---
title: "Bunny Costume Kids — $19K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/bunny-costume-kids"
last_updated: "2026-08-11T04:32:01.774Z"
locale: en
meta:
description: "Niche score 42/100 · $19K/yr market · 173K searches/yr · $23.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $19K/yr market · 173K searches/yr · $23.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Bunny Costume Kids — $19K/yr Amazon US Niche (2026) - Flapen"
---
# **bunny costume kids**
**Skip it**
Soft demand (-69.9% this quarter) — this niche doesn't clear our bar today.
Market size 5Growth 0Conversion 6Competition 80Returns 21Price range 82Avg price 95Brand share 75Review moat 91Quality gap 57
**Avg price**
**Incredible****$23.73**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****184.06**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****$9.48–$44.63**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****35%**
top-5 click share — an open shelf
**Brand share**
**Great****60%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Returns**
**Bad****6.3%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$19K**
$19K/yr · 173K searches
**Growth**
**Bad****-69.9%**
90-day search growth — must beat 0% to launch
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, bunny costume kids is a $19K/yr Amazon United States market (173K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Apr–Sep–Oct. Verdict: Skip it — 42/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bunny costume kids market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$47K–$59K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#8,747**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **80%**
- **Out of stock**
- **18.2%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
**Brands**
**31 **▼falling
**Sellers**
**45**
**Top-5 brand share**
**60%**
Top 20: 93%
**Top-5 click share**
**35%**
Top 20: 75%
**Open market**
**35%**
- WAFUNNE25% - ABENCA11% - dpouujxo9% - AstraPrime9% - Kirei Sui5% - Waitu5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -69.9% search growth over the last 90 days.
20K15KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, Sep, Oct · busiest ÷ quietest = 31.7×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/bunny-costume-kids/trend)
## **Top bunny costume kids search terms**
- **bunny costume kids**65K/yr-63.9%1.8% conv. - **kids bunny costume**18K/yr-71.5%1.8% conv. - **rabbit costume kids**13K/yr-55.5%1.4% conv. - **disfraz de conejo para nia**11K/yr-74.5%0.3% conv. - **bunny costume for kids**10K/yr-64.5%1.1% conv. - **bunny onesie kids**11K/yr-75.2%0.9% conv. - **bunny costume for girls**8K/yr-47.1%0.5% conv. - **easter bunny costume kids**10K/yr-89.8%0.3% conv. - **girls bunny costume**10K/yr-69.9%1.6% conv. - **pink bunny costume kids**4K/yr-16.9%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/bunny-costume-kids/search-terms)
## **Top bunny costume kids products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$5556%$1K9%$2K12%$2K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**dpouujxo Unisex Funny Easter Bunny Rabbits Mascot Costume Kids Halloween Costume**dpouujxo**$24.74**4.5★271 rev](https://www.amazon.com/dp/B0D2WXNZTW) [2**WAFUNNE Kids Rabbit Costume Cosplay Halloween Easter Animal Onesie for Boys Girls Child Pink Bunny M**WAFUNNE**$21.82**4.4★454 rev](https://www.amazon.com/dp/B07FZB7466) [3**AstraPrime Unisex Kids Onesie Flannel Cosplay Animal Costume Halloween Onesie Pajamas Home Clothing(8-10Years)**AstraPrime**$24.72**4.5★144 rev](https://www.amazon.com/dp/B0D348JYJB) [4**ABENCA Easter Bunny Onesie Kids Rabbit Pajamas Girls Cartoon One Piece Animal Halloween Christmas Cosplay Costume.Bunny.130**ABENCA**$34.57**4.2★306 rev](https://www.amazon.com/dp/B07V4J5MNS) [5**Waitu Rabbit Wearable Blanket Hoodie Funny Halloween Costumes Easter Gifts for Women Men Boys Girls Rabbit Hooded Blanket Flannel Zipper Hoodie Blanket Birthday Gifts for Teens (Kid White)**Waitu**$22.20**4.7★24 rev](https://www.amazon.com/dp/B0FK54KX6R)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Jansun Bunny Costume Set with Adjustable Ears Fluffy Pink Bow Tail Rabbit Costume Accessories for Easter Halloween Parties**Jansun**$9.92**7 rev6mo ago](https://www.amazon.com/dp/B0GBTZ7L8K) [**Pink Bunny Costume 6-Piece Set Bunny Ears Headband with Bow Tie