---
title: "Carhartt Pants — $328K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/carhartt-pants"
last_updated: "2026-08-11T08:48:42.062Z"
locale: en
meta:
description: "Niche score 42/100 · $328K/yr market · 2.2M searches/yr · $47.74 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $328K/yr market · 2.2M searches/yr · $47.74 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Carhartt Pants — $328K/yr Amazon US Niche (2026) - Flapen"
---
# **carhartt pants**
**Skip it**
Weak search conversion (0.3%) — this niche doesn't clear our bar today.
Market size 52Growth 16Conversion 4Competition 96Returns 5Price range 95Avg price 94Brand share 13Review moat 21Quality gap 48
**Competition**
**Incredible****15%**
top-5 click share — an open shelf
**Price range**
**Incredible****$19.61–$95.20**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$47.74**
avg listing price — sweet spot $15–$100
**Market size**
**Good****$328K**
$328K/yr · 2.2M searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****10,512.88**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-18.1%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Returns**
**Bad****10.6%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, carhartt pants is a $328K/yr Amazon United States market (2.2M searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 42/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **carhartt pants market data**
- **Units sold / yr**
- **6K–8K**
- avg 0–100/product
- **Revenue / yr**
- **$286K–$382K**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#56**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **85%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **144 days**
## **Competition & brand share**
Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.
**Brands**
**16 **▲rising
**Sellers**
**60**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**15%**
Top 20: 38%
**Open market**
**4%**
- Carhartt54% - CQR20% - Dickies13% - TRUEWERK6% - CNBQDD2% - Wrangler Authentics1% - Open — no brand owns it (10 brands, 4%)
## **Top carhartt pants search terms**
- **carhartt pants**410K/yr-22.7%0.1% conv. - **carhartt work pants for men**243K/yr+21.5%0.2% conv. - **carhartt work pants**141K/yr+10.9%0.1% conv. - **carhartt jeans**170K/yr-31.2%0.1% conv. - **carhartt jeans mens**177K/yr-42.4%0.2% conv. - **carhartt cargo pants for men**137K/yr-19.7%0.1% conv. - **mens carhartt work pants**70K/yr+13.4%0.2% conv. - **mens carhartt pants**175K/yr-47.9%0.1% conv. - **carhartt double knee pants for men**90K/yr-16.5%0.2% conv. - **carhartt carpenter pants for men**72K/yr-21.6%0.1% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/carhartt-pants/search-terms)
## **Top carhartt pants products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$7K4%$13K6%$20K8%$26K1K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Carhartt Mens Relaxed Straight Rigby Pant Hickory W34 x L32**Carhartt**$49.24**4.5★8,287 rev](https://www.amazon.com/dp/B01M68JUIT) [2**CQR Mens Quick Dry Work Pants Water Resistant Outdoor Tactical Pants Lightweight Stretch Cargo Hiking Pants Work Pants Copper Brown 36W x 30L**CQR**$48.65**4.5★7,190 rev](https://www.amazon.com/dp/B0CB9RB7SW) [3**Carhartt Mens Relaxed Straight Rigby Pant Gravel W36 x L32**Carhartt**$48.80**4.5★8,287 rev](https://www.amazon.com/dp/B01M4NNAZC) [4**Carhartt Mens Loose Straight Washed Duck Dungaree Carhartt Brown W36 x L32**Carhartt**$47.24**4.5★19,986 rev](https://www.amazon.com/dp/B000FXXVQC) [5**CQR Mens Quick Dry Work Pants Water Resistant Outdoor Tactical Pants Lightweight Stretch Cargo Hiking Pants Work Pants Tundra 42W x 30L**CQR**$46.55**4.5★7,190 rev](https://www.amazon.com/dp/B0CB9PQGW4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Dickies 874 Flex Work Pants Black 32 32**Dickies**$24.63**4,254 rev2y ago](https://www.amazon.com/dp/B0D511BPK2) [**Carhartt Mens Iconic B01 Firm Duck Double-Front Dungaree