---
title: "Blue Cropped Cardigan — $48K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/blue-cropped-cardigan"
last_updated: "2026-08-10T17:00:36.272Z"
locale: en
meta:
description: "Niche score 46/100 · $48K/yr market · 145K searches/yr · $21.28 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $48K/yr market · 145K searches/yr · $21.28 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Blue Cropped Cardigan — $48K/yr Amazon US Niche (2026) - Flapen"
---
# **blue cropped cardigan**
**Skip it**
High returns (10.2%) — this niche doesn't clear our bar today.
Market size 12Growth 46Conversion 19Competition 93Returns 6Price range 88Avg price 91Brand share 62Review moat 24Quality gap 48
**Competition**
**Great****22%**
top-5 click share — an open shelf
**Avg price**
**Great****$21.28**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$13.14–$34.54**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****68%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+17.0%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****5,315.08**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$48K**
$48K/yr · 145K searches
**Returns**
**Bad****10.2%**
return rate — above 5% kills the launch gate
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, blue cropped cardigan is a $48K/yr Amazon United States market (145K searches/yr). The top 5 brands hold 68% of demand. Verdict: Skip it — 46/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **blue cropped cardigan market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$32K–$43K**
- units × avg price
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#118**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **95%**
- **Out of stock**
- **0.8%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **192 days**
## **Competition & brand share**
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.
**Brands**
**30 **▼falling
**Sellers**
**37**
**Top-5 brand share**
**68%**
Top 20: 94%
**Top-5 click share**
**22%**
Top 20: 47%
**Open market**
**27%**
- Amazon Essentials29% - Casuashion12% - GRACE KARIN11% - LETDIOSTO11% - Trendy Queen5% - NILOUFO5%
## **Demand**
Weekly Amazon search volume, last 12 weeks — +17.0% search growth over the last 90 days.
4K3KApr '26May '26May '26Jun '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/blue-cropped-cardigan/trend)
## **Top blue cropped cardigan search terms**
- **blue cropped cardigan**13K/yr+7.4%0.3% conv. - **navy sweater cardigan**7K/yr+229.7%0.8% conv. - **light blue cropped cardigan**9K/yr+16.8%0.6% conv. - **navy cropped cardigan**9K/yr+80.5%1.3% conv. - **navy blue cropped cardigan**9K/yr+53.4%0.8% conv. - **navy blue sweater women cardigan**7K/yr+210.3%0.7% conv. - **light blue sweater cardigan**7K/yr+58.0%0.5% conv. - **navy blue cardigan sweater**8K/yr+6.6%0.8% conv. - **navy blue lightweight cardigan**5K/yr+131.5%0.3% conv. - **sky blue cardigan for women**6K/yr+2.2%0.4% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/blue-cropped-cardigan/search-terms)
## **Top blue cropped cardigan products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$1K6%$3K9%$4K12%$6K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Casuashion Womens Cropped Cardigan Sweaters Crew Neck Button Down Open Front Knit Bolero Shrugs Navy**Casuashion**$20.40**4.3★593 rev](https://www.amazon.com/dp/B0DT9MJMFR) [2**Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Blue Medium**Amazon Essentials**$14.40**4.4★19,543 rev](https://www.amazon.com/dp/B08T7QZK8P) [3**Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Blue Large**Amazon Essentials**$15.45**4.4★19,543 rev](https://www.amazon.com/dp/B08T7R71S7) [4**LETDIOSTO Cropped Cardigan Bolero Shrug for Women Button Down Long Sleeve Knit Sweater for Dresses for Jeans Light Blue S**LETDIOSTO**$24.69**4.6★1,003 rev](https://www.amazon.com/dp/B0FF4PKLLC) [5**Amazon Essentials Womens Relaxed Fit Midweight Cardigan Sweater Navy Large**Amazon Essentials**$23.69**4.4★1,367 rev](https://www.amazon.com/dp/B0CP4XQDRH)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**GRACE KARIN Womens Blue Cropped