---
title: "Blue Sweatshirt Women — $51K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/blue-sweatshirt-women"
last_updated: "2026-08-10T13:51:31.846Z"
locale: en
meta:
description: "Niche score 42/100 · $51K/yr market · 262K searches/yr · $21.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $51K/yr market · 262K searches/yr · $21.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Blue Sweatshirt Women — $51K/yr Amazon US Niche (2026) - Flapen"
---
# **blue sweatshirt women**
**Skip it**
Soft demand (-57.4% this quarter) — this niche doesn't clear our bar today.
Market size 13Growth 0Conversion 11Competition 95Returns 11Price range 81Avg price 92Brand share 82Review moat 21Quality gap 58
**Competition**
**Incredible****19%**
top-5 click share — an open shelf
**Avg price**
**Great****$21.77**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****53%**
top-5 brand share — no brand owns this niche
**Price range**
**Great****$7.66–$50.21**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****11,489.3**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$51K**
$51K/yr · 262K searches
**Conversion**
**Bad****0.9%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****8.9%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-57.4%**
90-day search growth — must beat 0% to launch
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, blue sweatshirt women is a $51K/yr Amazon United States market (262K searches/yr). The top 5 brands hold 53% of demand. Verdict: Skip it — 42/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **blue sweatshirt women market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$65K–$87K**
- units × avg price
- **Conversion rate**
- **0.9%**
- **Avg BSR**
- **#585**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **80%**
- **Out of stock**
- **0.3%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **149 days**
## **Competition & brand share**
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.
**Brands**
**49 **▲rising
**Sellers**
**94**
**Top-5 brand share**
**53%**
Top 20: 82%
**Top-5 click share**
**19%**
Top 20: 43%
**Open market**
**44%**
- Amazon Essentials24% - PRETTYGARDEN10% - Gildan9% - Hanes6% - EasyGala3% - Dnzzs3%
## **Demand**
Weekly Amazon search volume, last 39 weeks — -57.4% search growth over the last 90 days.
20K15KSpike '25Oct '25Nov '25Jan '26Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/blue-sweatshirt-women/trend)
## **Top blue sweatshirt women search terms**
- **light blue sweatshirt**50K/yr-49.9%0.6% conv. - **blue crewneck sweatshirt**28K/yr-48.3%0.9% conv. - **royal blue crewneck sweatshirt**22K/yr-58.1%1.1% conv. - **blue crewneck**17K/yr-30.1%0.5% conv. - **baby blue sweatshirt**16K/yr-59.1%1.0% conv. - **royal blue crewneck**10K/yr-35.3%0.9% conv. - **light blue crewneck**7K/yr-24.5%1.5% conv. - **light blue crewneck sweatshirt**11K/yr-59.3%1.3% conv. - **womens royal blue sweatshirt**16K/yr-75.7%0.5% conv. - **baby blue sweatshirt for women**7K/yr-52.4%0.6% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/blue-sweatshirt-women/search-terms)
## **Top blue sweatshirt women products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$1K4%$2K6%$3K8%$4K101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amazon Essentials Mens Crewneck Fleece Sweatshirt with Ribbing (Available in Big & Tall) Blue X-Large**Amazon Essentials**$11.68**4.5★41,564 rev](https://www.amazon.com/dp/B075JW9DM8) [2**Amazon Essentials Womens Fleece Crewneck Long Sleeve Pullover Sweatshirt (Available in Plus Size) Blue Medium**Amazon Essentials**$13.35**4.3★19,820 rev](https://www.amazon.com/dp/B08XQY1LVZ) [3**PRETTYGARDEN Sweatshirt for Women Oversized Crewneck Long Sleeve Pullover Fleece Top 2026 Fall Winter Fashion Outfits Clothes (Light Blue Large)**PRETTYGARDEN**$25.50**4.2★223 rev](https://www.amazon.com/dp/B0F8MHVMZ8) [4**Gildan Adult Fleece Crewneck Sweatshirt Style G18000 Multipack Royal (1-Pack) Large**Gildan**$11.66**4.6★48,488 rev](https://www.amazon.com/dp/B07M61L7WS) [5**Hanes Mens EcoSmart Sweatshirt Light Blue Large**Hanes**$8.82**4.6★141,440 rev](https://www.amazon.com/dp/B01L8JJGF6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Kingsted Light Blue Sweatshirt for Men Super Soft Lightweight Sweater Premium Terry Fabric Classic Everyday Comfort Fit (Carolina Blue Large)**Kingsted**$38.43**32 rev8mo ago](https://www.amazon.com/dp/B0FYRFTF9G) [**EasyGala Women Fleece Sweatshirts Oversized Crewneck Pullover Trendy Long Sleeve Tops Fashion Fall Outfits Clothes 2026 Light Blue Medium**EasyGala**$22.51**216 rev10mo ago](https://www.amazon.com/dp/B0FR9SL1CX) [**EasyGala Women Fleece Sweatshirts Oversized