---
title: "Black Hood — $25K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/black-hood"
last_updated: "2026-08-10T13:27:24.893Z"
locale: en
meta:
description: "Niche score 50/100 · $25K/yr market · 77K searches/yr · $16.74 avg price. A small market ($25K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $25K/yr market · 77K searches/yr · $16.74 avg price. A small market ($25K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Black Hood — $25K/yr Amazon US Niche (2026) - Flapen"
---
# **black hood**
**Worth a look**
Shows no brand lock-in (top 5 brands take 44% of clicks), but a small market ($25K/yr) keeps it on the watch list.
Market size 6Growth 27Conversion 24Competition 78Returns 54Price range 67Avg price 79Brand share 91Review moat 27Quality gap 78
**Brand share**
**Great****44%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$16.74**
avg listing price — sweet spot $15–$100
**Competition**
**Great****37%**
top-5 click share — an open shelf
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****$5.46–$34.39**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.8%**
return rate — above 5% kills the launch gate
**Growth**
**Okay****+1.2%**
90-day search growth — must beat 0% to launch
**Review moat**
**Okay****3,799.86**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.9%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$25K**
$25K/yr · 77K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, black hood is a $25K/yr Amazon United States market (77K searches/yr). The top 5 brands hold 44% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 50/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **black hood market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$33K–$42K**
- units × avg price
- **Conversion rate**
- **1.9%**
- **Avg BSR**
- **#2,234**
- **Page quality**
- **0%**
- **Prime**
- **98%**
- **Sponsored**
- **81%**
- **Out of stock**
- **10.2%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **159 days**
## **Competition & brand share**
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
**Brands**
**36 **▲rising
**Sellers**
**100**
**Top-5 brand share**
**44%**
Top 20: 89%
**Top-5 click share**
**37%**
Top 20: 83%
**Open market**
**51%**
- CosInStyle13% - Bazeen9% - ROXUN8% - TOKYO REVENGERS7% - DCUTERQ6% - Hymeiluely6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +1.2% search growth over the last 90 days.
8K6KSpike '24Prime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 10.1×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/black-hood/trend)
## **Top black hood search terms**
- **black hood**58K/yr-5.2%1.9% conv. - **executioner hood**17K/yr+13.0%1.6% conv. - **plague doctor hood**3K/yr+48.2%1.9% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/black-hood/search-terms)
## **Top black hood products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$7596%$2K9%$2K12%$3K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Bazeen Black sequin unisex rave hood/festival outfit/hood sparkly bandana Accessories/Music Festival Carnival Party black hood**Bazeen**$10.50**4.3★132 rev](https://www.amazon.com/dp/B0DPCRMS6W) [2**ROXUN Ski Mask Balaclava Shiesty Motorcycle Summer Cooling Breathable UV Protector for Men/Women Black**ROXUN**$7.00**4.6★2,521 rev](https://www.amazon.com/dp/B0BJFJ3J3S) [3**Adult Medieval Renaissance Hooded Cowl Multifunctional Scarf Shawl Cape Halloween Cosplay Costume Accessories(Black)**TOKYO REVENGERS**$20.12**4.2★85 rev](https://www.amazon.com/dp/B0DSG3THP6) [4**Women Men Fashion Pullover Scarf Hooded Scarf | Multifunctional Medieval Linen Cotton Cowl Hood Vintage Goth Cape Costume (Black)**CosInStyle**$20.71**4.0★86 rev](https://www.amazon.com/dp/B0DHWYBS5P) [5**DCUTERQ Halloween Grim Cowl Cloak Medieval Wicca Pagan Hood Hat Cosplay Costumes Hooded Poncho for Men Women Black**DCUTERQ**$12.85**4.0★391 rev](https://www.amazon.com/dp/B08G4KD5L7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Hooded Shawl With Viking Brooch | Cowl Scarf Rogue Medieval Cloak