---
title: "Burgundy Belt — $35K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/burgundy-belt"
last_updated: "2026-08-11T14:26:20.863Z"
locale: en
meta:
description: "Niche score 41/100 · $35K/yr market · 247K searches/yr · $14.57 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $35K/yr market · 247K searches/yr · $14.57 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Burgundy Belt — $35K/yr Amazon US Niche (2026) - Flapen"
---
# **burgundy belt**
**Skip it**
A small market ($35K/yr) — this niche doesn't clear our bar today.
Market size 9Growth 11Conversion 12Competition 84Returns 11Price range 76Avg price 71Brand share 78Review moat 57Quality gap 52
**Competition**
**Great****31%**
top-5 click share — an open shelf
**Brand share**
**Great****57%**
top-5 brand share — no brand owns this niche
**Price range**
**Great****$5.75–$44.42**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****$14.57**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****1,211.54**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****1.0%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-27.2%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****8.9%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$35K**
$35K/yr · 247K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, burgundy belt is a $35K/yr Amazon United States market (247K searches/yr). The top 5 brands hold 57% of demand. Verdict: Skip it — 41/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **burgundy belt market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$44K–$58K**
- units × avg price
- **Conversion rate**
- **1.0%**
- **Avg BSR**
- **#855**
- **Page quality**
- **0%**
- **Prime**
- **98%**
- **Sponsored**
- **73%**
- **Out of stock**
- **4.0%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.
**Brands**
**34 **▼falling
**Sellers**
**38**
**Top-5 brand share**
**57%**
Top 20: 93%
**Top-5 click share**
**31%**
Top 20: 65%
**Open market**
**34%**
- Earnda16% - HOTWILL13% - VONMELLI9% - JASGOOD9% - Relang9% - CaserBay9%
## **Demand**
Weekly Amazon search volume, last 40 weeks — -27.2% search growth over the last 90 days.
9K7KSpike '26Oct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/burgundy-belt/trend)
## **Top burgundy belt search terms**
- **burgundy belt**78K/yr-21.2%1.1% conv. - **burgundy belt women**84K/yr-35.2%1.4% conv. - **maroon belt**26K/yr-13.8%1.7% conv. - **maroon belt women**13K/yr-30.5%1.2% conv. - **burgundy belts for women**10K/yr-22.0%0.8% conv. - **burgundy leather belt**7K/yr-2.5%0.5% conv. - **wine red belt**5K/yr+2.6%0.7% conv. - **burgandy belt**6K/yr-33.2%1.3% conv. - **burgundy leather belt women**7K/yr-35.5%1.6% conv. - **burgundy waist belt**6K/yr-54.7%0.4% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/burgundy-belt/search-terms)
## **Top burgundy belt products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$1K6%$2K9%$3K12%$4K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Relang Womens Belts with Gold Buckle Fashion Waist Band Elegant Ladies Belt Gift for Women**Relang**$17.65**4.6★670 rev](https://www.amazon.com/dp/B0DRS6L7Y2) [2**Earnda Burgundy Red Belts for Women Faux Leather Waist Belt with Gold Buckle Casual Jeans Pants Dresses**Earnda**$11.66**4.6★211 rev](https://www.amazon.com/dp/B0DXQ1PFD5) [3**VONMELLI Womens Leather Belt for Jeans Pants Dress Fashion Ladies Thin Skinny Belt with Gold Buckle for Women Burgundy M**VONMELLI**$10.13**4.7★38 rev](https://www.amazon.com/dp/B0G1GL9L6F) [4**HOTWILL Women Skinny Belts for Jeans Dress Thin Waist Faux Leather Belt with Gold Buckle 0.55 Width Red Small**HOTWILL**$10.74**4.6★108 rev](https://www.amazon.com/dp/B0DXZST57J) [5**CaserBay Womens Belt Genuine Leather Belts Durable Waist Belt Gold Color Buckle Waistband For Pants Jeans Width 0.80 Burgundy For Waist 29- 31 Size S-M 4-6**CaserBay**$14.71**4.6★346 rev](https://www.amazon.com/dp/B07SMSHXD9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**HOTWILL Wide Belts for Women Dresses Jeans Chunky Faux Leather Ladies Waist Belt with Vintage Gold Buckle Burgundy Red Small**HOTWILL**$14.42**31 rev6mo ago](https://www.amazon.com/dp/B0GDX9CDSS) [**HOTWILL Wide Belts for Women Dresses Jeans Chunky Faux Leather Ladies Waist Belt with Vintage Gold Buckle Burgundy Red Medium**HOTWILL**$14.61**31 rev6mo ago](https://www.amazon.com/dp/B0GDXD25KQ) [**JASGOOD Women Belt for Jeans Dresses Pants Ladies Leather Waist Belt with Square Gold Buckle**JASGOOD**$10.47**48 rev7mo ago](https://www.amazon.com/dp/B0G3GY13QJ) [**VONMELLI Womens Leather