---
title: "Camisole for Women — $355K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/camisole-for-women"
last_updated: "2026-08-11T03:22:31.299Z"
locale: en
meta:
description: "Niche score 49/100 · $355K/yr market · 1.9M searches/yr · $15.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $355K/yr market · 1.9M searches/yr · $15.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Camisole for Women — $355K/yr Amazon US Niche (2026) - Flapen"
---
# **camisole for women**
**Skip it**
Weak search conversion (1.2%) — this niche doesn't clear our bar today.
Market size 53Growth 39Conversion 15Competition 89Returns 16Price range 63Avg price 77Brand share 48Review moat 16Quality gap 65
**Competition**
**Great****26%**
top-5 click share — an open shelf
**Avg price**
**Great****$15.80**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****$6.96–$28.89**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Good****$355K**
$355K/yr · 1.9M searches
**Brand share**
**Okay****76%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+11.0%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****20,908.74**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Bad****7.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****1.2%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, camisole for women is a $355K/yr Amazon United States market (1.9M searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Apr–May. Verdict: Skip it — 49/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **camisole for women market data**
- **Units sold / yr**
- **25K–30K**
- avg 100–250/product
- **Revenue / yr**
- **$395K–$474K**
- units × avg price
- **Conversion rate**
- **1.2%**
- **Avg BSR**
- **#134**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **96%**
- **Out of stock**
- **0.1%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **161 days**
## **Competition & brand share**
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
**Brands**
**26 **▼falling
**Sellers**
**32**
**Top-5 brand share**
**76%**
Top 20: 97%
**Top-5 click share**
**26%**
Top 20: 56%
**Open market**
**21%**
- Amazon Essentials59% - Trendy Queen6% - Air Curvey4% - PINKMSTYLE3% - BQTQ3% - POWER UNICO FLOWER3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +11.0% search growth over the last 90 days.
70K50KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/camisole-for-women/trend)
## **Top camisole for women search terms**
- **camisoles for women for under clothes**381K/yr-13.8%0.4% conv. - **white camisole tops women**243K/yr+26.8%1.9% conv. - **white undershirt woman**184K/yr-12.6%0.6% conv. - **black camisole women**155K/yr-19.1%1.3% conv. - **cotton camisole tops for women**60K/yr+79.9%0.4% conv. - **plus size camisole tops for women**109K/yr+20.0%0.3% conv. - **white camisole**81K/yr+53.7%1.4% conv. - **black cami**95K/yr-3.9%0.9% conv. - **naom tank top**30K/yr+77.2%0.3% conv. - **black spaghetti strap tank top**69K/yr+27.3%0.2% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/camisole-for-women/search-terms)
## **Top camisole for women products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$11K6%$21K9%$32K12%$43K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amazon Essentials Womens Slim-Fit Camisole for Layering and Everyday Wear Pack of 4 White XX-Large**Amazon Essentials**$19.56**4.5★50,824 rev](https://www.amazon.com/dp/B0775PNHDL) [2**Amazon Essentials Womens Slim-Fit Camisole for Layering and Everyday Wear Pack of 4 Black/Brick Red/Dusty Pink/White Medium**Amazon Essentials**$18.96**4.5★50,824 rev](https://www.amazon.com/dp/B08XQWPXKZ) [3**PINKMSTYLE Womens Double Lined Spaghetti Strap Tank Top Scoop Neck Sleeveless Basic Cami Shirts White Small**PINKMSTYLE**$17.02**4.4★2,234 rev](https://www.amazon.com/dp/B0CXDNWF82) [4**Amazon Essentials Womens Slim-Fit Camisole for Layering and Everyday Wear Pack of 4 White Small**Amazon Essentials**$19.91**4.5★50,824 rev](https://www.amazon.com/dp/B0775B181V) [5**Air Curvey 4 Pack Camisole Tops for Women Basic Undershirt Tanks Adjustable Spaghetti Straps Camis Seamless Soft Layering Top Black White Nude White L**Air Curvey**$19.53**4.3★12,284 rev](https://www.amazon.com/dp/B09B9PPKGX)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Trendy Queen Womens Soft Stretchy Tank Tops Adjustable Strap Cami Non See-Through Slim Fit Summer