---
title: "Brooks Adrenaline Gts 23 Mens — $1.6M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/brooks-adrenaline-gts-23-mens"
last_updated: "2026-08-10T23:20:40.609Z"
locale: en
meta:
  description: "Niche score 49/100 · $1.6M/yr market · 4.7M searches/yr · $119.46 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · $1.6M/yr market · 4.7M searches/yr · $119.46 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Brooks Adrenaline Gts 23 Mens — $1.6M/yr Amazon US Niche (2026) - Flapen"
---

# **brooks adrenaline gts 23 mens**

**Skip it**

Weak search conversion (0.3%) — this niche doesn't clear our bar today.

Market size 87Growth 40Conversion 3Competition 98Returns 24Price range 38Avg price 69Brand share 4Review moat 44Quality gap 43

**Competition**

**Incredible****7%**

top-5 click share — an open shelf

**Market size**

**Great****$1.6M**

$1.6M/yr · 4.7M searches

**Avg price**

**Good****$119.46**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****2,107**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+11.7%**

90-day search growth — must beat 0% to launch

**Price range**

**Okay****$12.84–$238.35**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Bad****5.3%**

return rate — above 5% kills the launch gate

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

**Conversion**

**Bad****0.3%**

search→purchase rate — share of searches ending in a sale

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, brooks adrenaline gts 23 mens is a $1.6M/yr Amazon United States market (4.7M searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jun. Verdict: Skip it — 49/100.

Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **brooks adrenaline gts 23 mens market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**13K–15K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$1.5M–$1.8M**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.3%**</dd>

<dt>**Avg BSR**</dt><dd>**#222**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**99%**</dd>

<dt>**Sponsored**</dt><dd>**84%**</dd>

<dt>**Out of stock**</dt><dd>**12.4%**</dd>

<dt>**Avg brand age**</dt><dd>**44 months**</dd>

<dt>**Avg seller age**</dt><dd>**133 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (7% combined) — an open shelf where new products get seen.

**Brands**

**13 **▲rising

**Sellers**

**381**

**Top-5 brand share**

**98%**

Top 20: 100%

**Top-5 click share**

**7%**

Top 20: 20%

**Open market**

**27%**

- Brooks44% - Saucony27% - ANTA1% - LUSWIN0% - Nike0% - NORTIV 80%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +11.7% search growth over the last 90 days.

300K200KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 1.9×

[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/brooks-adrenaline-gts-23-mens/trend)

## **Top brooks adrenaline gts 23 mens search terms**

- **saucony mens running shoes**882K/yr+15.6%0.1% conv. - **saucony**573K/yr+19.7%0.1% conv. - **brooks adrenaline gts 25**182K/yr+181.0%0.1% conv. - **brooks glycerin 22**184K/yr+79.0%0.1% conv. - **mens brooks**275K/yr+26.2%0.1% conv. - **saucony mens shoes**276K/yr+12.0%0.1% conv. - **brooks glycerin max**327K/yr-21.6%0.1% conv. - **brooks adrenaline gts 24**244K/yr+4.9%0.1% conv. - **brooks glycerin men**380K/yr-59.0%0.1% conv. - **brooks glycerin gts**129K/yr+48.1%0.2% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/brooks-adrenaline-gts-23-mens/search-terms)

