---
title: "Black Cutout Dress — $9K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/black-cutout-dress"
last_updated: "2026-08-10T01:51:20.685Z"
locale: en
meta:
description: "Niche score 53/100 · $9K/yr market · 265K searches/yr · $33.64 avg price. High returns (19.6%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · $9K/yr market · 265K searches/yr · $33.64 avg price. High returns (19.6%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Black Cutout Dress — $9K/yr Amazon US Niche (2026) - Flapen"
---
# **black cutout dress**
**Worth a look**
Shows a fragmented shelf (top 5 take 14% of clicks), but high returns (19.6%) keeps it on the watch list.
Market size 2Growth 55Conversion 1Competition 96Returns 0Price range 72Avg price 95Brand share 96Review moat 66Quality gap 91
**Competition**
**Incredible****14%**
top-5 click share — an open shelf
**Brand share**
**Incredible****32%**
top-5 brand share — no brand owns this niche
**Avg price**
**Incredible****$33.64**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****$6.57–$125.22**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****879.68**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+28.1%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$9K**
$9K/yr · 265K searches
**Conversion**
**Bad****0.1%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****19.6%**
return rate — above 5% kills the launch gate
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, black cutout dress is a $9K/yr Amazon United States market (265K searches/yr). The top 5 brands hold 32% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 53/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **black cutout dress market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$17K–$25K**
- units × avg price
- **Conversion rate**
- **0.1%**
- **Avg BSR**
- **#4,986**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **85%**
- **Out of stock**
- **2.2%**
- **Avg brand age**
- **29 months**
- **Avg seller age**
- **185 days**
## **Competition & brand share**
Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.
**Brands**
**84 **▼falling
**Sellers**
**84**
**Top-5 brand share**
**32%**
Top 20: 67%
**Top-5 click share**
**14%**
Top 20: 32%
**Open market**
**64%**
- oten8% - BTFBM7% - The Drop6% - Floerns6% - CUPSHE4% - CHICME4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +28.1% search growth over the last 90 days.
13K8KHoliday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 3.2×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/black-cutout-dress/trend)
## **Top black cutout dress search terms**
- **keyhole dress**28K/yr+24.1%0.0% conv. - **cut out maxi dresses women**24K/yr-2.0%0.1% conv. - **cut out mini dress**23K/yr+8.0%0.1% conv. - **side cutout dress**12K/yr+110.8%0.1% conv. - **black cutout dress**22K/yr+29.2%0.2% conv. - **dress with side cutouts**10K/yr+55.2%0.1% conv. - **peekaboo dress for women**9K/yr+100.6%0.0% conv. - **cutout mini dress**16K/yr-4.3%0.0% conv. - **maxi dress with cutouts**10K/yr+26.4%0.0% conv. - **black cut out dress**15K/yr-9.4%0.2% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/black-cutout-dress/search-terms)
## **Top black cutout dress products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%$892%$1793%$2684%$3571101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**oten Womens Casual Sleeveless Cutout Side Slit Crew Neck Ribbed Knit Party Bodycon Midi Dresses Black Medium**oten**$28.31**4.5★1,589 rev](https://www.amazon.com/dp/B0CPJ6L6QD) [2**The Drop Womens Anaya Square Neck Cut-out Tiered Maxi Dress Black S**The Drop**$39.39**4.3★476 rev](https://www.amazon.com/dp/B09NGRKGKP) [3**BTFBM Women 2026 Spaghetti Strap Midi Summer Dresses Sleeveless V Neck Cutout Slit Casual Beach Party Maxi Dress Pockets(Black Small)**BTFBM**$43.96**4.4★2,280 rev](https://www.amazon.com/dp/B0BPH5T3X2) [4**oten Cutout Tank Dresses for Women Sleeveless Bodycon Crewneck High Split Club Ribbed Midi Dress Black Small**oten**$28.85**4.5★1,589 rev](https://www.amazon.com/dp/B0CPJ7TFCQ) [5**CUPSHE Womens Summer Maxi Dresses Sleeveless Cutout Side Slit Long Casual Dress with Padded Shoulders Black S**CUPSHE**$36.84**4.4★55 rev](https://www.amazon.com/dp/B0F13R44G8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Floerns Womens