---
title: "Burgundy Turtleneck for Women — $0/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/burgundy-turtleneck-for-women"
last_updated: "2026-08-11T00:26:29.425Z"
locale: en
meta:
description: "Niche score 36/100 · $0/yr market · 111K searches/yr · $18.87 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · $0/yr market · 111K searches/yr · $18.87 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Burgundy Turtleneck for Women — $0/yr Amazon US Niche (2026) - Flapen"
---
# **burgundy turtleneck for women**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 0Conversion 0Competition 88Returns 0Price range 89Avg price 85Brand share 73Review moat 24Quality gap 62
**Price range**
**Great****$8.40–$94.21**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****28%**
top-5 click share — an open shelf
**Avg price**
**Great****$18.87**
avg listing price — sweet spot $15–$100
**Brand share**
**Good****61%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****5,184.86**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$0**
$0/yr · 111K searches
**Growth**
**Bad****-89.8%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****15.4%**
return rate — above 5% kills the launch gate
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, burgundy turtleneck for women is a $0/yr Amazon United States market (111K searches/yr). The top 5 brands hold 61% of demand. Verdict: Skip it — 36/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **burgundy turtleneck for women market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$24K–$28K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#1,806**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **89%**
- **Out of stock**
- **11.2%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **202 days**
## **Competition & brand share**
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.
**Brands**
**26 **▲rising
**Sellers**
**29**
**Top-5 brand share**
**61%**
Top 20: 96%
**Top-5 click share**
**28%**
Top 20: 62%
**Open market**
**33%**
- Amazon Essentials28% - ForeFair10% - IVOVFANZY10% - MANGOPOP7% - Zengjo6% - Qaffier6%
## **Demand**
Weekly Amazon search volume, last 29 weeks — -89.8% search growth over the last 90 days.
7K5KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/burgundy-turtleneck-for-women/trend)
## **Top burgundy turtleneck for women search terms**
- **burgundy turtleneck for women**43K/yr-92.6%1.0% conv. - **burgundy turtleneck**19K/yr-89.9%0.7% conv. - **maroon turtleneck**4K/yr-64.6%0.7% conv. - **maroon turtleneck women**13K/yr-90.4%0.0% conv. - **burgundy mock neck top**8K/yr-85.4%0.4% conv. - **burgundy turtle neck**4K/yr-80.7%0.7% conv. - **burgundy turtleneck women**6K/yr-85.6%1.4% conv. - **burgundy turtle neck women**4K/yr-91.3%2.8% conv. - **burgundy turtleneck sweater for women**6K/yr-94.2%0.0% conv. - **burgundy turtleneck sweater**5K/yr-94.5%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/burgundy-turtleneck-for-women/search-terms)
## **Top burgundy turtleneck for women products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$04%$06%$08%$0101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**IVOVFANZY Thermal Underwear Tops Womens Turtleneck Shirts Lightweight Undershirt(Burgundy M)**IVOVFANZY**$14.33**4.4★221 rev](https://www.amazon.com/dp/B0DJ94QL7H) [2**Amazon Essentials Womens Long-Sleeve Turtleneck Stretch Fleece (Available in Plus Size) Burgundy Small**Amazon Essentials**$8.65**4.4★8,353 rev](https://www.amazon.com/dp/B07FJYJ42B) [3**MANGOPOP Womens Mock Turtle Neck Long Sleeve Tops Bodysuit Jumpsuit Burgundy Medium**MANGOPOP**$20.63**4.4★43,499 rev](https://www.amazon.com/dp/B07YCQJ8RB) [4**Womens Long Sleeve Casual Lightweight Turtleneck Top Slim Fit Thermal Active Layer Shirts Burgundy Large**Qaffier**$12.61**4.5★2,467 rev](https://www.amazon.com/dp/B0DDCFXL3D) [5**Amazon Essentials Womens Long-Sleeve Turtleneck Stretch Fleece (Available in Plus Size) Burgundy Medium**Amazon Essentials**$9.41**4.4★8,353 rev](https://www.amazon.com/dp/B07FJYJ429)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BTFBM Mock Tops