and Tail Bunny Costume for Halloween and Easter Celebrations Bunny Accessories for Costume Parties and Themed Events(8-12 Age)**JFBNXB**$10.68**1 rev6mo ago](https://www.amazon.com/dp/B0G9QHKHKW) [**Simple polymer 3 Pcs Bunny Costume with Headband Bow Tie Easter Rabbit Costume White Bunny Accessory for Easter Theme Party**Simple polymer**$18.36**3 rev7mo ago](https://www.amazon.com/dp/B0G2C3VL8Z) [**PinkSheep Girls Bunny Costume Set Led Light Up Girls Tutu Skirt With Bunny Ears Headband Bow Tie Accessories Kids School Party Outfit Animal Costumes Halloween Dress Up Cosplay Birthday Gifts**PinkSheep**$14.77**98 rev9mo ago](https://www.amazon.com/dp/B0FHHM8TQ2) [**Waitu Rabbit Wearable Blanket Hoodie Funny Halloween Costumes Easter Gifts for Women Men Boys Girls Rabbit Hooded Blanket Flannel Zipper Hoodie Blanket Birthday Gifts for Teens (Kid White)**Waitu**$22.20**24 rev11mo ago](https://www.amazon.com/dp/B0FK54KX6R)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**CuteOn Unisex Animal Onesie Pajamas Cosplay Halloween Costume Christmas Sleepwear Homewear for Kids Bunny 10-11Y**CuteOn**$28.24**4.5★**▲ 287%**](https://www.amazon.com/dp/B0CXDNJ8WV) [**Pink Bunny Costume 6-Piece Set Bunny Ears Headband with Bow Tie and Tail Bunny Costume for Halloween and Easter Celebrations Bunny Accessories for Costume Parties and Themed Events(8-12 Age)**JFBNXB**$10.68**5.0★**▲ 282%**](https://www.amazon.com/dp/B0G9QHKHKW) [**dpouujxo Unisex Funny Easter Bunny Rabbits Mascot Costume Kids Halloween Costume**dpouujxo**$24.74**4.5★**▲ 231%**](https://www.amazon.com/dp/B0D2WXNZTW) [**Simple polymer 3 Pcs Bunny Costume with Headband Bow Tie Easter Rabbit Costume White Bunny Accessory for Easter Theme Party**Simple polymer**$18.36**5.0★**▲ 230%**](https://www.amazon.com/dp/B0G2C3VL8Z) [**Kids Rabbit Costume Cosplay Halloween Easter Animal Onesie for Boys Girls Child Pink Bunny S**WAFUNNE**$21.30**4.4★**▲ 202%**](https://www.amazon.com/dp/B07FZ8LV85)
**~~View all trending →~~**
## **What buyers say about bunny costume kids**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**25%
*“Decent for the price”*
**Size-Overall**23%
*“sizing is accurate”*
**Advertised Vs Actual Product**10%
*“All the pieces were there as advertised”*
**Fun/Entertainment Experience**9%
*“Fun Easter”*
**Comfort-Overall**9%
*“Very comfortable and great value for the price”*
**Quality-Overall**7%
*“Great quality”*
**Material Quality**4%
*“good quality material was used”*
**Soft Feel**3%
*“Super soft bunny onsie”*
### **What buyers complain about **
**Quality-Overall**17%
*“Cheap and junky”*
**Size-Overall**9%
*“Feet are fabric flap is not feet”*
**Smell**9%
*“This costume had the worst chemical smell I've ever smelled on a fabric”*
**Stretchability/Expandability/Elasticity**7%
*“Elastic band for the nose snapped immediately”*
**Mess Free**7%
*“Dirty”*
**Heating**7%
*“its also hot”*
**Touch/Button Controls**7%
*“There are buttons down the front that are difficult for small children to use because they are very tight”*
**Design-Overall**7%
*“Poorly made”*
**Wrinkles**6%
*“Vest, gloves, eye was wrinkled”*
**Thin**4%
*“It is thin”*
### **Top return reasons **
**Size-Overall**57%
**Length**8%
**Quality-Overall**7%
**Advertised Vs Actual Product**5%
**Material Quality**4%
**Zipper Quality**3%
**Product Condition**2%
**Value For Money**2%
**Defective Material/Parts**1%
**Thigh Fit**1%
## **Common questions**
- **Is bunny costume kids profitable to sell on Amazon United States?**
- The niche generates $19K/yr across 54 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -69.9%. Flapen's verdict: Skip it (42/100).
- **How competitive is the bunny costume kids niche?**
- 31 brands and 45 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 60% of demand.
- **What do buyers complain about in bunny costume kids?**
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Smell. The return rate is 6.3% — above our launch gate.
- **When does demand for bunny costume kids peak?**
- Demand peaks in Apr–Sep–Oct; the busiest month runs 31.7× the quietest.
- **What does it cost to enter the bunny costume kids niche?**
- Listings span $9.48–$44.63; the average listing price is $23.73 (sweet spot $15–$100). The average incumbent carries 184 reviews — the moat a new listing must climb.
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