---
title: "Black Collared Shirt Men — $64K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/black-collared-shirt-men"
last_updated: "2026-08-06T15:51:44.512Z"
locale: en
meta:
description: "Niche score 51/100 · $64K/yr market · 227K searches/yr · $17.39 avg price. A small market ($64K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $64K/yr market · 227K searches/yr · $17.39 avg price. A small market ($64K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Black Collared Shirt Men — $64K/yr Amazon US Niche (2026) - Flapen"
---
# **black collared shirt men**
**Worth a look**
Shows a fragmented shelf (top 5 take 23% of clicks), but a small market ($64K/yr) keeps it on the watch list.
Market size 16Growth 57Conversion 20Competition 92Returns 18Price range 81Avg price 81Brand share 89Review moat 24Quality gap 47
**Competition**
**Great****23%**
top-5 click share — an open shelf
**Brand share**
**Great****46%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$17.39**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.71–$45.21**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+31.6%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****5,042.82**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****6.9%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$64K**
$64K/yr · 227K searches
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, black collared shirt men is a $64K/yr Amazon United States market (227K searches/yr). The top 5 brands hold 46% of demand. Demand peaks in May–Aug. Verdict: Worth a look — 51/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **black collared shirt men market data**
- **Units sold / yr**
- **5K–6K**
- avg 0–100/product
- **Revenue / yr**
- **$87K–$104K**
- units × avg price
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#87**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **99%**
- **Out of stock**
- **0.8%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **145 days**
## **Competition & brand share**
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.
**Brands**
**34 **▲rising
**Sellers**
**69**
**Top-5 brand share**
**46%**
Top 20: 88%
**Top-5 click share**
**23%**
Top 20: 51%
**Open market**
**49%**
- MAGCOMSEN20% - TACVASEN8% - J.VER6% - G Gradual6% - Hanes6% - KAOKLRNI5%
## **Demand & seasonality**
Weekly Amazon search volume, last 96 weeks — +31.6% search growth over the last 90 days.
5K3KSpike '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: May, Aug · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/black-collared-shirt-men/trend)
## **Top black collared shirt men search terms**
- **black collared shirt men**73K/yr-3.7%1.6% conv. - **black golf shirt**22K/yr+105.9%1.1% conv. - **black golf polo**17K/yr+63.2%1.3% conv. - **black collar shirt men**11K/yr+112.5%1.1% conv. - **black collared shirt**15K/yr+43.6%0.7% conv. - **black golf shirts for men**16K/yr+27.8%1.8% conv. - **black collar shirt**11K/yr+22.0%0.4% conv. - **mens black golf shirt**9K/yr+85.9%1.8% conv. - **black polo t shirts for men**12K/yr+39.8%0.7% conv. - **mens black collared shirt**10K/yr+2.0%2.2% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/black-collared-shirt-men/search-terms)
## **Top black collared shirt men products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2K6%$4K9%$6K12%$8K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**MAGCOMSEN Mens Polo Shirts Short Sleeve Golf Quick Dry Collared Moisture Wicking Athletic Performance Polos Black L**MAGCOMSEN**$10.89**4.6★455 rev](https://www.amazon.com/dp/B0FC61Z5KR) [2**MAGCOMSEN Men Black Work Shirt Golf Polo Shirts Short Sleeve Combat Shirt Tactical Shirt XL**MAGCOMSEN**$14.37**4.4★25,179 rev](https://www.amazon.com/dp/B07TF6M1KP) [3**Hanes mens Short Sleeve X-temp W/ Freshiq Polo Shirt Black Large US**Hanes**$9.02**4.5★35,456 rev](https://www.amazon.com/dp/B06VZ3RCYS) [4**MAGCOMSEN Black Polo Shirts for Men Golf Shirts Pique Polo Shirts Short Sleeve Combat Shirt Tactical Shirt L**MAGCOMSEN**$14.44**4.4★25,179 rev](https://www.amazon.com/dp/B07TF72BMC) [5**Under Armour Mens UA Tech Polo XL Black**Under Armour**$24.73**4.7★13,728 rev](https://www.amazon.com/dp/B01GH5KOZ2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ASYJUMPD Mens Golf Polo Shirts Moisture Wicking Performance Short Sleeve Pique