for Women Fitted Long Sleeve Shirts Fall Fashion Clothing Thermal Layering Undershirts Going Out Outfits(Burgundy Medium)**BTFBM**$19.87**25 rev1mo ago](https://www.amazon.com/dp/B0GRB5F32X) [**Amazon Essentials Womens Relaxed-Fit Cotton Blend Turtleneck Pullover Sweater Burgundy X-Large**Amazon Essentials**$23.20**514 rev8mo ago](https://www.amazon.com/dp/B0FG94P4NN) [**Amazon Essentials Womens Relaxed-Fit Cotton Blend Turtleneck Pullover Sweater Burgundy Small**Amazon Essentials**$22.40**514 rev8mo ago](https://www.amazon.com/dp/B0FG8N86SJ) [**Amazon Essentials Womens Relaxed-Fit Cotton Blend Turtleneck Pullover Sweater Burgundy Large**Amazon Essentials**$22.67**514 rev8mo ago](https://www.amazon.com/dp/B0FG91P3ML) [**ForeFair Womens Mock Turtleneck Long Sleeve Going Out Tops Ruched Double Lined Tight Basic Tee Shirts(L Burgundy)**ForeFair**$23.08**51 rev9mo ago](https://www.amazon.com/dp/B0FVLZ42T8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BTFBM Mock Tops for Women Fitted Long Sleeve Shirts Fall Fashion Clothing Thermal Layering Undershirts Going Out Outfits(Burgundy Medium)**BTFBM**$19.87**4.3★**▲ 1000%**](https://www.amazon.com/dp/B0GRB5F32X) [**Amazon Essentials Womens Long-Sleeve Turtleneck Stretch Fleece (Available in Plus Size) Burgundy Small**Amazon Essentials**$8.65**4.4★**▲ 562%**](https://www.amazon.com/dp/B07FJYJ42B) [**Amazon Essentials Womens Long Sleeve Fisherman Cable Knit Turtleneck Sweater (Available in Plus Size) Burgundy Small**Amazon Essentials**$19.60**4.5★**▲ 428%**](https://www.amazon.com/dp/B0868JJ59J) [**v28 Women Stretchable Turtleneck Knit Long Sleeve Slim Fit Sweater (L Burgundy)**v28**$34.49**4.6★**▲ 386%**](https://www.amazon.com/dp/B077YJPY4M) [**Amazon Essentials Womens Relaxed-Fit Cotton Blend Turtleneck Pullover Sweater Burgundy X-Large**Amazon Essentials**$23.20**4.5★**▲ 357%**](https://www.amazon.com/dp/B0FG94P4NN)
**~~View all trending →~~**
## **What buyers say about burgundy turtleneck for women**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**17%
*“Fit good”*
**Quality-Overall**12%
*“Good quality and true to size”*
**Color**11%
*“Rich color”*
**Comfort-Overall**8%
*“Feels comfortable”*
**Soft Feel**6%
*“The sweater is very soft and comfortable”*
**Warmth**5%
*“Cozy warm”*
**Material Quality**5%
*“the material is thick and comfortable”*
**Value For Money**3%
*“affordable”*
**Weight Light**2%
*“Great light weight sweater”*
**Shape/Style**2%
*“I do like the style and color,”*
### **What buyers complain about **
**Size-Overall**20%
*“Fits tighter”*
**Color**8%
*“I was disappointed the wrong color was sent”*
**Quality-Overall**6%
*“looks cheap”*
**Weight Heavy**4%
*“it is heavy”*
**Thickness**3%
*“Not really the color product is thin”*
**Length**3%
*“It's long too”*
**Stretchability/Expandability/Elasticity**3%
*“does not stretch”*
**Smell**2%
*“it did have a certain smell to it”*
**Material Quality**2%
*“The material is very cheap”*
**Neck Fit**2%
*“The neck is very tight”*
### **Top return reasons **
**Size-Overall**40%
**Color**13%
**Material Quality**6%
**Neck Fit**6%
**Chest Fit**4%
**Sleeve Fit**4%
**Length**4%
**Thin**3%
**Advertised Vs Actual Product**3%
**Waist Fit**2%
## **Common questions**
- **Is burgundy turtleneck for women profitable to sell on Amazon United States?**
- The niche generates $0/yr across 56 tracked products. 1 of 17 products launched in the last 360 days are still selling. 90-day search growth is -89.8%. Flapen's verdict: Skip it (36/100).
- **How competitive is the burgundy turtleneck for women niche?**
- 26 brands and 29 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 61% of demand.
- **What do buyers complain about in burgundy turtleneck for women?**
- Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 15.4% — above our launch gate.
- **What does it cost to enter the burgundy turtleneck for women niche?**
- Listings span $8.40–$94.21; the average listing price is $18.87 (sweet spot $15–$100). The average incumbent carries 5,185 reviews — the moat a new listing must climb.
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