Belt for Jeans Pants Dress Fashion Ladies Thin Skinny Belt with Gold Buckle for Women Burgundy M**VONMELLI**$10.13**38 rev8mo ago](https://www.amazon.com/dp/B0G1GL9L6F) [**VONMELLI Womens Leather Belt for Jeans Pants Dress Fashion Ladies Thin Skinny Belt with Gold Buckle for Women Burgundy S**VONMELLI**$10.32**38 rev8mo ago](https://www.amazon.com/dp/B0G1GG58BS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**HOTWILL Wide Belts for Women Dresses Jeans Chunky Faux Leather Ladies Waist Belt with Vintage Gold Buckle Burgundy Red Small**HOTWILL**$14.42**4.5★**▲ 167%**](https://www.amazon.com/dp/B0GDX9CDSS) [**VATAN Women Leather Belt for Jeans Dresses Pants Fashion Ladies Casual Waist Belt with Gold Buckle**VATAN**$9.32**4.6★**▲ 162%**](https://www.amazon.com/dp/B0FCSC1HZZ) [**HOTWILL Wide Belts for Women Dresses Jeans Chunky Faux Leather Ladies Waist Belt with Vintage Gold Buckle Burgundy Red Medium**HOTWILL**$14.61**4.5★**▲ 162%**](https://www.amazon.com/dp/B0GDXD25KQ) [**JASGOOD Women Belt for Jeans Dresses Pants Ladies Leather Waist Belt with Square Gold Buckle**JASGOOD**$10.47**4.7★**▲ 133%**](https://www.amazon.com/dp/B0G3GY13QJ) [**VONMELLI Womens Leather Belt for Jeans Pants Dress Fashion Ladies Thin Skinny Belt with Gold Buckle for Women Burgundy M**VONMELLI**$10.13**4.7★**▲ 129%**](https://www.amazon.com/dp/B0G1GL9L6F)
**~~View all trending →~~**
## **What buyers say about burgundy belt**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**20%
*“Its as good as a branded product”*
**Size-Overall**15%
*“I love it and fits well”*
**Color**8%
*“the color is really pretty”*
**Value For Money**7%
*“Good for the price”*
**Shape/Style**6%
*“so elegant”*
**Durability**5%
*“Durable, fits nicely”*
**Leather Quality**4%
*“The belt feels well-made with high-quality leather”*
**Adjustability/Rotatability/Reclining**4%
*“makes adjusting very easy”*
**Material Quality**4%
*“Durable materials”*
**Design-Overall**3%
*“Really nice looks just like the picture”*
### **What buyers complain about **
**Leather Quality**16%
*“was not leather as stated”*
**Quality-Overall**15%
*“Feels kinda cheap”*
**Color**12%
*“the color was more purpleish than the red that I needed”*
**Durability**5%
*“Didnt hold up at all”*
**Waist Fit**3%
*“Doesnt go around waist twice like first pic”*
**Fastener Quality**3%
*“then I could not get the belt out of the buckle”*
**Size-Overall**3%
*“Runs small”*
**Thin**3%
*“Very very thin”*
**Thickness**3%
*“it's not super thick suede if that makes sense”*
**Material Quality**2%
*“Material not great”*
### **Top return reasons **
**Size-Overall**34%
**Length**21%
**Color**20%
**Waist Fit**8%
**Advertised Vs Actual Product**2%
**Width**2%
**Quality-Overall**2%
**Material Quality**2%
**Thin**2%
**Value For Money**1%
## **Common questions**
- **Is burgundy belt profitable to sell on Amazon United States?**
- The niche generates $35K/yr across 63 tracked products. 0 of 16 products launched in the last 360 days are still selling. 90-day search growth is -27.2%. Flapen's verdict: Skip it (41/100).
- **How competitive is the burgundy belt niche?**
- 34 brands and 38 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 57% of demand.
- **What do buyers complain about in burgundy belt?**
- Top complaints mined from reviews: Leather Quality, Quality-Overall, Color. The return rate is 8.9% — above our launch gate.
- **What does it cost to enter the burgundy belt niche?**
- Listings span $5.75–$44.42; the average listing price is $14.57 (sweet spot $15–$100). The average incumbent carries 1,212 reviews — the moat a new listing must climb.
## **Related niches in Clothing, Shoes & Jewelry**
- 72 [**first communion gifts for boys**](https://flapen.com/research/us/clothing-shoes-jewelry/first-communion-gifts-for-boys)$398K/yr+223.5%**Worth a look**- 72 [**fifa world cup 2026 tshirt**](https://flapen.com/research/us/clothing-shoes-jewelry/fifa-world-cup-2026-tshirt)$177K/yr>1,000%**Worth a look**- 72 [**american flag hat**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-hat)$764K/yr+428.8%**Worth a look**- 72 [**white socks men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-socks-men)$3.0M/yr+13.3%**Launch it**- 72 [**american flag overalls**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-overalls)$662K/yr>1,000%**Worth a look**- 73 [**white ankle socks for men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-ankle-socks-for-men)$448K/yr+88.3%**Worth a look**[**All Clothing, Shoes & Jewelry niches **](https://flapen.com/research/us/clothing-shoes-jewelry)