---
title: "Bluey Croc Charms — $66K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/bluey-croc-charms"
last_updated: "2026-08-05T22:14:16.443Z"
locale: en
meta:
description: "Niche score 35/100 · $66K/yr market · 221K searches/yr · $15.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · $66K/yr market · 221K searches/yr · $15.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Bluey Croc Charms — $66K/yr Amazon US Niche (2026) - Flapen"
---
# **bluey croc charms**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 17Growth 22Conversion 25Competition 38Returns 89Price range 71Avg price 75Brand share 5Review moat 47Quality gap 21
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$15.17**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$4.96–$39.28**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****1,765.45**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****62%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Bad****2.0%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-6.8%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$66K**
$66K/yr · 221K searches
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, bluey croc charms is a $66K/yr Amazon United States market (221K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Mar–Apr–Dec. Verdict: Skip it — 35/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bluey croc charms market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$46K–$61K**
- units × avg price
- **Conversion rate**
- **2.0%**
- **Avg BSR**
- **#6,006**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **59%**
- **Out of stock**
- **5.6%**
- **Avg brand age**
- **21 months**
- **Avg seller age**
- **125 days**
## **Competition & brand share**
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▼falling
**Sellers**
**113**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**62%**
Top 20: 98%
**Open market**
**1%**
- Crocs42% - Bluey26% - Fancharms15% - VanPokins14% - Lnimpha1% - Tashrasia1% - Open — no brand owns it (1 brand, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -6.8% search growth over the last 90 days.
15K10KBlack Friday '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr, Dec · busiest ÷ quietest = 3.1×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/bluey-croc-charms/trend)
## **Top bluey croc charms search terms**
- **bluey croc charms**69K/yr-12.3%1.3% conv. - **bluey iron on patches**34K/yr+2.3%0.3% conv. - **bluey jibbitz for crocs**17K/yr+18.1%1.8% conv. - **bluey jibbitz**18K/yr-10.2%1.5% conv. - **bluey patches**14K/yr+10.3%0.3% conv. - **bluey patches iron on**14K/yr-16.4%0.1% conv. - **croc charms bluey**8K/yr-16.1%1.2% conv. - **bluey charms for crocs**8K/yr-15.6%1.2% conv. - **bluey patch**7K/yr+0.8%0.1% conv. - **bluey iron on**6K/yr-4.5%0.3% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/bluey-croc-charms/search-terms)
## **Top bluey croc charms products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$3K10%$7K15%$10K20%$13K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Bluey Pins Dance Mode 5 Pack Official License Pin Set for Backpacks Bags Jackets**Bluey**$15.73**4.4★25 rev](https://www.amazon.com/dp/B0FP48S4JX) [2**30/1000Piece Premium Charm Collection - Mix & Match Fun for Every Style No Duplicates Universal Fit Easy Install for Sneakers Sandals & Wristbands Ideal Gift Set for Adults & Teens (30PCS One Size)**Fancharms**$5.05**4.4★207 rev](https://www.amazon.com/dp/B0FDWJVKT5) [3**29 Pieces Shoe Charms Pack No-Repeat Decorations For Cartoon Shoes Accessories Girls Boys Teens Kids Birthday Party Favor Gifts**VanPokins**$18.96**4.7★106 rev](https://www.amazon.com/dp/B0CQ2XHFTV) [4**Crocs Jibbitz Kids Characters Shoe Charm Packs Bluey Multi 5-Pack**Crocs**$15.91**4.5★205 rev](https://www.amazon.com/dp/B0F9XBKGH4) [5**Crocs Jibbitz Shoe Charms - Lilo & Stitch Disney 5 Pack**Crocs**$14.55**4.6★59 rev](https://www.amazon.com/dp/B0CRN9QH96)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Bluey Water Shoes for Toddlers - Clogs for Kids - True Sizing Durable Lightweight & Breathable Design Featuring and Bingo Blue Size 7/8 Toddler**Bluey**$22.29**38 rev6mo ago](https://www.amazon.com/dp/B0GD4RTZVP) [**30 50 100Pcs Random Cartoon Shoe Charms for Croc Clogs Sandals Bracelet Wristband Slippers No-Repeat Different Shoe Decoration Charms for Party Favor (30Pcs)**Tashrasia**$8.66**75 rev9mo ago](https://www.amazon.com/dp/B0FXDTVM6R) [**Crocs Jibbitz Kids Characters Shoe Charm Packs Bluey Multi 5-Pack**Crocs**$15.91**205 rev10mo ago](https://www.amazon.com/dp/B0F9XBKGH4) [**Lnimpha Shoe Charms for Girls Cute Flower Accessories for Clog Sandals Decoration for Women DIY Party Favor Pink**Lnimpha**$4.96**156 rev10mo ago](https://www.amazon.com/dp/B0FR4JG5T9) [**Bluey Pins Dance Mode 5 Pack Official License Pin Set for Backpacks Bags Jackets**Bluey**$15.73**25 rev10mo ago](https://www.amazon.com/dp/B0FP48S4JX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Bluey Water Shoes for Toddlers - Clogs for Kids - True Sizing Durable Lightweight & Breathable Design Featuring and Bingo Blue Size 7/8 Toddler**Bluey**$22.29**4.8★**▲ 111%**](https://www.amazon.com/dp/B0GD4RTZVP) [**Crocs Unisex Jibbitz Characters Disneys The Mandalorian 5-Pack One Size**Crocs**$14.65**4.8★**▲ 110%**](https://www.amazon.com/dp/B09CTWRCP7) [**Crocs Jibbitz Characters Hello Kitty 5-Pack 1 One Size**Crocs**$13.88**4.8★**▲ 105%**](https://www.amazon.com/dp/B0CB8CJK6J) [**Crocs Jibbitz Shoe Charms - Lilo & Stitch Disney 5 Pack**Crocs**$14.55**4.6★**▲ 105%**](https://www.amazon.com/dp/B0CRN9QH96) [**Crocs Unisex Bluey Classic Clogs (Little Kid/Big Kid) Bluey 1 M**Crocs**$35.40**4.8★**▲ 94%**](https://www.amazon.com/dp/B0D5YX25WV)
**~~View all trending →~~**
## **What buyers say about bluey croc charms**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**19%
*“Nice colors”*
**Quality-Overall**19%
*“Excellent quality and exactly as described”*
**Size-Overall**17%
*“it fit perfectly”*
**Value For Money**13%
*“Reasonable priced”*
**Advertised Vs Actual Product**12%
*“Perfect met all my expectations”*
**Ease Of Use**4%
*“easy to pop in”*
**Soft Feel**4%
*“Soft and cushiony”*
**Comfort-Overall**3%
*“Comfy”*
**Durability**1%
*“Feels like nice quality and durable”*
**Stretchability/Expandability/Elasticity**1%
*“Very stretchy and my grandson sleeps in a pair every night”*
### **What buyers complain about **
**Size-Overall**26%
*“is pretty large for children's crocs”*
**Durability**24%
*“broke soooo easily”*
**Advertised Vs Actual Product**11%
*“Dont show pictures of the jibbitz if you dont intend to show all of the ones youre offering that people may receive”*
**Comfort-Overall**5%
*“the backs of these are extremely uncomfortable”*
**Color**5%
*“so many of these are yellowed”*
**Transparency**5%
*“To be clearer on the product”*
**Stiffness**5%
*“Dont buy stiff”*
**Add-Ons/Attachments**3%
*“A little tough to attach”*
**Gap/Hole**3%
*“Fall out of the holes”*
**Quality-Overall**3%
*“quality control needs to be checked”*
### **Top return reasons **
**Size-Overall**46%
**Feet Fit**14%
**Advertised Vs Actual Product**13%
**Length**6%
**Value For Money**5%
**Gap/Hole**3%
**Quality-Overall**2%
**Design-Overall**2%
**Defective Material/Parts**2%
**Material Quality**1%
## **Common questions**
- **Is bluey croc charms profitable to sell on Amazon United States?**
- The niche generates $66K/yr across 22 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is -6.8%. Flapen's verdict: Skip it (35/100).
- **How competitive is the bluey croc charms niche?**
- 7 brands and 113 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in bluey croc charms?**
- Top complaints mined from reviews: Size-Overall, Durability, Advertised Vs Actual Product. The return rate is 1.3%.
- **When does demand for bluey croc charms peak?**
- Demand peaks in Mar–Apr–Dec; the busiest month runs 3.1× the quietest.
- **What does it cost to enter the bluey croc charms niche?**
- Listings span $4.96–$39.28; the average listing price is $15.17 (sweet spot $15–$100). The average incumbent carries 1,765 reviews — the moat a new listing must climb.
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