---
title: "Bulk Umbrellas — $206K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/bulk-umbrellas"
last_updated: "2026-08-11T03:12:32.965Z"
locale: en
meta:
description: "Niche score 63/100 · $206K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 63/100 · $206K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Bulk Umbrellas — $206K/yr Amazon US Niche (2026) - Flapen"
---
# **bulk umbrellas**
**Worth a look**
Shows a fragmented shelf (top 5 take 24% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 40Growth 78Conversion 26Competition 91Returns 50Price range 34Avg price 85Brand share 88Review moat 32Quality gap 77
**Competition**
**Great****24%**
top-5 click share — an open shelf
**Brand share**
**Great****47%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$73.67**
avg listing price — sweet spot $15–$100
**Growth**
**Great****+67.3%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Returns**
**Good****3.0%**
return rate — above 5% kills the launch gate
**Market size**
**Okay****$206K**
$206K/yr · 136K searches
**Price range**
**Okay****$9.33–$262.99**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****3,348.02**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, bulk umbrellas is a $206K/yr Amazon United States market (136K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 63/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bulk umbrellas market data**
- **Units sold / yr**
- **5K–6K**
- avg 0–100/product
- **Revenue / yr**
- **$368K–$442K**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#345**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **98%**
- **Out of stock**
- **4.5%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **173 days**
## **Competition & brand share**
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.
**Brands**
**51 **▲rising
**Sellers**
**56**
**Top-5 brand share**
**47%**
Top 20: 81%
**Top-5 click share**
**24%**
Top 20: 55%
**Open market**
**50%**
- Silkfly18% - Jexine11% - Reginary7% - Wesiti6% - Aodaer4% - Amylove4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +67.3% search growth over the last 90 days.
5K4KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun · busiest ÷ quietest = 2.7×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/bulk-umbrellas/trend)
## **Top bulk umbrellas search terms**
- **bulk umbrellas**40K/yr+76.5%1.6% conv. - **umbrellas bulk**28K/yr+59.2%2.5% conv. - **umbrella bulk**21K/yr+66.7%2.1% conv. - **umbrella pack**15K/yr+56.9%3.7% conv. - **bulk umbrella**7K/yr+74.6%2.1% conv. - **bulk umbrellas package of 50 pack**4K/yr+125.5%1.3% conv. - **umbrella multipack**6K/yr+43.9%4.9% conv. - **umbrellas in bulk**5K/yr+35.9%2.3% conv. - **pack of umbrellas**6K/yr+55.3%4.3% conv. - **mini umbrella bulk**4K/yr+107.5%1.7% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/bulk-umbrellas/search-terms)
## **Top bulk umbrellas products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$4K4%$8K6%$12K8%$16K1101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Wesiti 10 Pack Rain Umbrellas Bulk Automatic Open Close Collapsible Umbrella for Men Women (Black Navy)**Wesiti**$50.00**4.3★58 rev](https://www.amazon.com/dp/B0BM9RGJYL) [2**Silkfly 36 Pack Bulk Umbrellas Folding Windproof Compact Umbrella for Rain Sun Colorful Portable Mini Travel Umbrella Pack for Women Men Teens**Silkfly**$109.36**3.7★28 rev](https://www.amazon.com/dp/B0D14TPZLD) [3**Jexine 6 Pcs Windproof Travel Umbrella for Rain Compact Small Automatic Lightweight Portable Umbrella for Men Women Backpack(Multicolor)**Jexine**$35.04**4.3★312 rev](https://www.amazon.com/dp/B0CDGNGCYW) [4**Jexine 6 Pcs Windproof Travel Umbrella for Rain Compact Small Automatic Lightweight Portable Umbrella for Men Women Backpack(Black)**Jexine**$34.84**4.3★312 rev](https://www.amazon.com/dp/B0BKKHT39W) [5**3 Pack Travel Mini Umbrella Small Compact Portable Umbrella with UV Protection UPF 50+ Rainproof & Sunproof Folding Umbrella Backpack & Pocket-Friendly Suitable for Kids Women & Men (Black)**LMUGOOS**$16.96**4.4★201 rev](https://www.amazon.com/dp/B0FVFKRM8H)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Clear Umbrella Bulk Cute Colorful Transparent Stick Rain Umbrellas Windproof Waterproof with J Hook Handle for Wedding Guests Bride Groom Photography Daily Use Family Friend Gift (6 clear 6 colors)**Ailefentene**$47.61**10 