---
title: "Brighton Earrings — $185K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/brighton-earrings"
last_updated: "2026-08-10T23:56:18.215Z"
locale: en
meta:
description: "Niche score 45/100 · $185K/yr market · 828K searches/yr · $35.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $185K/yr market · 828K searches/yr · $35.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Brighton Earrings — $185K/yr Amazon US Niche (2026) - Flapen"
---
# **brighton earrings**
**Skip it**
Weak search conversion (0.6%) — this niche doesn't clear our bar today.
Market size 37Growth 28Conversion 8Competition 46Returns 56Price range 91Avg price 95Brand share 63Review moat 62Quality gap 35
**Avg price**
**Incredible****$35.41**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$11.00–$92.04**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****67%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Good****1,004.72**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.8%**
return rate — above 5% kills the launch gate
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$185K**
$185K/yr · 828K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+2.5%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.6%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, brighton earrings is a $185K/yr Amazon United States market (828K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 45/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **brighton earrings market data**
- **Units sold / yr**
- **5K–6K**
- avg 0–100/product
- **Revenue / yr**
- **$177K–$212K**
- units × avg price
- **Conversion rate**
- **0.6%**
- **Avg BSR**
- **#3,876**
- **Page quality**
- **0%**
- **Prime**
- **72%**
- **Sponsored**
- **64%**
- **Out of stock**
- **18.4%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **166 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**18 **▼falling
**Sellers**
**41**
**Top-5 brand share**
**67%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 94%
**Open market**
**26%**
- KAIYIDAN20% - Brighton14% - Hapour14% - LeCalla11% - kate spade new york7% - Betsey Johnson7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +2.5% search growth over the last 90 days.
60K40KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 3.9×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/brighton-earrings/trend)
## **Top brighton earrings search terms**
- **brighton jewelry for women**298K/yr+12.4%0.1% conv. - **brighton jewelry**122K/yr+12.6%0.1% conv. - **brighton**110K/yr-14.5%0.1% conv. - **brighton earrings for women**69K/yr-7.8%0.2% conv. - **brighton earrings**42K/yr-8.1%0.2% conv. - **brighton necklaces for women**35K/yr-4.7%0.1% conv. - **brighton clearance**33K/yr+11.8%0.1% conv. - **brighton jewelry for women clearance**25K/yr-3.2%0.1% conv. - **brighton clearance jewelry**26K/yr+5.4%0.1% conv. - **brighton necklace**17K/yr-9.8%0.3% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/brighton-earrings/search-terms)
## **Top brighton earrings products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$18K20%$37K30%$55K40%$74K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Boho Earrings for Women Dangling Geometric Dangle Earrings Trendy Vintage Multicolored Handmade Brighton Vacation Drop Earrings Jewelry Birthday Gifts.**KAIYIDAN**$13.13**4.5★23 rev](https://www.amazon.com/dp/B0CBSVDLWC) [2**Hapour Vintage Filigree 925 Sterling Silver Oval Small Hoop Earrings for Women Fashion Flower Dainty Huggie Hoops Hypoallergenic Trendy Jewelry Birthday Gift**Hapour**$17.34**4.1★384 rev](https://www.amazon.com/dp/B0CTJQK3G5) [3**LeCalla 925 Sterling Silver Celtic Knot Earrings | Two-Tone Jewelry | Lightweight Celtic-Knot Leverback Drop Dangle Earring for Women - 35mm**LeCalla**$32.27**4.5★670 rev](https://www.amazon.com/dp/B09LMBYW6X) [4**Betsey Johnson Woven Heart Layered Necklace**Betsey Johnson**$31.31**4.4★5,636 rev](https://www.amazon.com/dp/B00UY46JLQ) [5**Silpada Thoreau Multi-Strand Bead Necklace in Sterling Silver 16 inches**Silpada**$92.04**4.4★306 rev](https://www.amazon.com/dp/B01N3RW09I)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Brighton Dazzling Love petite TURQUOISE TEAL