---
title: "Black and Gold Necklace — $119K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/black-and-gold-necklace"
last_updated: "2026-08-06T04:48:54.375Z"
locale: en
meta:
description: "Niche score 48/100 · $119K/yr market · 277K searches/yr · $19.96 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $119K/yr market · 277K searches/yr · $19.96 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Black and Gold Necklace — $119K/yr Amazon US Niche (2026) - Flapen"
---
# **black and gold necklace**
**Skip it**
Soft demand (-7.7% this quarter) — this niche doesn't clear our bar today.
Market size 28Growth 21Conversion 27Competition 67Returns 27Price range 85Avg price 87Brand share 81Review moat 43Quality gap 63
**Avg price**
**Great****$19.96**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.54–$59.15**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****54%**
top-5 brand share — no brand owns this niche
**Competition**
**Good****45%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,195.38**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$119K**
$119K/yr · 277K searches
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Okay****4.8%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-7.7%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, black and gold necklace is a $119K/yr Amazon United States market (277K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 48/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **black and gold necklace market data**
- **Units sold / yr**
- **5K–6K**
- avg 0–100/product
- **Revenue / yr**
- **$100K–$120K**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#775**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **89%**
- **Out of stock**
- **3.4%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**27 **▼falling
**Sellers**
**41**
**Top-5 brand share**
**54%**
Top 20: 93%
**Top-5 click share**
**45%**
Top 20: 82%
**Open market**
**41%**
- Unicra16% - Kendra Scott12% - Sixexey10% - AICase8% - GyovinnJuwanua8% - Quelay5%
## **Demand & seasonality**
Weekly Amazon search volume, last 95 weeks — -7.7% search growth over the last 90 days.
7K5KSpike '25 seasonDecMarJunAugNovMarMay
Peak months: Sep, Oct · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/black-and-gold-necklace/trend)
## **Top black and gold necklace search terms**
- **black and gold necklace**58K/yr-2.7%0.8% conv. - **black and gold jewelry**57K/yr-11.2%0.6% conv. - **black and gold jewelry set**25K/yr+15.5%0.9% conv. - **black and gold necklaces for women**20K/yr+27.9%1.2% conv. - **gold and black necklace**18K/yr+2.1%0.6% conv. - **gold and black jewelry**17K/yr-4.2%0.7% conv. - **black and gold jewelry sets for women**28K/yr-43.7%0.7% conv. - **black gold necklace**10K/yr-13.1%1.0% conv. - **black gold jewelry**10K/yr-27.3%0.6% conv. - **black kendra scott necklace**11K/yr-13.8%2.1% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/black-and-gold-necklace/search-terms)
## **Top black and gold necklace products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$5K8%$10K12%$14K16%$19K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Unicra Rhinestone Bridal Wedding Jewelry Sets Gold Necklace Earrings Set Leaf Prom Formal Costume Jewelry Set for Women and Brides (Black Gold)**Unicra**$10.18**4.5★224 rev](https://www.amazon.com/dp/B0G63DPNVY) [2**Sixexey Bridal Wedding Jewelry Set Gold Rhinestone Neck Jewelry for Women**Sixexey**$10.80**4.4★168 rev](https://www.amazon.com/dp/B0DSC33K8W) [3**AICase 18K Gold Plated Clover Bracelet Dupes Gold/White/Black Bracelet Set for Women Flower Leaf Lucky Clover Bracelets Trendy Jewelry Birthday Gifts for Women/MoM/Friends**AICase**$13.35**4.2★948 rev](https://www.amazon.com/dp/B0DPZ7Z7R6) [4**GyovinnJuwanua Lucky Flower Alloy Jewelry - 5Pcs Lucky Flower Design Necklace Earrings Bracelet Bangle Ring Jewelry Set Clover Gold Plated Chain Wrap Ornament & Plush Pouch for Women (Black)**GyovinnJuwanua**$12.15**3.6★93 rev](https://www.amazon.com/dp/B0DCG5R5DX) [5**Quelay 4 Pcs Women Satin Clutch Purse Handbag Evening Bag for Wedding Banquet Vintage Rhinestone Necklace Earring Jewelry Set(Classic Black)**Quelay**$21.67**4.1★289 rev](https://www.amazon.com/dp/B0CR3F7F68)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Unicra Rhinestone Bridal Wedding Jewelry Sets Gold Necklace Earrings Set Leaf Prom Formal Costume Jewelry Set for Women and Brides (Black Gold)**Unicra**$10.18**224 rev7mo ago](https://www.amazon.com/dp/B0G63DPNVY) [**APIUWOXE Gold Statement Jewelry Set for Women Chunky Vintage Silver Black Necklace Earrings Sets Extra Long Pendant Jewelry Gifts Non Tarnish Trendy Dainty Hypoallergenic Short Gold**APIUWOXE**$9.69**29 rev8mo ago](https://www.amazon.com/dp/B0FZ8PSQG2) [**LMXXVJ Black Stone 18K Gold Plated Jewelry Set for Women Platinum Plated Necklace Ring Earrings Bracelet Costume Jewelry Set Birthday Mothers Day Thanksgiving Gift for Women**LMXXVJ**$25.36**1 