---
title: "Trend — brooches for women - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/brooches-for-women/trend"
last_updated: "2026-08-11T01:26:52.144Z"
locale: en
meta:
  description: "Niche score 57/100 · $669K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $669K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — brooches for women - Flapen"
---

# **brooches for women**

**Worth a look**

Shows no brand lock-in (top 5 brands take 28% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 67Growth 18Conversion 22Competition 95Returns 54Price range 61Avg price 36Brand share 97Review moat 84Quality gap 42

**Brand share**

**Incredible****28%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****20%**

top-5 click share — an open shelf

**Review moat**

**Great****327.77**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****$669K**

$669K/yr · 3.7M searches

**Price range**

**Good****$1.34–$36.40**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.8%**

return rate — above 5% kills the launch gate

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****$10.33**

avg listing price — sweet spot $15–$100

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-14.5%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend