---
title: "Boys Columbia Jacket — $49K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/boys-columbia-jacket"
last_updated: "2026-08-10T22:06:57.672Z"
locale: en
meta:
description: "Niche score 40/100 · $49K/yr market · 252K searches/yr · $24.54 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · $49K/yr market · 252K searches/yr · $24.54 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Boys Columbia Jacket — $49K/yr Amazon US Niche (2026) - Flapen"
---
# **boys columbia jacket**
**Skip it**
Soft demand (-40.5% this quarter) — this niche doesn't clear our bar today.
Market size 12Growth 5Conversion 10Competition 94Returns 13Price range 86Avg price 95Brand share 75Review moat 44Quality gap 24
**Avg price**
**Incredible****$24.54**
avg listing price — sweet spot $15–$100
**Competition**
**Great****21%**
top-5 click share — an open shelf
**Price range**
**Great****$7.42–$76.82**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****60%**
top-5 brand share — no brand owns this niche
**Review moat**
**Okay****2,108.04**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Returns**
**Bad****8.3%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$49K**
$49K/yr · 252K searches
**Conversion**
**Bad****0.8%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-40.5%**
90-day search growth — must beat 0% to launch
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, boys columbia jacket is a $49K/yr Amazon United States market (252K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Mar–Apr–Oct–Nov–Dec. Verdict: Skip it — 40/100.
Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **boys columbia jacket market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$37K–$49K**
- units × avg price
- **Conversion rate**
- **0.8%**
- **Avg BSR**
- **#215**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **74%**
- **Out of stock**
- **12.4%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **142 days**
## **Competition & brand share**
Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.
**Brands**
**33 **▲rising
**Sellers**
**77**
**Top-5 brand share**
**60%**
Top 20: 93%
**Top-5 click share**
**21%**
Top 20: 50%
**Open market**
**36%**
- Columbia36% - Slwosdlds8% - The Children's Place7% - EIGIOO5% - WULFUL5% - SNOW DREAMS4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -40.5% search growth over the last 90 days.
10K6KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr, Oct, Nov, Dec · busiest ÷ quietest = 5.1×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/boys-columbia-jacket/trend)
## **Top boys columbia jacket search terms**
- **boys spring jacket**38K/yr-34.3%0.6% conv. - **boys windbreaker jacket**42K/yr-1.5%0.7% conv. - **spring jacket for boys**13K/yr-41.7%0.6% conv. - **boys fleece**22K/yr-42.5%0.6% conv. - **boys columbia jacket**44K/yr-74.5%0.3% conv. - **boys columbia fleece**7K/yr-2.3%0.4% conv. - **boys columbia fleece jacket**19K/yr-67.8%0.6% conv. - **columbia boys fleece**5K/yr-22.4%0.3% conv. - **columbia fleece boys**6K/yr-50.4%1.1% conv. - **columbia boys fleece jacket**7K/yr-49.1%0.4% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/boys-columbia-jacket/search-terms)
## **Top boys columbia jacket products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$9784%$2K6%$3K8%$4K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Columbia Youth Boys Glennaker Rain Jacket 2024 Black X-Large**Columbia**$29.29**4.6★1,218 rev](https://www.amazon.com/dp/B0CLR6BB2F) [2**Columbia Youth Boys Steens Mt II Fleece Charcoal Heather Medium**Columbia**$23.95**4.8★15,623 rev](https://www.amazon.com/dp/B00AJ32SDU) [3**Columbia Youth Boys Glennaker Rain Jacket Mountain Blue/Collegiate Navy Medium**Columbia**$27.65**4.6★1,218 rev](https://www.amazon.com/dp/B0CLR2XL3J) [4**The Childrens Place Boys Uniform Windbreaker Jacket Onyx Medium**The Children's Place**$19.21**4.6★1,467 rev](https://www.amazon.com/dp/B0CTPCS9ZF) [5**Columbia Youth Boys Steens Mt II Fleece Bright Indigo/Collegiate Navy Small**Columbia**$25.50**4.8★15,623 rev](https://www.amazon.com/dp/B0815J6MB5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BOYLOVE Boys Girls Waterproof Raincoats for Lightweight Soft Mesh Lining Kids Windproof Jacket with Hood Easy to Fold (10 12 Astronaut Red)**BOYLOVE**$19.68**34 rev6mo ago](https://www.amazon.com/dp/B0GDSGSVZV) [**BOYLOVE Boys Girls Waterproof Raincoats for Lightweight Soft Mesh Lining Kids Windproof Jacket with Hood Easy to Fold (10 12 Black)**BOYLOVE**$19.53**34 rev6mo ago](https://www.amazon.com/dp/B0GDSV1JSX) [**JOYSON Army Green Kid Boys Rain Jackets Lightweight Water-resistant Windbreaker Breathable Outerwear Raincoat with Hood 9-10 Years**JOYSON**$19.08**324 rev10mo ago](https://www.amazon.com/dp/B0FPMFCQ5T) [**WULFUL Boys Bomber Jackets Kids Spring Fall Zip Up Varsity Windbreak Jackets**WULFUL**$28.68**144 rev1y ago](https://www.amazon.com/dp/B0F9KP1JHD) [**WULFUL Boys Bomber Jackets Kids Spring Fall Zip Up Varsity Windbreak Jackets**WULFUL**$27.99**144 rev1y ago](https://www.amazon.com/dp/B0F9KNF42F)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Under Armour Boys Rival Woven Jacket (011) Mod Gray/Castlerock/Black Small**Under Armour**$35.52**4.6★**▲ 125%**](https://www.amazon.com/dp/B0DH6T94W7) [**Columbia Youth Boys Glennaker Rain Jacket 2024 Black X-Large**Columbia**$29.29**4.6★**▲ 125%**](https://www.amazon.com/dp/B0CLR6BB2F) [**Columbia Youth Boys Steens Mt II Fleece Bright Indigo/Collegiate Navy X-Small**Columbia**$25.53**4.8★**▲ 110%**](https://www.amazon.com/dp/B0815HZN4X) [**SNOW DREAMS Boys Rain Jackets Lighweight Spring Jacket Raincoat Rain Coats Waterproof Windbreaker Black Size 6**SNOW DREAMS**$19.97**4.4★**▲ 107%**](https://www.amazon.com/dp/B0C4YCRQNF) [**BOYLOVE Boys Girls Waterproof Raincoats for Lightweight Soft Mesh Lining Kids Windproof Jacket with Hood Easy to Fold (10 12 Black)**BOYLOVE**$19.53**4.3★**▲ 100%**](https://www.amazon.com/dp/B0GDSV1JSX)
**~~View all trending →~~**
## **What buyers say about boys columbia jacket**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**24%
*“Fits well”*
**Quality-Overall**13%
*“High-quality Columbia jacket at great price”*
**Material Quality**7%
*“Great waterproof material”*
**Comfort-Overall**7%
*“Comfortable”*
**Soft Feel**5%
*“soft comfortable lining inside”*
**Warmth**5%
*“Cozy jacket”*
**Weight Light**5%
*“Perfect lightweight option”*
**Weather Proof**5%
*“Ideal for a light rain”*
**Value For Money**5%
*“Good value for money”*
**Color**5%
*“Beautiful color”*
### **What buyers complain about **
**Size-Overall**17%
*“It does not fit”*
**Water Resistance**12%
*“Not water proof”*
**Thickness**12%
*“Extremely thin”*
**Product Condition**9%
*“Item arrived used with name poorly washed away”*
**Lining Quality**5%
*“Also wish the soft lining went into the sleeves as well”*
**Warmth**4%
*“This jacket has no warmth”*
**Design-Overall**4%
*“very strange designs for choice”*
**Quality-Overall**4%
*“Quality has changed”*
**Sleeve Fit**3%
*“the sleeves were very long so we have to roll them quite a bit”*
**Color**2%
*“i need to buy other color too”*
### **Top return reasons **
**Size-Overall**71%
**Thin**5%
**Sleeve Fit**5%
**Material Quality**2%
**Advertised Vs Actual Product**2%
**Chest Fit**2%
**Length**2%
**Color**1%
**Value For Money**1%
**Waist Fit**1%
## **Common questions**
- **Is boys columbia jacket profitable to sell on Amazon United States?**
- The niche generates $49K/yr across 106 tracked products. 0 of 22 products launched in the last 360 days are still selling. 90-day search growth is -40.5%. Flapen's verdict: Skip it (40/100).
- **How competitive is the boys columbia jacket niche?**
- 33 brands and 77 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 60% of demand.
- **What do buyers complain about in boys columbia jacket?**
- Top complaints mined from reviews: Size-Overall, Water Resistance, Thickness. The return rate is 8.3% — above our launch gate.
- **When does demand for boys columbia jacket peak?**
- Demand peaks in Mar–Apr–Oct–Nov–Dec; the busiest month runs 5.1× the quietest.
- **What does it cost to enter the boys columbia jacket niche?**
- Listings span $7.42–$76.82; the average listing price is $24.54 (sweet spot $15–$100). The average incumbent carries 2,108 reviews — the moat a new listing must climb.
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