARIN Womens Long Cardigan Trendy Lightweight Knit Dusters Coat V Neck Button Up Sweater Maxi Dress Beige L**GRACE KARIN**$24.50**4.5★**▲ 165%**](https://www.amazon.com/dp/B0G44499P1) [**Womens 3/4 Sleeve Shrugs Cardigan Kimono Lightweight Mesh Jackets for Evening Dresses 2026 (LightKhaki M)**rosemia**$9.51**4.1★**▲ 161%**](https://www.amazon.com/dp/B0BS1J8TK3) [**GRACE KARIN Womens Long Cardigan Trendy Lightweight Knit Dusters Coat V Neck Button Up Sweater Maxi Dress Black S**GRACE KARIN**$23.02**4.5★**▲ 157%**](https://www.amazon.com/dp/B0G442MQ9P) [**Jsslaik Womens Cropped Faux Fur Jacket with Hidden Pockets and Buttons Plush Shawl Collar Cardigan Coat - Warm Lightweight Winter Outerwear for Fall Spring Jet Black-S**Jsslaik**$44.69**4.5★**▲ 157%**](https://www.amazon.com/dp/B0FMJ4YZ77)
**~~View all trending →~~**
## **What buyers say about cashmere coat**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**15%
*“fit like a glove”*
**Quality-Overall**13%
*“The product is beautiful”*
**Warmth**8%
*“keeps me warm”*
**Color**7%
*“Love the Green”*
**Soft Feel**7%
*“Material is soft”*
**Shape/Style**7%
*“Beautiful style”*
**Comfort-Overall**6%
*“Very comfortable”*
**Weight Light**5%
*“Nice lightweight”*
**Value For Money**4%
*“Excellent value”*
**Material Quality**4%
*“Material is soft”*
### **What buyers complain about **
**Size-Overall**19%
*“sleeves too short”*
**Quality-Overall**8%
*“Not well made”*
**Material Quality**6%
*“Cheap material”*
**Color**4%
*“Color was off”*
**Thickness**3%
*“not so thick that its hot”*
**Advertised Vs Actual Product**2%
*“Different image”*
**Value For Money**2%
*“a bit overpriced”*
**Weight Heavy**2%
*“the coat is heavy”*
**Sleeve Fit**2%
*“Sleeves Too Small”*
**Smell**2%
*“My only concern was a noticeable smell”*
### **Top return reasons **
**Size-Overall**38%
**Color**11%
**Material Quality**9%
**Length**6%
**Shoulder Fit**4%
**Sleeve Fit**4%
**Thin**3%
**Advertised Vs Actual Product**3%
**Chest Fit**3%
**Shape/Style**3%
## **Common questions**
- **Is cashmere coat profitable to sell on Amazon United States?**
- The niche generates $14K/yr across 255 tracked products. 6 of 66 products launched in the last 360 days are still selling. 90-day search growth is -73.6%. Flapen's verdict: Skip it (41/100).
- **How competitive is the cashmere coat niche?**
- 110 brands and 121 sellers compete. The top 5 products take 12% of clicks and top 5 brands hold 32% of demand.
- **What do buyers complain about in cashmere coat?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 17.0% — above our launch gate.
- **When does demand for cashmere coat peak?**
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 17.1× the quietest.
- **What does it cost to enter the cashmere coat niche?**
- Listings span $9.44–$446.52; the average listing price is $48.71 (sweet spot $15–$100). The average incumbent carries 1,402 reviews — the moat a new listing must climb.
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