---
title: "Burgundy Socks — $83K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/burgundy-socks"
last_updated: "2026-08-11T00:23:46.271Z"
locale: en
meta:
description: "Niche score 46/100 · $83K/yr market · 135K searches/yr · $13.88 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $83K/yr market · 135K searches/yr · $13.88 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Burgundy Socks — $83K/yr Amazon US Niche (2026) - Flapen"
---
# **burgundy socks**
**Skip it**
Soft demand (-18.3% this quarter) — this niche doesn't clear our bar today.
Market size 21Growth 16Conversion 54Competition 76Returns 25Price range 70Avg price 66Brand share 85Review moat 43Quality gap 37
**Brand share**
**Great****50%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****39%**
top-5 click share — an open shelf
**Price range**
**Good****$5.97–$36.04**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****$13.88**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****4.4%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****2,247.61**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Returns**
**Bad****5.0%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$83K**
$83K/yr · 135K searches
**Growth**
**Bad****-18.3%**
90-day search growth — must beat 0% to launch
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, burgundy socks is a $83K/yr Amazon United States market (135K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **burgundy socks market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **$83K–$111K**
- units × avg price
- **Conversion rate**
- **4.4%**
- **Avg BSR**
- **#4,826**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **79%**
- **Out of stock**
- **3.1%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **167 days**
## **Competition & brand share**
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.
**Brands**
**27 **▼falling
**Sellers**
**29**
**Top-5 brand share**
**50%**
Top 20: 91%
**Top-5 click share**
**39%**
Top 20: 77%
**Open market**
**45%**
- LMHCISO23% - Hugh Ugoli10% - UTTPLL6% - COTTON DAY6% - SERISIMPLE5% - Olreco5%
## **Demand & seasonality**
Weekly Amazon search volume, last 80 weeks — -18.3% search growth over the last 90 days.
4K3KSpike '25 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 3.1×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/burgundy-socks/trend)
## **Top burgundy socks search terms**
- **burgundy socks**29K/yr-24.9%2.1% conv. - **maroon socks**20K/yr-13.9%2.1% conv. - **burgundy dress socks men**14K/yr-2.1%5.6% conv. - **burgundy socks men**13K/yr+18.6%4.2% conv. - **burgundy socks women**22K/yr-60.8%2.8% conv. - **burgundy dress socks**9K/yr+23.6%6.7% conv. - **mens burgundy dress socks**8K/yr-7.2%4.7% conv. - **maroon dress socks men**5K/yr+3.4%4.5% conv. - **maroon socks men**4K/yr-11.1%2.8% conv. - **dark red socks**4K/yr-12.2%2.1% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/burgundy-socks/search-terms)
## **Top burgundy socks products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$4K10%$8K15%$12K20%$17K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**LMHCISO Mens Bamboo Rayon Dress Socks Mid Calf Socks Moisture Wicking Anti-Odor Durable Burgundy Crew Socks for Men Size 8-13**LMHCISO**$7.06**4.3★157 rev](https://www.amazon.com/dp/B0F28WSRRY) [2**Hugh Ugoli Mens Rayon Dress Socks for Business & Trouser Thin & Seamless Crew Socks 4 Pairs with Gift Box Burgundy Shoe Size: 8-12**Hugh Ugoli**$18.81**4.5★1,600 rev](https://www.amazon.com/dp/B07DC366MT) [3**SERISIMPLE Mens Dress Socks - Bamboo Viscose Thin Ribbed Knit Silky & Soft Lightweight Business Crew Socks 5 Pairs (US Alpha X-Large Regular Regular Burgundy)**SERISIMPLE**$17.41**4.3★107 rev](https://www.amazon.com/dp/B0DT1617TR) [4**COTTON DAY Womens Soft Combed Cotton Dress Socks Seamless Toe (Burgundy SM)**COTTON DAY**$13.98**4.6★3,894 rev](https://www.amazon.com/dp/B0FLXX4LXR) [5**Olreco Burgundy Socks Women Maroon Knee High Socks Woman Maroon Sock Wine Sock Burgundy Accessories for Women Red Stockings**Olreco**$6.99**4.5★864 rev](https://www.amazon.com/dp/B0GKGRPHMY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Olreco Burgundy Socks Women Maroon Knee High Socks Woman Maroon Sock Wine Sock Burgundy Accessories for Women Red