heart necklace**Brighton**$32.34**0 rev5mo ago](https://www.amazon.com/dp/B0GPP5SRP6) [**Brighton Crystal Passage Round Blue Silver Necklace $98 NWT**Brighton**$33.90**3 rev5mo ago](https://www.amazon.com/dp/B0GK5HH2L9) [**Teardrop Earrings for Women 18K Gold Plated Dangle Hoop Earrings**Belle Brighton**$12.11**99 rev9mo ago](https://www.amazon.com/dp/B0FVX3Q7XW) [**IEFWELL S925 Sterling Silver Chain Necklace for Women - 1.5mm Satellite Bead Chains Necklace Hypoallergenic Dainty Sturdy Womens Chain Necklaces 18 Inches Birthday Jewelry Valentines Gifts**IEFWELL**$13.46**202 rev10mo ago](https://www.amazon.com/dp/B0FP4JGX9T) [**Krudan 925 Sterling Silver Byzantine Bracelet for Women Chunky Bracelets Handmade Jewelry Gifts for Her (length 7.5 inches)**Krudan**$33.62**207 rev11mo ago](https://www.amazon.com/dp/B0FN3ZG6SK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Brighton Neptunes Rings Short Necklace (Silver)**Brighton**$35.90**4.8★**▲ 98%**](https://www.amazon.com/dp/B0876VDHYZ) [**Gilded 1/4 Carat Total Weight Lab-Grown Diamond 10KT White Gold Stud Earrings for Women| Hypoallergenic Fine Gold Jewelry | 4-Prong Basket Push Back Nut | SI1 Clarity F Color Round Cut**GILDED**$88.73**4.6★**▲ 97%**](https://www.amazon.com/dp/B0CFN8PR86) [**Teardrop Earrings for Women 18K Gold Plated Dangle Hoop Earrings**Belle Brighton**$12.11**4.5★**▲ 95%**](https://www.amazon.com/dp/B0FVX3Q7XW) [**IEFWELL S925 Sterling Silver Chain Necklace for Women - 1.5mm Satellite Bead Chains Necklace Hypoallergenic Dainty Sturdy Womens Chain Necklaces 18 Inches Birthday Jewelry Valentines Gifts**IEFWELL**$13.46**4.3★**▲ 92%**](https://www.amazon.com/dp/B0FP4JGX9T) [**Blahanna Moissanite Earrings 1.0ct-2.0ct D Color Brilliant Round Cut Earrings S925 Sterling Silver Dangle Earrings Moissanite Leverback Drop Earring silver 5mm**Blahanna**$27.71**4.5★**▲ 89%**](https://www.amazon.com/dp/B0BC3WT4WL)
**~~View all trending →~~**
## **What buyers say about brighton earrings**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**21%
*“Good quality jewelry”*
**Value For Money**13%
*“Great purchase for the money”*
**Size-Overall**11%
*“Fits well”*
**Color**9%
*“color is pretty”*
**Advertised Vs Actual Product**7%
*“As advertised”*
**Shape/Style**5%
*“Great style”*
**Gifting Purpose**5%
*“Great for a gift as well”*
**Weight Light**4%
*“They are lighter than expected”*
**Comfort-Overall**3%
*“Comfortable”*
**Durability**2%
*“Very durable”*
### **What buyers complain about **
**Size-Overall**19%
*“Smaller than expected”*
**Durability**12%
*“Broke after first wear”*
**Quality-Overall**11%
*“Low quality”*
**Color**9%
*“Color not as pictured/advertised”*
**Advertised Vs Actual Product**6%
*“Not anything like the pictures”*
**Metal Authenticity**6%
*“Doubt this is sterling silver”*
**Value For Money**6%
*“overpriced”*
**Strength**4%
*“cheap and flimsy”*
**Weight Heavy**3%
*“Very pretty and a little heavier than expected”*
**Fastener Quality**3%
*“The clasps on a few of the bracelets can be challenging to put on”*
### **Top return reasons **
**Size-Overall**50%
**Wrist Fit**7%
**Advertised Vs Actual Product**7%
**Quality-Overall**6%
**Metal Authenticity**5%
**Color**4%
**Weight Heavy**2%
**Defective Material/Parts**2%
**Shape/Style**2%
**Wrong Dimensions**2%
## **Common questions**
- **Is brighton earrings profitable to sell on Amazon United States?**
- The niche generates $185K/yr across 25 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is +2.5%. Flapen's verdict: Skip it (45/100).
- **How competitive is the brighton earrings niche?**
- 18 brands and 41 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 67% of demand.
- **What do buyers complain about in brighton earrings?**
- Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 2.8%.
- **When does demand for brighton earrings peak?**
- Demand peaks in Nov–Dec; the busiest month runs 3.9× the quietest.
- **What does it cost to enter the brighton earrings niche?**
- Listings span $11.00–$92.04; the average listing price is $35.41 (sweet spot $15–$100). The average incumbent carries 1,005 reviews — the moat a new listing must climb.
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