Cardigan Sweater 3/4 Sleeve Lightweight Shrugs Trendy Business Casual Fall Outfit Teacher Must Haves**GRACE KARIN**$23.75**380 rev5mo ago](https://www.amazon.com/dp/B0GK8ZLTV4) [**NILOUFO Cardigan Sweaters for Women Button Down Lightweight Long Sleeve**NILOUFO**$18.35**188 rev8mo ago](https://www.amazon.com/dp/B0FMN3B1FH) [**Arach&Cloz Womens Cardigan Sweaters 2026 Soft Layering Essential Knit Long Sleeve Crew Neck Button Down Lightweight Top Fashion Outfits Summer Spring Business Casual Work Navy M**Arach&Cloz**$28.60**655 rev10mo ago](https://www.amazon.com/dp/B0FHB6HLCZ) [**LETDIOSTO Cropped Cardigan Bolero Shrug for Women Button Down Long Sleeve Knit Sweater for Dresses for Jeans Light Blue S**LETDIOSTO**$24.69**1,003 rev1y ago](https://www.amazon.com/dp/B0FF4PKLLC) [**LETDIOSTO Cropped Cardigan Bolero Shrug for Women Button Down Long Sleeve Knit Sweater for Dresses for Jeans Light Blue L**LETDIOSTO**$24.65**1,003 rev1y ago](https://www.amazon.com/dp/B0FF4NTX9X)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**LETDIOSTO Cropped Cardigan Bolero Shrug for Women Button Down Long Sleeve Knit Sweater for Dresses for Jeans Light Blue S**LETDIOSTO**$24.69**4.6★**▲ 33%**](https://www.amazon.com/dp/B0FF4PKLLC) [**LETDIOSTO Cropped Cardigan Bolero Shrug for Women Button Down Long Sleeve Knit Sweater for Dresses for Jeans Navy Blue S**LETDIOSTO**$24.64**4.6★**▲ 33%**](https://www.amazon.com/dp/B0F8HPX8GD) [**Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Blue XX-Large**Amazon Essentials**$15.28**4.4★**▲ 32%**](https://www.amazon.com/dp/B08T7JCW8W) [**LETDIOSTO Cropped Cardigan Bolero Shrug for Women Button Down Long Sleeve Knit Sweater for Dresses for Jeans Light Blue L**LETDIOSTO**$24.65**4.6★**▲ 31%**](https://www.amazon.com/dp/B0FF4NTX9X) [**Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Navy 4X**Amazon Essentials**$15.62**4.4★**▲ 28%**](https://www.amazon.com/dp/B07QHG4W6S)
**~~View all trending →~~**
## **What buyers say about blue cropped cardigan**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**27%
*“The size I ordered fit beautifully”*
**Quality-Overall**12%
*“Very nice quality and soft”*
**Color**11%
*“The colors are beautiful”*
**Soft Feel**8%
*“Nice, soft material”*
**Weight Light**7%
*“Nice lightweight”*
**Comfort-Overall**4%
*“very comfortable”*
**Value For Money**4%
*“Reasonable price”*
**Material Quality**4%
*“Nice material”*
**Shape/Style**3%
*“The style of sweater is what I like the best”*
**Warmth**3%
*“great for cool summer nights”*
### **What buyers complain about **
**Size-Overall**23%
*“Runs a little small”*
**Quality-Overall**6%
*“Too thin and low quality”*
**Durability**5%
*“quickly unraveled”*
**Color**4%
*“The color was nothing like the picture”*
**Material Quality**4%
*“This is totally nylon”*
**Allergies**3%
*“Itchiness”*
**Stitch/Finish/Polish**3%
*“Comes apart at the seam in the sleeve”*
**Thin**2%
*“Thin, made big”*
**Sleeve Fit**2%
*“the sleeve length just didnt work for me”*
**Thickness**2%
*“Its very thin”*
### **Top return reasons **
**Size-Overall**52%
**Color**9%
**Length**6%
**Material Quality**5%
**Sleeve Fit**5%
**Chest Fit**4%
**Thin**3%
**Shoulder Fit**2%
**Shape/Style**2%
**Advertised Vs Actual Product**2%
## **Common questions**
- **Is blue cropped cardigan profitable to sell on Amazon United States?**
- The niche generates $48K/yr across 85 tracked products. 2 of 25 products launched in the last 360 days are still selling. 90-day search growth is +17.0%. Flapen's verdict: Skip it (46/100).
- **How competitive is the blue cropped cardigan niche?**
- 30 brands and 37 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 68% of demand.
- **What do buyers complain about in blue cropped cardigan?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 10.2% — above our launch gate.
- **What does it cost to enter the blue cropped cardigan niche?**
- Listings span $13.14–$34.54; the average listing price is $21.28 (sweet spot $15–$100). The average incumbent carries 5,315 reviews — the moat a new listing must climb.
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