Black W32 x L32**Carhartt**$58.90**1,087 rev2y ago](https://www.amazon.com/dp/B0CN83XQZX) [**Carhartt Mens Iconic B01 Firm Duck Double-Front Dungaree Black W34 x L30**Carhartt**$57.83**1,087 rev2y ago](https://www.amazon.com/dp/B0CN82SLBY) [**CQR Mens Quick Dry Work Pants Water Resistant Outdoor Tactical Pants Lightweight Stretch Cargo Hiking Pants Work Pants Copper Brown 36W x 30L**CQR**$48.65**7,190 rev3y ago](https://www.amazon.com/dp/B0CB9RB7SW) [**CQR Mens Quick Dry Work Pants Water Resistant Outdoor Tactical Pants Lightweight Stretch Cargo Hiking Pants Work Pants Tundra 42W x 30L**CQR**$46.55**7,190 rev3y ago](https://www.amazon.com/dp/B0CB9PQGW4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Dickies 874 Flex Work Pants Black 32 32**Dickies**$24.63**4.2★**▲ 102%**](https://www.amazon.com/dp/B0D511BPK2) [**CQR Mens Tactical Pants Water Resistant Ripstop Cargo Pants Lightweight EDC Work Hiking Pants Outdoor Apparel Duratex Mag Pocket Black 32W x 30L**CQR**$51.26**4.5★**▲ 100%**](https://www.amazon.com/dp/B09XQBVGNW) [**CQR Mens Quick Dry Work Pants Water Resistant Outdoor Tactical Pants Lightweight Stretch Cargo Hiking Pants Work Pants Charcoal 34W x 32L**CQR**$49.00**4.5★**▲ 97%**](https://www.amazon.com/dp/B0CB9QJ4XD) [**CQR Mens Quick Dry Work Pants Water Resistant Outdoor Tactical Pants Lightweight Stretch Cargo Hiking Pants Work Pants Copper Brown 36W x 30L**CQR**$48.65**4.5★**▲ 91%**](https://www.amazon.com/dp/B0CB9RB7SW) [**TRUEWERK Mens T1 WerkPant - Hot-Weather Lightweight Work Pants Moisture-Wicking Quick-Dry 4-Way Stretch Softshell Relaxed Fit 8 Pockets Black 34W x 34L**TRUEWERK**$84.87**4.6★**▲ 89%**](https://www.amazon.com/dp/B0BTMWY79T)
**~~View all trending →~~**
## **What buyers say about carhartt pants**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**26%
*“Pants are exactly as described- good fit”*
**Quality-Overall**12%
*“Fantastic quality”*
**Comfort-Overall**10%
*“Quality and comfort”*
**Pockets/Compartments**6%
*“Pockets are plentiful and spacious”*
**Durability**5%
*“Durable”*
**Material Quality**4%
*“Strong material and comfortable”*
**Weight Light**3%
*“Light weight and breathable”*
**Value For Money**2%
*“These pants are worth the money”*
**Strength**2%
*“Solid work/hiking pants”*
**Stretchability/Expandability/Elasticity**1%
*“Good pants, stretch good”*
### **What buyers complain about **
**Size-Overall**28%
*“tight fit”*
**Waist Fit**6%
*“These were very baggy in the waist”*
**Quality-Overall**5%
*“Really not worthy of the quality expected at Amazon”*
**Material Quality**5%
*“the pants that came were thinner cheaper material”*
**Value For Money**4%
*“Incredibly overpriced”*
**Durability**4%
*“Doesnt Hold Up”*
**Pockets/Compartments**4%
*“pockets are tight”*
**Comfort-Overall**3%
*“Not comfortable”*
**Shrinkage Resistance**2%
*“Both shrunk at least 2 sizes”*
**Stitch/Finish/Polish**2%
*“Roughly made and crudely sewn”*
### **Top return reasons **
**Size-Overall**42%
**Waist Fit**29%
**Thigh Fit**5%
**Inseam Fit**4%
**Length**4%
**Material Quality**3%
**Hip Fit**3%
**Advertised Vs Actual Product**2%
**Color**2%
**Pockets/Compartments**1%
## **Common questions**
- **Is carhartt pants profitable to sell on Amazon United States?**
- The niche generates $328K/yr across 152 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is -18.1%. Flapen's verdict: Skip it (42/100).
- **How competitive is the carhartt pants niche?**
- 16 brands and 60 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in carhartt pants?**
- Top complaints mined from reviews: Size-Overall, Waist Fit, Quality-Overall. The return rate is 10.6% — above our launch gate.
- **What does it cost to enter the carhartt pants niche?**
- Listings span $19.61–$95.20; the average listing price is $47.74 (sweet spot $15–$100). The average incumbent carries 10,513 reviews — the moat a new listing must climb.
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