Stockings**Olreco**$6.99**864 rev5mo ago](https://www.amazon.com/dp/B0GKGRPHMY) [**TRMOUX Mens Dress Crew Socks - Plain Colors Lightweight Classic Cotton Soft & Breathable Dress Socks for Men 6-Pack (11-15 6 Pairs Solid Burgundy)**TRMOUX**$14.93**385 rev9mo ago](https://www.amazon.com/dp/B0FVW6F95N) [**COTTON DAY Womens Soft Combed Cotton Dress Socks Seamless Toe (Burgundy SM)**COTTON DAY**$13.98**3,894 rev11mo ago](https://www.amazon.com/dp/B0FLXX4LXR) [**Van Heusen Mens Dress Socks - 14 Pack Soft Stretch Moisture Wicking Crew Socks for Men for Casual Business Formal Wear Size 6-12.5 Burgundy Assorted**Van Heusen**$30.70**524 rev1y ago](https://www.amazon.com/dp/B0FFHGLJ58) [**Arukora Striped Crew Socks for Women 3 Pairs Size 5-9 Ankle Cotton Tube Burgundy Stripe Sport Calf Sock White Red**Arukora**$9.90**16 rev1y ago](https://www.amazon.com/dp/B0FDQH54W7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Olreco Burgundy Socks Women Maroon Knee High Socks Woman Maroon Sock Wine Sock Burgundy Accessories for Women Red Stockings**Olreco**$6.99**4.5★**▲ 109%**](https://www.amazon.com/dp/B0GKGRPHMY) [**SERISIMPLE Mens Dress Socks - Bamboo Viscose Thin Ribbed Knit Silky & Soft Lightweight Business Crew Socks 5 Pairs (US Alpha X-Large Regular Regular Burgundy)**SERISIMPLE**$17.41**4.3★**▲ 96%**](https://www.amazon.com/dp/B0DT1617TR) [**TRMOUX Mens Dress Crew Socks - Plain Colors Lightweight Classic Cotton Soft & Breathable Dress Socks for Men 6-Pack (11-15 6 Pairs Solid Burgundy)**TRMOUX**$14.93**4.4★**▲ 53%**](https://www.amazon.com/dp/B0FVW6F95N) [**Merino Wool Dress Socks for Men Over-the-Calf Ribbed Wool Dress Socks for Mens Size 8-12 Comfortable and Breathable Socks with Reinforced Heel and Toe by Boardroom Socks Burgundy**BoardroomSocks**$19.49**4.4★**▲ 51%**](https://www.amazon.com/dp/B08QDPH7BX) [**tiemart Mens Socks One Pair (Burgundy Solid)**tiemart**$12.95**4.6★**▲ 26%**](https://www.amazon.com/dp/B01MXLC2V8)
**~~View all trending →~~**
## **What buyers say about burgundy socks**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**26%
*“Excellent Product”*
**Comfort-Overall**15%
*“Very comfortable”*
**Size-Overall**12%
*“Fit perfect”*
**Soft Feel**10%
*“Soft, Comfortable Dress Socks That Last All Day”*
**Color**10%
*“Beautiful color”*
**Value For Money**4%
*“Great price”*
**Stretchability/Expandability/Elasticity**3%
*“they have a nice stretch”*
**Machine Wash Suitability**3%
*“Wash up nice”*
**Thickness**2%
*“not overly thick”*
**Weight Light**2%
*“Nice light dress sock”*
### **What buyers complain about **
**Color**35%
*“The color of my socks that came in were a little bit lighter”*
**Size-Overall**21%
*“The tube part is very narrow”*
**Material Quality**9%
*“Very thin material”*
**Stitch/Finish/Polish**5%
*“The only reason I am returning is because the stitching in the toe area is thick and uncomfortable”*
**Feet Fit**5%
*“Can't get them on the leg, very skinny”*
**Gap/Hole**3%
*“About to develop a hole”*
**Durability**3%
*“And they dont stay up”*
**Quality-Overall**3%
*“Terrible”*
**Value For Money**3%
*“Over priced for sure”*
### **Top return reasons **
**Color**51%
**Size-Overall**18%
**Length**7%
**Feet Fit**6%
**Advertised Vs Actual Product**4%
**Thin**2%
**Material Quality**2%
**Quality-Overall**2%
**Value For Money**1%
**Thickness**1%
## **Common questions**
- **Is burgundy socks profitable to sell on Amazon United States?**
- The niche generates $83K/yr across 38 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -18.3%. Flapen's verdict: Skip it (46/100).
- **How competitive is the burgundy socks niche?**
- 27 brands and 29 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 50% of demand.
- **What do buyers complain about in burgundy socks?**
- Top complaints mined from reviews: Color, Size-Overall, Material Quality. The return rate is 5.0% — above our launch gate.
- **When does demand for burgundy socks peak?**
- Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 3.1× the quietest.
- **What does it cost to enter the burgundy socks niche?**
- Listings span $5.97–$36.04; the average listing price is $13.88 (sweet spot $15–$100). The average incumbent carries 2,248 reviews — the moat a new listing must climb.
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