rev6mo ago](https://www.amazon.com/dp/B0GFF6C3R3) [**linastu 24 Pack Pack Folding Umbrellas Bulk Colorful Rain & Sun Portable bulk umbrellas Windproof Travel Umbrella Pack for Women Men Teens**linastu**$82.34**3 rev6mo ago](https://www.amazon.com/dp/B0GCYGPKD3) [**linastu 36 Pack Folding Umbrellas Bulk Colorful Rain & Sun Portable bulk umbrellas Windproof Travel Umbrella Pack for Women Men Teens**linastu**$106.03**3 rev6mo ago](https://www.amazon.com/dp/B0GCZ8NLJZ) [**Silkfly Folding Umbrella Bulk Windproof Portable Lightweight Travel Mini Umbrella for Rain UV Sun 37.8 inches(Navy Blue 24 Pack)**Silkfly**$76.58**18 rev6mo ago](https://www.amazon.com/dp/B0G931BPVM) [**Silkfly Folding Umbrella Bulk Windproof Portable Lightweight Travel Mini Umbrella for Rain UV Sun 37.8 inches(Sky Blue 24 Pack)**Silkfly**$72.77**18 rev6mo ago](https://www.amazon.com/dp/B0G92XDJMJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Silkfly Folding Umbrella Bulk Windproof Portable Lightweight Travel Mini Umbrella for Rain UV Sun 37.8 inches(Navy Blue 24 Pack)**Silkfly**$76.58**4.0★**▲ 136%**](https://www.amazon.com/dp/B0G931BPVM) [**Clear Umbrella Bulk Cute Colorful Transparent Stick Rain Umbrellas Windproof Waterproof with J Hook Handle for Wedding Guests Bride Groom Photography Daily Use Family Friend Gift (6 clear 6 colors)**Ailefentene**$47.61**4.4★**▲ 119%**](https://www.amazon.com/dp/B0GFF6C3R3) [**Silkfly Folding Umbrella Bulk Windproof Portable Lightweight Travel Mini Umbrella for Rain UV Sun 37.8 inches(Sky Blue 24 Pack)**Silkfly**$72.77**4.0★**▲ 110%**](https://www.amazon.com/dp/B0G92XDJMJ) [**Aodaer 30 Pieces Clear Wedding Umbrellas with Foldable Storage Box Transparent Auto Open Stick Umbrellas Windproof Large Canopy Umbrella with J Hook Handle for Outdoor Activities Wedding Photography**Aodaer**$167.47**3.4★**▲ 110%**](https://www.amazon.com/dp/B0F9Y2V6V1) [**linastu 24 Pack Pack Folding Umbrellas Bulk Colorful Rain & Sun Portable bulk umbrellas Windproof Travel Umbrella Pack for Women Men Teens**linastu**$82.34**4.2★**▲ 92%**](https://www.amazon.com/dp/B0GCYGPKD3)
**~~View all trending →~~**
## **What buyers say about bulk umbrellas**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**20%
*“Good quality, good price, good size and arrived on time”*
**Strength**11%
*“It is sturdy”*
**Size-Overall**8%
*“Fits perfectly in my bag”*
**Durability**7%
*“The construction is durable”*
**Ease Of Use**7%
*“Easy to use”*
**Value For Money**6%
*“Great value”*
**Weather Proof**6%
*“Suitable for all weather conditions”*
**Advertised Vs Actual Product**6%
*“Exactly as described”*
**Compactness**5%
*“Compact and easy to pack”*
**Portability**4%
*“Easy to carry”*
### **What buyers complain about **
**Durability**20%
*“Broke instantly”*
**Quality-Overall**12%
*“Not well made”*
**Size-Overall**9%
*“Super small”*
**Ease Of Use**7%
*“Very difficult to close”*
**Strength**5%
*“Flimsy”*
**Weight Heavy**4%
*“Way Too Heavy”*
**Water Resistance**3%
*“It is not waterproof”*
**Weather Proof**3%
*“Wouldn't recommend for real weather”*
**Advertised Vs Actual Product**2%
*“Not as Advertised”*
**Functionality-Overall**2%
*“Didnt work”*
### **Top return reasons **
**Size-Overall**46%
**Weight Heavy**10%
**Quality-Overall**5%
**Ease Of Use**5%
**Value For Money**5%
**Strength**4%
**Advertised Vs Actual Product**4%
**Functionality-Overall**4%
**Compactness**3%
**Color**2%
## **Common questions**
- **Is bulk umbrellas profitable to sell on Amazon United States?**
- The niche generates $206K/yr across 94 tracked products. 7 of 43 products launched in the last 360 days are still selling. 90-day search growth is +67.3%. Flapen's verdict: Worth a look (63/100).
- **How competitive is the bulk umbrellas niche?**
- 51 brands and 56 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 47% of demand.
- **What do buyers complain about in bulk umbrellas?**
- Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 3.0%.
- **When does demand for bulk umbrellas peak?**
- Demand peaks in May–Jun; the busiest month runs 2.7× the quietest.
- **What does it cost to enter the bulk umbrellas niche?**
- Listings span $9.33–$262.99; the average listing price is $73.67 (sweet spot $15–$100). The average incumbent carries 3,348 reviews — the moat a new listing must climb.
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