## **Top brooks adrenaline gts 23 mens products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$16K2%$31K3%$47K4%$62K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Saucony Mens Endorphin Shift 3 Sneaker Indigo/Black 11](https://m.media-amazon.com/images/I/41hm+jwBWfL.jpg)**Saucony Mens Endorphin Shift 3 Sneaker Indigo/Black 11**Saucony**$106.97**4.4★1,047 rev](https://www.amazon.com/dp/B0BN4N939G) [2![Saucony Mens Endorphin Shift 3 Sneaker White/Umbra 9.5](https://m.media-amazon.com/images/I/41x2OyMsWqL.jpg)**Saucony Mens Endorphin Shift 3 Sneaker White/Umbra 9.5**Saucony**$105.69**4.4★1,047 rev](https://www.amazon.com/dp/B0BN4PNT7L) [3![Brooks Mens Adrenaline GTS 25 Supportive Running & Walking Shoe - Black/Black/Ebony - 10 Medium](https://m.media-amazon.com/images/I/31YkJfCBPxL.jpg)**Brooks Mens Adrenaline GTS 25 Supportive Running & Walking Shoe - Black/Black/Ebony - 10 Medium**Brooks**$141.25**4.6★1,108 rev](https://www.amazon.com/dp/B0DM3PRNH6) [4![Saucony Mens Endorphin Shift 3 Sneaker Gravel/Black 10](https://m.media-amazon.com/images/I/41BJYGl1Y-L.jpg)**Saucony Mens Endorphin Shift 3 Sneaker Gravel/Black 10**Saucony**$105.59**4.4★1,047 rev](https://www.amazon.com/dp/B0BN4SDWY6) [5![Brooks Mens Glycerin Max 2 Neutral Running & Walking Shoe - White/Ipanema/Nightlife - 12.5 Medium](https://m.media-amazon.com/images/I/31DsRE5v3cL.jpg)**Brooks Mens Glycerin Max 2 Neutral Running & Walking Shoe - White/Ipanema/Nightlife - 12.5 Medium**Brooks**$199.87**4.6★150 rev](https://www.amazon.com/dp/B0F5N9LR8Y)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Brooks Men Glycerin 23 Coconut/Navy/Blue 8.5 Medium](https://m.media-amazon.com/images/I/41auLeycRPL.jpg)**Brooks Men Glycerin 23 Coconut/Navy/Blue 8.5 Medium**Brooks**$174.34**286 rev11mo ago](https://www.amazon.com/dp/B0FK158PRK) [![Brooks Mens Glycerin Max 2 Neutral Running & Walking Shoe - White/Ipanema/Nightlife - 12.5 Medium](https://m.media-amazon.com/images/I/31DsRE5v3cL.jpg)**Brooks Mens Glycerin Max 2 Neutral Running & Walking Shoe - White/Ipanema/Nightlife - 12.5 Medium**Brooks**$199.87**150 rev1y ago](https://www.amazon.com/dp/B0F5N9LR8Y) [![Brooks Mens Beast GTS 26 Supportive Running & Walking Shoe - Gray/Gray/Blackened Pearl - 15 X-Wide](https://m.media-amazon.com/images/I/31dZlqMToDL.jpg)**Brooks Mens Beast GTS 26 Supportive Running & Walking Shoe - Gray/Gray/Blackened Pearl - 15 X-Wide**Brooks**$166.33**149 rev1y ago](https://www.amazon.com/dp/B0F5N7D16W) [![ANTA Mens PG7 Running Shoes Cushioning Comfortable Breathable Athletic Workout Gym Cross Trainer Sports Sneakers Gray/Navy Blue 10](https://m.media-amazon.com/images/I/3102ZGVAwpL.jpg)**ANTA Mens PG7 Running Shoes Cushioning Comfortable Breathable Athletic Workout Gym Cross Trainer Sports Sneakers Gray/Navy Blue 10**ANTA**$72.48**752 rev1y ago](https://www.amazon.com/dp/B0DYXVR3K6) [![Brooks Mens Glycerin 22 Neutral Running Shoe - White/Grey/Black - 12.5 Medium](https://m.media-amazon.com/images/I/41X7dDBEn+L.jpg)**Brooks Mens Glycerin 22 Neutral Running Shoe - White/Grey/Black - 12.5 Medium**Brooks**$112.62**2,241 rev1y ago](https://www.amazon.com/dp/B0DP2XRJ1W)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Brooks Mens Beast GTS 26 Supportive Running & Walking Shoe - Gray/Gray/Blackened Pearl - 15 X-Wide](https://m.media-amazon.com/images/I/31dZlqMToDL.jpg)**Brooks Mens Beast GTS 26 Supportive Running & Walking Shoe - Gray/Gray/Blackened Pearl - 15 X-Wide**Brooks**$166.33**4.6★**▲ 25%**](https://www.amazon.com/dp/B0F5N7D16W) [![Brooks Mens Glycerin Max 2 Neutral Running & Walking Shoe - White/Ipanema/Nightlife - 12.5 Medium](https://m.media-amazon.com/images/I/31DsRE5v3cL.jpg)**Brooks Mens Glycerin Max 2 Neutral Running & Walking Shoe - White/Ipanema/Nightlife - 12.5 Medium**Brooks**$199.87**4.6★**▲ 25%**](https://www.amazon.com/dp/B0F5N9LR8Y) [![Saucony Mens Ride 18 Sneaker Dove/Navy 10.5](https://m.media-amazon.com/images/I/41oJ6hbvyqL.jpg)**Saucony Mens Ride 18 Sneaker Dove/Navy 10.5**Saucony**$91.34**4.4★**▲ 24%**](https://www.amazon.com/dp/B0DJWPVRB7) [![Saucony Mens Guide 18 Sneaker Navy/Skydiver 10](https://m.media-amazon.com/images/I/41n-crxuLQL.jpg)**Saucony Mens Guide 18 Sneaker Navy/Skydiver 10**Saucony**$90.32**4.4★**▲ 24%**](https://www.amazon.com/dp/B0D31YQHP6) [![Brooks Mens Adrenaline GTS 25 Supportive Running & Walking Shoe - Black/Black/Ebony - 13 Narrow](https://m.media-amazon.com/images/I/31YkJfCBPxL.jpg)**Brooks Mens Adrenaline GTS 25 Supportive Running & Walking Shoe - Black/Black/Ebony - 13 Narrow**Brooks**$153.88**4.6★**▲ 24%**](https://www.amazon.com/dp/B0DM3VBLST)