One Shoulder Cutout Maxi Party Dress Sleeveless Split Bodycon Wedding Guest Night Out Dresses Coffee Brown Medium**Floerns**$35.72**18 rev8mo ago](https://www.amazon.com/dp/B0FT38JRN7) [**GORGLITTER Womens Summer Beach Vacation Animal Print Dress Mock Neck Cut Out Slit Chiffon Dinner Birthday Maxi Dress Brown Large**GORGLITTER**$37.06**9 rev11mo ago](https://www.amazon.com/dp/B0FK53F28M) [**MISSJOY Womens 2025 Sexy Sleeveless Bodycon Mini Dress Cutout Twist Front Ribbed Knit Club Party Night Out Dress Black S**MISSJOY**$27.22**238 rev1y ago](https://www.amazon.com/dp/B0F6CTQJWZ) [**BORIFLORS Womens Sexy Bodycon V Neck Spaghetti Strap Maxi Dress Elegant Backless Cocktail Evening Party Long Formal Dresses White**BORIFLORS**$32.71**205 rev1y ago](https://www.amazon.com/dp/B0F3JHMQMD) [**GUCURIN Women Sexy Maxi Dress Cut Out V Neck Spaghetti Straps Bodycon Long Dress Summer Party Cocktail Wear (S White)**GUCURIN**$31.07**37 rev1y ago](https://www.amazon.com/dp/B0F3CT6TSR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**The Drop Womens Anaya Square Neck Cut-out Tiered Maxi Dress Black M**The Drop**$37.46**4.3★**▲ 28%**](https://www.amazon.com/dp/B09NGZGYT9) [**Floerns Womens One Shoulder Cutout Maxi Party Dress Sleeveless Split Bodycon Wedding Guest Night Out Dresses Coffee Brown Medium**Floerns**$35.72**3.7★**▲ 28%**](https://www.amazon.com/dp/B0FT38JRN7) [**The Drop Womens Anaya Square Neck Cut-out Tiered Maxi Dress Black S**The Drop**$39.39**4.3★**▲ 24%**](https://www.amazon.com/dp/B09NGRKGKP) [**CHICME Summer Dresses for Women 2026 Sleeveless Casual Boho Maxi Dress Square Neck Hollow-Out Floral A Line Black Dress-L**CHICME**$34.09**4.2★**▲ 13%**](https://www.amazon.com/dp/B0DW8S5W1M) [**Heathyoga Tennis Dress with Built in Shorts and Bra for Women Summer Cut Out Twisted Golf Workout Athletic Dress Black**Heathyoga**$21.00**4.6★**▲ 11%**](https://www.amazon.com/dp/B0BNHQHVJZ)
**~~View all trending →~~**
## **What buyers say about black cutout dress**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**28%
*“Fit Like A Glove”*
**Comfort-Overall**10%
*“Beautiful comfortable”*
**Shape/Style**10%
*“Beautiful dress”*
**Material Quality**6%
*“Beautiful material”*
**Quality-Overall**5%
*“Amazing quality”*
**Color**5%
*“color is accurate”*
**Stretchability/Expandability/Elasticity**4%
*“Comfortable and stretchy”*
**Value For Money**3%
*“Great value for the money”*
**Soft Feel**2%
*“The material feels soft and cute”*
**Advertised Vs Actual Product**1%
*“As shown”*
### **What buyers complain about **
**Size-Overall**22%
*“Very long”*
**Material Quality**7%
*“Material is cheap”*
**Quality-Overall**5%
*“Very cheaply made”*
**Length**3%
*“not for shorter people”*
**Chest Fit**3%
*“A little tight around the bust”*
**Transparency**3%
*“The fabric feels like an inexpensive tablecloth, and see through”*
**Thickness**2%
*“it is thick”*
**Shape/Style**2%
*“Not flattering”*
**Stretchability/Expandability/Elasticity**2%
*“The fabric has no stretch”*
**Product Condition**2%
*“My product arrived opened an used”*
### **Top return reasons **
**Size-Overall**38%
**Length**13%
**Chest Fit**11%
**Material Quality**8%
**Waist Fit**7%
**Shape/Style**4%
**Hip Fit**3%
**Advertised Vs Actual Product**3%
**Thin**2%
**Shoulder Fit**2%
## **Common questions**
- **Is black cutout dress profitable to sell on Amazon United States?**
- The niche generates $9K/yr across 208 tracked products. 12 of 61 products launched in the last 360 days are still selling. 90-day search growth is +28.1%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the black cutout dress niche?**
- 84 brands and 84 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 32% of demand.
- **What do buyers complain about in black cutout dress?**
- Top complaints mined from reviews: Size-Overall, Material Quality, Quality-Overall. The return rate is 19.6% — above our launch gate.
- **When does demand for black cutout dress peak?**
- Demand peaks in Jun–Jul–Aug; the busiest month runs 3.2× the quietest.
- **What does it cost to enter the black cutout dress niche?**
- Listings span $6.57–$125.22; the average listing price is $33.64 (sweet spot $15–$100). The average incumbent carries 880 reviews — the moat a new listing must climb.
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