Going Out Camisole White M**Trendy Queen**$9.94**228 rev7mo ago](https://www.amazon.com/dp/B0G1LM49N5) [**ANYOCEAN Womens Adjustable Strap Camisole Slim Fit Crew Neck Sleeveless Tank Top Soft Knit Casual Tops 3-Pack Lounge & Athletic & Beach Basic (25A122 3P Black White Pink M)**ANYOCEAN**$13.39**390 rev7mo ago](https://www.amazon.com/dp/B0G2S4XT22) [**Trendy Queen Womens Tank Summer Tops Spring 2026 Camisole Square Neck Teen Y2k Cute Spaghetti Crop Going Out Girls Sleeveless Fashion Shirts Clothes Outfits Basic Workout Gym Casual White M**Trendy Queen**$10.15**908 rev2y ago](https://www.amazon.com/dp/B0CY7NLW9S) [**PINKMSTYLE Womens Double Lined Spaghetti Strap Tank Top Scoop Neck Sleeveless Basic Cami Shirts White Small**PINKMSTYLE**$17.02**2,234 rev2y ago](https://www.amazon.com/dp/B0CXDNWF82) [**SUUKSESS Women Sexy Square Neck Tank Top Summer Y2K Going Out Tops Casual Sleeveless Basic Cami Shirts (Black S)**SUUKSESS**$21.45**3,238 rev2y ago](https://www.amazon.com/dp/B0CYH6S8R4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Amazon Essentials Womens Slim-Fit V-Neck Cami Pack of 4 Grey Heather/Navy/Sage Green/White XX-Large**Amazon Essentials**$17.49**4.4★**▲ 38%**](https://www.amazon.com/dp/B0BG7H5S68) [**Amazon Essentials Womens Slim-Fit Camisole for Layering and Everyday Wear Pack of 4 Black/Brick Red/Dusty Pink/White Medium**Amazon Essentials**$18.96**4.5★**▲ 38%**](https://www.amazon.com/dp/B08XQWPXKZ) [**Amazon Essentials Womens Fitted Tank Top Camisole Undershirts Plus Size Pack of 2 White 1X**Amazon Essentials**$14.56**4.4★**▲ 36%**](https://www.amazon.com/dp/B07R4WD71W) [**Amazon Essentials Womens Slim-Fit Camisole for Layering and Everyday Wear Pack of 4 Black/Navy/Red/White X-Small**Amazon Essentials**$17.27**4.5★**▲ 32%**](https://www.amazon.com/dp/B07YLCV81C) [**Trendy Queen Womens Soft Stretchy Tank Tops Adjustable Strap Cami Non See-Through Slim Fit Summer Going Out Camisole White M**Trendy Queen**$9.94**4.3★**▲ 29%**](https://www.amazon.com/dp/B0G1LM49N5)
**~~View all trending →~~**
## **What buyers say about camisole for women**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**23%
*“Fits like a glove”*
**Comfort-Overall**11%
*“Super comfortable”*
**Quality-Overall**11%
*“Tank is good quality”*
**Soft Feel**8%
*“Really soft”*
**Material Quality**6%
*“Comfortable material”*
**Color**5%
*“colors as described/shown”*
**Value For Money**4%
*“Good Price”*
**Stretchability/Expandability/Elasticity**3%
*“The fabric is stretchy and comfortable”*
**Advertised Vs Actual Product**3%
*“Does as advertised”*
**Shape/Style**2%
*“style exactly what I was looking for”*
### **What buyers complain about **
**Size-Overall**32%
*“longer than I expected”*
**Material Quality**6%
*“The material is awful”*
**Thickness**5%
*“Thin lightweight material”*
**Quality-Overall**4%
*“Cheap”*
**Strap/String Quality**4%
*“Strap broke”*
**Advertised Vs Actual Product**3%
*“False advertising”*
**Transparency**3%
*“See Through”*
**Stretchability/Expandability/Elasticity**3%
*“Way too stretchy”*
**Length**2%
*“Don't trust the length”*
**Wrinkles**1%
*“cannot get the wrinkles out”*
### **Top return reasons **
**Size-Overall**47%
**Length**12%
**Chest Fit**10%
**Material Quality**6%
**Thin**4%
**Waist Fit**3%
**Transparency**3%
**Advertised Vs Actual Product**3%
**Color**2%
**Shape/Style**1%
## **Common questions**
- **Is camisole for women profitable to sell on Amazon United States?**
- The niche generates $355K/yr across 78 tracked products. 4 of 9 products launched in the last 360 days are still selling. 90-day search growth is +11.0%. Flapen's verdict: Skip it (49/100).
- **How competitive is the camisole for women niche?**
- 26 brands and 32 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 76% of demand.
- **What do buyers complain about in camisole for women?**
- Top complaints mined from reviews: Size-Overall, Material Quality, Thickness. The return rate is 7.4% — above our launch gate.
- **When does demand for camisole for women peak?**
- Demand peaks in Apr–May; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the camisole for women niche?**
- Listings span $6.96–$28.89; the average listing price is $15.80 (sweet spot $15–$100). The average incumbent carries 20,909 reviews — the moat a new listing must climb.
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