Crewneck Pullover Trendy Long Sleeve Tops Fashion Fall Outfits Clothes 2026 Royal Blue Medium**EasyGala**$22.64**216 rev10mo ago](https://www.amazon.com/dp/B0FR9T7L5X) [**Stelle Ladies Cropped Sweatshirts Cotton Long Sleeve Shirts for Women Trendy Teacher Clothes Sweat Tops Baby Blue Medium**Stelle**$27.83**208 rev1y ago](https://www.amazon.com/dp/B0F8VY6KBR) [**PRETTYGARDEN Sweatshirt for Women Oversized Crewneck Long Sleeve Pullover Fleece Top 2026 Fall Winter Fashion Outfits Clothes (Light Blue Large)**PRETTYGARDEN**$25.50**223 rev1y ago](https://www.amazon.com/dp/B0F8MHVMZ8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Kingsted Light Blue Sweatshirt for Men Super Soft Lightweight Sweater Premium Terry Fabric Classic Everyday Comfort Fit (Carolina Blue Large)**Kingsted**$38.43**4.8★**▲ 155%**](https://www.amazon.com/dp/B0FYRFTF9G) [**PRETTYGARDEN Sweatshirt for Women Oversized Crewneck Long Sleeve Pullover Fleece Top 2026 Fall Winter Fashion Outfits Clothes (Light Blue Medium)**PRETTYGARDEN**$25.63**4.2★**▲ 154%**](https://www.amazon.com/dp/B0F8MVKJTP) [**Orchidays Womens Casual Crewneck Sweatshirt Long Sleeve Loose Fitting Pullovers Fall Tops Light Blue**Orchidays**$23.13**4.4★**▲ 144%**](https://www.amazon.com/dp/B0CBRMNDK9) [**Amazon Essentials Mens Crewneck Fleece Sweatshirt with Ribbing (Available in Big & Tall) Blue X-Large**Amazon Essentials**$11.68**4.5★**▲ 142%**](https://www.amazon.com/dp/B075JW9DM8) [**Gacaky Sweatshirt for Women Oversized Casual Long Sleeve Button Henley Neck Pullover Tops Fashion Outfits Clothes Blue Large**Gacaky**$34.55**4.4★**▲ 107%**](https://www.amazon.com/dp/B0F4KPG7QR)
**~~View all trending →~~**
## **What buyers say about blue sweatshirt women**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Soft Feel**17%
*“Material is soft”*
**Size-Overall**15%
*“True to fit”*
**Comfort-Overall**12%
*“Extremely comfortable”*
**Color**10%
*“Vibrant color”*
**Quality-Overall**10%
*“AMAZING quality”*
**Warmth**6%
*“Keeps me warm”*
**Value For Money**4%
*“Good price”*
**Material Quality**4%
*“Material is soft”*
**Weight Light**3%
*“Super comfy lightweight shirt”*
**Advertised Vs Actual Product**1%
*“exactly like the picture”*
### **What buyers complain about **
**Size-Overall**20%
*“Runs large”*
**Quality-Overall**7%
*“Its a cheap product”*
**Color**4%
*“This color is subtle not bright”*
**Thickness**4%
*“thinner than I expected”*
**Material Quality**3%
*“Polyester plastic”*
**Shrinkage Resistance**2%
*“Shrinks”*
**Sleeve Fit**2%
*“Sleeves were long”*
**Advertised Vs Actual Product**2%
*“Not as shown”*
**Value For Money**1%
*“Just a bit pricey for what it is”*
**Stretchability/Expandability/Elasticity**1%
*“No stretch”*
### **Top return reasons **
**Size-Overall**54%
**Color**8%
**Material Quality**7%
**Sleeve Fit**4%
**Length**4%
**Chest Fit**3%
**Waist Fit**3%
**Advertised Vs Actual Product**2%
**Thin**2%
**Width**2%
## **Common questions**
- **Is blue sweatshirt women profitable to sell on Amazon United States?**
- The niche generates $51K/yr across 129 tracked products. 2 of 20 products launched in the last 360 days are still selling. 90-day search growth is -57.4%. Flapen's verdict: Skip it (42/100).
- **How competitive is the blue sweatshirt women niche?**
- 49 brands and 94 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 53% of demand.
- **What do buyers complain about in blue sweatshirt women?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 8.9% — above our launch gate.
- **What does it cost to enter the blue sweatshirt women niche?**
- Listings span $7.66–$50.21; the average listing price is $21.77 (sweet spot $15–$100). The average incumbent carries 11,489 reviews — the moat a new listing must climb.
## **Related niches in Clothing, Shoes & Jewelry**
- 72 [**first communion gifts for boys**](https://flapen.com/research/us/clothing-shoes-jewelry/first-communion-gifts-for-boys)$398K/yr+223.5%**Worth a look**- 72 [**fifa world cup 2026 tshirt**](https://flapen.com/research/us/clothing-shoes-jewelry/fifa-world-cup-2026-tshirt)$177K/yr>1,000%**Worth a look**- 72 [**american flag hat**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-hat)$764K/yr+428.8%**Worth a look**- 72 [**white socks men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-socks-men)$3.0M/yr+13.3%**Launch it**- 72 [**american flag overalls**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-overalls)$662K/yr>1,000%**Worth a look**- 73 [**white ankle socks for men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-ankle-socks-for-men)$448K/yr+88.3%**Worth a look**[**All Clothing, Shoes & Jewelry niches **](https://flapen.com/research/us/clothing-shoes-jewelry)