**~~View all trending →~~**

## **What buyers say about brooks adrenaline gts 23 mens**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Comfort-Overall**32%

*“Comfortable shoes”*

**Size-Overall**14%

*“Excellent fit”*

**Exercise/Sports Suitability**8%

*“Great for walking”*

**Quality-Overall**6%

*“Awesome Quality”*

**Value For Money**5%

*“Good Value”*

**Heel Support**4%

*“very comfortable around the heel”*

**Durability**3%

*“they are durable”*

**Cushion**2%

*“I love the cushioning”*

**Weight Light**2%

*“Decent lightweight sneakers for casual use”*

**Advertised Vs Actual Product**2%

*“Just as advertised”*

### **What buyers complain about **

**Size-Overall**21%

*“Too big”*

**Product Condition**6%

*“Not brand new”*

**Durability**5%

*“Bad durability”*

**Quality-Overall**4%

*“Lower quality”*

**Feet Fit**4%

*“Shoes are quite narrow”*

**Comfort-Overall**4%

*“Uncomfortable”*

**Pain Relief-Overall**3%

*“caused foot pain”*

**Color**3%

*“Color is off”*

**Cushion**3%

*“not cushion not as good of shoe as they used to be”*

**Value For Money**2%

*“Expensive”*

### **Top return reasons **

**Feet Fit**25%

**Size-Overall**22%

**Width**13%

**Length**12%

**Color**5%

**Comfort-Overall**5%

**Advertised Vs Actual Product**2%

**Cushion**2%

**Shape/Style**1%

**Ankle Support**1%

## **Common questions**

<dl>

<dt>**Is brooks adrenaline gts 23 mens profitable to sell on Amazon United States?**</dt><dd>The niche generates $1.6M/yr across 437 tracked products. 10 of 43 products launched in the last 360 days are still selling. 90-day search growth is +11.7%. Flapen's verdict: Skip it (49/100).</dd>

<dt>**How competitive is the brooks adrenaline gts 23 mens niche?**</dt><dd>13 brands and 381 sellers compete. The top 5 products take 7% of clicks and top 5 brands hold 98% of demand.</dd>

<dt>**What do buyers complain about in brooks adrenaline gts 23 mens?**</dt><dd>Top complaints mined from reviews: Size-Overall, Product Condition, Durability. The return rate is 5.3% — above our launch gate.</dd>

<dt>**When does demand for brooks adrenaline gts 23 mens peak?**</dt><dd>Demand peaks in Jun; the busiest month runs 1.9× the quietest.</dd>

<dt>**What does it cost to enter the brooks adrenaline gts 23 mens niche?**</dt><dd>Listings span $12.84–$238.35; the average listing price is $119.46 (sweet spot $15–$100). The average incumbent carries 2,107 reviews — the moat a new listing must climb.</dd>

</dl>

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