rev9mo ago](https://www.amazon.com/dp/B0FX4C98MC) [**RLMOON Gold Necklaces for Women 14K Gold Plated CZ Diamond Choker Necklace Red Emerald Green Blue Black Teardrop Necklace for Wedding Bridesmaid Prom Trendy Gold Jewelry Gift (Black teardrop)**RLMOON**$12.60**177 rev10mo ago](https://www.amazon.com/dp/B0FR22QZHS) [**Kendra Scott Womens Emery Beaded Strand Necklace Gold Black Agate One Size**Kendra Scott**$59.15**21 rev1y ago](https://www.amazon.com/dp/B0FBJ3N4P7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**APIUWOXE Gold Statement Jewelry Set for Women Chunky Vintage Silver Black Necklace Earrings Sets Extra Long Pendant Jewelry Gifts Non Tarnish Trendy Dainty Hypoallergenic Short Gold**APIUWOXE**$9.69**4.0★**▲ 146%**](https://www.amazon.com/dp/B0FZ8PSQG2) [**LMXXVJ Black Stone 18K Gold Plated Jewelry Set for Women Platinum Plated Necklace Ring Earrings Bracelet Costume Jewelry Set Birthday Mothers Day Thanksgiving Gift for Women**LMXXVJ**$25.36**5.0★**▲ 145%**](https://www.amazon.com/dp/B0FX4C98MC) [**Phyonio Black Onyx Necklace for Men 14K Gold Plated Pendant Necklaces Mens Womens Stainless Steel Square Necklace with 18+2 Inch Box Chain**Phyonio**$19.29**4.6★**▲ 96%**](https://www.amazon.com/dp/B0C9J8KNBD) [**AICase 18K Gold Plated Clover Bracelet Dupes Gold/White/Black Bracelet Set for Women Flower Leaf Lucky Clover Bracelets Trendy Jewelry Birthday Gifts for Women/MoM/Friends**AICase**$13.35**4.2★**▲ 66%**](https://www.amazon.com/dp/B0DPZ7Z7R6) [**Black Heart Necklaces for Women - Trendy Gold Tone and Black Necklaces for Women Simulated Druzy Pendant with Gold Tone Delicate Layering Chain Bohemian Simple Dainty Chain with Boho Created Geode**Humble Chic NY**$19.21**4.3★**▲ 54%**](https://www.amazon.com/dp/B09QRH41WR)
**~~View all trending →~~**
## **What buyers say about black and gold necklace**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**28%
*“Good quality”*
**Advertised Vs Actual Product**11%
*“As describe”*
**Shape/Style**11%
*“Elegant piece”*
**Value For Money**9%
*“Value to the money”*
**Color**8%
*“nice color”*
**Gifting Purpose**5%
*“Gift”*
**Durability**4%
*“great durability”*
**Size-Overall**3%
*“They fits beautifully”*
**Design-Overall**3%
*“The clover design is classy, trendy, and perfect for stacking with other jewelry or wearing alone for a simple luxury look”*
**Chain/Key Quality**2%
*“Beautiful necklace”*
### **What buyers complain about **
**Durability**22%
*“broke easily”*
**Quality-Overall**21%
*“Not well made”*
**Size-Overall**15%
*“The braclets were a bit big for a braclet”*
**Color**9%
*“the gold is too yellow”*
**Value For Money**7%
*“Not a good value”*
**Chain/Key Quality**3%
*“Chain broke in both”*
**Strength**3%
*“Breaks eazy”*
**Metal Authenticity**2%
*“Metal is not gold plated”*
**Thin**2%
*“To thin”*
**Wrist Fit**2%
*“It's a bit loose since my wrist is small”*
### **Top return reasons **
**Size-Overall**25%
**Quality-Overall**13%
**Advertised Vs Actual Product**9%
**Metal Authenticity**8%
**Color**7%
**Wrist Fit**5%
**Defective Material/Parts**4%
**Chain/Key Quality**4%
**Shape/Style**3%
**Functionality-Overall**3%
## **Common questions**
- **Is black and gold necklace profitable to sell on Amazon United States?**
- The niche generates $119K/yr across 37 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -7.7%. Flapen's verdict: Skip it (48/100).
- **How competitive is the black and gold necklace niche?**
- 27 brands and 41 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 54% of demand.
- **What do buyers complain about in black and gold necklace?**
- Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 4.8%.
- **When does demand for black and gold necklace peak?**
- Demand peaks in Sep–Oct; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the black and gold necklace niche?**
- Listings span $8.54–$59.15; the average listing price is $19.96 (sweet spot $15–$100). The average incumbent carries 2,195 reviews — the moat a new listing must climb.
## **Related niches in Clothing, Shoes & Jewelry**
- 72 [**first communion gifts for boys**](https://flapen.com/research/us/clothing-shoes-jewelry/first-communion-gifts-for-boys)$398K/yr+223.5%**Worth a look**- 72 [**fifa world cup 2026 tshirt**](https://flapen.com/research/us/clothing-shoes-jewelry/fifa-world-cup-2026-tshirt)$177K/yr>1,000%**Worth a look**- 72 [**american flag hat**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-hat)$764K/yr+428.8%**Worth a look**- 72 [**white socks men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-socks-men)$3.0M/yr+13.3%**Launch it**- 72 [**american flag overalls**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-overalls)$662K/yr>1,000%**Worth a look**- 73 [**white ankle socks for men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-ankle-socks-for-men)$448K/yr+88.3%**Worth a look**[**All Clothing, Shoes & Jewelry niches **](https://flapen.com/research/us/clothing-shoes-jewelry)