Athletic Golf Collared Shirts for Men Black Large**ASYJUMPD**$11.54**43 rev2mo ago](https://www.amazon.com/dp/B0GSCPQNNQ) [**PINSPARK Mens Golf Shirt 3 Buttons Quick Dry Polo Shirts for Men Short Sleeve Casual Stylish Collared Polo Shirts Black**PINSPARK**$12.18**145 rev5mo ago](https://www.amazon.com/dp/B0G6D61ZP8) [**PINSPARK Golf Polo Shirts for Men Quick Dry Performance Casual Short Sleeve Collared Shirt Moisture Wicking Athletic Shirt Black**PINSPARK**$10.66**110 rev5mo ago](https://www.amazon.com/dp/B0G4C66L2X) [**Peakwell Polo Shirts for Men Golf T-Shirt Quick Dry Tennis Short Sleeve Breathable Mesh Classic Tees (Black Medium)**Peakwell**$10.31**208 rev8mo ago](https://www.amazon.com/dp/B0FZH1D41K) [**MAGCOMSEN Mens Polo Shirts Short Sleeve Golf Quick Dry Collared Moisture Wicking Athletic Performance Polos Black L**MAGCOMSEN**$10.89**455 rev1y ago](https://www.amazon.com/dp/B0FC61Z5KR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ASYJUMPD Mens Golf Polo Shirts Moisture Wicking Performance Short Sleeve Pique Athletic Golf Collared Shirts for Men Black Large**ASYJUMPD**$11.54**4.3★**▲ 52%**](https://www.amazon.com/dp/B0GSCPQNNQ) [**MAGNIVIT Mens Polo Shirts Short Sleeve Cotton Pique Moisture Wicking Golf Shirt Business Casual Work Collared Top Black XL**MAGNIVIT**$14.18**4.4★**▲ 49%**](https://www.amazon.com/dp/B0FB93KJKL) [**Peakwell Polo Shirts for Men Golf T-Shirt Quick Dry Tennis Short Sleeve Breathable Mesh Classic Tees (Black Medium)**Peakwell**$10.31**4.6★**▲ 48%**](https://www.amazon.com/dp/B0FZH1D41K) [**Amazon Essentials Mens Slim-Fit Quick-Dry Moisture Wicking Tech Stretch Short Sleeve Lightweight Golf Polo Shirt Black Medium**Amazon Essentials**$11.45**4.3★**▲ 42%**](https://www.amazon.com/dp/B07N28G3GT) [**PINSPARK Golf Polo Shirts for Men Quick Dry Performance Casual Short Sleeve Collared Shirt Moisture Wicking Athletic Shirt Black**PINSPARK**$10.66**4.3★**▲ 41%**](https://www.amazon.com/dp/B0G4C66L2X)
**~~View all trending →~~**
## **What buyers say about black collared shirt men**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**27%
*“Fits to size”*
**Quality-Overall**11%
*“Good quality shirt”*
**Comfort-Overall**10%
*“Very comfortable to wear and looks great”*
**Value For Money**8%
*“Great value”*
**Material Quality**7%
*“Good material”*
**Color**3%
*“The color is amazing”*
**Weight Light**3%
*“Lightweight and breathable”*
**Soft Feel**3%
*“Soft material”*
**Breathability**3%
*“Lightweight and breathable”*
**Shape/Style**2%
*“makes it easy to pair with different styles”*
### **What buyers complain about **
**Size-Overall**27%
*“Size run small”*
**Material Quality**10%
*“Material is not good”*
**Quality-Overall**4%
*“Poor quality”*
**Wrinkles**4%
*“Also hard to get out the wrinkles”*
**Gap/Hole**2%
*“Arrived with hole”*
**Arm Fit**2%
*“If u have long arms like me this won't work”*
**Thin**2%
*“Fabric is so thin”*
**Thickness**2%
*“Its thin,”*
**Shrinkage Resistance**2%
*“It shrunk in the first wash”*
**Stretchability/Expandability/Elasticity**2%
*“Does not stretch”*
### **Top return reasons **
**Size-Overall**50%
**Material Quality**11%
**Chest Fit**7%
**Length**6%
**Sleeve Fit**4%
**Shoulder Fit**3%
**Advertised Vs Actual Product**2%
**Thin**2%
**Waist Fit**2%
**Quality-Overall**2%
## **Common questions**
- **Is black collared shirt men profitable to sell on Amazon United States?**
- The niche generates $64K/yr across 79 tracked products. 9 of 18 products launched in the last 360 days are still selling. 90-day search growth is +31.6%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the black collared shirt men niche?**
- 34 brands and 69 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 46% of demand.
- **What do buyers complain about in black collared shirt men?**
- Top complaints mined from reviews: Size-Overall, Material Quality, Quality-Overall. The return rate is 6.9% — above our launch gate.
- **When does demand for black collared shirt men peak?**
- Demand peaks in May–Aug; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the black collared shirt men niche?**
- Listings span $8.71–$45.21; the average listing price is $17.39 (sweet spot $15–$100). The average incumbent carries 5,043 reviews — the moat a new listing must climb.
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