Renaissance Costume Cape Accessories (Style-C)**CosInStyle**$23.41**173 rev11mo ago](https://www.amazon.com/dp/B0FLXPGTSF) [**UQJE Medieval Cowl Hood Renaissance Assassin Hood Halloween Short Hooded Cloak for Adult (brown One Size)**UQJE**$16.98**17 rev1y ago](https://www.amazon.com/dp/B0F3X2FMHC) [**UQJE Medieval Cowl Hood Renaissance Assassin Hood Halloween Short Hooded Cloak for Adult (black One Size)**UQJE**$18.00**17 rev1y ago](https://www.amazon.com/dp/B0F3X3P2G7) [**QFCFRQ Headsman Halloween Horror Mask Executioner Butcher Headgear Creepy Scary Burlap Masks Cosplay Party (Headsman F)**QFCFRQ**$16.75**25 rev1y ago](https://www.amazon.com/dp/B0F21Q5XQF) [**Adult Medieval Renaissance Hooded Cowl Multifunctional Scarf Shawl Cape Halloween Cosplay Costume Accessories(Black)**TOKYO REVENGERS**$20.12**85 rev1y ago](https://www.amazon.com/dp/B0DSG3THP6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Cooling Balaclava Full Face Mask Breathable UV Protection Hood for Men Women Fishing Cycling Motorcycle Skiing Hiking (US Alpha Large Black-Standard)**Hymeiluely**$8.77**4.4★**▲ 272%**](https://www.amazon.com/dp/B0DCF8VG4L) [**Nike Pro Hyperwarm Hydropull Hood OSFM(Anthracite/White)**Nike**$27.58**4.7★**▲ 268%**](https://www.amazon.com/dp/B0959JT4PV) [**Hooded Shawl With Viking Brooch | Cowl Scarf Rogue Medieval Cloak Renaissance Costume Cape Accessories (Style-C)**CosInStyle**$23.41**4.5★**▲ 221%**](https://www.amazon.com/dp/B0FLXPGTSF) [**ROXUN Ski Mask Balaclava Shiesty Motorcycle Summer Cooling Breathable UV Protector for Men/Women Black**ROXUN**$7.00**4.6★**▲ 218%**](https://www.amazon.com/dp/B0BJFJ3J3S) [**UQJE Medieval Cowl Hood Renaissance Assassin Hood Halloween Short Hooded Cloak for Adult (black One Size)**UQJE**$18.00**4.6★**▲ 170%**](https://www.amazon.com/dp/B0F3X3P2G7)
**~~View all trending →~~**
## **What buyers say about black hood**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**17%
*“Excellent Quality”*
**Size-Overall**15%
*“Mask fits well”*
**Comfort-Overall**8%
*“Very Comfy”*
**Warmth**8%
*“Keep warm”*
**Advertised Vs Actual Product**6%
*“As advertised”*
**Weight Light**5%
*“Lightweight and breathable”*
**Value For Money**5%
*“Very affordable”*
**Breathability**4%
*“Light and breathable”*
**Material Quality**4%
*“Great quality material”*
**Durability**2%
*“Durable Quality”*
### **What buyers complain about **
**Size-Overall**20%
*“Too small”*
**Thickness**11%
*“It is not thick in material ans can see higher quality ones being a better choice for those who plan to use it for long term and consistently”*
**Quality-Overall**11%
*“Poor Quality”*
**Material Quality**6%
*“The absolute WORST fabric”*
**Thin**4%
*“Super thin”*
**Pockets/Compartments**4%
*“Terrible pockets Do not buy”*
**Smell**3%
*“Downsides: it arrived with a faint chemical smell”*
**Value For Money**2%
*“Not worth the money”*
**Durability**2%
*“fails in actual use”*
**Warmth**2%
*“Won't Keep You Warm”*
### **Top return reasons **
**Size-Overall**48%
**Thin**11%
**Material Quality**8%
**Advertised Vs Actual Product**4%
**Quality-Overall**3%
**Length**3%
**Value For Money**2%
**Neck Fit**2%
**Shape/Style**2%
**Breathability**1%
## **Common questions**
- **Is black hood profitable to sell on Amazon United States?**
- The niche generates $25K/yr across 42 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +1.2%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the black hood niche?**
- 36 brands and 100 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 44% of demand.
- **What do buyers complain about in black hood?**
- Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 2.8%.
- **When does demand for black hood peak?**
- Demand peaks in Sep–Oct–Nov; the busiest month runs 10.1× the quietest.
- **What does it cost to enter the black hood niche?**
- Listings span $5.46–$34.39; the average listing price is $16.74 (sweet spot $15–$100). The average incumbent carries 3,800 reviews — the moat a new listing must climb.
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